# Treasure Data Customer Data Platform vs Zoho CRM Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Zoho CRM excels in providing a comprehensive suite of features at a competitive price, making it a popular choice for small businesses. Users appreciate its ability to combine sales automation, analytics, and multichannel engagement, which supports business growth effectively.
- **Users say** that Treasure Data Customer Data Platform stands out for its ability to integrate data from multiple channels in real-time, offering a 360-degree view of customer profiles. This feature is particularly beneficial for marketing operations, allowing for seamless activation and segmentation flows.
- **Reviewers mention** that Zoho CRM is praised for its user-friendly interface and ease of navigation, which enhances day-to-day usability. Many users highlight the platform's seamless integration with other software, making it a flexible option for businesses looking to streamline their operations.
- **According to verified reviews** , Treasure Data CDP is recognized for its flexibility and capacity to handle large volumes of data efficiently. Users appreciate how it unifies customer data from various sources, making it accessible and actionable across different teams within an organization.
- **G2 reviewers indicate** that while Zoho CRM has a strong overall satisfaction score, some users feel it may not fully meet specific workflow needs, citing occasional configuration challenges. This suggests that while it offers a broad range of features, customization may require additional effort.
- **Users highlight** that Treasure Data's advanced analytics capabilities are a significant advantage, allowing businesses to derive insights from their data effectively. However, some users note that the platform may be more suited for larger enterprises, which could limit its appeal for smaller businesses seeking a more straightforward solution.



| | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 164 | 2,926 | 
| **Largest Market Segment** | Enterprise (40.0% of reviews) | Small-Business (61.7% of reviews) | 
| **Entry Level Price** | Free Trial Per Year | Free | 

---
## Top Pros & Cons

### Treasure Data Customer Data Platform

Pros:
- Ease of Use (11 reviews)
- Easy Integration (11 reviews)

Cons:
- Technical Expertise Required (7 reviews)
- Learning Curve (6 reviews)

### Zoho CRM

Pros:
- Ease of Use (270 reviews)
- Features (171 reviews)

Cons:
- Learning Curve (112 reviews)
- Integration Issues (70 reviews)

---
## Ratings Comparison
| Rating | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
  | **Meets Requirements** | 8.5 (138 reviews) | 8.4 (2483 reviews) | 
  | **Ease of Use** | 8.4 (142 reviews) | 8.3 (2503 reviews) | 
  | **Ease of Setup** | 8.2 (84 reviews) | 8.0 (1273 reviews) | 
  | **Ease of Admin** | 8.4 (81 reviews) | 8.0 (1022 reviews) | 
  | **Quality of Support** | 8.9 (136 reviews) | 7.6 (2275 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (83 reviews) | 8.0 (997 reviews) | 
  | **Product Direction (% positive)** | 9.0 (134 reviews) | 8.0 (2410 reviews) | 

---
## Pricing

### Treasure Data Customer Data Platform

#### Entry-Level Pricing

Plan: Try for free

Price: Free Trial Per Year

Description: Treasure Data offers complimentary proof of concepts (POCs) to try our CDP for free using your own data. Through the Trade-Up program, you can also switch Treasure Data and only pay in full after your incumbent CDP contract ends.

Key Features:
- https://www.treasuredata.com/product/pricing/
- https://www.treasuredata.com/cdp-poc/
- https://www.treasuredata.com/cdp-trade-up/

[Learn more about Treasure Data Customer Data Platform](https://www.g2.com/products/treasure-data-customer-data-platform/reviews)

#### Free Trial

Yes

### Zoho CRM

#### Entry-Level Pricing

Plan: Free Edition

Price: Free

Description: With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.

Key Features:
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities

[Browse all 5 editions](https://www.g2.com/products/zoho-crm/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.1/10 | 1969 |

#### Sales Force Automation

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Contact & Account Management** | Not enough data | 8.5 (1659 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | 8.3 (877 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | Not enough data | 8.2 (1574 reviews) ✓ Verified | 
| **Task / Activity Management** | Not enough data | 8.2 (1636 reviews) ✓ Verified | 
| **Territory & Quota Management** | Not enough data | 7.8 (1186 reviews) ✓ Verified | 
| **Desktop Integration** | Not enough data | 8.4 (672 reviews) ✓ Verified | 
| **Product & Price List Management** | Not enough data | 7.9 (1217 reviews) ✓ Verified | 
| **Quote & Order Management** | Not enough data | 8.0 (1209 reviews) ✓ Verified | 
| **Customer Contract Management** | Not enough data | 8.2 (1323 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Email Marketing** | Not enough data | 8.1 (1348 reviews) ✓ Verified | 
| **Campaign Management** | Not enough data | 7.9 (1305 reviews) ✓ Verified | 
| **Lead Management** | Not enough data | 8.4 (1544 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Not enough data | 7.9 (1129 reviews) ✓ Verified | 

