Compare Zoho Social and metricool 
Featured Products
At a Glance
Market Segments
Small-Business (87.9% of reviews)
Small-Business (88.8% of reviews)
Entry-Level Pricing
$0.00
$0.00
Zoho Social
Star Rating
(2,894)4.6 out of 5
Market Segments
Small-Business (87.9% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 6 pricing plansmetricool
Star Rating
(91)4.5 out of 5
Market Segments
Small-Business (88.8% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Zoho Social excels in user satisfaction, boasting a higher overall score compared to Metricool. Users appreciate features like the ability to respond to comments, which enhances engagement and interaction on social media platforms.
- Users say that Zoho Social's customer service is a standout feature, with many highlighting the collaboration tools that save time when posting across multiple channels. This is particularly beneficial for teams managing various brands, as it streamlines the posting process.
- Reviewers mention that Metricool offers a great user experience, especially with its intuitive interface that makes scheduling posts and checking analytics straightforward. Users enjoy the calendar feature that helps them stay organized, although some feel it lacks the advanced capabilities found in Zoho Social.
- According to verified reviews, Zoho Social's implementation process is praised for its quick setup, allowing users to get started without significant hurdles. This is a crucial advantage for businesses looking to integrate social media management into their operations swiftly.
- G2 reviewers highlight that while Metricool provides solid features for managing multiple social accounts, it is often seen as more standard compared to Zoho Social's robust offerings. Users appreciate the link shortener and tagging capabilities in Metricool, but some feel that Zoho Social's comprehensive tools give it an edge.
- Users report that both platforms are effective for small businesses, but Zoho Social's higher number of recent reviews indicates a more active user base and ongoing improvements. This suggests that Zoho Social is continually evolving to meet user needs, while Metricool may not be as frequently updated.
Pricing
Entry-Level Pricing
Zoho Social
FREE
$0.00
(Forever free. No ads, of course.)
- 1 Team Member
- 1 Brand
- 6 Channels: Facebook Pages, X Profiles, Instagram Business Profiles, LinkedIn Profiles, LinkedIn Company Pages, Google Business Profile
metricool
FREE
$0.00
Enjoy Metricool free plan for life.
- 1 brand
- Management of all your brands’ social media accounts (excluding LinkedIn).
- Schedule up to 20 posts per month
Free Trial
Zoho Social
Free Trial is available
metricool
Free Trial is available
Ratings
Meets Requirements
8.9
2,367
8.6
76
Ease of Use
9.2
2,381
9.1
79
Ease of Setup
9.2
1,636
9.2
63
Ease of Admin
9.2
1,503
9.2
48
Quality of Support
8.7
1,922
9.0
66
Has the product been a good partner in doing business?
9.0
1,390
9.2
45
Product Direction (% positive)
9.3
2,295
9.2
70
Features by Category
Social Analytics
8.1
698
8.7(won by 0.6)
44
8.5
897
9.1(won by 0.6)
45
8.8
941
9.1(won by 0.3)
46
Feature Not Available
7.8(won by default)
43
8.5(won by 0.4)
767
8.1
45
8.3
191
8.7(won by 0.4)
41
8.0(won by default)
181
Feature Not Available
Reports & Dashboards
8.5
822
8.6(won by 0.1)
46
8.7
808
8.9(won by 0.2)
46
8.8(tied score)
850
8.8(tied score)
47
7.9
180
8.0(won by 0.1)
41
Agentic AI - Social Media Analytics
8.1(tied score)
17
8.1(tied score)
6
8.1
16
8.3(won by 0.2)
6
8.0
16
8.3(won by 0.3)
6
7.8
16
8.3(won by 0.5)
6
8.2(won by 0.3)
17
7.9
7
Content & Collaboration
9.1
519
9.3
47
8.6
475
8.5
46
8.8
460
8.4
47
8.6
422
8.7
46
8.9
442
9.0
44
8.5
383
9.0
44
Social Management
Feature Not Available
9.0
49
Feature Not Available
9.2
49
Feature Not Available
8.4
47
Feature Not Available
8.6
48
Feature Not Available
8.0
45
8.8
383
8.6
44
8.6
235
8.2
46
Agentic AI - Social Media Management
7.6
61
8.1
6
7.9
58
8.9
6
8.3
63
8.9
6
8.0
54
7.7
5
8.1
53
8.3
6
7.8
55
8.6
6
8.1
52
8.7
5
Categories
Categories
Shared Categories
Zoho Social and metricool are categorized as Social Media Analytics, Social Media Suites, and Social Media Management
Unique Categories
Zoho Social has no unique categories
metricool has no unique categories
Reviews
Reviewers' Company Size
Zoho Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
metricool
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.1%
Information Technology and Services
6.9%
Real Estate
3.5%
Education Management
3.3%
Retail
3.1%
Other
69.1%
Marketing and Advertising
42.0%
Education Management
9.1%
Consulting
4.5%
Real Estate
4.5%
Automotive
2.3%
Other
37.5%
Discussions
How do I make the most of Reporting and sharing Analytics with clients?
2 Comments
BN
The Zoho reports are easy to understand + look great. You can download them as PDF. As long as you're performing, your clients will have a clear picture of...Read more
How do I use the repeat post option?
2 Comments
PE
Hi Salman, you can enable and use the Repeat Scheduler when scheduling your posts from 'New Post' publishing window in Zoho Social. This feature will allow...Read more
Better Reporting Please
2 Comments
PE
Hi Andy, the Reports in Zoho Social can only be generated for up to 95 days in the past. We already have plans to increase the date-range to generate...Read more
What is metricool used for?
1 Comment
MD
Metricool is used to save time managing social media, centralize all your accounts in one place, and measure results with clear reports.Read more
metricool has no more discussions with answers
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