# What is the best way to find the best Keywords to leave out in a competitive market?

This question is mostly geared towards the PPC Campaigns that would cost a more to use the keywords than to rank organically.

##### Post Metadata
- Posted at: over 5 years ago
- Author title: E-Commerce: Shopify, Amazon FBA/FBM, Marketing  at Self-Employed Contractor
- Net upvotes: 1


## Comments
### Comment 1

Jungle Scout's Keyword Scout tool will show you roughly how much each word will cost to bid on in your PPC campaigns and you can use this to decide if the word is too costly for you to bid on.

If you want to organically rank on some of the more competitive keywords, then you may still want to add them to your PPC campaigns to help drive sales on those words. You can test the words and then remove them if they don't convert well!

##### Comment Metadata
- Posted at: over 5 years ago
- Author title: Jungle Scout




## Related Product
[Jungle Scout](https://www.g2.com/products/jungle-scout/reviews)

## Related Category
[Online Marketplace Optimization Tools](https://www.g2.com/categories/online-marketplace-optimization-tools)

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