# User Interviews vs UserTesting Comparison
---
## AI Generated Summary
- **G2 reviewers report** that UserTesting excels in providing a wide variety of test types, including websites, prototypes, and mobile apps, which users find beneficial for diverse research needs. However, some users appreciate the straightforward and user-friendly interface of User Interviews, making it easier for them to navigate and utilize the platform effectively.
- **Users say** that UserTesting's onboarding process is smooth, with clear instructions and timely payments, enhancing the overall user experience. In contrast, reviewers of User Interviews highlight the platform's intuitive setup process, which they find efficient and non-problematic, allowing them to quickly access a large pool of participants.
- **Reviewers mention** that UserTesting's focus on human opinions over AI-generated content resonates well with users, contributing to a meaningful research experience. On the other hand, User Interviews users appreciate the platform's ability to implement complex skipping logic easily, showcasing its flexibility in survey design.
- **According to verified reviews** , UserTesting has a strong reputation for quality support, with users noting the responsiveness and helpfulness of the customer service team. Meanwhile, User Interviews users also commend their customer support, often receiving prompt responses, which adds to their overall satisfaction with the platform.
- **G2 reviewers highlight** that UserTesting's user interface is visually appealing and intuitive, which enhances usability. However, some users of User Interviews find the interface to be one of the best for programming, indicating a strong emphasis on user experience and functionality.
- **Users report** that while UserTesting has a larger market presence, User Interviews is particularly favored by small businesses, which may indicate a more tailored approach to meet the specific needs of smaller teams. This distinction can be crucial for buyers looking for a solution that aligns with their organizational size and requirements.



| | User Interviews | UserTesting | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,046 | 792 | 
| **Largest Market Segment** | Small-Business (52.7% of reviews) | Enterprise (41.8% of reviews) | 
| **Entry Level Price** | $49.00 | Contact Us Per Year | 

---
## Top Pros & Cons

### User Interviews

Pros:
- Ease of Use (102 reviews)
- Customer Support (58 reviews)

Cons:
- Survey Issues (28 reviews)
- Limited Customization (18 reviews)

### UserTesting

Pros:
- Ease of Use (90 reviews)
- Helpful (70 reviews)

Cons:
- Missing Features (28 reviews)
- Testing Difficulties (28 reviews)

---
## Ratings Comparison
| Rating | User Interviews | UserTesting | 
|---|---|---|
  | **Meets Requirements** | 8.9 (573 reviews) | 8.6 (605 reviews) | 
  | **Ease of Use** | 9.0 (592 reviews) | 8.4 (636 reviews) | 
  | **Ease of Setup** | 8.6 (210 reviews) | 8.6 (302 reviews) | 
  | **Ease of Admin** | 9.0 (116 reviews) | 8.7 (234 reviews) | 
  | **Quality of Support** | 9.1 (526 reviews) | 9.0 (528 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (116 reviews) | 8.8 (229 reviews) | 
  | **Product Direction (% positive)** | 9.3 (588 reviews) | 8.1 (595 reviews) | 

---
## Pricing

### User Interviews

#### Entry-Level Pricing

Plan: Recruit Pay As You Go

Price: $49.00

Description: For teams doing occasional research.

Key Features:
- Access to 5 million+ participants
- Rich targeting & screening
- Scheduling automation

[Browse all 5 editions](https://www.g2.com/products/user-interviews/pricing)

#### Free Trial

Yes

### UserTesting

#### Entry-Level Pricing

Plan: Team-based Unlimited 

Price: Contact Us Per Year

Description: With a team-based unlimited plan, a team, department, or division (defined through a mutually agreed-upon enterprise scope) can run unlimited tests within a Fair Use policy and enjoy full access to the UserTesting platform. It’s ideal for organizations looking to scale experience research across multiple departments and geographies. Predictable contract terms provide budgeting and procurement certainty.

