Link copied to clipboard # Wagtail CMS vs WordPress.org Comparison - What are their main differences? Share [ Export ](/compare/wagtail-cms/wordpress-org/export.csv) Wagtail CMSWordPress.org[+ Add Product](#) Pricing **Wagtail CMS** **Free** · Free for everyone with no license fees **WordPress.org** No pricing available **Pricing Insights** from reviews Perceived Cost **Wagtail CMS** $$$$$ **WordPress.org** $$$$$ Average Discount **Wagtail CMS** Not enough reviews yet **WordPress.org** 9% Uncover valuable pricing insights from real user feedback to improve your shopping experience. See it for free Time to Implement **Wagtail CMS** 6 months Based on 100 responses **WordPress.org** 6 months Based on 100 responses Return on Investment **Wagtail CMS** 6 months Based on 100 responses **WordPress.org** 6 months Based on 100 responses ![Wagtail CMS](https://images.g2crowd.com/uploads/product/hd_favicon/561c244cc8edacaf53eccdee9d5b2e2d/wagtail-cms.svg "Wagtail CMS") ![WordPress.org](https://images.g2crowd.com/uploads/product/hd_favicon/a8f8ad7b23d4f2a855b3e1fcdaec52e9/wordpress-org.svg "WordPress.org") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Wagtail CMS** [ Customer Support (1) ](https://www.g2.com/products/wagtail-cms/reviews?filters%5Bsentiment_snippet%5D=2014484&qs=pros-and-cons#reviews)[ Customization (1) ](https://www.g2.com/products/wagtail-cms/reviews?filters%5Bsentiment_snippet%5D=2014486&qs=pros-and-cons#reviews)[ Bug Issues (1) ](https://www.g2.com/products/wagtail-cms/reviews?filters%5Bsentiment_snippet%5D=2014480&qs=pros-and-cons#reviews)[ Learning Curve (1) ](https://www.g2.com/products/wagtail-cms/reviews?filters%5Bsentiment_snippet%5D=2014474&qs=pros-and-cons#reviews) **WordPress.org** [ Ease of Use (135) ](https://www.g2.com/products/wordpress-org/reviews?filters%5Bsentiment_snippet%5D=1635318&qs=pros-and-cons#reviews)[ Customization (100) ](https://www.g2.com/products/wordpress-org/reviews?filters%5Bsentiment_snippet%5D=1635302&qs=pros-and-cons#reviews)[ Plugin Issues (67) ](https://www.g2.com/products/wordpress-org/reviews?filters%5Bsentiment_snippet%5D=1634695&qs=pros-and-cons#reviews)[ Learning Curve (52) ](https://www.g2.com/products/wordpress-org/reviews?filters%5Bsentiment_snippet%5D=1636041&qs=pros-and-cons#reviews) Integrations **Wagtail CMS** Not enough data **WordPress.org** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_238f36c3b94aefb90338fea72f5ae9dd/accessibe.png "Product Avatar Image") accessiBe ](https://www.g2.com/products/accessibe/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4eb30f061225c7f7106125daee7d9770/acpt.jpg "Product Avatar Image") ACPT ](https://www.g2.com/products/acpt/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image") ActiveCampaign ](https://www.g2.com/products/activecampaign/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7fe3ac866a6ee2c8e79ddc61b45ae7d2/adobe-illustrator.png "Product Avatar Image") Illustrator ](https://www.g2.com/products/adobe-illustrator/reviews)[ View all ](https://www.g2.com/products/wordpress-org/integrations) Screenshots **Wagtail CMS** No screenshot available **WordPress.org** ![WordPress.org screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/12703/uploads_2F6b5a51a9-991b-4427-9c6e-7cbff49ad55c_2FScreen_Shot_2015-02-26_at_9.44.16_AM.png) **Ratings** from reviews Meets Requirements **Wagtail CMS** **8.5** /10 Based on 23 responses **WordPress.org** **8.8** /10 Based on 8,467 responses Ease of Use **Wagtail CMS** **8.5** /10 Based on 23 responses **WordPress.org** **8.3** /10 Based on 8,518 responses Ease of Setup **Wagtail CMS** **8.3** /10 Based on 11 responses **WordPress.org** **8.2** /10 Based on 4,655 responses Ease of Admin **Wagtail CMS** **8.2** /10 Based on 14 responses **WordPress.org** **8.5** /10 Based on 4,492 responses Quality of Support **Wagtail CMS** **7.8** /10 Based on 17 responses **WordPress.org** **7.8** /10 Based on 6,843 responses Has the product been a good partner in doing business? **Wagtail CMS** **8.8** /10 Based on 7 responses **WordPress.org** **8.5** /10 Based on 3,886 responses Product Direction (% positive) **Wagtail CMS** **7.7** /10 Based on 20 responses **WordPress.org** **8.0** /10 Based on 8,311 responses **Features** ratings from reviews Web Content Management **8.0** /10 Based on 17 responses **8.4** /10 Based on 7,612 responses AWS Marketplace Not enough data **7.9** /10 Based on 7 responses User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 64.3% Mid-Market(51-1000 emp.) 28.6% Enterprise(\> 1000 emp.) 7.1% Small-Business(50 or fewer emp.) 64.3% Mid-Market(51-1000 emp.) 28.6% Enterprise(\> 1000 emp.) 7.1% Small-Business(50 or