I spent several years helping small nonprofit's grow quickly and raise more funds. In my experience, an effective CRM software was one of the most important things a small nonprofit could do to take their organization to the next level.
For smaller nonprofits, CRM's can feel expensive, but they really are an important element of growth. Specifically, a good CRM will help steward donors, retain donors, and help build long term relationships that lead to major gifts.
A great CRM for nonprofits will include the following:
- Donor Management and Contact Management
- Online Giving Pages
- Email Marketing
- Reporting and Visualizations
***Recommended Tools***
My advice would be to look for an affordable, well rated tool. If you're a small nonprofit, my top suggestion would be DonorDock. If you're a large nonprofit with a fundraising team and large budget, I would recommend B.
If you're a small nonprofit, you can check out DonorDock at https://www.donordock.com, or view their G2 profile here: https://www.g2.com/products/donordock/reviews?
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