#### Customer Support

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Case Management** | Not enough data | 8.0 (1203 reviews) ✓ Verified | 
| **Customer Support Portal** | Not enough data | 7.9 (1205 reviews) ✓ Verified | 
| **Knowledge Base** | Not enough data | 7.9 (1237 reviews) ✓ Verified | 
| **Call Center Features** | Not enough data | 7.8 (1069 reviews) ✓ Verified | 
| **Support Analytics** | Not enough data | 8.0 (1113 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 8.2 (1514 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.2 (1564 reviews) ✓ Verified | 
| **Forecasting** | Not enough data | 8.1 (1055 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 8.1 (1083 reviews) ✓ Verified | 
| **Social Network Integration** | Not enough data | 8.0 (1092 reviews) ✓ Verified | 
| **Mobile User Support** | Not enough data | 8.0 (1203 reviews) ✓ Verified | 

#### Platform

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Customization** | Not enough data | 8.1 (872 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.2 (843 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.4 (859 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 8.1 (649 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | Not enough data | 7.8 (548 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | Not enough data | 8.1 (719 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.4 (852 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 8.1 (662 reviews) ✓ Verified | 

#### Integration

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 8.3 (652 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.1 (646 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 8.0 (606 reviews) ✓ Verified | 

#### Generative AI

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.2 (181 reviews) | 

#### Agentic AI - CRM

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.0 (66 reviews) | 
| **Multi-step Planning** | Not enough data | 8.3 (64 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (68 reviews) | 
| **Adaptive Learning** | Not enough data | 8.0 (66 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.2 (65 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (65 reviews) | 
| **Decision Making** | Not enough data | 8.3 (65 reviews) | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Email Marketing

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | Not enough data | 
| **Sending Outbound Emails** | Not enough data | Not enough data | 
| **Manage Email Deliverability** | Not enough data | Not enough data | 
| **Automated Email Responses** | Not enough data | Not enough data | 

#### Online Marketing

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | Not enough data | 
| **Dynamic Content** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Optimized** | Not enough data | Not enough data | 
| **Search Tracking and Optimization** | Not enough data | Not enough data | 

#### Lead Management

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | Not enough data | 
| **Data Quality Management** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Lead Scoring and Grading** | Not enough data | Not enough data | 
| **Lead Nurturing** | Not enough data | Not enough data | 
| **Online Behavior Tracking** | Not enough data | Not enough data | 
| **Automated Alerts and Tasks** | Not enough data | Not enough data | 
| **CRM Lead Integration** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Program Management** | Not enough data | Not enough data | 
| **Event / Webinar Marketing** | Not enough data | Not enough data | 
| **Calendaring** | Not enough data | Not enough data | 
| **Budgeting** | Not enough data | Not enough data | 

#### Social

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Social Listening** | Not enough data | Not enough data | 
| **Social Sharing** | Not enough data | Not enough data | 
| **Social Campaigns** | Not enough data | Not enough data | 
| **Social Media Engagement** | Not enough data | Not enough data | 
| **Social Media Advertising** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Basic Reporting** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **ROI Analytics** | Not enough data | Not enough data | 
| **Revenue Analytics** | Not enough data | Not enough data | 
| **SEO / Keyword Analytics** | Not enough data | Not enough data | 

#### Platform

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Customization ** | Not enough data | Not enough data | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Output Document Generation** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### CPQ

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 7.7/10 | 121 |

#### Configuration - cpq

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Product Catalog** | Not enough data | Feature Not Available | 
| **Guided Selling** | Not enough data | Feature Not Available | 
| **Configuration Rules** | Not enough data | 8.3 (59 reviews) | 
| **Price Configuration** | Not enough data | 8.3 (55 reviews) | 
| **Visual Configuration** | Not enough data | 8.4 (60 reviews) | 

