# HubSpot Sales Hub vs Zoho CRM Comparison
---
## AI Generated Summary
- **G2 reviewers report** that HubSpot Sales Hub excels in user experience, with its interface being described as **clearly labeled and easy to navigate**. Users appreciate the ability to quickly find deals and leads, making daily tasks more efficient.
- **According to verified reviews** , Zoho CRM is praised for its **affordable pricing** and **customizable dashboards**. Users highlight its ease of use for beginners, making it a great choice for small businesses looking for a budget-friendly CRM solution.
- **Reviewers mention** that HubSpot Sales Hub offers superior **sales engagement features** , with tools that help track progress effectively. The AI interface is particularly noted for enhancing user productivity, allowing for better management of sales activities.
- **Users say** that Zoho CRM shines in **lead management and automation** , with features that keep customer data organized and simplify follow-ups through reminders and automated workflows. This functionality is especially beneficial for teams focused on nurturing leads.
- **G2 reviewers highlight** that HubSpot Sales Hub's **reporting capabilities** are robust, providing insights that help users understand trends at a glance. This feature is crucial for managers who need to monitor team performance and sales metrics effectively.
- **According to recent feedback** , while Zoho CRM has a solid user interface, some users feel it can struggle with **configuration challenges** when trying to match specific workflow needs. This can be a consideration for businesses with unique processes that require more tailored solutions.



| | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 13,812 | 2,930 | 
| **Largest Market Segment** | Small-Business (60.8% of reviews) | Small-Business (61.6% of reviews) | 
| **Entry Level Price** | $0.00 | Free | 

---
## Top Pros & Cons

### HubSpot Sales Hub

Pros:
- Ease of Use (1216 reviews)
- Features (702 reviews)

Cons:
- Missing Features (435 reviews)
- Limited Features (409 reviews)

### Zoho CRM

Pros:
- Ease of Use (261 reviews)
- Features (169 reviews)

Cons:
- Learning Curve (112 reviews)
- Integration Issues (71 reviews)

---
## Ratings Comparison
| Rating | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
  | **Meets Requirements** | 8.6 (10024 reviews) | 8.4 (2485 reviews) | 
  | **Ease of Use** | 8.7 (10914 reviews) | 8.3 (2505 reviews) | 
  | **Ease of Setup** | 8.3 (4879 reviews) | 8.0 (1275 reviews) | 
  | **Ease of Admin** | 8.6 (3156 reviews) | 8.0 (1023 reviews) | 
  | **Quality of Support** | 8.6 (9027 reviews) | 7.6 (2277 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (3108 reviews) | 8.0 (998 reviews) | 
  | **Product Direction (% positive)** | 8.7 (9576 reviews) | 8.0 (2412 reviews) | 

---
## Pricing

### HubSpot Sales Hub

#### Entry-Level Pricing

Plan: Free HubSpot CRM

Price: $0.00

Description: A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.

Key Features:
- Contact management
- Contact website activity
- Companies

[Browse all 4 editions](https://www.g2.com/products/hubspot-sales-hub/pricing)

#### Free Trial

Yes

### Zoho CRM

#### Entry-Level Pricing

Plan: Free Edition

Price: Free

Description: With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.

Key Features:
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities

[Browse all 5 editions](https://www.g2.com/products/zoho-crm/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 7592 |
| **Zoho CRM** | 8.1/10 | 1971 |

#### Sales Force Automation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Contact & Account Management** | 8.7 (6151 reviews) ✓ Verified | 8.5 (1660 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | 8.3 (877 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | 8.6 (6028 reviews) ✓ Verified | 8.2 (1573 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.6 (6185 reviews) ✓ Verified | 8.2 (1636 reviews) ✓ Verified | 
| **Territory & Quota Management** | 7.8 (4194 reviews) ✓ Verified | 7.8 (1186 reviews) ✓ Verified | 
| **Desktop Integration** | 8.5 (5088 reviews) ✓ Verified | 8.4 (672 reviews) ✓ Verified | 
| **Product & Price List Management** | 7.8 (3256 reviews) ✓ Verified | 7.9 (1217 reviews) ✓ Verified | 
| **Quote & Order Management** | 7.8 (3165 reviews) ✓ Verified | 8.0 (1209 reviews) ✓ Verified | 
| **Customer Contract Management** | 8.2 (2460 reviews) | 8.2 (1323 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Email Marketing** | 8.7 (5410 reviews) ✓ Verified | 8.1 (1349 reviews) ✓ Verified | 
| **Campaign Management** | 8.5 (5055 reviews) ✓ Verified | 7.9 (1305 reviews) ✓ Verified | 
| **Lead Management** | 8.7 (5254 reviews) ✓ Verified | 8.4 (1545 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | 8.1 (4445 reviews) ✓ Verified | 7.9 (1129 reviews) ✓ Verified | 

