# How are HubSpot teams keeping CRM contact data clean without manual cleanup?

Most HubSpot CRMs don’t become messy overnight. It usually starts with small gaps: 𝘂𝗻𝘃𝗲𝗿𝗶𝗳𝗶𝗲𝗱 𝗲𝗺𝗮𝗶𝗹𝘀, 𝗺𝗶𝘀𝘀𝗶𝗻𝗴 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗱𝗲𝘁𝗮𝗶𝗹𝘀, 𝗱𝘂𝗽𝗹𝗶𝗰𝗮𝘁𝗲 𝗼𝗿 𝗶𝗻𝗰𝗼𝗺𝗽𝗹𝗲𝘁𝗲 𝗿𝗲𝗰𝗼𝗿𝗱𝘀, and leads entering the CRM from forms, imports, campaigns, or sales lists without any real validation.

The result is painful for marketing and sales teams: poor email deliverability, wasted follow-ups, unreliable segmentation, and CRM data that nobody fully trusts.

Curious how others are solving this inside HubSpot. Are you validating and enriching contacts manually, using workflows, or relying on a sync tool?


At Clearout, we recently launched 𝗗𝗮𝘁𝗮 𝗣𝘂𝗹𝘀𝗲 (<a class="a a--md" elv="true" href="https://clearout.io/data-pulse/)">https://clearout.io/data-pulse/)</a> to solve this exact problem. It helps HubSpot users automatically validate, enrich, and sync contact data in real time, so teams can keep their CRM cleaner without depending on manual exports or complex setup.

Clearout is also offering a 𝟭𝟰-𝗱𝗮𝘆 𝗳𝗿𝗲𝗲 𝘁𝗿𝗶𝗮𝗹 (<a class="a a--md" elv="true" href="https://app.clearout.io/register/)">https://app.clearout.io/register/)</a> for HubSpot users to try Data Pulse and see how it helps improve data quality before committing.  

The goal is simple: fewer bad records, better campaign performance, cleaner handoffs to sales, and more confidence in the data your team works with every day.

How are you currently handling contact verification and data quality in your HubSpot CRM?

##### Post Metadata
- Posted at: about 1 month ago
- Author title: VP - Growth Marketing at Clearout 

- Net upvotes: 14


## Comments
### Comment 1

This was exactly what we were looking for. Earlier, we had built several workflows in Zapier to manage data validation and cleanup, but it required constant monitoring and maintenance.

After starting with Clearout, we found that the it has the entire coverage for HubSpot which covers everything we needed. We&#39;ve also been testing Data Pulse, and it&#39;s made a noticeable difference. 

The biggest benefit for us has been the accuracy of the data entering our CRM. It has reduced manual effort, simplified our processes, and helped us maintain much cleaner records from the start.

##### Comment Metadata
- Posted at: about 1 month ago
- Net upvotes: 4


### Comment 2

I usually see clients worrying about lead quality and whether their marketing efforts are reaching the right audience. A lot of that depends on having clean and reliable data. 

I’ve mostly handled client CRM cleanup by updating records in batches. This works for smaller datasets, but it becomes time-consuming as the number of contacts grows. The free trial seems like a good opportunity to test how an automated solution fits into my workflow.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Freelancer
- Net upvotes: 2


### Comment 3

Data Pulse is actually a smart way to tackle this, instead of running manual exports and cleanups every few weeks, it just handles validation in real time as contacts come in.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Senior Software Engineer @ clearout.io
- Net upvotes: 1


### Comment 4

I&#39;ve faced this issue myself! CRM data can get messy over time, and cleaning it up manually takes more effort than expected. It made me realize how important it is to validate contacts before they enter HubSpot. Data Pulse looks like a useful solution, and the 14-day free trial is a good chance to test it out. I&#39;ll definitely give it a try and see how it works.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Marketing Manager
- Net upvotes: 1


### Comment 5

This looks interesting.. previously ive setup a workflow using Zapier  + Clearout to validate the emails at the point of entry. But knowing that now it comes with phone &amp; name inbuilt is something i definitely have to try out. 

Hope its as easy as you claim to be!