#### Pricing

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Pricing Flexibility** | Not enough data | 8.1 (62 reviews) | 
| **Discounting** | Not enough data | 7.5 (57 reviews) | 
| **Commerical Rules** | Not enough data | 8.1 (56 reviews) | 
| **Terms and Conditions** | Not enough data | 8.4 (58 reviews) | 
| **Approval Workflow** | Not enough data | 8.6 (58 reviews) | 
| **Renewals** | Not enough data | 8.5 (56 reviews) | 

#### Quoting

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Grouping** | Not enough data | 8.4 (58 reviews) | 
| **Version Control** | Not enough data | 8.4 (52 reviews) | 
| **Quote Document Generation** | Not enough data | 8.4 (53 reviews) | 
| **Ordering** | Not enough data | 8.4 (55 reviews) | 
| **Contracts** | Not enough data | 8.6 (52 reviews) | 

#### Admin

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Configuration Ease of Admin** | Not enough data | 8.2 (89 reviews) | 
| **Pricing Administration** | Not enough data | 7.7 (83 reviews) | 
| **Workflow Management** | Not enough data | 8.3 (86 reviews) | 
| **Document Management** | Not enough data | 8.3 (83 reviews) | 

#### Channels

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Mobile User Support** | Not enough data | 8.1 (57 reviews) | 
| **Channel Partner Support** | Not enough data | 7.7 (52 reviews) | 
| **eCommerce** | Not enough data | 8.0 (49 reviews) | 

#### Platform

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.4 (89 reviews) | 
| **Integration API** | Not enough data | 8.2 (85 reviews) | 
| **Internationalization** | Not enough data | 8.0 (77 reviews) | 
| **Scalability** | Not enough data | 8.5 (88 reviews) | 
| **Reporting and Dashboards** | Not enough data | 8.4 (90 reviews) | 
| **ERP Integration** | Not enough data | 8.6 (20 reviews) | 

#### Generative AI - cpq

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Dynamic Quoting** | Not enough data | 7.4 (15 reviews) | 
| **Dynamic Pricing** | Not enough data | 7.5 (16 reviews) | 
| **Personalized Sale Recommendations** | Not enough data | 7.7 (16 reviews) | 

### Sales Gamification

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 75 |

#### Competition

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Competition Templates** | Not enough data | 8.7 (58 reviews) ✓ Verified | 
| **Custom Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Team Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Simultaneous Competitions** | Not enough data | 8.5 (53 reviews) ✓ Verified | 
| **Competition Adjustments** | Not enough data | 8.5 (55 reviews) ✓ Verified | 
| **Awards and Incentives** | Not enough data | 7.9 (18 reviews) | 

#### Agentic AI - Sales Gamification

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

#### Integrations

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.9 (61 reviews) ✓ Verified | 
| **Social Collaboration Integration** | Not enough data | 8.8 (59 reviews) | 
| **TV Streaming** | Not enough data | 8.7 (45 reviews) | 

#### Platform

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 8.8 (65 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.9 (64 reviews) ✓ Verified | 
| **Enterprise Scalability** | Not enough data | 8.8 (58 reviews) ✓ Verified | 
| **Data Import & Export Tools** | Not enough data | 8.8 (63 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.8 (63 reviews) ✓ Verified | 

#### Employee Features

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **User Profiles** | Not enough data | 8.9 (66 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.8 (68 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.8 (68 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Lead Generation

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.5/10 | 80 |

#### Lead Facilitation

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | 8.4 (72 reviews) | 
| **Lead Qualification** | Not enough data | 8.8 (73 reviews) | 
| **Lead Follow-up** | Not enough data | 8.8 (73 reviews) | 
| **Meeting Scheduling ** | Not enough data | 8.8 (73 reviews) | 

#### Organization

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | 8.6 (74 reviews) | 
| **Data Entry** | Not enough data | 8.4 (73 reviews) | 
| **Integrations / APIs** | Not enough data | 8.6 (73 reviews) | 

#### Performance Analysis

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Coaching ** | Not enough data | Feature Not Available | 
| **Peformance Tracking** | Not enough data | 8.6 (75 reviews) | 

#### Sales Analysis

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | 8.4 (69 reviews) | 
| **Sales Forecasting ** | Not enough data | 8.4 (73 reviews) | 

#### Generative AI

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (27 reviews) | 
| **AI Text Summarization** | Not enough data | 8.1 (27 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.2/10 | 170 |