Key Features:
- Global participant panel across 60+ countries
- Enterprise-grade security and compliance (SOC2, ISO 27001, GDPR, HIPPA)
- Test builder and template gallery

[Browse all 2 editions](https://www.g2.com/products/usertesting/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### User Research

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | 6.6/10 | 553 |
| **UserTesting** | 7.5/10 | 468 |

#### User Response Methods

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Survey** | 7.5 (224 reviews) ✓ Verified | 7.5 (320 reviews) ✓ Verified | 
| **Video Snippets** | 6.2 (194 reviews) | 8.6 (378 reviews) ✓ Verified | 
| **Video Interview** | 8.2 (224 reviews) | 8.7 (299 reviews) ✓ Verified | 
| **Photo Submission** | 5.9 (191 reviews) | 7.1 (185 reviews) ✓ Verified | 
| **Text/Notes** | 6.6 (203 reviews) | 8.2 (353 reviews) ✓ Verified | 

#### Participant Selection

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **In-App** | 6.9 (196 reviews) | 7.4 (127 reviews) | 
| **In-Store** | 4.9 (48 reviews) | 5.5 (82 reviews) | 
| **On-Site** | 6.0 (188 reviews) | 6.9 (108 reviews) | 
| **Recruitment Pool** | 8.1 (216 reviews) ✓ Verified | 8.1 (378 reviews) ✓ Verified | 

#### Insights

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Analytics** | 6.7 (189 reviews) ✓ Verified | 7.7 (348 reviews) ✓ Verified | 
| **Collaboration** | 6.9 (198 reviews) ✓ Verified | 7.7 (313 reviews) ✓ Verified | 
| **Sorting** | 6.7 (197 reviews) ✓ Verified | 7.4 (314 reviews) ✓ Verified | 

#### Generative AI

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI Text Summarization** | 5.0 (75 reviews) | 6.6 (85 reviews) | 

### Consumer Video Feedback

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | 7.9/10 | 260 |

#### Feedback Source

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Invitation** | Not enough data | 8.0 (115 reviews) | 
| **Survey Link** | Not enough data | 8.4 (133 reviews) | 
| **App** | Not enough data | 8.4 (132 reviews) | 
| **Widget** | Not enough data | 7.7 (84 reviews) | 
| **Recruitment Pool** | Not enough data | 8.3 (156 reviews) | 

#### Feedback Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Media Library** | Not enough data | 7.7 (145 reviews) | 
| **Sorting** | Not enough data | 7.7 (160 reviews) | 
| **Sharing** | Not enough data | 8.2 (178 reviews) | 
| **Privacy** | Not enough data | 8.2 (163 reviews) | 

#### Insights

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Human Transcription** | Not enough data | Feature Not Available | 
| **Computer Transcription** | Not enough data | 7.3 (163 reviews) | 
| **Analytics** | Not enough data | 7.7 (174 reviews) | 

#### Agentic AI - Demo Automation

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **AI Demo Agent or Avatar ** | Not enough data | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | 6.6/10 | 25 |

#### Analytics

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 6.8 (20 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 6.7 (19 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 6.8 (18 reviews) | 
| **Gamification** | Not enough data | Feature Not Available | 

#### Customization

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 6.9 (18 reviews) | 
| **Multilanguage Support** | Not enough data | 6.2 (17 reviews) | 
| **Multiple Branding Support** | Not enough data | 6.2 (18 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 5.8 (17 reviews) | 

#### Generative AI

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | 7.3 (19 reviews) | 

#### Agentic AI - Experience Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | 7.7/10 | 534 |
| **UserTesting** | 6.4/10 | 29 |

#### Survey Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Survey Builder** | 8.3 (180 reviews) | 6.1 (22 reviews) | 
| **Question Types** | 8.5 (227 reviews) | 7.9 (24 reviews) | 
| **Templates** | 8.2 (171 reviews) | 6.5 (22 reviews) | 
| **Survey Distribution** | 8.6 (189 reviews) | 6.5 (24 reviews) | 

