# Tango, Userpilot vs Appcues Comparison

| | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 499 | 982 | 344 | 
| **Largest Market Segment** | Small-Business (55.3% of reviews) | Mid-Market (55.9% of reviews) | Mid-Market (58.4% of reviews) | 
| **Entry Level Price** | Free | Starting at $249.00 | Free Trial | 

---
## Top Pros & Cons

### Tango

Pros:
- Ease of Use (243 reviews)
- Time-saving (115 reviews)

Cons:
- Limitations (39 reviews)
- Limited Options (30 reviews)

### Userpilot

Pros:
- Ease of Use (293 reviews)
- Intuitive (182 reviews)

Cons:
- Learning Curve (108 reviews)
- Steep Learning Curve (93 reviews)

### Appcues

Pros:
- Ease of Use (37 reviews)
- Easy Setup (16 reviews)

Cons:
- Limitations (6 reviews)
- Missing Features (6 reviews)

---
## Ratings Comparison
| Rating | Tango | Userpilot | Appcues | 
|---|---|---|---|
  | **Meets Requirements** | 9.2 (448 reviews) | 8.8 (786 reviews) | 8.6 (288 reviews) | 
  | **Ease of Use** | 9.5 (457 reviews) | 8.6 (845 reviews) | 8.6 (290 reviews) | 
  | **Ease of Setup** | 9.5 (394 reviews) | 8.6 (638 reviews) | 8.3 (164 reviews) | 
  | **Ease of Admin** | 9.4 (159 reviews) | 8.7 (353 reviews) | 8.7 (149 reviews) | 
  | **Quality of Support** | 9.2 (259 reviews) | 9.5 (710 reviews) | 9.1 (273 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (136 reviews) | 9.3 (349 reviews) | 9.2 (147 reviews) | 
  | **Product Direction (% positive)** | 9.4 (440 reviews) | 9.4 (799 reviews) | 9.0 (269 reviews) | 

---
## Pricing

### Tango

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: Create or join a tango Workspace with up to 10 colleagues, and create up to 15 process guides.

Key Features:
- 15 shared Workflows
- Browser process capture
- Basic exports and sharing

[Browse all 3 editions](https://www.g2.com/products/tango-tango/pricing)

#### Free Trial

Yes

### Userpilot

#### Entry-Level Pricing

Plan: Starter

Price: Starting at $249.00

Description: Perfect for small teams just starting their product growth journey. Includes up to 2,000 MAUs, billed monthly or yearly.

Key Features:
- Interactive Walkthroughs and Product Tours
- Spotlights, Banners, Checklists
- User Segmentation

[Browse all 3 editions](https://www.g2.com/products/userpilot/pricing)

#### Free Trial

Yes

### Appcues

#### Entry-Level Pricing

Plan: Start Free

Price: Free Trial

Description: Full-featured, 14-day free trial of Appcues. No credit card required. 

Key Features:
- Boost activation with tailored onboarding
- Improve conversion by reducing time to value
- Create stickiness with feature adoption

[Learn more about Appcues](https://www.g2.com/products/appcues/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | 7.4/10 | 43 |
| **Appcues** | N/A | N/A |

#### User Behavior

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Click Tracking** | Not enough data | 8.6 (42 reviews) | Not enough data | 
| **Mouse Movement ** | Not enough data | 7.6 (38 reviews) | Not enough data | 
| **Frustration Tracking** | Not enough data | 6.9 (38 reviews) | Not enough data | 

#### A/B Testing 

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Error and Bug Tracking** | Not enough data | 6.5 (33 reviews) | Not enough data | 
| **Split URL Testing** | Not enough data | 6.4 (31 reviews) | Not enough data | 
| **Data Analysis** | Not enough data | 8.5 (38 reviews) | Not enough data | 
| **Notes** | Not enough data | 7.0 (30 reviews) | Not enough data | 

#### Visitor Information

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **User Identification** | Not enough data | 8.9 (37 reviews) | Not enough data | 
| **Search Box** | Not enough data | 8.3 (35 reviews) | Not enough data | 

#### Agentic AI - Session Replay

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | 5.2 (7 reviews) | Not enough data | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **Tango** | 8.4/10 | 153 |
| **Userpilot** | 8.5/10 | 634 |
| **Appcues** | 8.3/10 | 195 |