#### Integrated Workflows

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Task Management** | Not enough data | 8.7 (160 reviews) | 
| **Email Tracking/Automation** | Not enough data | 8.8 (156 reviews) | 
| **Calls and Voice** | Not enough data | 8.3 (145 reviews) | 
| **Other Outreach Options ** | Not enough data | 8.2 (141 reviews) | 
| **CRM Integration** | Not enough data | 8.9 (154 reviews) | 
| **Calendar** | Not enough data | 8.8 (152 reviews) | 
| **Shared Records** | Not enough data | 8.5 (147 reviews) | 

#### Repeatability and Reportability

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Content Management** | Not enough data | 8.4 (144 reviews) | 
| **Workflow Management** | Not enough data | 8.6 (149 reviews) | 
| **Workflow Performance** | Not enough data | 8.6 (142 reviews) | 
| **Sales Coaching and Insights** | Not enough data | 8.2 (138 reviews) | 
| **Gamification** | Not enough data | 7.9 (120 reviews) | 

#### AI and Automation

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Lead Prioritization** | Not enough data | 8.3 (146 reviews) | 
| **Lead Scoring** | Not enough data | 8.5 (145 reviews) | 
| **Best Time of Day Scheduling** | Not enough data | 8.3 (139 reviews) | 
| **Buyer Intelligence** | Not enough data | 8.1 (133 reviews) | 
| **Machine Learning** | Not enough data | 7.8 (125 reviews) | 

#### Generative AI

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.5 (69 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.9 (28 reviews) | 
| **Multi-step Planning** | Not enough data | 7.8 (26 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (27 reviews) | 
| **Adaptive Learning** | Not enough data | 7.9 (26 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.7 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (27 reviews) | 
| **Decision Making** | Not enough data | 8.1 (26 reviews) | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.4/10 | 56 |

#### Customer Requirements

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Quoting** | Not enough data | 8.5 (51 reviews) | 
| **Configuration** | Not enough data | 8.5 (50 reviews) | 
| **Pricing** | Not enough data | 8.5 (52 reviews) | 

#### Contracts

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Creation** | Not enough data | 8.5 (50 reviews) | 
| **Negotiation** | Not enough data | 8.2 (47 reviews) | 
| **Execution** | Not enough data | 8.4 (50 reviews) | 

#### Revenue

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Invoicing** | Not enough data | 8.5 (52 reviews) | 
| **Matching** | Not enough data | 8.5 (50 reviews) | 
| **Recognition** | Not enough data | 8.4 (47 reviews) | 

### Customer Data Platform (CDP)

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | 8.0/10 | 117 |
| **Zoho CRM** | N/A | N/A |

#### Data Sourcing

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Data Enrichment** | 8.3 (104 reviews) ✓ Verified | Not enough data | 
| **Expandability** | 8.7 (102 reviews) ✓ Verified | Not enough data | 
| **Content Marketing** | 7.5 (88 reviews) ✓ Verified | Not enough data | 
| **Multiple Devices** | 8.2 (93 reviews) ✓ Verified | Not enough data | 

#### Intelligence

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Marketing Metrics** | 8.0 (92 reviews) ✓ Verified | Not enough data | 
| **Predictive Modeling** | 7.8 (85 reviews) ✓ Verified | Not enough data | 
| **Recommendation Engine** | 7.8 (80 reviews) ✓ Verified | Not enough data | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | 8.3/10 | 30 |
| **Zoho CRM** | 8.4/10 | 106 |

#### Platform Basics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Templates** | 7.4 (25 reviews) | 8.4 (98 reviews) | 
| **Exporting** | 8.7 (29 reviews) | 8.6 (93 reviews) | 
| **Multi-user Access and Collaboration** | 8.4 (29 reviews) | 8.6 (97 reviews) | 
| **Multiple Personas** | 8.1 (25 reviews) | 8.4 (89 reviews) | 
| **Data Analytics ** | 8.8 (28 reviews) | 8.8 (57 reviews) | 

#### Agentic AI - Customer Journey Mapping

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.2 (13 reviews) | 

### Client Portal

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 89 |

#### Content

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Document Collaboration** | Not enough data | 8.9 (79 reviews) | 
| **Versioning** | Not enough data | 8.6 (76 reviews) | 
| **E-Signature** | Not enough data | 8.5 (76 reviews) | 
| **File Request** | Not enough data | 8.7 (77 reviews) | 
| **Feedback** | Not enough data | 8.6 (74 reviews) | 

