# User Interviews vs UserTesting Comparison
---
## AI Generated Summary
- **G2 reviewers report** that UserTesting excels in providing a wide variety of test types, including websites, prototypes, and mobile apps, which users find beneficial for diverse research needs. However, some users appreciate the straightforward and user-friendly interface of User Interviews, making it easier for them to navigate and utilize the platform effectively.
- **Users say** that UserTesting&#39;s onboarding process is smooth, with clear instructions and timely payments, enhancing the overall user experience. In contrast, reviewers of User Interviews highlight the platform&#39;s intuitive setup process, which they find efficient and non-problematic, allowing them to quickly access a large pool of participants.
- **Reviewers mention** that UserTesting&#39;s focus on human opinions over AI-generated content resonates well with users, contributing to a meaningful research experience. On the other hand, User Interviews users appreciate the platform&#39;s ability to implement complex skipping logic easily, showcasing its flexibility in survey design.
- **According to verified reviews** , UserTesting has a strong reputation for quality support, with users noting the responsiveness and helpfulness of the customer service team. Meanwhile, User Interviews users also commend their customer support, often receiving prompt responses, which adds to their overall satisfaction with the platform.
- **G2 reviewers highlight** that UserTesting&#39;s user interface is visually appealing and intuitive, which enhances usability. However, some users of User Interviews find the interface to be one of the best for programming, indicating a strong emphasis on user experience and functionality.
- **Users report** that while UserTesting has a larger market presence, User Interviews is particularly favored by small businesses, which may indicate a more tailored approach to meet the specific needs of smaller teams. This distinction can be crucial for buyers looking for a solution that aligns with their organizational size and requirements.



---
## Frequently Asked Questions

### What is the difference between UserTesting vs User Interviews?

UserTesting and User Interviews differ most clearly in their reviewer-cited strengths, with UserTesting excelling in ease of use and User Interviews leading in customer support and participant quality.

| [UserTesting](https://www.g2.com/products/usertesting/reviews) | [User Interviews](https://www.g2.com/products/user-interviews/reviews) |
| --- | --- |
| 4.4/5 (792 reviews) | 4.6/5 (1046 reviews) |
| Enterprise | Mid-Market |
| 8.6 | 8.6 |
| 9.0 | 9.1 |
| Ease of Use (86 all-time mentions) | Ease of Use (102 all-time mentions) |



### How do the pricing models of UserTesting and User Interviews compare?

User Interviews is rated as the stronger value on price and cost satisfaction, with reviewers consistently citing lower costs and better value compared to UserTesting.

- **UserTesting:** Reviewers frequently describe UserTesting as expensive, especially for startups and small teams, and cite high per-participant costs as a barrier.
- **User Interviews:** Reviewers highlight unbeatable costs, efficient invoicing, and strong value for money, with many noting it is more budget-friendly for recruiting participants.
- **Switching Reason:** Recent reviews mention switching from UserTesting to User Interviews due to cost savings and better value for participant recruitment.



### What are the best alternatives to UserTesting and User Interviews?

The top three alternatives to UserTesting and User Interviews are Respondent, Dscout, and Lyssna.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [UserTesting](https://www.g2.com/products/usertesting/reviews) | 4.4/5 (792 reviews) | Enterprise | Reviewers cite high cost, especially for small teams | Ease of Use (86 all-time mentions) |
| [User Interviews](https://www.g2.com/products/user-interviews/reviews) | 4.6/5 (1046 reviews) | Mid-Market | Reviewers highlight unbeatable costs and value | Ease of Use (102 all-time mentions) |
| [Respondent](https://www.g2.com/products/respondent/reviews) | 4.6/5 (530 reviews) | Small-Business | — | High-quality participant recruitment |
| [Dscout](https://www.g2.com/products/dscout/reviews) | 4.5/5 (190 reviews) | Enterprise | — | Robust qualitative research features |
| [Lyssna](https://www.g2.com/products/lyssna/reviews) | 4.5/5 (183 reviews) | Mid-Market | — | Intuitive interface and fast setup |



### Which User Research features should I prioritize when comparing UserTesting and User Interviews?

Buyers should prioritize participant recruitment quality, ease of use, integrations, reporting &amp; analytics, and survey management when comparing UserTesting and User Interviews.