#### Customer Support

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Case Management** | 8.3 (3628 reviews) ✓ Verified | 8.0 (1203 reviews) ✓ Verified | 
| **Customer Support Portal** | 8.1 (2460 reviews) | 7.9 (1205 reviews) ✓ Verified | 
| **Knowledge Base** | 8.4 (3297 reviews) ✓ Verified | 7.9 (1237 reviews) ✓ Verified | 
| **Call Center Features** | 8.0 (3276 reviews) ✓ Verified | 7.8 (1069 reviews) ✓ Verified | 
| **Support Analytics** | 8.2 (3503 reviews) ✓ Verified | 8.0 (1113 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Reporting** | 8.2 (5834 reviews) ✓ Verified | 8.2 (1514 reviews) ✓ Verified | 
| **Dashboards** | 8.4 (6149 reviews) ✓ Verified | 8.2 (1566 reviews) ✓ Verified | 
| **Forecasting** | 8.0 (4292 reviews) ✓ Verified | 8.1 (1055 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Social Collaboration Features** | 8.0 (3806 reviews) ✓ Verified | 8.1 (1083 reviews) ✓ Verified | 
| **Social Network Integration** | 8.1 (2455 reviews) ✓ Verified | 8.0 (1092 reviews) ✓ Verified | 
| **Mobile User Support** | 7.7 (4126 reviews) ✓ Verified | 8.0 (1202 reviews) ✓ Verified | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Customization** | 8.0 (2950 reviews) ✓ Verified | 8.1 (873 reviews) ✓ Verified | 
| **Workflow Capability** | 8.3 (2595 reviews) ✓ Verified | 8.2 (843 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.5 (2980 reviews) ✓ Verified | 8.4 (860 reviews) ✓ Verified | 
| **Internationalization** | 8.1 (2277 reviews) ✓ Verified | 8.2 (650 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 7.5 (1970 reviews) | 7.8 (549 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | 8.0 (2577 reviews) ✓ Verified | 8.1 (720 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.6 (3013 reviews) ✓ Verified | 8.4 (854 reviews) ✓ Verified | 
| **Output Document Generation** | 8.0 (1663 reviews) | 8.1 (663 reviews) ✓ Verified | 

#### Integration

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (2262 reviews) ✓ Verified | 8.3 (652 reviews) ✓ Verified | 
| **Integration APIs** | 8.2 (2389 reviews) ✓ Verified | 8.1 (646 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 8.2 (2242 reviews) ✓ Verified | 8.0 (606 reviews) ✓ Verified | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 7.4 (684 reviews) | 8.2 (181 reviews) | 

#### Agentic AI - CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (219 reviews) | 8.1 (68 reviews) | 
| **Multi-step Planning** | 7.2 (213 reviews) | 8.3 (65 reviews) | 
| **Cross-system Integration** | 7.4 (221 reviews) | 8.1 (69 reviews) | 
| **Adaptive Learning** | 7.1 (214 reviews) | 8.1 (67 reviews) | 
| **Natural Language Interaction** | 7.0 (219 reviews) | 8.3 (66 reviews) | 
| **Proactive Assistance** | 7.1 (215 reviews) | 8.3 (66 reviews) | 
| **Decision Making** | 7.2 (214 reviews) | 8.3 (66 reviews) | 

### CPQ

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 7.7/10 | 121 |

#### Configuration - cpq

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Product Catalog** | Not enough data | Feature Not Available | 
| **Guided Selling** | Not enough data | Feature Not Available | 
| **Configuration Rules** | Not enough data | 8.3 (59 reviews) | 
| **Price Configuration** | Not enough data | 8.3 (55 reviews) | 
| **Visual Configuration** | Not enough data | 8.4 (60 reviews) | 

#### Pricing

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Pricing Flexibility** | Not enough data | 8.1 (62 reviews) | 
| **Discounting** | Not enough data | 7.5 (57 reviews) | 
| **Commerical Rules** | Not enough data | 8.1 (56 reviews) | 
| **Terms and Conditions** | Not enough data | 8.4 (58 reviews) | 
| **Approval Workflow** | Not enough data | 8.6 (58 reviews) | 
| **Renewals** | Not enough data | 8.5 (56 reviews) | 

#### Quoting

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Grouping** | Not enough data | 8.4 (58 reviews) | 
| **Version Control** | Not enough data | 8.4 (52 reviews) | 
| **Quote Document Generation** | Not enough data | 8.4 (53 reviews) | 
| **Ordering** | Not enough data | 8.4 (55 reviews) | 
| **Contracts** | Not enough data | 8.6 (52 reviews) | 