#### Collaboration

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Billing and Invoicing** | Not enough data | 8.8 (76 reviews) | 
| **Instant Messaging** | Not enough data | 8.5 (78 reviews) | 
| **Project Management** | Not enough data | 9.0 (80 reviews) | 
| **Analytics** | Not enough data | 9.0 (83 reviews) | 
| **Time Tracking** | Not enough data | 8.7 (78 reviews) | 
| **Mobile Application** | Not enough data | 8.7 (75 reviews) | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | 8.4/10 | 38 |
| **Zoho CRM** | N/A | N/A |

#### Platform Basics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Dynamic Segmentation** | 8.8 (36 reviews) | Not enough data | 
| **Journey Optimization** | 8.3 (34 reviews) | Not enough data | 

#### Platform Data

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Journey Reporting** | 8.4 (33 reviews) | Not enough data | 
| **Trends Reporting** | 8.2 (33 reviews) | Not enough data | 
| **Dashboards** | 7.9 (35 reviews) | Not enough data | 
| **Advanced Data Filtering** | 8.5 (35 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Journey Mapping** | 8.5 (33 reviews) | Not enough data | 
| **Integrations** | 9.3 (38 reviews) | Not enough data | 
| **Automated Alerts** | 8.3 (34 reviews) | Not enough data | 

#### Agentic AI - Customer Journey Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.5/10 | 44 |

#### Lead Monitoring

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Features** | Not enough data | 9.0 (42 reviews) | 
| **Performance** | Not enough data | 8.9 (42 reviews) | 
| **Identification** | Not enough data | 8.7 (42 reviews) | 

#### Agentic AI - Lead Capture

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.2 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (27 reviews) | 

#### Data Capture

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Mobile** | Not enough data | 8.3 (42 reviews) | 
| **Websites** | Not enough data | 8.5 (42 reviews) | 
| **Social Media** | Not enough data | 8.1 (42 reviews) | 
| **Data** | Not enough data | 8.3 (42 reviews) | 

#### Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Export/Import** | Not enough data | 9.1 (42 reviews) | 
| **Reporting** | Not enough data | 8.8 (42 reviews) | 

#### Customization

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Forms** | Not enough data | 8.7 (41 reviews) | 
| **Personalization** | Not enough data | 8.6 (41 reviews) | 
| **Templates** | Not enough data | 8.7 (42 reviews) | 
| **Integration** | Not enough data | 8.7 (42 reviews) | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 7.9/10 | 23 |

#### Agentic AI - Lead Scoring

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (12 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (12 reviews) | 
| **Decision Making** | Not enough data | 6.8 (12 reviews) | 

#### Attribution

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 8.5 (21 reviews) | 
| **Lead Assignment** | Not enough data | 8.6 (22 reviews) | 
| **Pipeline Acceleration** | Not enough data | 8.0 (21 reviews) | 

#### Discovery

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Lead Management** | Not enough data | 8.6 (22 reviews) | 
| **Scoring/Ranking** | Not enough data | 8.3 (21 reviews) | 
| **Lead Context** | Not enough data | 8.3 (22 reviews) | 

#### Management

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Conversion Viability** | Not enough data | 8.4 (22 reviews) | 
| **Workflow** | Not enough data | 8.4 (22 reviews) | 

#### Platform

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Data Synchronization** | Not enough data | 8.4 (22 reviews) | 
| **Analysis** | Not enough data | 8.3 (21 reviews) | 

### Identity Resolution

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - Firewall Software

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.3/10 | 198 |

#### Agentic AI - Sales Performance Management

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.9 (21 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.1 (20 reviews) | 
| **Proactive Assistance** | Not enough data | 7.9 (21 reviews) | 

#### Incentives

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Badges** | Not enough data | 8.2 (153 reviews) ✓ Verified | 
| **Triggers** | Not enough data | 8.4 (160 reviews) ✓ Verified | 
| **Commission Calculator** | Not enough data | 8.0 (152 reviews) ✓ Verified | 
| **Leaderboards** | Not enough data | 8.4 (161 reviews) ✓ Verified | 

#### Personalization

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Profiles** | Not enough data | 8.5 (177 reviews) ✓ Verified | 
| **Custom Reports** | Not enough data | 8.6 (178 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.6 (184 reviews) ✓ Verified | 
| **Goal Setting** | Not enough data | 8.4 (171 reviews) ✓ Verified | 