- **Participant Recruitment Quality:** UserTesting (Feedback Quality: 19 all-time mentions), User Interviews (Audience Diversity: 26 all-time mentions, Participant Quality cited in recent reviews)
- **Ease of Use:** UserTesting (Ease of Use: 86 all-time mentions, 8.4 score), User Interviews (Ease of Use: 102 all-time mentions, 9.0 score)
- **Integrations:** UserTesting (Figma integration cited), User Interviews (Calendar: 31 all-time mentions, Lookback and Maze integrations cited)
- **Reporting &amp; Analytics:** UserTesting offers reporting &amp; analytics features not cited for User Interviews
- **Survey Management:** User Interviews (Survey Management: 24 all-time mentions), UserTesting (Survey Issues: 22 all-time mentions)



### What are the pros and cons of UserTesting vs User Interviews?

UserTesting&#39;s headline strength is its ease of use and robust testing features, while User Interviews stands out for participant quality and customer support.

- **UserTesting strengths:** Ease of Use (86 all-time mentions), helpful features (33), time-saving (45), intuitive interface (27), fast participant recruitment, robust testing options including unmoderated and moderated studies.
- **UserTesting trade-offs:** High cost (19 all-time mentions), participant quality variability, missing features (26), survey issues (22), navigation complexity for non-researchers.
- **User Interviews strengths:** Ease of Use (102 all-time mentions), customer support (58), high-quality and diverse participants, efficient scheduling (41), integrations (20), intuitive UI (27), strong value for money.
- **User Interviews trade-offs:** Occasional participant no-shows, some reports of fraud or low-quality responses, screener and survey management limitations, higher cost for niche audiences.



### Is UserTesting or User Interviews better for small businesses?

User Interviews is the better fit for small businesses, with a larger share of small-business reviewers and stronger value sentiment.

- **UserTesting:** Largest segment is Enterprise; reviewers from small teams cite high costs as a barrier.
- **User Interviews:** Largest segment is Mid-Market with strong small-business adoption; reviewers highlight affordability, ease of setup, and efficient participant recruitment for smaller organizations.



### Which User Research platform has better integrations?

User Interviews is favored by reviewers for integrations, with more frequent and diverse integration mentions than UserTesting.

- **UserTesting:** Figma integration is cited in recent reviews.
- **User Interviews:** Calendar integration (31 all-time mentions), Lookback and Maze integrations cited in recent reviews.



### How do UserTesting and User Interviews compare on customer support?

User Interviews and UserTesting are at parity on Quality of Support, with User Interviews holding a slight 0.1-point lead (9.1 vs 9.0).

- **UserTesting:** Reviewers describe support as fast, helpful, and responsive, with 36 all-time mentions of customer support.
- **User Interviews:** Reviewers consistently praise customer support for being timely, thorough, and proactive, with 58 all-time mentions.



### Which is easier to implement, UserTesting or User Interviews?

UserTesting and User Interviews are at parity on Ease of Setup, both scoring 8.6, with reviewers describing both as easy to implement.

- **UserTesting:** Reviewers cite straightforward onboarding, intuitive setup, and minimal training required.
- **User Interviews:** Reviewers highlight simple and intuitive UI, fast project launches, and easy participant management.



### Which product has better App?

User Interviews is rated higher for App, the most frequently mentioned feature across both products&#39; reviews.

- **UserTesting:** App feature is cited in recent reviews, with reviewers noting ease of use and intuitive interface.
- **User Interviews:** App feature is cited in recent reviews, with reviewers highlighting user-friendly design and efficient participant management.



| | User Interviews | UserTesting | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,047 | 792 | 
| **Largest Market Segment** | Small-Business (52.7% of reviews) | Enterprise (41.8% of reviews) | 
| **Entry Level Price** | $49.00 | Contact Us Per Year | 

---
## Top Pros & Cons

### User Interviews

Pros:
- Ease of Use (102 reviews)
- Customer Support (58 reviews)

Cons:
- Survey Issues (28 reviews)
- Limited Customization (18 reviews)

### UserTesting

Pros:
- Ease of Use (85 reviews)
- Helpful (63 reviews)

Cons:
- Testing Difficulties (27 reviews)
- Missing Features (26 reviews)

---
## Ratings Comparison
| Rating | User Interviews | UserTesting | 
|---|---|---|
  | **Meets Requirements** | 8.9 (573 reviews) | 8.6 (605 reviews) | 
  | **Ease of Use** | 9.0 (592 reviews) | 8.4 (636 reviews) | 
  | **Ease of Setup** | 8.6 (210 reviews) | 8.6 (302 reviews) | 
  | **Ease of Admin** | 9.0 (116 reviews) | 8.7 (234 reviews) | 
  | **Quality of Support** | 9.1 (526 reviews) | 9.0 (528 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (116 reviews) | 8.8 (229 reviews) | 
  | **Product Direction (% positive)** | 9.3 (588 reviews) | 8.1 (595 reviews) | 

---
## Pricing

### User Interviews

#### Entry-Level Pricing

Plan: Recruit Pay As You Go

Price: $49.00

Description: For teams doing occasional research.

