# TrulySmall Accounting vs Zoho Books Comparison --- ## AI Generated Summary - **G2 reviewers report** that TrulySmall Accounting excels in **ease of setup** , with users highlighting the quick onboarding process that allows them to start importing transactions within minutes. This simplicity makes it a great choice for small businesses looking for a straightforward accounting solution. - **Users say** that Zoho Books offers a more comprehensive **user experience** , particularly with its intuitive dashboard and reporting features. Reviewers appreciate how easy it is to create invoices and manage expenses, making daily accounting tasks feel organized and efficient. - **According to verified reviews** , TrulySmall Accounting is praised for its **affordability** and user-friendly design, making it an economical option for small businesses. Users find it less stressful to manage their finances, thanks to its straightforward interface and helpful features like bank feeds. - **Reviewers mention** that Zoho Books shines in its **multi-currency support** , which is particularly beneficial for businesses dealing with international clients. This feature, along with its robust invoice and payment tracking, helps users manage their finances more effectively. - **G2 reviewers highlight** that TrulySmall Accounting provides excellent **customer support** , with users noting the helpfulness and responsiveness of the support team. This level of assistance can be crucial for small businesses that may not have dedicated accounting resources. - **Users report** that while Zoho Books has a slightly lower satisfaction rating, it compensates with a broader range of features, including advanced **reporting capabilities** and automation tools. This makes it a strong contender for businesses looking for more than just basic accounting functionalities. | | TrulySmall Accounting | Zoho Books | |---|---|---| | **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | | **Total Reviews** | 66 | 327 | | **Largest Market Segment** | Small-Business (95.4% of reviews) | Small-Business (72.3% of reviews) | | **Entry Level Price** | Free Trial Per Month | $0 For businesses with turnover <50K USD per annum | --- ## Top Pros & Cons ### TrulySmall Accounting Pros: - Accounting Management (1 reviews) - Ease of Understanding (1 reviews) Cons: - Slow Performance (1 reviews) ### Zoho Books Pros: - Ease of Use (53 reviews) - Invoice Management (27 reviews) Cons: - Missing Features (17 reviews) - Poor Customer Support (12 reviews) --- ## Ratings Comparison | Rating | TrulySmall Accounting | Zoho Books | |---|---|---| | **Meets Requirements** | 8.8 (54 reviews) | 8.8 (273 reviews) | | **Ease of Use** | 8.5 (52 reviews) | 8.9 (279 reviews) | | **Ease of Setup** | 9.1 (17 reviews) | 8.7 (155 reviews) | | **Ease of Admin** | 9.4 (16 reviews) | 9.0 (110 reviews) | | **Quality of Support** | 9.3 (49 reviews) | 8.3 (262 reviews) | | **Has the product been a good partner in doing business?** | 9.6 (14 reviews) | 9.0 (109 reviews) | | **Product Direction (% positive)** | 8.4 (52 reviews) | 9.2 (264 reviews) | --- ## Pricing ### TrulySmall Accounting #### Entry-Level Pricing Plan: Free Trial Price: Free Trial Per Month Description: TrulySmall allows you to explore all its features for free, no credit card required. Key Features: - Personalized Branding - Connect Bank Feeds - Demo Accounts [Browse all 3 editions](https://www.g2.com/products/trulysmall-accounting/pricing) #### Free Trial Yes ### Zoho Books #### Entry-Level Pricing Plan: FREE Price: $0 For businesses with turnover <50K USD