# How should I best integrate (if at all) my Active Campaign with Google Analytics?

I'm interested in seeing how email subscribers continue to use my content and website even after they've signed up for a lead magnet

##### Post Metadata
- Posted at: about 2 years ago
- Author title: Owner at Mountainside Media
- Net upvotes: 2


## Comments
### Comment 1

Use ActiveCampaign + Google Analytics together — ActiveCampaign tracks email performance, while Google Analytics tracks what users do after clicking the email.

##### Comment Metadata
- Posted at: 5 months ago
- Author title: Freelance at OnlineJobs.PH



### Comment 2

Integrating ActiveCampaign with Google Analytics is a smart move if you want to understand how your email marketing drives traffic and conversions on your website. Here's how to do it—and why it matters

##### Comment Metadata
- Posted at: 11 months ago
- Author title: Talent Acquisition Executive @Deloitte




## Related Product
[ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)

## Related Category
[Marketing Automation](https://www.g2.com/categories/marketing-automation)

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