#### Admin

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Configuration Ease of Admin** | Not enough data | 8.2 (89 reviews) | 
| **Pricing Administration** | Not enough data | 7.7 (83 reviews) | 
| **Workflow Management** | Not enough data | 8.3 (86 reviews) | 
| **Document Management** | Not enough data | 8.3 (83 reviews) | 

#### Channels

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Mobile User Support** | Not enough data | 8.1 (57 reviews) | 
| **Channel Partner Support** | Not enough data | 7.7 (52 reviews) | 
| **eCommerce** | Not enough data | 8.0 (49 reviews) | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.4 (89 reviews) | 
| **Integration API** | Not enough data | 8.2 (85 reviews) | 
| **Internationalization** | Not enough data | 8.0 (77 reviews) | 
| **Scalability** | Not enough data | 8.5 (88 reviews) | 
| **Reporting and Dashboards** | Not enough data | 8.4 (90 reviews) | 
| **ERP Integration** | Not enough data | 8.6 (20 reviews) | 

#### Generative AI - cpq

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Dynamic Quoting** | Not enough data | 7.4 (15 reviews) | 
| **Dynamic Pricing** | Not enough data | 7.5 (16 reviews) | 
| **Personalized Sale Recommendations** | Not enough data | 7.7 (16 reviews) | 

### Sales Gamification

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 75 |

#### Competition

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Competition Templates** | Not enough data | 8.7 (58 reviews) ✓ Verified | 
| **Custom Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Team Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Simultaneous Competitions** | Not enough data | 8.5 (53 reviews) ✓ Verified | 
| **Competition Adjustments** | Not enough data | 8.5 (55 reviews) ✓ Verified | 
| **Awards and Incentives** | Not enough data | 7.9 (18 reviews) | 

#### Agentic AI - Sales Gamification

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

#### Integrations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.9 (61 reviews) ✓ Verified | 
| **Social Collaboration Integration** | Not enough data | 8.8 (59 reviews) | 
| **TV Streaming** | Not enough data | 8.7 (45 reviews) | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 8.8 (65 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.9 (64 reviews) ✓ Verified | 
| **Enterprise Scalability** | Not enough data | 8.8 (58 reviews) ✓ Verified | 
| **Data Import & Export Tools** | Not enough data | 8.8 (63 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.8 (63 reviews) ✓ Verified | 

#### Employee Features

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **User Profiles** | Not enough data | 8.9 (66 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.8 (68 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.8 (68 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Lead Generation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.4/10 | 832 |
| **Zoho CRM** | 8.5/10 | 80 |

#### Lead Facilitation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Customer-facing Chatbot** | 8.4 (522 reviews) | 8.4 (72 reviews) | 
| **Lead Qualification** | 8.6 (618 reviews) | 8.8 (73 reviews) | 
| **Lead Follow-up** | 8.8 (646 reviews) | 8.8 (73 reviews) | 
| **Meeting Scheduling ** | 8.9 (653 reviews) | 8.8 (73 reviews) | 

#### Organization

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 8.9 (674 reviews) | 8.6 (74 reviews) | 
| **Data Entry** | 8.8 (661 reviews) | 8.4 (73 reviews) | 
| **Integrations / APIs** | 8.6 (598 reviews) | 8.6 (73 reviews) | 

#### Performance Analysis

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Coaching ** | 8.3 (551 reviews) | Feature Not Available | 
| **Peformance Tracking** | 8.8 (663 reviews) | 8.6 (75 reviews) | 

#### Sales Analysis

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **ROI Forecasting ** | Feature Not Available | 8.4 (69 reviews) | 
| **Sales Forecasting ** | 8.7 (615 reviews) | 8.4 (73 reviews) | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 8.1 (152 reviews) | 8.3 (27 reviews) | 
| **AI Text Summarization** | 8.3 (151 reviews) | 8.1 (27 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (19 reviews) | Not enough data | 
| **Multi-step Planning** | 8.1 (18 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (19 reviews) | Not enough data | 
| **Adaptive Learning** | 8.1 (19 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.0 (19 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (19 reviews) | Not enough data | 
| **Decision Making** | 8.2 (19 reviews) | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 1877 |
| **Zoho CRM** | 8.2/10 | 170 |

