Data is scoped to the Digital Asset Management category. All reviews were collected as of November 23, 2023
Pickit
(89)
4.7 out of 5
Pickit
Frontify
(172)
4.5 out of 5
Frontify
Bynder
(555)
4.5 out of 5
Bynder
Canto
(701)
4.3 out of 5
Canto
Brandfolder
(1,231)
4.5 out of 5
Brandfolder
Star Rating
Pickit
89 reviews
Frontify
172 reviews
Bynder
555 reviews
Canto
701 reviews
Brandfolder
1,231 reviews
Ratings
Ease of Use
Pickit
96%
Responses: 29
Frontify
88%
Responses: 110
Bynder
89%
Responses: 423
Canto
85%
Responses: 586
Brandfolder
90%
Responses: 990
Ease of Admin
Pickit
93%
Responses: 20
Frontify
85%
Responses: 86
Bynder
86%
Responses: 351
Canto
87%
Responses: 378
Brandfolder
88%
Responses: 382
Ease of Setup
Pickit
92%
Responses: 20
Frontify
85%
Responses: 85
Bynder
82%
Responses: 341
Canto
82%
Responses: 366
Brandfolder
85%
Responses: 371
Has the product been a good partner in doing business?
Pickit
96%
Responses: 19
Frontify
94%
Responses: 82
Bynder
93%
Responses: 346
Canto
91%
Responses: 368
Brandfolder
91%
Responses: 380
Quality of Support
Pickit
97%
Responses: 29
Frontify
95%
Responses: 101
Bynder
93%
Responses: 398
Canto
88%
Responses: 522
Brandfolder
90%
Responses: 706
Meets Requirements
Pickit
92%
Responses: 29
Frontify
88%
Responses: 110
Bynder
88%
Responses: 417
Canto
87%
Responses: 580
Brandfolder
91%
Responses: 981
Integration with Creative Software
Pickit
97%
Responses: 11
Frontify
76%
Responses: 50
Bynder
78%
Responses: 173
Canto
77%
Responses: 284
Brandfolder
83%
Responses: 407
File Transformation
Pickit
93%
Responses: 10
Frontify
80%
Responses: 63
Bynder
86%
Responses: 259
Canto
82%
Responses: 359
Brandfolder
87%
Responses: 504
Expiration
Pickit
93%
Responses: 10
Frontify
84%
Responses: 53
Bynder
87%
Responses: 239
Canto
86%
Responses: 346
Brandfolder
87%
Responses: 418
Digital Rights Management
Pickit
95%
Responses: 11
Frontify
87%
Responses: 48
Bynder
87%
Responses: 240
Canto
84%
Responses: 306
Brandfolder
87%
Responses: 308
File Preview
Pickit
99%
Responses: 14
Frontify
85%
Responses: 78
Bynder
88%
Responses: 330
Canto
83%
Responses: 474
Brandfolder
88%
Responses: 782
Product Direction (% positive)
Pickit
100%
Responses: 22
Frontify
93%
Responses: 102
Bynder
91%
Responses: 396
Canto
91%
Responses: 552
Brandfolder
87%
Responses: 954
Search
Pickit
97%
Responses: 15
Frontify
80%
Responses: 75
Bynder
89%
Responses: 332
Canto
87%
Responses: 500
Brandfolder
84%
Responses: 764
Integration with Marketing Software
Pickit
91%
Responses: 11
Frontify
76%
Responses: 32
Bynder
78%
Responses: 130
Canto
77%
Responses: 221
Brandfolder
85%
Responses: 333
Organizational Interface
Pickit
94%
Responses: 14
Frontify
84%
Responses: 72
Bynder
87%
Responses: 310
Canto
82%
Responses: 492
Brandfolder
88%
Responses: 735
Import/Export
Pickit
94%
Responses: 13
Frontify
82%
Responses: 72
Bynder
86%
Responses: 319
Canto
83%
Responses: 489
Brandfolder
89%
Responses: 689
Workflow Management
Pickit
92%
Responses: 12
Frontify
82%
Responses: 58
Bynder
81%
Responses: 216
Canto
82%
Responses: 331
Brandfolder
87%
Responses: 494
Video
Pickit
94%
Responses: 11
Frontify
80%
Responses: 58
Bynder
86%
Responses: 280
Canto
84%
Responses: 403
Brandfolder
89%
Responses: 539
Versioning
Pickit
91%
Responses: 11
Frontify
81%
Responses: 59
Bynder
85%
Responses: 266
Canto
84%
Responses: 354
Brandfolder
88%
Responses: 451
Watermark
Pickit
90%
Responses: 10
Frontify
78%
Responses: 32
Bynder
88%
Responses: 210
Canto
82%
Responses: 274
Brandfolder
85%
Responses: 265
Brand Portal
Pickit
92%
Responses: 12
Frontify
92%
Responses: 81
Bynder
89%
Responses: 276
Canto
86%
Responses: 429
Brandfolder
90%
Responses: 630
File Types
Pickit
94%
Responses: 14
Frontify
87%
Responses: 87
Bynder
90%
Responses: 323
Canto
89%
Responses: 483
Brandfolder
92%
Responses: 737
Metadata
Pickit
94%
Responses: 13
Frontify
84%
Responses: 72
Bynder
90%
Responses: 310
Canto
87%
Responses: 460
Brandfolder
87%
Responses: 534
User, Role, and Access Management
Pickit
92%
Responses: 12
Frontify
85%
Responses: 81
Bynder
88%
Responses: 319
Canto
86%
Responses: 455
Brandfolder
89%
Responses: 607
Images
Pickit
98%
Responses: 15
Frontify
91%
Responses: 81
Bynder
93%
Responses: 325
Canto
93%
Responses: 492
Brandfolder
95%
Responses: 789
Likelihood to Recommend
Pickit
95%
Responses: 71
Frontify
92%
Responses: 135
Bynder
90%
Responses: 522
Canto
86%
Responses: 687
Brandfolder
90%
Responses: 1165
About G2
G2 is the world's largest and most trusted software marketplace. More than 90 million people annually — including employees at all Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business.
Keeping our ratings unbiased is our top priority. We require the use of a LinkedIn account or verified business email address to validate a G2 user’s identity and employer. Additionally, all reviews are manually checked by our team. Only the opinion of real users and data from public sources factor into our ratings.