# Leadpages vs Unbounce Landing Pages Comparison

| | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 231 | 386 | 
| **Largest Market Segment** | Small-Business (89.7% of reviews) | Small-Business (59.9% of reviews) | 
| **Entry Level Price** | Starting at $99.00 Per Month | $22.00 Per Month | 

---
## Top Pros & Cons

### Leadpages

Pros:
- Ease of Creation (2 reviews)
- Customer Support (1 reviews)

Cons:
- Editing Issues (1 reviews)
- Expensive (1 reviews)

### Unbounce Landing Pages

Pros:
- Ease of Use (5 reviews)
- Integrations (5 reviews)

Cons:
- Poor Customer Support (3 reviews)
- Billing Issues (2 reviews)

---
## Ratings Comparison
| Rating | Leadpages | Unbounce Landing Pages | 
|---|---|---|
  | **Meets Requirements** | 8.6 (185 reviews) | 8.5 (327 reviews) | 
  | **Ease of Use** | 8.6 (185 reviews) | 8.6 (327 reviews) | 
  | **Ease of Setup** | 8.2 (68 reviews) | 8.7 (188 reviews) | 
  | **Ease of Admin** | 8.5 (63 reviews) | 8.6 (175 reviews) | 
  | **Quality of Support** | 8.7 (165 reviews) | 8.4 (289 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (61 reviews) | 8.8 (172 reviews) | 
  | **Product Direction (% positive)** | 7.6 (175 reviews) | 8.4 (308 reviews) | 

---
## Pricing

### Leadpages

#### Entry-Level Pricing

Plan: Grow

Price: Starting at $99.00 Per Month

Description: Start for free with our entry level plan, perfect for those in their first year of business. 

Key Features:
- Website Builder Included
- Unlimited Landing Pages, Pop-Ups, Alert Bars
- Unlimited Conversions

[Browse all 3 editions](https://www.g2.com/products/leadpages/pricing)

#### Free Trial

Yes

### Unbounce Landing Pages

#### Entry-Level Pricing

Plan: Starter

Price: $22.00 Per Month

Description: Set up and launch your first landing pages

Key Features:
- Drag-and-drop builder
- Lead gen forms
- Free hosting

[Browse all 5 editions](https://www.g2.com/products/unbounce-unbounce-landing-pages/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Pop-Up Builder

| Product | Score | Reviews |
|---|---|---|
| **Leadpages** | N/A | N/A |
| **Unbounce Landing Pages** | 7.6/10 | 27 |

#### Design and Customization

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Pre-Designed Templates** | Not enough data | 7.6 (21 reviews) | 
| **Pop-Up Types** | Not enough data | 7.7 (24 reviews) | 
| **No-Code Customization** | Not enough data | 8.3 (24 reviews) | 
| **Mobile Optimized** | Not enough data | 7.7 (25 reviews) | 

#### Campaigns

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Targeting** | Not enough data | 7.4 (16 reviews) | 
| **Triggered Campaigns** | Not enough data | 7.6 (13 reviews) | 
| **A/B Testing** | Not enough data | 8.5 (21 reviews) | 
| **Analytics** | Not enough data | 7.1 (21 reviews) | 

#### Integrations

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **CRM/Email Integrations** | Not enough data | 8.0 (23 reviews) | 
| **WCM Integrations** | Not enough data | 6.7 (11 reviews) | 
| **E-Commerce Integrations** | Not enough data | 6.9 (14 reviews) | 
| **Social Media Integrations** | Not enough data | 7.2 (13 reviews) | 

#### Generative AI

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Vulnerability Scanner

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Leadpages** | 8.2/10 | 81 |
| **Unbounce Landing Pages** | 7.7/10 | 78 |

#### Page Customization

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Drag and Drop** | 9.2 (77 reviews) ✓ Verified | 8.8 (71 reviews) ✓ Verified | 
| **Templates** | 8.7 (78 reviews) ✓ Verified | 7.7 (69 reviews) ✓ Verified | 
| **Advanced Customization** | 7.5 (61 reviews) ✓ Verified | 7.4 (67 reviews) ✓ Verified | 
| **Content Library** | 8.0 (70 reviews) ✓ Verified | 7.7 (62 reviews) ✓ Verified | 