#### Administrative

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Integration** | Not enough data | 8.5 (169 reviews) ✓ Verified | 
| **Employee Structure** | Not enough data | 8.5 (173 reviews) ✓ Verified | 
| **Behavior Monitoring** | Not enough data | 8.4 (161 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.0/10 | 161 |

#### Agentic AI - Email Tracking

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (30 reviews) | 
| **Multi-step Planning** | Not enough data | 7.5 (29 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (30 reviews) | 
| **Adaptive Learning** | Not enough data | 7.0 (29 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.0 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (30 reviews) | 
| **Decision Making** | Not enough data | 7.6 (29 reviews) | 

#### Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Open Rates** | Not enough data | 8.3 (138 reviews) | 
| **Link Activity** | Not enough data | 8.3 (143 reviews) | 
| **Attachment Activity** | Not enough data | 8.4 (144 reviews) | 

#### Customizations

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 8.7 (148 reviews) | 
| **Email Scheduling** | Not enough data | 8.8 (145 reviews) | 
| **Notifications** | Not enough data | 8.7 (146 reviews) | 
| **Email Categorization** | Not enough data | 8.7 (142 reviews) | 
| **Templates** | Not enough data | 8.6 (147 reviews) | 

#### Generative AI

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (59 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 8.1/10 | 172 |

#### Agentic AI - Sales Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (30 reviews) | 
| **Cross-system Integration** | Not enough data | 7.5 (30 reviews) | 
| **Adaptive Learning** | Not enough data | 7.2 (30 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (30 reviews) | 

#### Data Sourcing

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.3 (145 reviews) | 
| **Exporting & Sharing Data** | Not enough data | 8.4 (149 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.3 (142 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.6 (156 reviews) | 
| **Data Segmentation** | Not enough data | 8.5 (147 reviews) | 

#### Predictive Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.5 (147 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.3 (139 reviews) | 
| **Risk Analysis** | Not enough data | 8.1 (124 reviews) | 
| **Live Forecasting** | Not enough data | 8.2 (130 reviews) | 

#### Sales Management

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 8.5 (154 reviews) | 
| **Sales Gamification** | Not enough data | 8.3 (131 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.5 (145 reviews) | 
| **Activity Tracking** | Not enough data | 8.8 (152 reviews) | 

### Sales Enablement

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | 7.8/10 | 12 |

#### Agentic AI - Sales Enablement

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.1 (6 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.1 (6 reviews) | 
| **Proactive Assistance** | Not enough data | 6.1 (6 reviews) | 

#### Content Management

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Content Import** | Not enough data | 8.2 (10 reviews) | 
| **Content Creation** | Not enough data | 8.0 (10 reviews) | 
| **Templates** | Not enough data | 8.0 (10 reviews) | 
| **Advanced Search** | Not enough data | 8.8 (10 reviews) | 
| **Content Storage** | Not enough data | 8.2 (10 reviews) | 

#### Analytics

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 9.0 (10 reviews) | 
| **Alerts** | Not enough data | 8.3 (10 reviews) | 
| **Account-Based Engagement** | Not enough data | 8.3 (10 reviews) | 
| **Content Utilization** | Not enough data | 8.3 (10 reviews) | 

#### Learning Management - Sales Enablement

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Sales Training ** | Not enough data | Not enough data | 
| **Sales Coaching** | Not enough data | Not enough data | 
| **Sales Onboarding** | Not enough data | Not enough data | 

#### Revenue Enablement - Sales Enablement

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Cross-Functional Alignment** | Not enough data | Not enough data | 
| **AI and Automation** | Not enough data | Not enough data | 
| **End-to-End Customer Journey Insights** | Not enough data | Not enough data | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **Treasure Data Customer Data Platform** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping)

**Unique to Treasure Data Customer Data Platform (4):** [Identity Resolution Software](https://www.g2.com/categories/identity-resolution), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics)

**Unique to Zoho CRM (14):** [Client Portal Software](https://www.g2.com/categories/client-portal), [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Gamification Software](https://www.g2.com/categories/sales-gamification), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [CRM Software](https://www.g2.com/categories/crm), [CPQ Software](https://www.g2.com/categories/cpq), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Sales Enablement Software](https://www.g2.com/categories/sales-enablement), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Treasure Data Customer Data Platform | Zoho CRM | 
|---|---|---|
| **Small-Business** | 24.5% | 61.7% | 
| **Mid-Market** | 35.5% | 32.3% | 
| **Enterprise** | 40.0% | 6.0% | 

