# WalkMe vs Whatfix Comparison
---
## AI Generated Summary
- **G2 reviewers report** that WalkMe excels in providing intuitive in-app guidance, which has significantly reduced training time and increased user confidence across platforms. Users appreciate how quickly they can implement solutions, often going from idea to production in just days.
- **Users say** Whatfix shines in its support and training resources, with many highlighting the helpful pop-ups for new users that offer detailed, easy-to-follow instructions. This focus on user onboarding has been praised as a key feature for enhancing the overall experience.
- **Reviewers mention** that WalkMe's comprehensive feature set allows for quick content creation, with many options readily available in the editor. This flexibility has been a game-changer for users looking to address various training and enablement challenges efficiently.
- **According to verified reviews** , Whatfix's support team is highly active and dedicated to improving performance, which users find reassuring. This commitment to customer service has led to a positive perception of the platform's reliability and responsiveness.
- **G2 reviewers highlight** that while WalkMe has a slightly lower score in ease of use compared to Whatfix, it still offers robust functionality that many users find beneficial for complex digital adoption strategies. However, some users have noted that the learning curve can be steeper.
- **Users report** that Whatfix's self-help resources, including training videos, are particularly valuable for ongoing user education. This emphasis on self-service options has made it easier for users to find solutions independently, enhancing their overall experience with the platform.



| | WalkMe | Whatfix | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 560 | 528 | 
| **Largest Market Segment** | Enterprise (60.0% of reviews) | Enterprise (45.5% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### WalkMe

Pros:
- Ease of Use (91 reviews)
- Helpful (63 reviews)

Cons:
- Learning Curve (39 reviews)
- Complexity (28 reviews)

### Whatfix

Pros:
- Ease of Use (83 reviews)
- Customer Support (65 reviews)

Cons:
- Learning Curve (29 reviews)
- Complexity (19 reviews)

---
## Ratings Comparison
| Rating | WalkMe | Whatfix | 
|---|---|---|
  | **Meets Requirements** | 8.7 (481 reviews) | 8.8 (356 reviews) | 
  | **Ease of Use** | 8.4 (491 reviews) | 8.6 (428 reviews) | 
  | **Ease of Setup** | 8.1 (399 reviews) | 8.3 (377 reviews) | 
  | **Ease of Admin** | 8.3 (364 reviews) | 8.5 (284 reviews) | 
  | **Quality of Support** | 8.8 (475 reviews) | 9.7 (356 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (361 reviews) | 9.5 (283 reviews) | 
  | **Product Direction (% positive)** | 9.0 (466 reviews) | 9.7 (338 reviews) | 

---
## Pricing

### WalkMe

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Whatfix

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | 8.1/10 | 22 |
| **Whatfix** | N/A | N/A |

#### User Identification

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Demographics** | 7.4 (17 reviews) | Not enough data | 
| **User Segmentation** | 8.5 (19 reviews) | Not enough data | 
| **Geolocation** | 8.0 (14 reviews) | Not enough data | 

#### Tracking & Reporting

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Custom Event Tracking** | 8.6 (18 reviews) | Not enough data | 
| **Real-Time Insights** | 8.2 (19 reviews) | Not enough data | 
| **Attribution** | 8.0 (16 reviews) | Not enough data | 
| **Dashboard** | 8.3 (20 reviews) | Not enough data | 
| **User Path Tracking** | 7.8 (18 reviews) | Not enough data | 
| **User Activity History** | 8.1 (18 reviews) | Not enough data | 

#### Metrics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Engagement** | 8.4 (18 reviews) | Not enough data | 
| **Exit Tracking** | 8.1 (17 reviews) | Not enough data | 
| **Retention** | 8.1 (18 reviews) | Not enough data | 
| **Return** | 8.2 (16 reviews) | Not enough data | 
| **Conversions** | 8.1 (17 reviews) | Not enough data | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | 8.3/10 | 358 |
| **Whatfix** | 8.3/10 | 237 |