#### Survey Customization

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Branching/Skip Logic** | 7.7 (161 reviews) | 6.0 (25 reviews) | 
| **Branding** | 7.9 (162 reviews) | 5.8 (24 reviews) | 
| **Multimedia Support** | 8.0 (166 reviews) | 6.5 (24 reviews) | 
| **Multilingual Surveys** | Feature Not Available | 4.9 (23 reviews) | 

#### Survey Insights

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Reporting & Analytics** | Feature Not Available | 6.3 (24 reviews) | 
| **Data Exporting** | 8.4 (148 reviews) | 7.1 (24 reviews) | 
| **Permissions** | 8.5 (163 reviews) | 6.8 (24 reviews) | 

#### Agentic AI - Survey

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Adaptive Learning** | 5.2 (10 reviews) | Feature Not Available | 
| **Proactive Assistance** | 6.2 (10 reviews) | Feature Not Available | 
| **Decision Making** | 7.4 (11 reviews) | Feature Not Available | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | 8.2/10 | 155 |

#### Generative AI

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI Text Generation** | Not enough data | 5.7 (5 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (6 reviews) | 

#### Survey Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Brand Design Consistency** | Not enough data | 9.0 (35 reviews) ✓ Verified | 
| **Survey Deployment** | Not enough data | 8.3 (83 reviews) ✓ Verified | 
| **Feedback Collection** | Not enough data | 8.6 (107 reviews) ✓ Verified | 
| **Device Responsiveness** | Not enough data | 8.5 (100 reviews) ✓ Verified | 

#### Process Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Feedback Aggregation** | Not enough data | 8.0 (102 reviews) ✓ Verified | 
| **Trigger Alerts** | Not enough data | Feature Not Available | 
| **Real-Time Analysis** | Not enough data | 8.3 (82 reviews) ✓ Verified | 
| **Real-Time Action** | Not enough data | Feature Not Available | 

#### System Management

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Security** | Not enough data | 8.8 (89 reviews) ✓ Verified | 
| **System Monitoring** | Not enough data | 9.2 (15 reviews) ✓ Verified | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **User Interviews** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Feature Not Available | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Feature Not Available | 

#### Audience Access - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | User Interviews | UserTesting | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Feature Not Available | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Survey Software](https://www.g2.com/categories/survey), [User Research Tools](https://www.g2.com/categories/user-research)


**Unique to UserTesting (4):** [Consumer Video Feedback Software](https://www.g2.com/categories/consumer-video-feedback), [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management), [Experience Management Software](https://www.g2.com/categories/experience-management), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | User Interviews | UserTesting | 
|---|---|---|
| **Small-Business** | 52.7% | 19.9% | 
| **Mid-Market** | 25.0% | 38.2% | 
| **Enterprise** | 22.3% | 41.8% | 

### By Industry

#### User Interviews

- **Information Technology and Services:** 10.9%
- **Computer Software:** 9.5%
- **Market Research:** 8.4%
- **Financial Services:** 5.5%
- **Research:** 4.4%
- **Hospital & Health Care:** 3.8%
- **Accounting:** 3.1%
- **Retail:** 2.8%
- **Health, Wellness and Fitness:** 2.7%
- **Education Management:** 2.4%
- **Other:** 46.4%

#### UserTesting

- **Financial Services:** 10.3%
- **Computer Software:** 9.9%
- **Information Technology and Services:** 8.8%
- **Retail:** 6.4%
- **Health, Wellness and Fitness:** 3.8%
- **Consumer Goods:** 3.8%
- **Marketing and Advertising:** 3.6%
- **Design:** 3.4%
- **Insurance:** 3.2%
- **Internet:** 3.2%
- **Other:** 43.7%

---
## Alternatives

### Alternatives to User Interviews

- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (528 reviews)
- [Dscout](https://www.g2.com/products/dscout/reviews) — 4.5/5 stars (184 reviews)
- [Maze](https://www.g2.com/products/maze-maze/reviews) — 4.5/5 stars (111 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3017 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23554 reviews)
- [Lyssna](https://www.g2.com/products/lyssna/reviews) — 4.5/5 stars (179 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5248 reviews)
- [Forsta](https://www.g2.com/products/forsta/reviews) — 4.2/5 stars (335 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1003 reviews)