#### User Analysis

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Survey Implementation** | Feature Not Available | 8.9 (556 reviews) | 8.5 (153 reviews) | 
| **Data Analysis** | 7.9 (135 reviews) | 8.1 (563 reviews) | 7.5 (177 reviews) | 

#### User Support

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **User Segmentation** | 7.9 (132 reviews) | 8.7 (584 reviews) | 8.5 (180 reviews) | 
| **Multi-Language Support** | 7.2 (129 reviews) | 7.8 (478 reviews) | 7.0 (102 reviews) | 
| **Behavior-responsive Messaging** | 7.7 (126 reviews) | 8.4 (508 reviews) | 8.1 (147 reviews) | 

#### Walkthrough Type

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Audio-visual Walkthroughs** | 8.5 (133 reviews) | 8.2 (498 reviews) | 8.1 (119 reviews) | 
| **Text Bubble Walkthroughs** | 9.0 (135 reviews) | 8.9 (548 reviews) | 8.9 (178 reviews) | 

#### Platform Basics - Digital Adoption Platform

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Integration** | 8.6 (37 reviews) | 8.4 (105 reviews) | 8.9 (9 reviews) | 
| **Communications** | 9.0 (32 reviews) | 9.1 (120 reviews) | 9.5 (10 reviews) | 

#### Analytics - Digital Adoption Platform

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Analytics** | 8.9 (32 reviews) | 8.7 (124 reviews) | 7.7 (8 reviews) | 

#### Functions - Digital Adoption Platform

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Customer self-service** | 9.0 (32 reviews) | 8.8 (101 reviews) | 8.1 (8 reviews) | 
| **In-app guidance** | 9.4 (32 reviews) | 9.2 (126 reviews) | 8.7 (9 reviews) | 

#### Agentic AI - Digital Adoption Platform

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Adaptive Learning** | 8.2 (21 reviews) | 7.7 (48 reviews) | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Campaigns

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Customize** | Not enough data | Not enough data | 8.9 (21 reviews) | 
| **Scheduling** | Not enough data | Not enough data | 7.9 (18 reviews) | 
| **Retarget** | Not enough data | Not enough data | 8.4 (16 reviews) | 
| **Segmentation** | Not enough data | Not enough data | 9.4 (20 reviews) | 
| **Triggered Notifications** | Not enough data | Not enough data | Not enough data | 

#### Analytics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Campaign Performance** | Not enough data | Not enough data | 8.9 (15 reviews) | 
| **Audience Insights** | Not enough data | Not enough data | Not enough data | 

#### Optimization

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | Not enough data | 
| **Rich Notifications** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Push Notification

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | 7.7/10 | 291 |
| **Appcues** | N/A | N/A |

#### Product Analytics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Account-Level Analytics** | Not enough data | 8.6 (273 reviews) | Not enough data | 
| **User-Level Analytics** | Not enough data | 8.6 (283 reviews) | Not enough data | 
| **Segmentation** | Not enough data | 8.6 (279 reviews) | Not enough data | 
| **Funnels** | Not enough data | 8.2 (271 reviews) | Not enough data | 
| **Alerts** | Not enough data | 7.7 (252 reviews) | Not enough data | 
| **Multi-Product Analytics** | Not enough data | 7.8 (245 reviews) | Not enough data | 
| **User Scoring** | Not enough data | 7.5 (242 reviews) | Not enough data | 
| **Integrations** | Not enough data | 7.4 (248 reviews) | Not enough data | 

#### Agentic AI - Product Analytics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.7 (36 reviews) | Not enough data | 
| **Cross-system Integration** | Not enough data | 6.7 (36 reviews) | Not enough data | 
| **Adaptive Learning** | Not enough data | 7.1 (37 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 6.9 (36 reviews) | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | Not enough data | 
| **User level Analytics** | Not enough data | Not enough data | Not enough data | 
| **Account level Analytics** | Not enough data | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **User scoring** | Not enough data | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Segmentation

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | Not enough data | 

#### Targeting

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Behavioral Targeting** | Not enough data | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | Not enough data | 