per annum Key Features: - 1 User + 1 Accountant - Manage Clients - Manage Invoices (Up to 1,000) [Browse all 4 editions](https://www.g2.com/products/zoho-books/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Accounting | Product | Score | Reviews | |---|---|---| | **TrulySmall Accounting** | 7.5/10 | 49 | | **Zoho Books** | 8.2/10 | 185 | #### General Ledger | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Journal Entries** | 8.2 (40 reviews) ✓ Verified | 8.6 (142 reviews) ✓ Verified | | **Tags / Dimensions** | 8.2 (15 reviews) | 8.2 (129 reviews) | | **Audit Trail** | 8.2 (30 reviews) ✓ Verified | 8.4 (138 reviews) ✓ Verified | #### Accounts Receivable | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Invoice Customization** | 7.2 (32 reviews) ✓ Verified | 8.6 (153 reviews) | | **AR Automation** | 6.3 (9 reviews) | 8.2 (145 reviews) ✓ Verified | | **Collections Automation** | 6.1 (9 reviews) | 8.0 (139 reviews) ✓ Verified | #### Accounts Payable | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **AP Automation** | 6.8 (12 reviews) | 8.3 (127 reviews) | | **Payment Processing** | 7.4 (31 reviews) | 8.6 (143 reviews) ✓ Verified | | **Purchase Orders** | 5.7 (9 reviews) | 8.6 (145 reviews) ✓ Verified | #### Other Functionality | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Inventory Tracking / Ordering** | 5.9 (9 reviews) | 8.1 (133 reviews) ✓ Verified | | **Inventory Pricing and Costing** | 5.7 (10 reviews) | 8.0 (132 reviews) ✓ Verified | | **Inventory Reporting** | 5.6 (9 reviews) | 7.9 (129 reviews) ✓ Verified | | **Multi-Entity / Consolidation** | 7.3 (23 reviews) ✓ Verified | 8.2 (133 reviews) ✓ Verified | | **Recognition Rules** | 7.2 (25 reviews) ✓ Verified | 8.1 (128 reviews) | | **Reconciliations** | 7.8 (40 reviews) ✓ Verified | 8.5 (145 reviews) ✓ Verified | | **Payroll** | 7.0 (14 reviews) | 7.9 (122 reviews) | | **Time and Expense** | 7.1 (18 reviews) ✓ Verified | 8.4 (133 reviews) ✓ Verified | #### Reporting & Analytics | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Financial Statements** | 8.5 (41 reviews) ✓ Verified | 8.7 (152 reviews) ✓ Verified | | **Custom Reporting** | 8.7 (15 reviews) | 8.4 (138 reviews) ✓ Verified | | **Budgeting / Forecasting** | 8.1 (12 reviews) ✓ Verified | 8.2 (131 reviews) ✓ Verified | | **Dashboards** | 8.3 (43 reviews) ✓ Verified | 8.6 (152 reviews) ✓ Verified | #### Platform | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Customization** | 7.1 (12 reviews) | 8.2 (146 reviews) ✓ Verified | | **Workflow Capability** | 6.7 (10 reviews) | 8.2 (144 reviews) ✓ Verified | | **User, Role, and Access Management** | 8.4 (29 reviews) ✓ Verified | 8.8 (145 reviews) ✓ Verified | | **Internationalization** | 6.6 (19 reviews) ✓ Verified | 8.4 (129 reviews) ✓ Verified | | **Performance and Reliability** | 8.9 (42 reviews) ✓ Verified | 8.8 (150 reviews) ✓ Verified | | **Output Document Generation** | 8.1 (29 reviews) ✓ Verified | 8.5 (140 reviews) ✓ Verified | #### Integration | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Data Import and Export Tools** | 8.0 (35 reviews) ✓ Verified | 8.6 (138 reviews) ✓ Verified | | **Integration APIs** | 6.7 (16 reviews) ✓ Verified | 8.1 (139 reviews) | | **Breadth of Partner Applications** | 5.7 (15 reviews) ✓ Verified | 8.3 (131 reviews) ✓ Verified | #### Cash Flow | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Track Cash Flow** | 8.8 (30 reviews) ✓ Verified | 8.6 (128 reviews) ✓ Verified | | **Income and Expenses** | 9.0 (38 reviews) ✓ Verified | 9.0 (132 reviews) ✓ Verified | | **File Exports** | 9.1 (25 reviews) ✓ Verified | 8.8 (128 reviews) ✓ Verified | #### Budgeting & Forecasting | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Budgeting / Forecasting** | 8.1 (12 reviews) ✓ Verified | 8.2 (131 reviews) ✓ Verified | | **Data Import** | 8.3 (22 reviews) ✓ Verified | 8.4 (126 reviews) ✓ Verified | | **Versioning** | 7.5 (14 reviews) ✓ Verified | 7.9 (115 reviews) ✓ Verified | | **Historical Data** | 8.7 (23 reviews) ✓ Verified | 8.2 (119 reviews) ✓ Verified | #### Revenue | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Revenue Types** | 8.6 (25 reviews) ✓ Verified | 8.6 (122 reviews) ✓ Verified | | **Revenue Allocation** | 8.0 (21 reviews) ✓ Verified | 8.6 (117 reviews) ✓ Verified | | **Scheduling** | 8.1 (16 reviews) | 8.1 (116 reviews) ✓ Verified | #### Payroll | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Direct Deposit** | 6.4 (11 reviews) ✓ Verified | 7.8 (103 reviews) ✓ Verified | | **Check/W-2 Printing** | 6.4 (11 reviews) | 7.5 (100 reviews) ✓ Verified | | **Tax Calculation** | 7.7 (21 reviews) ✓ Verified | 8.1 (118 reviews) ✓ Verified | | **Reporting and Dashboards** | 8.1 (19 reviews) ✓ Verified | 8.6 (117 reviews) ✓ Verified | #### AI | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Data Extraction** | Not enough data | 7.4 (19 reviews) | | **Invoice Processing** | Not enough data | 8.0 (20 reviews) | | **Expense Management** | Not enough data | 8.1 (20 reviews) | | **Fraud Detection** | Not enough data | 7.2 (19 reviews) | | **Tax Compliance** | Not enough data | 7.9 (19 reviews) | | **Support Chatbots** | Not enough data | 7.6 (19 reviews) | | **Bank Reconciliations** | Not enough data | 8.1 (20 reviews) | | **Report Generation** | Not enough data | 8.0 (19 reviews) | | **Customizable Alerts** | Not enough data | 7.2 (20 reviews) | | **Predictive Analytics** | Not enough data | 7.5 (20 reviews) | #### Mobile Applications - Accounting | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Cloud Integration** | Not enough data | 8.1 (16 reviews) | | **Notifications** | Not enough data | 8.1 (12 reviews) | | **UI** | Not enough data | 7.1 (18 reviews) | | **Offline** | Not enough data | 7.6 (12 reviews) | | **Expense Tracking** | Not enough data | 8.8 (12 reviews) | | **Invoice Management** | Not enough data | 8.8 (15 reviews) | #### Agentic AI - Accounting | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | ### Billing | Product | Score | Reviews | |---|---|---| | **TrulySmall Accounting** | N/A | N/A | | **Zoho Books** | 8.7/10 | 119 | #### Bill Generation | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Templates** | Not enough data | 8.6 (105 reviews) | | **Digital Billing** | Not enough data | 8.8 (106 reviews) | | **Recurring Billing** | Not enough data | 8.8 (101 reviews) | #### Bill Processing | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Consolidation** | Not enough data | 8.6 (106 reviews) | | **Batch Invoicing** | Not enough data | 8.4 (101 reviews) | | **Management** | Not enough data | 8.8 (110 reviews) | #### Integration | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Accounting** | Not enough data | 9.0 (110 reviews) | | **Payments** | Not enough data | 8.9 (107 reviews) | | **ERP** | Not enough data | 8.5 (97 reviews) | #### Agentic AI - Billing | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | ### Sales Tax and VAT Compliance | Product | Score | Reviews | |---|---|---| | **TrulySmall Accounting** | N/A | N/A | | **Zoho Books** | N/A | N/A | #### Tracking | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Sales Tax** | Not enough data | Not enough data | | **VAT** | Not