### Alternatives to UserTesting

- [Dscout](https://www.g2.com/products/dscout/reviews) — 4.5/5 stars (184 reviews)
- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (528 reviews)
- [Lyssna](https://www.g2.com/products/lyssna/reviews) — 4.5/5 stars (179 reviews)
- [Userlytics](https://www.g2.com/products/userlytics/reviews) — 4.4/5 stars (189 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3017 reviews)
- [Userback](https://www.g2.com/products/userback/reviews) — 4.7/5 stars (287 reviews)
- [Maze](https://www.g2.com/products/maze-maze/reviews) — 4.5/5 stars (111 reviews)
- [WEVO](https://www.g2.com/products/wevo/reviews) — 4.7/5 stars (71 reviews)
- [Discuss](https://www.g2.com/products/discuss/reviews) — 4.7/5 stars (278 reviews)

---
## Top Discussions

### User Interviews

- Title: [How many user interviews should you do?](https://www.g2.com/discussions/how-many-user-interviews-should-you-do) — 2 comments
  > **Top comment:** "as many as your knowledge/data set would benefit"
- Title: [What do user interviews pay?](https://www.g2.com/discussions/what-do-user-interviews-pay) — 2 comments
  > **Top comment:** "User interviews is one of the best apps I have ever participated in. 90 9% of the time you are giving your own choice of what gift card you would like and..."
- Title: [Why is a user interview important?](https://www.g2.com/discussions/why-is-a-user-interview-important) — 1 comment
  > **Top comment:** "Because individual  user stories come together to help us understand the big picture on how to create and improve products and services."
- Title: [How do you recruit a user for an interview?](https://www.g2.com/discussions/how-do-you-recruit-a-user-for-an-interview) — 1 comment
  > **Top comment:** "I often share with family and friends how much enjoyment I get from doing my user interviews. I share the pleasure of helping a business do better. I learn..."
- Title: [Why is Amazon credit the main form of payment?](https://www.g2.com/discussions/31513-why-is-amazon-credit-the-main-form-of-payment) — 1 comment, 1 upvote
  > **Top comment:** "We now offer many options beyond Amazon Gift Cards! Check it out https://www.userinterviews.com/support/incentive-payments :)"

### UserTesting

- Title: [Does user testing record your face?](https://www.g2.com/discussions/does-user-testing-record-your-face) — 2 comments
  > **Top comment:** "Not always, if they need to do so, it will be mentioned in the screeners and/or in the terms and conditions before starting the test."
- Title: [Will you consider building out videos and demos for specific prospective users?](https://www.g2.com/discussions/will-you-consider-building-out-videos-and-demos-for-specific-prospective-users) — 2 comments, 1 upvote
  > **Top comment:** "The usertesting.com sales team is very informed and supportive. Im pretty sure if you contacted them directly. They will arrange a demo for you. "
- Title: [What is UserTesting used for?](https://www.g2.com/discussions/what-is-usertesting-used-for) — 1 comment
  > **Top comment:** "The platform supports two types of users: Business Users and Testers

Business Users can upload Figma designs, prototypes, or product concepts to gather..."
- Title: [What does user testing do?](https://www.g2.com/discussions/what-does-user-testing-do) — 1 comment, 1 upvote
  > **Top comment:** "Best-in-class companies rely on UserTesting to gain valuable insight into their products from people. Every day, new testing opportunities are released from..."
- Title: [Does user testing really pay?](https://www.g2.com/discussions/does-user-testing-really-pay) — 1 comment
  > **Top comment:** "Yes! UserTesting allows contributors the opportunity to earn extra money in your spare time by providing your opinions and thoughts on products, apps, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/user-interviews-vs-usertesting)