#### Integrated Workflows

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Task Management** | 8.8 (1632 reviews) | 8.7 (160 reviews) | 
| **Email Tracking/Automation** | 9.0 (1682 reviews) | 8.8 (156 reviews) | 
| **Calls and Voice** | 8.3 (1435 reviews) | 8.3 (145 reviews) | 
| **Other Outreach Options ** | 8.2 (1332 reviews) | 8.2 (141 reviews) | 
| **CRM Integration** | 8.8 (1520 reviews) | 8.9 (154 reviews) | 
| **Calendar** | 8.7 (1383 reviews) | 8.8 (152 reviews) | 
| **Shared Records** | 8.5 (1297 reviews) | 8.5 (147 reviews) | 

#### Repeatability and Reportability

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Content Management** | 8.6 (1472 reviews) | 8.4 (144 reviews) | 
| **Workflow Management** | 8.7 (1543 reviews) | 8.6 (149 reviews) | 
| **Workflow Performance** | 8.6 (1515 reviews) | 8.6 (142 reviews) | 
| **Sales Coaching and Insights** | 8.1 (1388 reviews) | 8.2 (138 reviews) | 
| **Gamification** | Feature Not Available | 7.9 (120 reviews) | 

#### AI and Automation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Prioritization** | 8.2 (1240 reviews) | 8.3 (146 reviews) | 
| **Lead Scoring** | 8.1 (1205 reviews) | 8.5 (145 reviews) | 
| **Best Time of Day Scheduling** | 8.1 (1198 reviews) | 8.3 (139 reviews) | 
| **Buyer Intelligence** | 7.8 (1079 reviews) | 8.1 (133 reviews) | 
| **Machine Learning** | 7.7 (1026 reviews) | 7.8 (125 reviews) | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 7.3 (492 reviews) | 7.5 (69 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (180 reviews) | 7.9 (28 reviews) | 
| **Multi-step Planning** | 7.1 (180 reviews) | 7.8 (26 reviews) | 
| **Cross-system Integration** | 7.1 (181 reviews) | 8.0 (27 reviews) | 
| **Adaptive Learning** | 7.3 (180 reviews) | 7.9 (26 reviews) | 
| **Natural Language Interaction** | 7.1 (181 reviews) | 7.7 (27 reviews) | 
| **Proactive Assistance** | 7.2 (181 reviews) | 8.0 (27 reviews) | 
| **Decision Making** | 7.1 (183 reviews) | 8.1 (26 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 7.7/10 | 386 |
| **Zoho CRM** | N/A | N/A |

#### Call Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Call Recording** | 8.2 (303 reviews) | Not enough data | 
| **Machine Learning** | 7.9 (269 reviews) | Not enough data | 
| **Call Analysis** | 8.0 (278 reviews) | Not enough data | 
| **Lead Qualification** | Feature Not Available | Not enough data | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Customer Scoring** | Feature Not Available | Not enough data | 
| **Speech-to-Text** | 7.5 (243 reviews) | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Summarization** | 7.6 (111 reviews) | Not enough data | 

#### Agentic AI - Conversation Intelligence

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (25 reviews) | Not enough data | 
| **Multi-step Planning** | 7.5 (26 reviews) | Not enough data | 
| **Cross-system Integration** | 7.8 (26 reviews) | Not enough data | 
| **Adaptive Learning** | 7.3 (25 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.7 (24 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (24 reviews) | Not enough data | 
| **Decision Making** | 7.5 (25 reviews) | Not enough data | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.4/10 | 56 |

#### Customer Requirements

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Quoting** | Not enough data | 8.5 (51 reviews) | 
| **Configuration** | Not enough data | 8.5 (50 reviews) | 
| **Pricing** | Not enough data | 8.5 (52 reviews) | 

#### Contracts

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Creation** | Not enough data | 8.5 (50 reviews) | 
| **Negotiation** | Not enough data | 8.2 (47 reviews) | 
| **Execution** | Not enough data | 8.4 (50 reviews) | 

#### Revenue

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Invoicing** | Not enough data | 8.5 (52 reviews) | 
| **Matching** | Not enough data | 8.5 (50 reviews) | 
| **Recognition** | Not enough data | 8.4 (47 reviews) | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.4/10 | 106 |

#### Platform Basics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Templates** | Not enough data | 8.4 (98 reviews) | 
| **Exporting** | Not enough data | 8.6 (93 reviews) | 
| **Multi-user Access and Collaboration** | Not enough data | 8.6 (97 reviews) | 
| **Multiple Personas** | Not enough data | 8.4 (89 reviews) | 
| **Data Analytics ** | Not enough data | 8.8 (57 reviews) | 

#### Agentic AI - Customer Journey Mapping

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.2 (13 reviews) | 

### Client Portal

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 89 |

#### Content

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Document Collaboration** | Not enough data | 8.9 (79 reviews) | 
| **Versioning** | Not enough data | 8.6 (76 reviews) | 
| **E-Signature** | Not enough data | 8.5 (76 reviews) | 
| **File Request** | Not enough data | 8.7 (77 reviews) | 
| **Feedback** | Not enough data | 8.6 (74 reviews) | 