#### User Analysis

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Survey Implementation** | 7.9 (288 reviews) | 8.0 (157 reviews) | 
| **Data Analysis** | 8.1 (320 reviews) | 8.1 (173 reviews) | 

#### User Support

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **User Segmentation** | 8.6 (313 reviews) | 8.2 (166 reviews) | 
| **Multi-Language Support** | 7.7 (250 reviews) | 8.0 (144 reviews) | 
| **Behavior-responsive Messaging** | 8.0 (259 reviews) | 8.0 (144 reviews) | 

#### Walkthrough Type

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Audio-visual Walkthroughs** | 8.0 (267 reviews) | 8.5 (166 reviews) | 
| **Text Bubble Walkthroughs** | 9.0 (319 reviews) | 9.0 (195 reviews) | 

#### Platform Basics - Digital Adoption Platform

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Integration** | 8.2 (50 reviews) | 8.4 (42 reviews) | 
| **Communications** | 9.1 (58 reviews) | 8.8 (54 reviews) | 

#### Analytics - Digital Adoption Platform

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Analytics** | 8.6 (52 reviews) | 8.3 (44 reviews) | 

#### Functions - Digital Adoption Platform

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Customer self-service** | 8.9 (50 reviews) | 8.6 (51 reviews) | 
| **In-app guidance** | 9.4 (62 reviews) | 8.8 (61 reviews) | 

#### Agentic AI - Digital Adoption Platform

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Adaptive Learning** | 6.9 (33 reviews) | 7.2 (29 reviews) | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | N/A | N/A |
| **Whatfix** | 7.7/10 | 57 |

#### Product Analytics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Account-Level Analytics** | Not enough data | 8.1 (51 reviews) | 
| **User-Level Analytics** | Not enough data | 8.1 (52 reviews) | 
| **Segmentation** | Not enough data | 7.8 (48 reviews) | 
| **Funnels** | Not enough data | 7.6 (46 reviews) | 
| **Alerts** | Not enough data | 7.5 (46 reviews) | 
| **Multi-Product Analytics** | Not enough data | 7.2 (41 reviews) | 
| **User Scoring** | Not enough data | 7.0 (36 reviews) | 
| **Integrations** | Not enough data | 7.4 (43 reviews) | 

#### Agentic AI - Product Analytics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 7.7 (5 reviews) | 
| **Adaptive Learning** | Not enough data | 8.0 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (5 reviews) | 

#### Behavioral Analytics - Product Analytics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | 
| **User level Analytics** | Not enough data | Not enough data | 
| **Account level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **User scoring** | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | 

### ServiceNow Store Apps

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | 9.9/10 | 8 |
| **Whatfix** | N/A | N/A |

#### ServiceNow Apps

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **ServiceNow Integration** | 10.0 (7 reviews) | Not enough data | 
| **Value** | 9.8 (7 reviews) | Not enough data | 

#### Agentic AI - ServiceNow Store Apps

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | 8.0/10 | 225 |
| **Whatfix** | 7.7/10 | 181 |

#### Generative AI

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **AI Text Summarization** | 7.6 (98 reviews) | 7.6 (51 reviews) | 

#### Self-Service Experience

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Knowledge Base** | 8.4 (203 reviews) | 8.9 (149 reviews) | 
| **Searchable Articles** | 8.3 (201 reviews) | 8.8 (142 reviews) | 
| **Community Forums** | 8.2 (194 reviews) | 8.2 (95 reviews) | 
| **Mobile Optimization** | 6.7 (138 reviews) | 7.0 (68 reviews) | 
| **Personalization** | 8.1 (172 reviews) | 8.2 (85 reviews) | 

#### Self-Service Platform

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Branding** | 8.3 (174 reviews) | 8.6 (92 reviews) | 
| **Automation** | 8.2 (179 reviews) | 8.1 (89 reviews) | 
| **Artificial Intelligence** | 7.1 (138 reviews) | 7.6 (78 reviews) | 
| **Integrations** | 7.6 (158 reviews) | 8.0 (89 reviews) | 

