# What is the best way you&#39;ve found for selling marketing automation/CRM services to prospects/clients?

We have pitched SharpSpring to a former client and a prospect so far.  They have shown interest, but haven't fully committed yet.  The goal is to sell SharpSpring to a few prospects/clients so we get consistent monthly recurring revenue, and essentially get SharpSpring for free.

##### Post Metadata
- Posted at: over 6 years ago
- Author title: Account Executive at The Verdi Group
- Net upvotes: 3


## Comments
### Comment 1

Your customer success manager will help you secure some clients. They&#39;re willing to jump into demos and help show the client how it would impact their business. Mine has been a big help.

##### Comment Metadata
- Posted at: about 6 years ago



### Comment 2

As a client who purchased SharpSpring, I can tell you that the decision to purchase came from a need for information and functionality that the agency couldn&#39;t delivery otherwise: visitor identification, life of the lead, pipeline inventories, etc. (In my first role, I never touched SharpSpring directly, it was all handled by the agency.) So be aware of all the stakeholders, their various pain points, and deliver solutions accordingly. Good luck!

##### Comment Metadata
- Posted at: over 6 years ago
- Author title: Marketing &amp; Communications Executive



### Comment 3

It&#39;s like the old hanging a picture analogy. People don&#39;t want the drill but they need the drill to get the hole. So speak in terms of the results that your prospect will receive as a result of the SharpSpring software. How will you use the platform to help deliver your client results?  

An exception to this is the CRM. We had a prospect come back to us after hearing about the CRM and essentially sold themselves our services because they had a strong need for a CRM to replace several CRM&#39;s they  were using. 

##### Comment Metadata
- Posted at: over 6 years ago



### Comment 4

In our 6+ years of selling SharpSpring, it&#39;s not all about the software. You need to understand the clients business model, sales process and existing in-bound marketing / lead-gen strategies so that you can show in a live demo how your prospect will customize and leverage the platform. If the prospect doesn&#39;t visually see how their pain points will be solved, it will be difficult to close the deal. As for the 30-day free trial concept, I don&#39;t believe in this. To setup SharpSpring or any integrated marketing automation and CRM/Sales platform correctly, you need 30-60 days for the setup/training phase.

##### Comment Metadata
- Posted at: over 6 years ago
- Author title: Helping Established Companies Scale by Leveraging Marketing Automation to Maximize &amp; Connect Their Sales &amp; Marketing Efforts 👍 Tips in Summary Below



### Comment 5

SharpSpring allows you to put a new client for no cost for 30 days. You will have to invest a little of time in account setup, but if you can run a few campaigns through during that time period and show them results, then it might be easier for them to sign on the proverbial dotted line.  I also frequently conduct demos to prospects in the live system (showing another client&#39;s instance and results, with the client&#39;s permission, of course!)

##### Comment Metadata
- Posted at: over 6 years ago
- Author title: Founder at Kokua Creative Group



### Comment 6

Give services to make the customer journey for them. The most channels consolidated in the platform better results will you deliver.

##### Comment Metadata
- Posted at: over 6 years ago
- Author title: Afiniti.marketing- CRM Direct Plus




## Related Product
[Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews)

## Related Category
[Marketing Automation](https://www.g2.com/categories/marketing-automation)

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