#### Collaboration

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Billing and Invoicing** | Not enough data | 8.8 (76 reviews) | 
| **Instant Messaging** | Not enough data | 8.5 (78 reviews) | 
| **Project Management** | Not enough data | 9.0 (80 reviews) | 
| **Analytics** | Not enough data | 9.0 (83 reviews) | 
| **Time Tracking** | Not enough data | 8.7 (78 reviews) | 
| **Mobile Application** | Not enough data | 8.7 (75 reviews) | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.4/10 | 11 |
| **Zoho CRM** | N/A | N/A |

#### Responses

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Personalization** | 8.3 (10 reviews) | Not enough data | 
| **Route To Human** | 8.5 (10 reviews) | Not enough data | 
| **Natural Language Understanding (NLU)** | 7.7 (10 reviews) | Not enough data | 

#### Automation - AI Agents

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Sales Follow-Up** | 8.9 (9 reviews) | Not enough data | 
| **Customer Interaction Automation** | 9.1 (9 reviews) | Not enough data | 
| **Lead Generation** | 8.7 (9 reviews) | Not enough data | 
| **Document Processing** | 8.5 (9 reviews) | Not enough data | 
| **Feedback Collection** | 8.8 (8 reviews) | Not enough data | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Conversation Editor** | 8.2 (10 reviews) | Not enough data | 
| **Integration** | 8.3 (10 reviews) | Not enough data | 
| **Human-In-The-Loop** | 8.9 (9 reviews) | Not enough data | 

#### Autonomy -  AI Agents

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Independent Decision Making** | 7.8 (9 reviews) | Not enough data | 
| **Adaptive Responses** | 7.8 (9 reviews) | Not enough data | 
| **Task Execution** | 8.0 (9 reviews) | Not enough data | 
| **Problem Solving** | 7.6 (9 reviews) | Not enough data | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 9.1 (9 reviews) | Not enough data | 
| **AI Text Summarization** | 9.0 (10 reviews) | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.5/10 | 44 |

#### Lead Monitoring

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Features** | Not enough data | 9.0 (42 reviews) | 
| **Performance** | Not enough data | 8.9 (42 reviews) | 
| **Identification** | Not enough data | 8.7 (42 reviews) | 

#### Agentic AI - Lead Capture

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.2 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (27 reviews) | 

#### Data Capture

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Mobile** | Not enough data | 8.3 (42 reviews) | 
| **Websites** | Not enough data | 8.5 (42 reviews) | 
| **Social Media** | Not enough data | 8.1 (42 reviews) | 
| **Data** | Not enough data | 8.3 (42 reviews) | 

#### Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Export/Import** | Not enough data | 9.1 (42 reviews) | 
| **Reporting** | Not enough data | 8.8 (42 reviews) | 

#### Customization

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Forms** | Not enough data | 8.7 (41 reviews) | 
| **Personalization** | Not enough data | 8.6 (41 reviews) | 
| **Templates** | Not enough data | 8.7 (42 reviews) | 
| **Integration** | Not enough data | 8.7 (42 reviews) | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.4/10 | 770 |
| **Zoho CRM** | N/A | N/A |

#### Integrations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **MS Teams Integration** | 8.3 (523 reviews) | Not enough data | 
| **Email Integration** | 9.0 (719 reviews) | Not enough data | 
| **Zoom Integration** | 8.3 (587 reviews) | Not enough data | 
| **Google Meet Integration** | 8.4 (577 reviews) | Not enough data | 
| **Salesforce Integration** | 7.7 (487 reviews) | Not enough data | 

#### Branding & Customizatio

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Custom Booking Page** | 8.6 (627 reviews) | Not enough data | 
| **Personalized Links** | 8.7 (647 reviews) | Not enough data | 
| **Personalized Web Embed** | 8.4 (568 reviews) | Not enough data | 

#### Automatic Rules & Configurations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Set Working Hours** | 8.7 (621 reviews) | Not enough data | 
| **Automatic Updates** | 8.9 (630 reviews) | Not enough data | 
| **Buffer Times** | 8.5 (588 reviews) | Not enough data | 

#### Agentic AI - Business Scheduling

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (48 reviews) | Not enough data | 
| **Multi-step Planning** | 7.6 (47 reviews) | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 6.1/10 | 17 |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Cross-system Integration** | 6.0 (17 reviews) | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 7.9/10 | 23 |

#### Agentic AI - Lead Scoring

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (12 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (12 reviews) | 
| **Decision Making** | Not enough data | 6.8 (12 reviews) | 