#### Agentic AI - Customer Self-Service

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (11 reviews) | 7.1 (13 reviews) | 
| **Multi-step Planning** | 8.6 (12 reviews) | 7.3 (13 reviews) | 
| **Cross-system Integration** | 8.3 (12 reviews) | 6.8 (13 reviews) | 
| **Adaptive Learning** | 8.3 (11 reviews) | 7.1 (14 reviews) | 
| **Natural Language Interaction** | 8.3 (12 reviews) | 6.8 (12 reviews) | 
| **Proactive Assistance** | 7.6 (12 reviews) | 7.7 (13 reviews) | 
| **Decision Making** | 8.2 (12 reviews) | 7.1 (13 reviews) | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | 8.2/10 | 19 |
| **Whatfix** | N/A | N/A |

#### Metrics

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Engagement** | 8.4 (18 reviews) | Not enough data | 
| **Exit Tracking** | 8.1 (17 reviews) | Not enough data | 
| **Retention** | 8.1 (18 reviews) | Not enough data | 
| **Return** | 8.2 (16 reviews) | Not enough data | 
| **Conversions** | 8.1 (17 reviews) | Not enough data | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **WalkMe** | 8.2/10 | 26 |
| **Whatfix** | N/A | N/A |

#### Variation Testing

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **A/B Testing** | 7.9 (16 reviews) | Not enough data | 
| **WYSIWYG Editor** | 8.3 (20 reviews) | Not enough data | 
| **Conversion Goal** | 8.1 (18 reviews) | Not enough data | 
| **Percentage of Traffic** | 7.9 (21 reviews) | Not enough data | 
| **Confidence Level** | 8.1 (21 reviews) | Not enough data | 
| **Multivariant Testing** | 8.5 (17 reviews) | Not enough data | 

#### Reporting

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Segmentation** | 8.1 (23 reviews) | Not enough data | 
| **Reports and Dashboards** | 8.2 (24 reviews) | Not enough data | 

#### Personalization

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **Standard Targeting** | 8.4 (22 reviews) | Not enough data | 
| **Custom Targeting** | 8.1 (21 reviews) | Not enough data | 
| **Data Segmentation** | 8.1 (19 reviews) | Not enough data | 

#### Administration

| Feature | WalkMe | Whatfix | 
|---|---|---|
| **API / Integrations** | 7.4 (18 reviews) | Not enough data | 
| **QA Testing** | 8.1 (19 reviews) | Not enough data | 
| **Performance and Reliability** | 8.2 (24 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.6 (24 reviews) | Not enough data | 

---
## Categories
**Shared Categories (2):** [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service)

**Unique to WalkMe (3):** [ServiceNow Marketplace Apps](https://www.g2.com/categories/servicenow-store-apps), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization)

**Unique to Whatfix (1):** [Product Analytics Software](https://www.g2.com/categories/product-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | WalkMe | Whatfix | 
|---|---|---|
| **Small-Business** | 12.4% | 17.5% | 
| **Mid-Market** | 27.7% | 37.0% | 
| **Enterprise** | 60.0% | 45.5% | 

### By Industry

#### WalkMe

- **Computer Software:** 11.4%
- **Financial Services:** 8.0%
- **Information Technology and Services:** 8.0%
- **Hospital & Health Care:** 5.4%
- **Insurance:** 4.3%
- **Telecommunications:** 3.7%
- **Banking:** 3.4%
- **Pharmaceuticals:** 2.4%
- **Consulting:** 2.4%
- **Consumer Goods:** 2.2%
- **Other:** 48.6%

#### Whatfix

- **Computer Software:** 15.2%
- **Information Technology and Services:** 13.8%
- **Financial Services:** 3.8%
- **Insurance:** 3.6%
- **Banking:** 3.2%
- **Pharmaceuticals:** 3.2%
- **Automotive:** 3.0%
- **Hospital & Health Care:** 2.8%
- **Telecommunications:** 2.8%
- **Staffing and Recruiting:** 2.6%
- **Other:** 45.9%