#### Page Optimization

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **A/B Testing** | 7.8 (57 reviews) ✓ Verified | 8.9 (67 reviews) ✓ Verified | 
| **Mobile Responsive** | 9.0 (75 reviews) ✓ Verified | 8.0 (70 reviews) ✓ Verified | 
| **Web Analytics** | 8.2 (65 reviews) ✓ Verified | 7.6 (62 reviews) ✓ Verified | 
| **SEO** | 7.9 (64 reviews) ✓ Verified | 6.4 (57 reviews) ✓ Verified | 

#### Integrations

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **E-Commerce Integration** | 7.7 (45 reviews) ✓ Verified | 7.1 (34 reviews) ✓ Verified | 
| **Email Marketing Integration** | 8.6 (71 reviews) ✓ Verified | 7.9 (50 reviews) ✓ Verified | 
| **Domain Integration** | 9.0 (72 reviews) ✓ Verified | 8.6 (66 reviews) ✓ Verified | 

#### Generative AI

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **AI Text Generation** | 6.3 (21 reviews) | 5.8 (12 reviews) | 

#### Agentic AI - Landing Page Builders

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### A/B Testing

| Product | Score | Reviews |
|---|---|---|
| **Leadpages** | 9.5/10 | 16 |
| **Unbounce Landing Pages** | 7.5/10 | 31 |

#### Computing

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **WYSIWYG** | 10.0 (10 reviews) | 7.8 (22 reviews) | 
| **AI/Machine Learning** | Feature Not Available | 6.9 (15 reviews) | 
| **Little to No Coding** | 9.9 (13 reviews) | 8.1 (27 reviews) | 

#### Experimental Design

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Multivariate testing capacities** | Feature Not Available | 8.0 (23 reviews) | 
| **Concurrent Testing** | 9.3 (7 reviews) | 7.8 (23 reviews) | 
| **Mobile Testing** | 9.3 (9 reviews) | 8.1 (24 reviews) | 

#### Analytics

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Reporting and Analytics** | 8.8 (12 reviews) | 7.1 (25 reviews) | 
| **Heatmaps** | Feature Not Available | 5.9 (15 reviews) | 

#### Agentic AI - A/B Testing

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **Leadpages** | 9.0/10 | 30 |
| **Unbounce Landing Pages** | N/A | N/A |

#### Customizations

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Templates** | 8.9 (28 reviews) | Not enough data | 
| **Drag and Drop** | 9.3 (27 reviews) | Not enough data | 
| **HTML Input** | 9.0 (21 reviews) | Not enough data | 
| **Domain Name** | 9.1 (23 reviews) | Not enough data | 

#### Growth

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **SEO** | Feature Not Available | Not enough data | 
| **Site Analytics** | 8.8 (26 reviews) | Not enough data | 
| **Marketing Tools** | 8.7 (25 reviews) | Not enough data | 
| **E-Commerce** | 8.2 (19 reviews) | Not enough data | 
| **Hosting** | 9.6 (23 reviews) | Not enough data | 

#### Content

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Email Integrations** | 8.9 (25 reviews) | Not enough data | 
| **Content Management** | Feature Not Available | Not enough data | 
| **Permissions** | Feature Not Available | Not enough data | 
| **WordPress Tool** | Feature Not Available | Not enough data | 

#### Support

| Feature | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Customer Support** | 9.4 (29 reviews) | Not enough data | 

---
## Categories
**Shared Categories (2):** [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools)

**Unique to Leadpages (1):** [Website Builder Software](https://www.g2.com/categories/website-builder)

**Unique to Unbounce Landing Pages (1):** [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder)


---
## Reviewer Demographics

### By Company Size

| Segment | Leadpages | Unbounce Landing Pages | 
|---|---|---|
| **Small-Business** | 89.7% | 59.9% | 
| **Mid-Market** | 9.0% | 34.0% | 
| **Enterprise** | 1.3% | 6.1% | 

### By Industry

#### Leadpages

- **Marketing and Advertising:** 17.0%
- **Health, Wellness and Fitness:** 12.1%
- **Professional Training & Coaching:** 7.2%
- **Management Consulting:** 6.3%
- **E-Learning:** 5.8%
- **Internet:** 5.4%
- **Computer Software:** 5.4%
- **Information Technology and Services:** 4.0%
- **Real Estate:** 3.1%
- **Education Management:** 2.2%
- **Other:** 31.4%

#### Unbounce Landing Pages

- **Marketing and Advertising:** 29.7%
- **Computer Software:** 13.3%
- **Internet:** 7.2%
- **Information Technology and Services:** 6.6%
- **Financial Services:** 4.5%
- **Higher Education:** 2.4%
- **Human Resources:** 2.1%
- **Health, Wellness and Fitness:** 1.9%
- **Professional Training & Coaching:** 1.9%
- **Real Estate:** 1.6%
- **Other:** 28.9%

