# How are you guys using the data provided by gong?

Are you guys having sales meetings to go over calls and analyze them? Or using what you hear and what works to in turn write better sales scripts?

##### Post Metadata
- Posted at: almost 6 years ago
- Net upvotes: 1


## Comments
### Comment 1

Hi Alan! Many of our customers do those two things — and we do too! There&#39;s so much that can be done.

We encourage people to leverage Gong data by structuring usage around what we call the three pillars of our Revenue Intelligence Platform:

Deal Intelligence: Understand which deals are real, discover deal risks, and identify churn signals before it’s too late. Coach your team to more successful closes and make every dollar in your pipeline count.

People Intelligence: See which reps are thriving and which reps are struggling with remote selling. AI-coaching recommendations help you pinpoint your coaching efforts on the reps that need it most.

Market Intelligence: Know what is truly going on in your market, so your GTM strategy and messaging always hit the mark, be the first to know about shifting sentiment in your accounts and your market.

##### Comment Metadata
- Posted at: almost 6 years ago




## Related Product
[Gong](https://www.g2.com/products/gong/reviews)

## Related Category
[Revenue AI Platforms](https://www.g2.com/categories/revenue-ai-platforms)

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