---
## Alternatives

### Alternatives to WalkMe

- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3851 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1762 reviews)
- [Appcues](https://www.g2.com/products/appcues/reviews) — 4.6/5 stars (344 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1048 reviews)
- [UserGuiding](https://www.g2.com/products/userguiding/reviews) — 4.7/5 stars (762 reviews)
- [Apty](https://www.g2.com/products/apty/reviews) — 4.7/5 stars (147 reviews)
- [Chameleon](https://www.g2.com/products/chameleon/reviews) — 4.4/5 stars (353 reviews)
- [Userlane](https://www.g2.com/products/userlane/reviews) — 4.7/5 stars (81 reviews)
- [Userpilot](https://www.g2.com/products/userpilot/reviews) — 4.6/5 stars (984 reviews)
- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)

### Alternatives to Whatfix

- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3851 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1762 reviews)
- [Userpilot](https://www.g2.com/products/userpilot/reviews) — 4.6/5 stars (984 reviews)
- [UserGuiding](https://www.g2.com/products/userguiding/reviews) — 4.7/5 stars (762 reviews)
- [Apty](https://www.g2.com/products/apty/reviews) — 4.7/5 stars (147 reviews)
- [Userlane](https://www.g2.com/products/userlane/reviews) — 4.7/5 stars (81 reviews)
- [Appcues](https://www.g2.com/products/appcues/reviews) — 4.6/5 stars (344 reviews)
- [Chameleon](https://www.g2.com/products/chameleon/reviews) — 4.4/5 stars (353 reviews)
- [EdCast MyGuide](https://www.g2.com/products/edcast-myguide/reviews) — 4.9/5 stars (22 reviews)
- [Spekit](https://www.g2.com/products/spekit/reviews) — 4.7/5 stars (286 reviews)

---
## Top Discussions

### WalkMe

- Title: [What is the one greatest solution you have used WalkMe for?](https://www.g2.com/discussions/what-is-the-one-greatest-solution-you-have-used-walkme-for) — 3 comments, 2 upvotes
  > **Top comment:** "Our first solution using WalkMe as our Digital Adoption Platform (DAP) provided guidance, insights, engagement, and automation in one seamless package for a..."

### Whatfix

- Title: [What does Whatfix do?](https://www.g2.com/discussions/what-does-whatfix-do) — 3 comments
  > **Top comment:** "What fix provides in-app help guidance, tool tips, etc and minimal analytics for (user funnel, etc) with an added ability to export guides as pdfs or videos..."
- Title: [At what rate is Whatfix growing year on year?](https://www.g2.com/discussions/at-what-rate-is-whatfix-growing-year-on-year) — 1 comment, 1 upvote
  > **Top comment:** "I don't have a number, but having a keen interest in this category I can tell you this... the digital adoption platform (DAP) market has been experiencing..."
- Title: [Which of the following is a widget of Whatfix?](https://www.g2.com/discussions/which-of-the-following-is-a-widget-of-whatfix) — 1 comment, 1 upvote
  > **Top comment:** "Whatfix is a Digital Adoption Platform. The platform has several products and features. 
Product Analytics is a product where a customer can see user..."
- Title: [Which one of them is a direct competitor of Whatfix?](https://www.g2.com/discussions/which-one-of-them-is-a-direct-competitor-of-whatfix) — 1 comment, 1 upvote
  > **Top comment:** "Digital Adoption Platforms are a category of their own. Because of the unique features and capabilities, it is hard to compare them to other types of..."
- Title: [What is the best way to showcase videos using the platform?](https://www.g2.com/discussions/23999-what-is-the-best-way-to-showcase-videos-using-the-platform) — 1 comment, 1 upvote
  > **Top comment:** "Hi Christopher

I have added a video to the self-help tab.

You can do this if you have created the video and have it saved.  I use Vimeo.   Once you..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/walkme-vs-whatfix)