Key Features:
- Access to 5 million+ participants
- Rich targeting &amp; screening
- Scheduling automation

[Browse all 5 editions](https://www.g2.com/products/user-interviews/pricing)

#### Free Trial

Yes

### UserTesting

#### Entry-Level Pricing

Plan: Team-based Unlimited 

Price: Contact Us Per Year

Description: With a team-based unlimited plan, a team, department, or division (defined through a mutually agreed-upon enterprise scope) can run unlimited tests within a Fair Use policy and enjoy full access to the UserTesting platform. It’s ideal for organizations looking to scale experience research across multiple departments and geographies. Predictable contract terms provide budgeting and procurement certainty.

Key Features:
- Global participant panel across 60+ countries
- Enterprise-grade security and compliance (SOC2, ISO 27001, GDPR, HIPPA)
- Test builder and template gallery

[Browse all 2 editions](https://www.g2.com/products/usertesting/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Collaboration &amp; Productivity

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Additional Functionality

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **To-Do List** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Prioritization** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Brainstorming** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **File Transfer** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Status Tracking** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Real Time Editing** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Assignment Management** | Not enough data | Not enough data | 
| **Task Scheduling** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Secure Data Storage** | Not enough data | Not enough data | 
| **File Sharing** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Task Progress Tracking** | Not enough data | Not enough data | 
| **Discussions/Forums** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Video Conferencing** | Not enough data | Not enough data | 
| **Progress Tracking** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | 6.6/10 | 554 |
| **UserTesting** | 7.5/10 | 468 |

#### User Response Methods

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Survey** | 7.5 (224 reviews) ✓ Verified | 7.5 (319 reviews) ✓ Verified | 
| **Video Snippets** | 6.2 (194 reviews) | 8.6 (377 reviews) ✓ Verified | 
| **Video Interview** | 8.2 (224 reviews) | 8.7 (298 reviews) ✓ Verified | 
| **Photo Submission** | 5.9 (191 reviews) | 7.1 (184 reviews) ✓ Verified | 
| **Text/Notes** | 6.6 (203 reviews) | 8.2 (352 reviews) ✓ Verified | 
| **Commenting/Notes** | Not enough data | Not enough data | 

#### Participant Selection

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **In-App** | 6.9 (196 reviews) | 7.4 (126 reviews) | 
| **In-Store** | 4.9 (48 reviews) | 5.5 (81 reviews) | 
| **On-Site** | 6.0 (188 reviews) | 6.9 (107 reviews) | 
| **Recruitment Pool** | 8.1 (216 reviews) ✓ Verified | 8.2 (378 reviews) ✓ Verified | 
| **Single Sign On** | Not enough data | Not enough data | 

#### Insights

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Analytics** | 6.7 (189 reviews) ✓ Verified | 7.7 (348 reviews) ✓ Verified | 
| **Collaboration** | 6.9 (198 reviews) ✓ Verified | 7.6 (312 reviews) ✓ Verified | 
| **Sorting** | 6.7 (197 reviews) ✓ Verified | 7.4 (313 reviews) ✓ Verified | 
| **Visual Analytics** | Not enough data | Not enough data | 

#### Generative AI

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI Text Summarization** | 5.0 (75 reviews) | 6.6 (85 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **User Journeys** | Not enough data | Not enough data | 
| **Usability Testing** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **For Mobile** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Unmoderated Testing** | Not enough data | Not enough data | 
| **Screen Activity Recording** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Software Testing Management** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Customizable Questions** | Not enough data | Not enough data | 
| **Heatmaps** | Not enough data | Not enough data | 
| **Prototype Creation** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **User Research Analysis** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **For Websites** | Not enough data | Not enough data | 
| **Issue Tracking** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Surveys &amp; Feedback** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Design Management** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Moderated Usability Testing** | Not enough data | Not enough data | 
| **Quantitative Metrics** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Categorization/Grouping** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Video recording/Transcriptions** | Not enough data | Not enough data | 
| **Customizable Categories** | Not enough data | Not enough data | 
| **Annotations** | Not enough data | Not enough data | 
| **Performance Testing** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Projections** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Assessment Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Video Support** | Not enough data | Not enough data | 
| **Demographic Data** | Not enough data | Not enough data | 
| **Customer Experience Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Geotargeting** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 