fewer emp.) 72.8% Mid-Market(51-1000 emp.) 18.6% Enterprise(\> 1000 emp.) 8.7% Small-Business(50 or fewer emp.) 72.8% Mid-Market(51-1000 emp.) 18.6% Enterprise(\> 1000 emp.) 8.7% **Reviewers' Industry** [![Wagtail CMS](https://images.g2crowd.com/uploads/product/hd_favicon/561c244cc8edacaf53eccdee9d5b2e2d/wagtail-cms.svg "Wagtail CMS")](https://www.g2.com/products/wagtail-cms/reviews) Wagtail CMS Information Technology and Services 14.3% Media Production 7.1% Computer Software 7.1% Apparel & Fashion 3.6% Arts and Crafts 3.6% Other 64.3% [![WordPress.org](https://images.g2crowd.com/uploads/product/hd_favicon/a8f8ad7b23d4f2a855b3e1fcdaec52e9/wordpress-org.svg "WordPress.org")](https://www.g2.com/products/wordpress-org/reviews) WordPress.org Marketing and Advertising 11.8% Information Technology and Services 7.0% Computer Software 5.8% Higher Education 4.4% Internet 3.7% Other 67.3% Alternatives **Wagtail CMS Alternatives** ![Strapi](https://images.g2crowd.com/uploads/product/hd_favicon/16e816aaabcf0c54044f5265cd6d1a7e/strapi.svg "Strapi") [ Strapi ](/products/strapi/reviews) ![Contentful](https://images.g2crowd.com/uploads/product/hd_favicon/b9b1b51e8da0cd8fb03bab3e24b9a565/contentful.svg "Contentful") [ Contentful ](/products/contentful/reviews) ![Umbraco](https://images.g2crowd.com/uploads/product/hd_favicon/47781f40bcbf144905208205f4e2d632/umbraco.svg "Umbraco") [ Umbraco ](/products/umbraco/reviews) ![Drupal](https://images.g2crowd.com/uploads/product/hd_favicon/1487565542/drupal.svg "Drupal") [ Drupal ](/products/drupal/reviews) **WordPress.org Alternatives** ![HubSpot Content Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-content-hub.svg "HubSpot Content Hub") [ HubSpot Content Hub ](/products/hubspot-content-hub/reviews) ![Umbraco](https://images.g2crowd.com/uploads/product/hd_favicon/47781f40bcbf144905208205f4e2d632/umbraco.svg "Umbraco") [ Umbraco ](/products/umbraco/reviews) ![Webflow](https://images.g2crowd.com/uploads/product/hd_favicon/96b527f3a3c7952e109278c446da2108/webflow.svg "Webflow") [ Webflow ](/products/webflow/reviews) ![Adobe Experience Manager](https://images.g2crowd.com/uploads/product/hd_favicon/c72755fcd8e693fbaaa4c38e0d4fc360/adobe-experience-manager.svg "Adobe Experience Manager") [ Adobe ](/products/adobe-experience-manager/reviews) ## Wagtail CMS vs WordPress.org FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between WordPress.org vs Wagtail CMS? WordPress.org and Wagtail CMS differ most clearly in reviewer volume, ecosystem maturity, and top-cited strengths, with WordPress.org leading in review count and plugin ecosystem, while Wagtail CMS is praised for customization and workflow. | [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) | [Wagtail CMS](https://www.g2.com/products/wagtail-cms/reviews) | | --- | --- | | 4.4/5 (9545 reviews) | 4.3/5 (29 reviews) | | Small-Business | Small-Business | | 8.2 | 8.3 | | 7.8 | 7.8 | | Extensive plugin and theme ecosystem | Customization and workflow management | ### How do the pricing models of WordPress.org and Wagtail CMS compare? WordPress.org is rated higher for value by reviewers, with a stronger satisfaction score on price and cost-related dimensions. - **WordPress.org:** In recent reviews, many highlight its affordability and the ability to build websites on a budget, though some note that premium plugins and features can add to costs. - **Wagtail CMS:** Reviewers appreciate that there are no licensing fees and value its open-source model, but mention that hosting and developer resources may increase total cost of ownership. - **Switching reasons:** Some reviewers have switched from WordPress.org to other platforms for better integrated features and perceived value, especially when seeking more advanced design or email capabilities. ### What are the best alternatives to WordPress.org and Wagtail CMS? The top three alternatives to WordPress.org and Wagtail CMS are Strapi, HubSpot Content Hub, and Umbraco. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) | 4.4/5 (9545 reviews) | Small-Business | Affordable for most, but premium plugins can add cost | Extensive plugin and theme ecosystem | | [Wagtail CMS](https://www.g2.com/products/wagtail-cms/reviews) | 4.3/5 (29 reviews) | Small-Business | No licensing fees, but developer and hosting costs noted | Customization and workflow management | | [Strapi](https://www.g2.com/products/strapi/reviews) | 4.5/5 (205 reviews) | Small-Business | — | — | | [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews) | 4.5/5 (2012 reviews) | Small-Business | — | — | | [Umbraco](https://www.g2.com/products/umbraco/reviews) | 4.5/5 (1011 reviews) | Small-Business | — | — | ### Which Web Content Management features should I prioritize when comparing WordPress.org and Wagtail CMS? Buyers should prioritize customization, integrations, ease of setup, workflow management, and support quality when comparing WordPress.org and Wagtail CMS. - **Customization:** WordPress.org is praised for its extensive plugin and theme ecosystem, while Wagtail CMS is highlighted for its high degree of customization and workflow management. - **Integrations:** WordPress.org is cited in 809 reviews for integrations, with WooCommerce (123 mentions) and Facebook (77 mentions) as top integrations; Wagtail CMS is noted for easy integrations in recent reviews. - **Ease of Setup:** WordPress.org scores 8.2 and Wagtail CMS scores 8.3 on Ease of Setup. - **Workflow Management:** Wagtail CMS is specifically praised for workflow and process improvement in recent reviews. - **Support Quality:** Both products score 7.8 on Quality of Support, indicating parity in reviewer satisfaction. ### What are the pros and cons of WordPress.org vs Wagtail CMS? WordPress.org's headline strength is its extensive plugin and theme ecosystem, while Wagtail CMS stands out for customization and workflow management. - **WordPress.org strengths:** Extensive plugin and theme ecosystem, flexibility, large community support, and ease of use for non-technical users. - **WordPress.org trade-offs:** Reviewers note a learning curve for beginners, maintenance burden due to self-hosting, plugin compatibility issues, and the need for regular updates and backups. - **Wagtail CMS strengths:** Customization, workflow management, intuitive user interface, and performance optimization are highlighted in recent reviews. - **Wagtail CMS trade-offs:** Reviewers mention a learning curve, limited ready-to-use templates for non-developers, reliance on Python/Django, and a smaller plugin ecosystem compared to WordPress.org. ### Is WordPress.org or Wagtail CMS better for small businesses? WordPress.org is the better fit for small businesses, supported by its dominant small-business segment and reviewer sentiment. - **WordPress.org:** Small-Business is the largest segment, with reviewers frequently citing affordability, ease of use, and a robust ecosystem as key benefits for small businesses. - **Wagtail CMS:** Small-Business is also the largest segment, with reviewers appreciating its customization and workflow features, but noting the need for developer resources may be a consideration for smaller teams. ### Which Web Content Management platform has better integrations? WordPress.org is favored by reviewers for integrations, with a significantly higher volume of cited integrations and third-party tool support. - **WordPress.org:** 809 reviews mention integrations, with WooCommerce (123 mentions) and Facebook (77 mentions) as top third-party tools. - **Wagtail CMS:** Recent reviews highlight easy integrations, but no third-party tool has more than a few mentions. ### How do WordPress.org and Wagtail CMS compare on customer support? WordPress.org and Wagtail CMS are rated at parity for Quality of Support, both scoring 7.8, indicating similar reviewer satisfaction. - **WordPress.org:** Reviewers describe support as community-driven, with many relying on forums, documentation, and third-party resources; some note challenges in accessing direct human support. - **Wagtail CMS:** Reviewers highlight helpful support experiences, with positive mentions of community resources and Slack groups, though some note occasional bugs and the need for developer involvement. ### Which is easier to implement, WordPress.org or Wagtail CMS? WordPress.org and Wagtail CMS score within a tenth of a point on Ease of Setup (8.2 vs 8.3), indicating near-parity in implementation experience. - **WordPress.org:** Reviewers frequently cite straightforward initial setup, especially with one-click installations, but mention a learning curve for advanced features and maintenance. - **Wagtail CMS:** Reviewers describe setup as easy and fast, particularly for developers, with some noting a steeper learning curve for non-technical users and the need for Python/Django familiarity. ### Which product has better SEO? SEO is the most frequently mentioned feature across both products, with WordPress.org receiving strong reviewer sentiment for SEO capabilities. - **WordPress.org:** Reviewers consistently highlight SEO as a core strength, with many citing the availability of SEO plugins and built-in features that help drive organic traffic. - **Wagtail CMS:** Reviewers mention SEO support as a feature, but with fewer mentions and less emphasis compared to WordPress.org.