Compare Unlayer and Zoho Campaigns 
Featured Products
At a Glance
Market Segments
Small-Business (54.9% of reviews)
Small-Business (79.7% of reviews)
Entry-Level Pricing
Free
Free
Unlayer
Star Rating
(56)4.4 out of 5
Market Segments
Small-Business (54.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansZoho Campaigns
Star Rating
(1,025)4.3 out of 5
Market Segments
Small-Business (79.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Zoho Campaigns excels in providing a strong value for money, with users appreciating its competitive pricing and comprehensive features. Many users highlight the platform's ability to create, manage, and track email campaigns efficiently without unnecessary complexity.
- Users say that Unlayer stands out for its intuitive drag-and-drop editor, which allows for quick and flexible email template creation. Reviewers mention that this feature makes it easy to build responsive emails, even for complex layouts, enhancing the overall user experience.
- According to verified reviews, Zoho Campaigns has a higher overall satisfaction score, indicating that users feel more positively about their experience with the platform. The clear reporting and post-campaign data provided by Zoho are frequently praised, helping users make informed decisions based on their campaign performance.
- Reviewers mention that while Unlayer offers good documentation and ease of use, it has a smaller user base compared to Zoho Campaigns. This may impact the availability of community support and shared resources, which can be crucial for new users seeking assistance.
- G2 reviewers highlight that Zoho Campaigns is particularly user-friendly for small businesses, with a significant portion of its user base coming from this segment. Users appreciate the platform's focus on essential email marketing needs, making it a practical choice for those just starting out.
- Users report that while Unlayer's features are robust, some users find that it lacks the depth of analytics and reporting that Zoho Campaigns offers. This can be a drawback for users who prioritize data-driven insights to optimize their email marketing strategies.
Pricing
Entry-Level Pricing
Zoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
Unlayer
Free Trial is available
Zoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.8
49
8.7
800
Ease of Use
9.2
49
8.5
805
Ease of Setup
9.2
37
8.5
512
Ease of Admin
8.5
21
8.6
481
Quality of Support
8.6
43
8.3
744
Has the product been a good partner in doing business?
8.2
20
8.6
470
Product Direction (% positive)
8.5
48
8.5
781
Features by Category
Email Marketing
Not enough data
8.4
615
|
Verified
Not enough data
8.5
649
|
Verified
Not enough data
8.6
573
|
Verified
Not enough data
8.5
638
|
Verified
Not enough data
8.7
629
|
Verified
Not enough data
8.3
617
|
Verified
Not enough data
8.4
527
|
Verified
Not enough data
8.5
297
|
Verified
Not enough data
8.4
282
Reporting & Analytics
Not enough data
8.3
432
|
Verified
Not enough data
8.7
588
|
Verified
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Marketing
Not enough data
8.1
17
Not enough data
7.8
17
Not enough data
7.9
17
Not enough data
8.6
18
Not enough data
8.4
18
Integration
Not enough data
8.8
400
|
Verified
Not enough data
8.4
301
|
Verified
Not enough data
8.4
297
|
Verified
Not enough data
8.8
212
|
Verified
Not enough data
8.7
199
|
Verified
Not enough data
8.5
149
|
Verified
Templates
9.0
42
8.3
206
|
Verified
7.9
41
7.7
182
|
Verified
8.3
40
8.1
190
|
Verified
8.8
44
8.0
81
Edit
7.6
43
8.0
198
|
Verified
9.3
45
8.2
103
8.9
43
8.3
191
|
Verified
Logistics
7.4
37
8.6
195
|
Verified
7.7
37
7.6
177
|
Verified
8.3
41
8.5
176
|
Verified
8.4
41
8.2
75
Generative AI
7.7
36
Feature Not Available
7.8
35
Feature Not Available
Agentic AI - Email Template Builder
7.3
16
8.1
7
7.9
16
8.5
8
Text Messaging
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
8.3
12
Not enough data
7.6
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Feature Not Available
SMS Platform
Not enough data
8.8
13
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
12
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Data Sources
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Delivery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Document Generation
Not enough data
Not enough data
Page Customization
9.7
5
Not enough data
9.0
5
Not enough data
9.7
5
Not enough data
8.0
5
Not enough data
Page Optimization
Not enough data
Not enough data
9.3
5
Not enough data
6.0
5
Not enough data
7.7
5
Not enough data
Integrations
5.0
5
Not enough data
5.7
5
Not enough data
Not enough data
Not enough data
Generative AI
6.7
5
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Design
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration
Feature Not Available
Not enough data
Not enough data
Not enough data
File Types
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Edit & Revise
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrate & Embed
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Operating System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Document Creation
Not enough data
Not enough data
Categories
Categories
Shared Categories
Unlayer and Zoho Campaigns are categorized as Email Template Builder
Unique Categories
Unlayer is categorized as Pop-Up Builder, Document Generation, Landing Page Builders, and Document Creation
Zoho Campaigns is categorized as Email Marketing and SMS Marketing
Reviews
Reviewers' Company Size
Unlayer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
21.6%
Health, Wellness and Fitness
19.6%
Leisure, Travel & Tourism
7.8%
Information Technology and Services
7.8%
Marketing and Advertising
5.9%
Other
37.3%
Information Technology and Services
11.9%
Marketing and Advertising
9.9%
Computer Software
7.1%
Retail
3.8%
Education Management
3.5%
Other
63.9%
Alternatives
Discussions
Unlayer has no discussions with answers
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
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