---
## Alternatives

### Alternatives to Leadpages

- [Instapage](https://www.g2.com/products/instapage/reviews) — 4.3/5 stars (521 reviews)
- [ClickFunnels](https://www.g2.com/products/clickfunnels/reviews) — 4.6/5 stars (417 reviews)
- [Landingi](https://www.g2.com/products/landingi/reviews) — 4.5/5 stars (387 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1120 reviews)
- [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) — 4.2/5 stars (411 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14693 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (993 reviews)
- [Duda](https://www.g2.com/products/duda/reviews) — 4.7/5 stars (807 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14764 reviews)
- [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews) — 4.4/5 stars (928 reviews)

### Alternatives to Unbounce Landing Pages

- [Landingi](https://www.g2.com/products/landingi/reviews) — 4.5/5 stars (387 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14764 reviews)
- [Instapage](https://www.g2.com/products/instapage/reviews) — 4.3/5 stars (521 reviews)
- [ClickFunnels](https://www.g2.com/products/clickfunnels/reviews) — 4.6/5 stars (417 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (993 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14693 reviews)
- [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews) — 4.4/5 stars (928 reviews)
- [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) — 4.2/5 stars (411 reviews)
- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (415 reviews)
- [AB Tasty](https://www.g2.com/products/ab-tasty/reviews) — 4.4/5 stars (409 reviews)

---
## Top Discussions

### Leadpages

- Title: [This company is horrible](https://www.g2.com/discussions/44833-this-company-is-horrible) — 1 comment, 1 upvote
  > **Top comment:** "Hi Selina - I apologize for the delay in response here on G2 as this discussion board was overlooked by our team.

Your tickets were responded to within 24..."
- Title: [Can I use Leadpages to publish pages to my existing site?](https://www.g2.com/discussions/how-leadpages-works-with-your-current-website) — 1 comment, 1 upvote
  > **Top comment:** "In most cases, yes. 

Landing pages built with Leadpages can be published to a subdomain of your existing site (sub.yourdomain.com), or within a WordPress..."
- Title: [Will I have to pay for any landing page templates or other features once I become a Leadpages member?](https://www.g2.com/discussions/templates-97bcd103-ec87-4f95-9d58-a4518f211b23) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Great question! 

No, you will not have to pay for any landing page or website templates once you become a member. They are all free and easily accessible."
- Title: [When is the right time to start using Leadpages with my business?](https://www.g2.com/discussions/when-to-start-using-leadpages) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "The best time for you to use Leadpages is when you're ready. If you're not quite sure if Leadpages is the right fit for your business you can always sign up..."
- Title: [Can I get a refund if I decide I don't want Leadpages?](https://www.g2.com/discussions/5535-free-trial) — 1 comment, 1 upvote
  > **Top comment:** "During your free trial, you are able to cancel at any time and not be charged. If you are charged and you realize you don't want to continue with your..."

### Unbounce Landing Pages

- Title: [What is unbounce used for?](https://www.g2.com/discussions/what-is-unbounce-used-for) — 3 comments
  > **Top comment:** "Landing Pages & Leadshook Quizzes for our clients! 
Just pay per click ads!"
- Title: [What is Unbouncepages?](https://www.g2.com/discussions/what-is-unbouncepages) — 2 comments
  > **Top comment:** "It is a marketing tool that makes easy create, manage and measure landing pages, and is capable to connect  with other tools."
- Title: [Are Unbounce landing pages mobile-responsive?](https://www.g2.com/discussions/are-unbounce-landing-pages-mobile-responsive) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes. All Unbounce landing pages are mobile-responsive, and you can customize layouts for desktop and mobile to make sure your pages look great on any device."
- Title: [Can I integrate Unbounce with my CRM to send leads after a form fill?](https://www.g2.com/discussions/can-i-integrate-unbounce-with-my-crm-to-send-leads-after-a-form-fill) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes. Unbounce integrates directly with many CRMs, including our own Insightly CRM. You can also use Zapier or webhooks to automatically send leads wherever..."
- Title: [How does Unbounce help me optimize conversion?](https://www.g2.com/discussions/how-does-unbounce-help-me-optimize-conversion) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We make optimization easy with A/B testing, detailed conversion reporting, and Smart Traffic, which uses AI to send visitors to the page variant they’re most..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/leadpages-vs-unbounce-unbounce-landing-pages)