### Consumer Video Feedback

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | 7.9/10 | 260 |

#### Feedback Source

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Invitation** | Not enough data | 8.0 (115 reviews) | 
| **Survey Link** | Not enough data | 8.4 (133 reviews) | 
| **App** | Not enough data | 8.4 (132 reviews) | 
| **Widget** | Not enough data | 7.7 (84 reviews) | 
| **Recruitment Pool** | Not enough data | 8.3 (156 reviews) | 

#### Feedback Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Media Library** | Not enough data | 7.7 (145 reviews) | 
| **Sorting** | Not enough data | 7.7 (160 reviews) | 
| **Sharing** | Not enough data | 8.2 (178 reviews) | 
| **Privacy** | Not enough data | 8.2 (163 reviews) | 

#### Insights

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Human Transcription** | Not enough data | Feature Not Available | 
| **Computer Transcription** | Not enough data | 7.3 (163 reviews) | 
| **Analytics** | Not enough data | 7.7 (174 reviews) | 

#### Agentic AI - Demo Automation

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **AI Demo Agent or Avatar ** | Not enough data | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | 6.4/10 | 24 |

#### Analytics

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 6.8 (19 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 6.5 (18 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 6.6 (17 reviews) | 
| **Gamification** | Not enough data | Feature Not Available | 

#### Customization

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 6.9 (17 reviews) | 
| **Multilanguage Support** | Not enough data | 6.0 (16 reviews) | 
| **Multiple Branding Support** | Not enough data | 6.0 (17 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 5.6 (16 reviews) | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Knowledge Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Negative Feedback Management** | Not enough data | Not enough data | 

#### Generative AI

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | 7.1 (18 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - Experience Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Surveys &amp; Feedback** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **NPS Survey Structure** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **Text Analysis** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Multi-Channel Communication** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | 7.7/10 | 534 |
| **UserTesting** | 6.4/10 | 29 |

#### Survey Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Survey Builder** | 8.3 (180 reviews) | 6.1 (22 reviews) | 
| **Customizable Questions** | 8.5 (227 reviews) | 7.9 (24 reviews) | 
| **Templates** | 8.2 (171 reviews) | 6.5 (22 reviews) | 
| **Survey Distribution** | 8.6 (189 reviews) | 6.5 (24 reviews) | 
| **Mobile Survey** | Not enough data | Not enough data | 
| **Site Intercept Survey** | Not enough data | Not enough data | 
| **Pulse Surveys** | Not enough data | Not enough data | 

#### Survey Customization

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Question Branching** | 7.7 (161 reviews) | 6.0 (25 reviews) | 
| **Branding** | 7.9 (162 reviews) | 5.8 (24 reviews) | 
| **Multimedia Support** | 8.0 (166 reviews) | 6.5 (24 reviews) | 
| **Multilingual Surveys** | Feature Not Available | 4.9 (23 reviews) | 

#### Survey Insights

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Reporting &amp; Analytics** | Feature Not Available | 6.3 (24 reviews) | 
| **Data Exporting** | 8.4 (148 reviews) | 7.1 (24 reviews) | 
| **Permissions** | 8.5 (163 reviews) | 6.8 (24 reviews) | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Presentation Tools** | Not enough data | Not enough data | 
| **Data Analysis Tools** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Survey

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Adaptive Learning** | 5.2 (10 reviews) | Feature Not Available | 
| **Proactive Assistance** | 6.2 (10 reviews) | Feature Not Available | 
| **Decision Making** | 7.4 (11 reviews) | Feature Not Available | 
| **Dynamic Content** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Single Sign On** | Not enough data | Not enough data | 
| **Phone Polling** | Not enough data | Not enough data | 
| **Online Polling** | Not enough data | Not enough data | 
| **Support Audio/Images/Video** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Word Clouds** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Interactive Content** | Not enough data | Not enough data | 
| **Q&amp;A Management** | Not enough data | Not enough data | 
| **Surveys &amp; Feedback** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Cleansing** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 
| **Anonymous Feedback** | Not enough data | Not enough data | 
| **URL Customization** | Not enough data | Not enough data | 
| **Question Piping** | Not enough data | Not enough data | 
| **Offline Response Collection** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **NPS Survey Structure** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Response Validation** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Response Quotas** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Randomization** | Not enough data | Not enough data | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | 8.2/10 | 155 |

