# How are you getting on educating the agency side of the benefits to Permutive?

I often have feedback from clients and agencies that they would like to hear more from Permutive about the benefits of the platform and technology. I feel this would help the data and 1st party conversation in general when publishers are out in the market.

##### Post Metadata
- Posted at: over 5 years ago
- Author title: Director of Digital Ad Sales EMEA at Time Out Group plc
- Net upvotes: 1


## Comments
### Comment 1

Thanks for the question, Robyn. We have seen great interest from the agency side of the market on the importance of 1st Party publisher data and the benefits of Permutive through our Make Possible virtual events series, press coverage and wider industry events. 

##### Comment Metadata
- Posted at: over 5 years ago
- Author title: Demand Generation Manager, Permutive




## Related Product
[Permutive](https://www.g2.com/products/permutive/reviews)

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