#### Attribution

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 8.5 (21 reviews) | 
| **Lead Assignment** | Not enough data | 8.6 (22 reviews) | 
| **Pipeline Acceleration** | Not enough data | 8.0 (21 reviews) | 

#### Discovery

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Management** | Not enough data | 8.6 (22 reviews) | 
| **Scoring/Ranking** | Not enough data | 8.3 (21 reviews) | 
| **Lead Context** | Not enough data | 8.3 (22 reviews) | 

#### Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Conversion Viability** | Not enough data | 8.4 (22 reviews) | 
| **Workflow** | Not enough data | 8.4 (22 reviews) | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Data Synchronization** | Not enough data | 8.4 (22 reviews) | 
| **Analysis** | Not enough data | 8.3 (21 reviews) | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 1382 |
| **Zoho CRM** | 8.3/10 | 198 |

#### Agentic AI - Sales Performance Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (82 reviews) | 7.9 (21 reviews) | 
| **Natural Language Interaction** | 6.8 (82 reviews) | 8.1 (20 reviews) | 
| **Proactive Assistance** | 6.6 (82 reviews) | 7.9 (21 reviews) | 

#### Incentives

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Badges** | 7.8 (766 reviews) | 8.2 (153 reviews) ✓ Verified | 
| **Triggers** | 8.1 (844 reviews) ✓ Verified | 8.4 (160 reviews) ✓ Verified | 
| **Commission Calculator** | 7.5 (715 reviews) ✓ Verified | 8.0 (152 reviews) ✓ Verified | 
| **Leaderboards** | 8.3 (940 reviews) | 8.4 (161 reviews) ✓ Verified | 

#### Personalization

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Profiles** | 8.4 (963 reviews) | 8.5 (177 reviews) ✓ Verified | 
| **Custom Reports** | 8.5 (1096 reviews) ✓ Verified | 8.6 (178 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (1195 reviews) ✓ Verified | 8.6 (184 reviews) ✓ Verified | 
| **Goal Setting** | 8.5 (986 reviews) ✓ Verified | 8.4 (171 reviews) ✓ Verified | 

#### Administrative

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Integration** | 8.6 (1017 reviews) ✓ Verified | 8.5 (169 reviews) ✓ Verified | 
| **Employee Structure** | 8.4 (898 reviews) ✓ Verified | 8.5 (173 reviews) ✓ Verified | 
| **Behavior Monitoring** | 8.3 (852 reviews) | 8.4 (161 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 7.8/10 | 2517 |
| **Zoho CRM** | 8.0/10 | 161 |

#### Agentic AI - Email Tracking

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (118 reviews) | 7.7 (30 reviews) | 
| **Multi-step Planning** | 6.9 (118 reviews) | 7.5 (29 reviews) | 
| **Cross-system Integration** | 6.9 (118 reviews) | 7.6 (30 reviews) | 
| **Adaptive Learning** | 6.9 (118 reviews) | 7.0 (29 reviews) | 
| **Natural Language Interaction** | 6.9 (117 reviews) | 7.0 (30 reviews) | 
| **Proactive Assistance** | 6.8 (118 reviews) | 7.4 (30 reviews) | 
| **Decision Making** | 6.9 (119 reviews) | 7.6 (29 reviews) | 

#### Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Open Rates** | 8.7 (2089 reviews) | 8.3 (138 reviews) | 
| **Link Activity** | 8.8 (2075 reviews) | 8.3 (143 reviews) | 
| **Attachment Activity** | Feature Not Available | 8.4 (144 reviews) | 

#### Customizations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Email Platform Integration** | 8.8 (2129 reviews) | 8.7 (148 reviews) | 
| **Email Scheduling** | 8.9 (2127 reviews) | 8.8 (145 reviews) | 
| **Notifications** | 8.8 (2224 reviews) | 8.7 (146 reviews) | 
| **Email Categorization** | Feature Not Available | 8.7 (142 reviews) | 
| **Templates** | 8.9 (2203 reviews) | 8.6 (147 reviews) | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 7.4 (481 reviews) | 7.6 (59 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 1851 |
| **Zoho CRM** | 8.1/10 | 173 |

#### Agentic AI - Sales Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (105 reviews) | 7.5 (31 reviews) | 
| **Cross-system Integration** | 7.1 (103 reviews) | 7.5 (31 reviews) | 
| **Adaptive Learning** | 7.2 (101 reviews) | 7.2 (30 reviews) | 
| **Natural Language Interaction** | 7.3 (103 reviews) | 7.3 (30 reviews) | 
| **Proactive Assistance** | 7.2 (102 reviews) | 7.4 (31 reviews) | 