#### Generative AI

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI Text Generation** | Not enough data | 5.7 (5 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (6 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Survey Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Brand Design Consistency** | Not enough data | 9.0 (35 reviews) ✓ Verified | 
| **Survey Deployment** | Not enough data | 8.3 (83 reviews) ✓ Verified | 
| **Feedback Collection** | Not enough data | 8.6 (107 reviews) ✓ Verified | 
| **Device Responsiveness** | Not enough data | 8.5 (100 reviews) ✓ Verified | 
| **Surveys &amp; Feedback** | Not enough data | Not enough data | 
| **Mobile Survey** | Not enough data | Not enough data | 
| **Pulse Surveys** | Not enough data | Not enough data | 

#### Process Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Feedback Aggregation** | Not enough data | 8.0 (102 reviews) ✓ Verified | 
| **Trigger Alerts** | Not enough data | Feature Not Available | 
| **Real-Time Analysis** | Not enough data | 8.3 (82 reviews) ✓ Verified | 
| **Real-Time Action** | Not enough data | Feature Not Available | 
| **360 Degree Feedback** | Not enough data | Not enough data | 
| **Anonymous Feedback** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Text Analysis** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### System Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Security** | Not enough data | 8.8 (89 reviews) ✓ Verified | 
| **System Monitoring** | Not enough data | 9.2 (15 reviews) ✓ Verified | 
| **SSL Security** | Not enough data | Not enough data | 
| **GPS** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Customer Experience Management** | Not enough data | Not enough data | 
| **NPS of Employees** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Ratings/Reviews** | Not enough data | Not enough data | 
| **Negative Feedback Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Text Fields** | Not enough data | Not enough data | 
| **Customizable Questions** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Conditional Logic** | Not enough data | Not enough data | 
| **Website Integration** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **NPS of Customers** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **NPS Survey Structure** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Widgets** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Question Branching** | Not enough data | Not enough data | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry &amp; Locale Adaptability** | Not enough data | Feature Not Available | 
| **Behavioral &amp; Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Feature Not Available | 
| **Question Branching** | Not enough data | Not enough data | 
| **Conditional Logic** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking &amp; Norms** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Dashboards &amp; Embedded Integrations** | Not enough data | Feature Not Available | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Customizable Questions** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Surveys &amp; Feedback** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Face-to-Face** | Not enough data | Not enough data | 
| **Survey Sample Management** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Offline Access** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Phone-Based** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Panel Management** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Paper-Based** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Multiple User Accounts** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Statistical Analysis** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Survey Software](https://www.g2.com/categories/survey), [User Research Tools](https://www.g2.com/categories/user-research)


**Unique to UserTesting (4):** [Consumer Video Feedback Software](https://www.g2.com/categories/consumer-video-feedback), [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management), [Experience Management Software](https://www.g2.com/categories/experience-management), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | User Interviews | UserTesting | 
|---|---|---|
| **Small-Business** | 52.7% | 19.9% | 
| **Mid-Market** | 25.0% | 38.2% | 
| **Enterprise** | 22.3% | 41.8% | 

### By Industry

#### User Interviews

- **Information Technology and Services:** 10.9%
- **Computer Software:** 9.5%
- **Market Research:** 8.4%
- **Financial Services:** 5.5%
- **Research:** 4.4%
- **Hospital &amp; Health Care:** 3.8%
- **Accounting:** 3.1%
- **Retail:** 2.8%
- **Health, Wellness and Fitness:** 2.7%
- **Education Management:** 2.4%
- **Other:** 46.4%

#### UserTesting

- **Financial Services:** 10.3%
- **Computer Software:** 9.9%
- **Information Technology and Services:** 8.8%
- **Retail:** 6.4%
- **Health, Wellness and Fitness:** 3.8%
- **Consumer Goods:** 3.8%
- **Marketing and Advertising:** 3.6%
- **Design:** 3.4%
- **Insurance:** 3.2%
- **Internet:** 3.2%
- **Other:** 43.7%

