Introducing G2.ai, the future of software buying.Try now
Compare Signal and V12 Data 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Tag Monitor
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Thrivable
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Accruent TMS
Visit Website
At a Glance
Market Segments
Mid-Market (37.5% of reviews)
Small-Business (60.0% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
Signal
Star Rating
(16)4.2 out of 5
Market Segments
Mid-Market (37.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about SignalV12 Data
Star Rating
(43)4.1 out of 5
Market Segments
Small-Business (60.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about V12 DataSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Signal excels in "Ease of Use" with a score of 8.4, while V12 Data falls behind at 7.5, indicating that Signal's interface is more intuitive and user-friendly for everyday tasks.
- Reviewers mention that Signal has a strong "Quality of Support" rating of 8.7, which is higher than V12 Data's 9.2, suggesting that users find Signal's customer service more responsive and helpful when issues arise.
- G2 users highlight that Signal's "Ease of Admin" is rated at 8.8, significantly better than V12 Data's 6.7, indicating that managing user roles and permissions is more straightforward in Signal.
- Users on G2 report that Signal has a better "Product Direction" score of 7.8 compared to V12 Data's 7.0, suggesting that users feel more confident in Signal's future development and feature enhancements.
- Reviewers mention that Signal's "Data Integration" capabilities, particularly in 1st-party and 3rd-party data integration, are more robust, allowing for seamless connections with various data sources, which is a critical feature for many users.
- Users say that Signal's "Audience Segmentation" tools are more advanced and user-friendly, enabling more precise targeting compared to V12 Data, which has received mixed reviews on this feature.
Pricing
Entry-Level Pricing
Signal
No pricing availableV12 Data
No pricing availableFree Trial
Signal
No trial information availableV12 Data
No trial information availableRatings
Meets Requirements
9.0
16
7.2
31
Ease of Use
8.4
16
7.5
31
Ease of Setup
8.0
10
7.2
13
Ease of Admin
8.8
10
6.7
13
Quality of Support
8.7
15
9.2
31
Has the product been a good partner in doing business?
9.3
9
7.7
13
Product Direction (% positive)
7.8
16
7.0
31
Features by Category
Data Integration
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Signal and V12 Data are categorized as Data Management Platform (DMP)
Unique Categories
Signal is categorized as Identity Resolution, Tag Management Systems, and Other Health Care Operations
V12 Data has no unique categories
Reviews
Reviewers' Company Size
Signal
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
V12 Data
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
75.0%
Retail
6.3%
International Trade and Development
6.3%
Education Management
6.3%
Automotive
6.3%
Other
0.0%
Marketing and Advertising
55.0%
Information Technology and Services
7.5%
Accounting
7.5%
Renewables & Environment
5.0%
Insurance
5.0%
Other
20.0%
Alternatives
Discussions
Signal has no discussions with answers
Most commonly used feature(s)?
1 Comment
ML
Hello! We have a wide spectrum of clientele who utilize all varying functions within our platform. However, our Email, Lead builder, Simple Ads/Display Ads...Read more
V12 Data has no more discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