#### Data Sourcing

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Data Sourcing** | 8.3 (1350 reviews) | 8.3 (145 reviews) | 
| **Exporting & Sharing Data** | 8.4 (1419 reviews) | 8.4 (149 reviews) | 
| **Multi-Device Data Visualization** | 8.2 (1284 reviews) | 8.3 (142 reviews) | 
| **Interactive Dashboards** | 8.6 (1538 reviews) | 8.6 (156 reviews) | 
| **Data Segmentation** | 8.4 (1381 reviews) | 8.5 (147 reviews) | 

#### Predictive Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Scoring** | 8.1 (1340 reviews) | 8.5 (147 reviews) | 
| **Opportunity Scoring** | 8.1 (1296 reviews) | 8.3 (139 reviews) | 
| **Risk Analysis** | 7.7 (1125 reviews) | 8.1 (124 reviews) | 
| **Live Forecasting** | 7.9 (1257 reviews) | 8.2 (130 reviews) | 

#### Sales Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Live Pipeline Management** | 8.8 (1546 reviews) | 8.5 (154 reviews) | 
| **Sales Gamification** | 7.9 (1239 reviews) | 8.3 (131 reviews) | 
| **Account-Based Analytics** | 8.4 (1400 reviews) | 8.5 (145 reviews) | 
| **Activity Tracking** | 8.9 (1613 reviews) | 8.8 (152 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.3/10 | 1501 |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - Outbound Call Tracking

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (62 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (60 reviews) | Not enough data | 

#### Calling

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Record Calls** | 8.6 (1184 reviews) | Not enough data | 
| **Generate Location** | 8.1 (976 reviews) | Not enough data | 
| **Call Types** | 8.6 (1143 reviews) | Not enough data | 
| **Click-to-Call** | 8.7 (1174 reviews) | Not enough data | 
| **Auto Dialer** | 7.9 (70 reviews) | Not enough data | 

#### Contacts

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Personalization** | 8.7 (1249 reviews) | Not enough data | 
| **Information Locater** | 8.4 (1094 reviews) | Not enough data | 
| **Record Prospect Data** | 8.6 (1153 reviews) | Not enough data | 

#### Insights

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Notes** | 9.0 (1339 reviews) | Not enough data | 
| **Daily Summary** | 8.7 (1181 reviews) | Not enough data | 
| **Automated Voicemails** | Feature Not Available | Not enough data | 
| **Automated Emails** | Feature Not Available | Not enough data | 
| **Sorts Prospects** | 8.4 (1085 reviews) | Not enough data | 
| **Automated Note Taking** | 7.5 (67 reviews) | Not enough data | 

### Sales Enablement

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 7.7/10 | 1021 |
| **Zoho CRM** | 7.8/10 | 12 |

#### Agentic AI - Sales Enablement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (61 reviews) | 6.1 (6 reviews) | 
| **Natural Language Interaction** | 6.9 (60 reviews) | 6.1 (6 reviews) | 
| **Proactive Assistance** | 6.8 (59 reviews) | 6.1 (6 reviews) | 

#### Content Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Content Import** | 8.4 (802 reviews) | 8.2 (10 reviews) | 
| **Content Creation** | Feature Not Available | 8.0 (10 reviews) | 
| **Templates** | Feature Not Available | 8.0 (10 reviews) | 
| **Advanced Search** | 8.2 (810 reviews) | 8.8 (10 reviews) | 
| **Content Storage** | 8.3 (798 reviews) | 8.2 (10 reviews) | 

#### Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Reporting** | 8.4 (881 reviews) | 9.0 (10 reviews) | 
| **Alerts** | 8.4 (881 reviews) | 8.3 (10 reviews) | 
| **Account-Based Engagement** | 8.4 (825 reviews) | 8.3 (10 reviews) | 
| **Content Utilization** | 8.3 (799 reviews) | 8.3 (10 reviews) | 

#### Learning Management - Sales Enablement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Sales Training ** | 7.5 (38 reviews) | Not enough data | 
| **Sales Coaching** | 7.4 (38 reviews) | Not enough data | 
| **Sales Onboarding** | 7.7 (39 reviews) | Not enough data | 

#### Revenue Enablement - Sales Enablement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Cross-Functional Alignment** | 7.2 (37 reviews) | Not enough data | 
| **AI and Automation** | 7.1 (39 reviews) | Not enough data | 
| **End-to-End Customer Journey Insights** | 7.4 (38 reviews) | Not enough data | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (8):** [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Enablement Software](https://www.g2.com/categories/sales-enablement), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [CRM Software](https://www.g2.com/categories/crm), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)