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: SWE
- Net upvotes: 1


### Comment 6

I was facing the same issue in HubSpot 😅. Tried Data Pulse recently and it has reduced a lot of manual cleanup, pretty useful so far.


##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Founder
- Net upvotes: 1


### Comment 7

Our HubSpot CRM was receiving a significant number of fake leads, which affected the quality and response rates of our marketing campaigns. Clearout Data Pulse helped prevent fake leads from entering our CRM with minimal setup effort, resulting in cleaner data and better-quality leads.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: QA Engineer at Knobay



### Comment 8

Data Pulse makes this process much more efficient. Rather than relying on manual exports and regular data cleanups, it validates contacts in real time as they&#39;re added, reducing maintenance and ensuring the sales team always works with accurate data.


##### Comment Metadata
- Posted at: about 1 month ago
- Author title: AWS Cloud Engineer | VPC, EC2, S3, IAM, CloudFormation | DevOps &amp;amp; Automation | CI/CD | Docker | GitHub Actions | Cloud Infrastructure &amp;amp; Networking Enthusiast



### Comment 9

I&#39;ve dealt with the same problem. We used to clean up contacts every few weeks, but bad data would still pile up. After using Clearout&#39;s Data pulse to validate contacts as they come in, we&#39;ve spent much less time on manual cleanup and our HubSpot data has stayed much cleaner. Thanks for sharing!

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: SEO Executive



### Comment 10

Data Pulse helps enrich customer data with accurate, real-time information, making it easier to identify and qualify leads. It improves data quality, supports better decision-making, and helps drive more effective outreach and marketing campaigns

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Lead Quality Assurance Engineer at Clearout



### Comment 11

Data Pulse is actually a smart way to tackle this. Instead of running manual exports and cleanups every few weeks, it just handles validation in real time as contacts come in. That saves so much time and keeps the sales team from working out of a messy database.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Software engineer



### Comment 12

After using Data Pulse recently, it has become easier to identify quality contacts we can confidently reach out to. The CRM validation process now runs automatically through Clearout.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Web developer | Product Design | React | Software Engineer at SocialFrontier Inc



### Comment 13

Managing contact data quality has always been a manual process for most teams, and it shows in campaign results. Unverified emails and incomplete records are the most common reasons for poor deliverability. Data Pulse solving this at the point of entry is the right approach. Validating contacts the moment they enter HubSpot means the problem never builds up in the first place. Trying the free trial to see how it fits into our current workflow.

##### Comment Metadata
- Posted at: about 1 month ago
- Author title: Content Writer



### Comment 14

Keeping HubSpot contact data clean works best when validation happens automatically at the source. If contacts are verified when they come from forms, imports, or campaigns, it reduces invalid emails, duplicate records, and incomplete data before they create problems for sales and marketing teams. Real-time validation and enrichment can make the CRM more reliable without depending on manual cleanup.


##### Comment Metadata
- Posted at: about 1 month ago
- Author title: FullStackDeveloper || MERN Stack



### Comment 15

A simple one tap integration that has saved hours when it comes to qualifying the contacts entering the Hubspot CRM. Having enabled data pulse users do not have monitor the lead quality anymore- as it constantly stays on the watch for the new contacts getting added into the Hubspot CRM and runs valdiation for email, phone and name. The fact that it updates the Hubspot contact properties with the validation status would help to make informed decisions for sales engagement process and GTM workflows.

##### Comment Metadata
- Posted at: about 1 month ago




## Related Product
[Clearout.io](https://www.g2.com/products/clearout-io/reviews)

## Related Category
[Email Verification](https://www.g2.com/categories/email-verification)

## Related discussions
- [How well does Trello scale into a larger team?](https://www.g2.com/discussions/1-how-well-does-trello-scale-into-a-larger-team)
  - Posted at: about 13 years ago
  - Comments: 6
- [Can we please add a new section](https://www.g2.com/discussions/2-can-we-please-add-a-new-section)
  - Posted at: about 13 years ago
  - Comments: 0
- [Quantifiable benefits from implementing your CRM](https://www.g2.com/discussions/quantifiable-benefits-from-implementing-your-crm)
  - Posted at: about 13 years ago
  - Comments: 4


