# What are the advantages of working with an outside agency instead of trying to handle my marketing automation in-house?

Agency vs In-House

##### Post Metadata
- Posted at: over 8 years ago
- Net upvotes: 1


## Comments
### Comment 1

If your business is like most, you may have an in-house marketing automation team but you you likely have one person that you turn to when you need to set up a program, tweak your lead scoring or basically do anything to your marketing automation platform—your Marketo ninja. But what happens during those times that your Marketo ninja is out sick or on vacation—or when it’s time for her to move on to her next employment opportunity? There goes your ninja and, to a certain extent, your marketing automation program. But it doesn’t have to be that way.

Working with a Marketo consulting firm like Perkuto is like working with a team of Marketo ninjas. It lets you mitigate the business risks associated with a single individual in your organization “owning” all of the knowledge related to your marketing automation platform. 

Working with an external consulting team, your business will:

- Expand your in-house team’s knowledge and power with consultants who live and breathe the Marketo marketing automation platform
- Ensure your team isn’t left in the lurch due to employee turnover
- Get your marketing automation systems properly set up and running more quickly
- Gain access to resources and experience that will help you optimize processes and reduce wasted time
- Ensure data flows between multiple systems with API integrations
- Learn the latest on Marketo features and releases from seasoned experts

##### Comment Metadata
- Posted at: over 8 years ago
- Author title: CEO at Perkuto and Jeto.io




## Related Product
[MERGE](https://www.g2.com/products/merge-2025-04-23/reviews)

## Related Category
[Marketing Automation Consulting](https://www.g2.com/categories/marketing-automation-consulting)

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