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Compare Twilio Segment and Zeotap CDP 
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At a Glance
Market Segments
Mid-Market (47.6% of reviews)
Enterprise (42.6% of reviews)
Entry-Level Pricing
$120 Per month
No pricing available
Twilio Segment
Star Rating
(561)4.5 out of 5
Market Segments
Mid-Market (47.6% of reviews)
Pros & Cons
Entry-Level Pricing
$120 Per month
Browse all 3 pricing plansZeotap CDP
Star Rating
(54)4.4 out of 5
Market Segments
Enterprise (42.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Zeotap CDPSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Segment excels in Data Unification with a score of 9.3, allowing for seamless integration of customer data from various sources, while Zeotap CDP, with a score of 8.4 in Integration Options, offers fewer pre-built connectors, which may limit quick integrations.
- Reviewers mention that Segment's Data Discovery feature scores 9.1, providing robust tools for identifying and understanding data assets, whereas Zeotap CDP, scoring 8.5, may not offer the same depth in data exploration capabilities.
- G2 users highlight Segment's superior Reporting and Analytics capabilities with a score of 8.0, which allows for comprehensive insights into customer behavior, while Zeotap CDP's reporting features, scoring 8.0, are seen as less intuitive and may require more manual effort to generate insights.
- Users on G2 report that Segment's Compliance Management scores 8.9, indicating strong support for data privacy regulations, while Zeotap CDP, with a score of 8.9 in Compliance Monitoring, is noted for its robust compliance features but may lack the same level of user-friendly guidance.
- Reviewers mention that Segment's Quality of Support is rated at 8.6, with many users praising the responsiveness and helpfulness of the support team, while Zeotap CDP shines with a higher score of 9.4, indicating exceptional support but with some users noting longer response times during peak periods.
- Users say that Segment's Ease of Use is rated at 8.8, making it accessible for teams without extensive technical expertise, while Zeotap CDP, also scoring 8.8, is noted for its complexity in setup, which may require more training for new users.
Pricing
Entry-Level Pricing
Twilio Segment
Team
$120
Per month
- Base includes 10,000 MTU
- Unlimited Sources
- Unlimited Destinations
Zeotap CDP
No pricing availableFree Trial
Twilio Segment
Free Trial is available
Zeotap CDP
No trial information availableRatings
Meets Requirements
8.9
426
8.7
40
Ease of Use
8.7
428
8.8
39
Ease of Setup
8.5
244
8.6
25
Ease of Admin
8.9
237
9.1
25
Quality of Support
8.6
367
9.4
40
Has the product been a good partner in doing business?
8.8
225
8.8
25
Product Direction (% positive)
8.3
386
8.4
37
Features by Category
Administration
8.6
86
Not enough data
8.2
68
Not enough data
8.7
77
Not enough data
8.0
85
Not enough data
Management
8.2
43
Not enough data
8.5
52
Not enough data
8.6
49
Not enough data
8.1
48
Not enough data
8.6
46
Not enough data
Compliance
8.9
96
Not enough data
8.7
80
Not enough data
8.8
85
Not enough data
8.7
83
Not enough data
Security
9.0
56
Not enough data
8.4
54
Not enough data
8.9
50
Not enough data
Data Quality
8.7
99
Not enough data
9.1
98
Not enough data
9.3
98
Not enough data
Maintainence
9.0
53
Not enough data
8.7
46
Not enough data
Generative AI
7.1
7
Not enough data
7.4
7
Not enough data
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.5
142
|
Verified
8.5
28
8.7
146
|
Verified
8.0
26
Feature Not Available
Feature Not Available
8.6
138
|
Verified
7.7
22
Intelligence
8.0
122
|
Verified
Feature Not Available
6.9
85
|
Verified
7.0
23
Feature Not Available
7.3
22
Functionality
9.1
27
Not enough data
8.4
18
Not enough data
8.8
26
Not enough data
9.0
24
Not enough data
8.7
25
Not enough data
9.1
25
Not enough data
9.0
26
Not enough data
8.7
25
Not enough data
8.6
24
Not enough data
8.7
29
Not enough data
9.0
27
Not enough data
9.0
28
Not enough data
Functionality
9.0
21
Not enough data
8.7
21
Not enough data
9.1
24
Not enough data
8.3
21
Not enough data
8.5
18
Not enough data
8.6
23
Not enough data
8.7
20
Not enough data
8.3
15
Not enough data
8.7
18
Not enough data
Development
8.9
47
Not enough data
8.1
39
Not enough data
Management
8.0
46
Not enough data
8.6
43
Not enough data
Integration Options
8.4
23
Not enough data
8.4
23
Not enough data
8.8
39
Not enough data
8.5
20
Not enough data
Data Management
7.9
7
Not enough data
8.1
7
Not enough data
6.7
7
Not enough data
8.1
6
Not enough data
6.9
6
Not enough data
Functionality
8.3
7
Not enough data
7.6
7
Not enough data
8.7
5
Not enough data
7.8
6
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
6.9
6
Not enough data
Security
8.3
5
Not enough data
7.7
5
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
8.4
18
Not enough data
8.6
13
Not enough data
8.6
11
Not enough data
8.8
12
Not enough data
Categories
Categories
Shared Categories
Twilio Segment and Zeotap CDP are categorized as Customer Data Platform (CDP)
Unique Categories
Twilio Segment is categorized as Consent Management Platform (CMP), Data Subject Access Request (DSAR), Data Privacy Management, Data Governance, E-Commerce Data Integration, and Reverse ETL
Zeotap CDP is categorized as Identity Resolution
Reviews
Reviewers' Company Size
Twilio Segment
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zeotap CDP
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
21.8%
Information Technology and Services
12.9%
Financial Services
8.9%
Internet
7.3%
Marketing and Advertising
5.3%
Other
43.8%
Marketing and Advertising
27.7%
Leisure, Travel & Tourism
12.8%
Consumer Goods
12.8%
Telecommunications
4.3%
Pharmaceuticals
4.3%
Other
38.3%
Alternatives
Discussions
What is the best way to do QA of tracking implementation?
1 Comment
CR
My experience tells me that I always need to do end-to-end testing, just relying on that whenever an event ends up in segment, it will also end up in the...Read more
I used segment in different organizations as I was the one suggesting it, but then
1 Comment
AB
There is if you become a referral partner, but is an involved process with approval....Read more
Zeotap CDP has no discussions with answers
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