enough data | Not enough data | | **GST** | Not enough data | Not enough data | | **Exemptions** | Not enough data | Not enough data | | **Adjustments** | Not enough data | Not enough data | | **Localization** | Not enough data | Not enough data | #### Integrations | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Integrations** | Not enough data | Not enough data | #### Remittance | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Returns** | Not enough data | Not enough data | | **Notifications** | Not enough data | Not enough data | | **Global/Cross Borders** | Not enough data | Not enough data | | **Analytics** | Not enough data | Not enough data | #### Agentic AI - Sales Tax and VAT Compliance | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | ### Accounting & Finance | Product | Score | Reviews | |---|---|---| | **TrulySmall Accounting** | N/A | N/A | | **Zoho Books** | N/A | N/A | #### Agentic AI - Accounting & Finance | Feature | TrulySmall Accounting | Zoho Books | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Accounting Software](https://www.g2.com/categories/accounting) **Unique to Zoho Books (2):** [Billing Software](https://www.g2.com/categories/billing), [Sales Tax and VAT Compliance Software](https://www.g2.com/categories/sales-tax-and-vat-compliance) --- ## Reviewer Demographics ### By Company Size | Segment | TrulySmall Accounting | Zoho Books | |---|---|---| | **Small-Business** | 95.4% | 72.3% | | **Mid-Market** | 1.5% | 22.8% | | **Enterprise** | 3.1% | 4.8% | ### By Industry #### TrulySmall Accounting - **Marketing and Advertising:** 18.5% - **Computer Software:** 7.7% - **Accounting:** 6.2% - **Graphic Design:** 6.2% - **Information Technology and Services:** 4.6% - **Management Consulting:** 4.6% - **Farming:** 3.1% - **Health, Wellness and Fitness:** 3.1% - **Leisure, Travel & Tourism:** 3.1% - **Retail:** 3.1% - **Other:** 40.0% #### Zoho Books - **Accounting:** 15.9% - **Information Technology and Services:** 14.6% - **Computer Software:** 7.3% - **Marketing and Advertising:** 7.0% - **Education Management:** 2.3% - **Retail:** 2.3% - **Staffing and Recruiting:** 2.0% - **Consumer Goods:** 1.7% - **Apparel & Fashion:** 1.7% - **Consulting:** 1.7% - **Other:** 43.5% --- ## Alternatives ### Alternatives to TrulySmall Accounting - [QuickBooks Online](https://www.g2.com/products/quickbooks-online/reviews) — 4.0/5 stars (3854 reviews) - [FreshBooks](https://www.g2.com/products/freshbooks/reviews) — 4.5/5 stars (979 reviews) - [Xero](https://www.g2.com/products/xero/reviews) — 4.4/5 stars (1691 reviews) - [QuickBooks Desktop Pro](https://www.g2.com/products/quickbooks-desktop-pro/reviews) — 4.3/5 stars (1766 reviews) - [Sage Intacct](https://www.g2.com/products/sage-intacct/reviews) — 4.3/5 stars (4279 reviews) - [Wave](https://www.g2.com/products/wave/reviews) — 4.3/5 stars (326 reviews) - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) — 4.1/5 stars (4858 reviews) - [QuickBooks Desktop Enterprise](https://www.g2.com/products/quickbooks-desktop-enterprise/reviews) — 4.3/5 stars (1058 reviews) - [Certinia Financial Management Cloud](https://www.g2.com/products/certinia-financial-management-cloud/reviews) — 4.0/5 stars (437 reviews) - [Acumatica](https://www.g2.com/products/acumatica/reviews) — 4.4/5 stars (2017 reviews) ### Alternatives to Zoho Books - [Xero](https://www.g2.com/products/xero/reviews) — 4.4/5 stars (1691 reviews) - [FreshBooks](https://www.g2.com/products/freshbooks/reviews) — 4.5/5 stars (979 reviews) - [Wave](https://www.g2.com/products/wave/reviews) — 4.3/5 stars (326 