### By Industry

#### Treasure Data Customer Data Platform

- **Marketing and Advertising:** 16.1%
- **Food & Beverages:** 9.0%
- **Information Technology and Services:** 8.4%
- **Automotive:** 7.1%
- **Consumer Goods:** 6.5%
- **Retail:** 6.5%
- **Computer Software:** 4.5%
- **Consulting:** 3.9%
- **Internet:** 3.9%
- **Apparel & Fashion:** 3.2%
- **Other:** 31.0%

#### Zoho CRM

- **Information Technology and Services:** 16.1%
- **Computer Software:** 9.9%
- **Marketing and Advertising:** 8.9%
- **Financial Services:** 3.5%
- **Real Estate:** 3.4%
- **Education Management:** 3.0%
- **Internet:** 2.1%
- **Retail:** 2.1%
- **Accounting:** 2.0%
- **Management Consulting:** 1.9%
- **Other:** 47.0%

---
## Alternatives

### Alternatives to Treasure Data Customer Data Platform

- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1353 reviews)
- [Tealium Customer Data Hub](https://www.g2.com/products/tealium-customer-data-hub/reviews) — 4.3/5 stars (474 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (765 reviews)
- [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) — 4.5/5 stars (565 reviews)
- [Blueshift](https://www.g2.com/products/blueshift/reviews) — 4.4/5 stars (285 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (616 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [Lytics](https://www.g2.com/products/lytics/reviews) — 3.9/5 stars (70 reviews)
- [Hightouch](https://www.g2.com/products/hightouch/reviews) — 4.6/5 stars (392 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1348 reviews)

### Alternatives to Zoho CRM

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25777 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13789 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1230 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9642 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2034 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (477 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3038 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1156 reviews)

---
## Top Discussions

### Treasure Data Customer Data Platform

- Title: [How does a customer data platform work?](https://www.g2.com/discussions/how-does-a-customer-data-platform-work) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [What is Treasuredata?](https://www.g2.com/discussions/what-is-treasuredata) — 1 comment, 1 upvote
  > **Top comment:** "Treasure Data is a best-in-breed customer data platform founded in 2011. We have been chosen by Fortune 500 and Global 2000 companies around the world to..."
- Title: [What is ARM treasure data?](https://www.g2.com/discussions/what-is-arm-treasure-data) — 1 comment, 1 upvote
  > **Top comment:** "Treasure Data (not part of ARM as of 2023) is a best-in-breed customer data platform founded in 2011. We have been chosen by Fortune 500 and Global 2000..."
- Title: [What does a customer data platform do?](https://www.g2.com/discussions/what-does-a-customer-data-platform-do) — 1 comment, 1 upvote
  > **Top comment:** "A CDP is an all-in-one customer database solution hosted by a single provider as a packaged software-as-a-service (SaaS). It builds a customer data..."
- Title: [How do I add more AI/ML features to CDP](https://www.g2.com/discussions/how-do-i-add-more-ai-ml-features-to-cdp) — 1 comment, 1 upvote
  > **Top comment:** "Hi Aditya, 
You can bring in your AI/ML models on to the Platform and use them on the TD itself. It is one of the strongest feature in TD that allows..."

### Zoho CRM

- Title: [What have you found better than ZOHO](https://www.g2.com/discussions/what-have-you-found-better-than-zoho) — 5 comments, 1 upvote
  > **Top comment:** "Zoho One, with over 45 business applications,  all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus..."
- Title: [Is Zoho CRM really free?](https://www.g2.com/discussions/is-zoho-crm-really-free) — 4 comments, 5 upvotes
  > **Top comment:** "It free in trail after that you have to pay "
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/zoho-crm-what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platf) — 3 comments, 1 upvote
  > **Top comment:** "Zoho CRM has some great strengths when it comes to managing customer relationships. First, it's highly customizable, so you can easily tweak the platform to..."
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platforms) — 3 comments
  > **Top comment:** "1. Affordable 
2. Flexible and great customisation 
3. Good user friendly interface "
- Title: [can we create segmentation in this](https://www.g2.com/discussions/can-we-create-segmentation-in-this) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes Lavanya,

Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/treasure-data-customer-data-platform-vs-zoho-crm)