**Unique to HubSpot Sales Hub (5):** [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations)

**Unique to Zoho CRM (7):** [Client Portal Software](https://www.g2.com/categories/client-portal), [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [Sales Gamification Software](https://www.g2.com/categories/sales-gamification), [CPQ Software](https://www.g2.com/categories/cpq), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring)


---
## Reviewer Demographics

### By Company Size

| Segment | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Small-Business** | 60.8% | 61.6% | 
| **Mid-Market** | 35.2% | 32.3% | 
| **Enterprise** | 4.0% | 6.0% | 

### By Industry

#### HubSpot Sales Hub

- **Computer Software:** 15.9%
- **Information Technology and Services:** 12.2%
- **Marketing and Advertising:** 9.9%
- **Financial Services:** 4.3%
- **Education Management:** 3.1%
- **Real Estate:** 2.8%
- **Internet:** 2.2%
- **Hospital & Health Care:** 1.8%
- **Staffing and Recruiting:** 1.6%
- **Health, Wellness and Fitness:** 1.6%
- **Other:** 44.5%

#### Zoho CRM

- **Information Technology and Services:** 16.1%
- **Computer Software:** 9.9%
- **Marketing and Advertising:** 8.9%
- **Financial Services:** 3.5%
- **Real Estate:** 3.5%
- **Education Management:** 3.0%
- **Internet:** 2.1%
- **Retail:** 2.1%
- **Accounting:** 2.0%
- **Management Consulting:** 1.9%
- **Other:** 47.0%

---
## Alternatives

### Alternatives to HubSpot Sales Hub

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25802 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9659 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Salesmate](https://www.g2.com/products/salesmate/reviews) — 4.7/5 stars (114 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3569 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2040 reviews)
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — 4.6/5 stars (824 reviews)
- [Salesflare](https://www.g2.com/products/salesflare/reviews) — 4.8/5 stars (298 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9099 reviews)

### Alternatives to Zoho CRM

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25802 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9659 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2040 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1430 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (478 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14694 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3052 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [Workbooks](https://www.g2.com/products/workbooks/reviews) — 4.2/5 stars (573 reviews)

---
## Top Discussions

### HubSpot Sales Hub

- Title: [Can I automate multiple scheduled sales email sends based on the suggested optimized send times?](https://www.g2.com/discussions/can-i-automate-multiple-scheduled-sales-email-sends-based-on-the-suggested-optimized-send-times) — 6 comments, 1 upvote
  > **Top comment:** "Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences."
- Title: [What is HubSpot Sales Hub used for?](https://www.g2.com/discussions/what-is-hubspot-sales-hub-used-for) — 5 comments
  > **Top comment:** "Hubspot Sales is a client management or engagement tool. Hubspot is split into two main categories Sales and Marketing. As the question is around sales -..."
- Title: [Will Hubspot connect well with variety of accounting softwares?](https://www.g2.com/discussions/will-hubspot-connect-well-with-variety-of-accounting-softwares) — 5 comments, 2 upvotes
  > **Top comment:** "There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant..."
- Title: [How has HubSpot Sales Hub impacted the sales pipeline management in small to mid-sized businesses?](https://www.g2.com/discussions/how-has-hubspot-sales-hub-impacted-the-sales-pipeline-management-in-small-to-mid-sized-businesses) — 4 comments
  > **Top comment:** "HubSpot Sales Hub helps small and mid-sized businesses manage their sales pipeline better by:

Giving a clear view of all leads and deals.
Automating..."
- Title: [Sequences](https://www.g2.com/discussions/24872-sequences) — 4 comments, 1 upvote
  > **Top comment:** "Yes, you can do either... You can export a list of people who belong to a specific segment (list) or you can add a new "sequence" and enroll those already in..."

### Zoho CRM

- Title: [What have you found better than ZOHO](https://www.g2.com/discussions/what-have-you-found-better-than-zoho) — 5 comments, 1 upvote
  > **Top comment:** "Zoho One, with over 45 business applications,  all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus..."
- Title: [Is Zoho CRM really free?](https://www.g2.com/discussions/is-zoho-crm-really-free) — 4 comments, 5 upvotes
  > **Top comment:** "It free in trail after that you have to pay "
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/zoho-crm-what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platf) — 3 comments, 1 upvote
  > **Top comment:** "Zoho CRM has some great strengths when it comes to managing customer relationships. First, it's highly customizable, so you can easily tweak the platform to..."
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platforms) — 3 comments
  > **Top comment:** "1. Affordable 
2. Flexible and great customisation 
3. Good user friendly interface "
- Title: [can we create segmentation in this](https://www.g2.com/discussions/can-we-create-segmentation-in-this) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes Lavanya,

Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hubspot-sales-hub-vs-zoho-crm)