reviews) - [QuickBooks Desktop Pro](https://www.g2.com/products/quickbooks-desktop-pro/reviews) — 4.3/5 stars (1766 reviews) - [QuickBooks Online](https://www.g2.com/products/quickbooks-online/reviews) — 4.0/5 stars (3854 reviews) - [Sage Intacct](https://www.g2.com/products/sage-intacct/reviews) — 4.3/5 stars (4279 reviews) - [TallyPrime](https://www.g2.com/products/tallyprime/reviews) — 4.5/5 stars (303 reviews) - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) — 4.1/5 stars (4858 reviews) - [Odoo ERP](https://www.g2.com/products/odoo-odoo-erp/reviews) — 4.2/5 stars (351 reviews) - [Microsoft Dynamics 365 Business Central](https://www.g2.com/products/microsoft-microsoft-dynamics-365-business-central/reviews) — 4.0/5 stars (906 reviews) --- ## Top Discussions ### TrulySmall Accounting - Title: [How do I automatically assign the account code to transactions as they are uploaded so I don't have to go through it one by one.](https://www.g2.com/discussions/26688-how-do-i-automatically-assign-the-account-code-to-transactions-as-they-are-uploaded-so-i-don-t-have-to-go-through-it-one-by-one) — 2 comments, 1 upvote > **Top comment:** "It Assures Financial Accountability When you Outsourcing Accounting in London, it ensures that you have a reliable partner to rely on. The person who is..." - Title: [Did others have the same problems as we did we connecting specific banks?](https://www.g2.com/discussions/did-others-have-the-same-problems-as-we-did-we-connecting-specific-banks) — 2 comments, 1 upvote > **Top comment:** "Hi Philip - I know that up until last year, my bank (credit union) wasn't part of the larger 'networks' of online services and thus - could not connect..." - Title: [Would you please add a "create estimate' sections](https://www.g2.com/discussions/would-you-please-add-a-create-estimate-sections) — 2 comments, 1 upvote > **Top comment:** "Hi Patrick - you know, G2 has no influence over Kashoo features, so you'll probably want to pose this question here: answers@kashoo.com" - Title: [how do i do monthly bill payments, ie vehicle insurance, prepayments to bills?](https://www.g2.com/discussions/how-do-i-do-monthly-bill-payments-ie-vehicle-insurance-prepayments-to-bills) — 2 comments, 2 upvotes > **Top comment:** "You can check out the help center: https://help.kashoo.com/en/ Kashoo also regularly has Webinars to help you out with general accounting tips or usage of..." ### Zoho Books - Title: [What is Zoho Books used for?](https://www.g2.com/discussions/zoho-books-what-is-zoho-books-used-for) — 4 comments > **Top comment:** "Online Accounting and Books" - Title: [Is Zoho Books free?](https://www.g2.com/discussions/is-zoho-books-free) — 2 comments > **Top comment:** "They have a free plan with different customer and revenue restrictions." - Title: [Are Zoho Books good?](https://www.g2.com/discussions/are-zoho-books-good) — 2 comments, 1 upvote > **Top comment:** "They are certainly amongst the top-tier !! They stand out in many ways. Very attractive and intuitive UI (web as native desktop and mobile), very stable..." - Title: [What is Zoho Books used for?](https://www.g2.com/discussions/what-is-zoho-books-used-for) — 2 comments > **Top comment:** "Accounting purposes." - Title: [How to use Zoho books dashboard effectively??](https://www.g2.com/discussions/how-to-use-zoho-books-dashboard-effectively) — 1 comment, 1 upvote > **Top comment:** "Understand the bar diagram of monthly income and expenses to analyse the company performance monthly " --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/trulysmall-accounting-vs-zoho-books)