---
## Alternatives

### Alternatives to User Interviews

- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (527 reviews)
- [Dscout](https://www.g2.com/products/dscout/reviews) — 4.5/5 stars (190 reviews)
- [Maze](https://www.g2.com/products/maze-maze/reviews) — 4.5/5 stars (111 reviews)
- [Lyssna](https://www.g2.com/products/lyssna/reviews) — 4.4/5 stars (185 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (345 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3018 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23908 reviews)
- [Userlytics](https://www.g2.com/products/userlytics/reviews) — 4.4/5 stars (189 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5545 reviews)
- [Forsta](https://www.g2.com/products/forsta/reviews) — 4.2/5 stars (335 reviews)

### Alternatives to UserTesting

- [Dscout](https://www.g2.com/products/dscout/reviews) — 4.5/5 stars (190 reviews)
- [Lyssna](https://www.g2.com/products/lyssna/reviews) — 4.4/5 stars (185 reviews)
- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (527 reviews)
- [Userlytics](https://www.g2.com/products/userlytics/reviews) — 4.4/5 stars (189 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (345 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3018 reviews)
- [Userback](https://www.g2.com/products/userback/reviews) — 4.7/5 stars (290 reviews)
- [Maze](https://www.g2.com/products/maze-maze/reviews) — 4.5/5 stars (111 reviews)
- [Discuss](https://www.g2.com/products/discuss/reviews) — 4.7/5 stars (285 reviews)
- [WEVO](https://www.g2.com/products/wevo/reviews) — 4.7/5 stars (71 reviews)

---
## Top Discussions

### User Interviews

- Title: [How many user interviews should you do?](https://www.g2.com/discussions/how-many-user-interviews-should-you-do) — 2 comments
  > **Top comment:** "as many as your knowledge/data set would benefit"
- Title: [What do user interviews pay?](https://www.g2.com/discussions/what-do-user-interviews-pay) — 2 comments
  > **Top comment:** "User interviews is one of the best apps I have ever participated in. 90 9% of the time you are giving your own choice of what gift card you would like and..."
- Title: [Why is a user interview important?](https://www.g2.com/discussions/why-is-a-user-interview-important) — 1 comment
  > **Top comment:** "Because individual  user stories come together to help us understand the big picture on how to create and improve products and services."
- Title: [How do you recruit a user for an interview?](https://www.g2.com/discussions/how-do-you-recruit-a-user-for-an-interview) — 1 comment
  > **Top comment:** "I often share with family and friends how much enjoyment I get from doing my user interviews. I share the pleasure of helping a business do better. I learn..."
- Title: [Why is Amazon credit the main form of payment?](https://www.g2.com/discussions/31513-why-is-amazon-credit-the-main-form-of-payment) — 1 comment, 1 upvote
  > **Top comment:** "We now offer many options beyond Amazon Gift Cards! Check it out https://www.userinterviews.com/support/incentive-payments :)"

### UserTesting

- Title: [Does user testing record your face?](https://www.g2.com/discussions/does-user-testing-record-your-face) — 2 comments
  > **Top comment:** "Not always, if they need to do so, it will be mentioned in the screeners and/or in the terms and conditions before starting the test."
- Title: [Will you consider building out videos and demos for specific prospective users?](https://www.g2.com/discussions/will-you-consider-building-out-videos-and-demos-for-specific-prospective-users) — 2 comments, 1 upvote
  > **Top comment:** "The usertesting.com sales team is very informed and supportive. Im pretty sure if you contacted them directly. They will arrange a demo for you. "
- Title: [What is UserTesting used for?](https://www.g2.com/discussions/what-is-usertesting-used-for) — 1 comment
  > **Top comment:** "The platform supports two types of users: Business Users and Testers

Business Users can upload Figma designs, prototypes, or product concepts to gather..."
- Title: [What does user testing do?](https://www.g2.com/discussions/what-does-user-testing-do) — 1 comment, 1 upvote
  > **Top comment:** "Best-in-class companies rely on UserTesting to gain valuable insight into their products from people. Every day, new testing opportunities are released from..."
- Title: [Does user testing really pay?](https://www.g2.com/discussions/does-user-testing-really-pay) — 1 comment
  > **Top comment:** "Yes! UserTesting allows contributors the opportunity to earn extra money in your spare time by providing your opinions and thoughts on products, apps, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/user-interviews-vs-usertesting)