#### Triggered Content

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Geofencing** | Not enough data | Not enough data | Not enough data | 
| **Triggered Emails** | Not enough data | Not enough data | Not enough data | 
| **Triggered Messages** | Not enough data | Not enough data | Not enough data | 

#### Personalized Content

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Recommendation Engine** | Not enough data | Not enough data | Not enough data | 
| **Personalized Discounts** | Not enough data | Not enough data | Not enough data | 
| **Website Personalization** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Personalization Engines

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Robotic Process Automation (RPA)

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Automation Building

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Visual Editor** | Not enough data | Not enough data | Not enough data | 
| **Workflow Recording** | Not enough data | Not enough data | Not enough data | 
| **Pre-Built Templates** | Not enough data | Not enough data | Not enough data | 
| **Custom Automation** | Not enough data | Not enough data | Not enough data | 
| **Collaboration** | Not enough data | Not enough data | Not enough data | 
| **Ease of Bot Creation** | Not enough data | Not enough data | Not enough data | 

#### Bot Management & Execution

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Bot Scheduling** | Not enough data | Not enough data | Not enough data | 
| **Attended Automation** | Not enough data | Not enough data | Not enough data | 
| **Unattended Automation** | Not enough data | Not enough data | Not enough data | 
| **Bot Performance Analytics** | Not enough data | Not enough data | Not enough data | 
| **Data and Product Security** | Not enough data | Not enough data | Not enough data | 
| **Scalability** | Not enough data | Not enough data | Not enough data | 

#### Intelligent Automation

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **OCR** | Not enough data | Not enough data | Not enough data | 
| **Machine Learning** | Not enough data | Not enough data | Not enough data | 
| **NLP** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Robotic Process Automation (RPA)

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Work Instructions

| Product | Score | Reviews |
|---|---|---|
| **Tango** | 8.5/10 | 273 |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Guide Options

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Rich Text Editor** | 8.6 (239 reviews) | Not enough data | Not enough data | 
| **Drag and Drop Editor** | 8.8 (239 reviews) | Not enough data | Not enough data | 
| **Page Templates** | 8.4 (226 reviews) | Not enough data | Not enough data | 
| **Video Tutorials** | 8.1 (229 reviews) | Not enough data | Not enough data | 
| **Document Upload** | 8.5 (233 reviews) | Not enough data | Not enough data | 

#### Guide Tools

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Prerequisites** | 8.4 (223 reviews) | Not enough data | Not enough data | 
| **Workflows** | 9.1 (242 reviews) | Not enough data | Not enough data | 
| **Training Modules** | 9.0 (235 reviews) | Not enough data | Not enough data | 
| **Analytics** | 8.4 (221 reviews) | Not enough data | Not enough data | 

#### Access Options

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Multi-Language Support** | 7.6 (212 reviews) | Not enough data | Not enough data | 
| **Mobile Device Support** | 7.9 (219 reviews) | Not enough data | Not enough data | 
| **Single Sign-On (SSO)** | 8.3 (210 reviews) | Not enough data | Not enough data | 

### Screen and Video Capture

| Product | Score | Reviews |
|---|---|---|
| **Tango** | 8.7/10 | 264 |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Platform Basics

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Screen Capture** | 9.4 (224 reviews) | Not enough data | Not enough data | 
| **Video Capture** | 8.7 (189 reviews) | Not enough data | Not enough data | 
| **Image Editor** | 8.8 (199 reviews) | Not enough data | Not enough data | 

#### Platform Content

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Scrolling Capture** | 8.7 (181 reviews) | Not enough data | Not enough data | 
| **Text Extraction** | 8.7 (186 reviews) | Not enough data | Not enough data | 
| **Screen Record** | 8.8 (195 reviews) | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **File Sharing** | 8.8 (220 reviews) | Not enough data | Not enough data | 
| **Platform Search** | 8.4 (176 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Screen and Video Capture

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.1 (57 reviews) | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | 7.9/10 | 243 |
| **Appcues** | N/A | N/A |

#### Survey Management

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Survey Builder** | Not enough data | 8.5 (229 reviews) | Not enough data | 
| **Question Types** | Not enough data | 8.6 (223 reviews) | Not enough data | 
| **Templates** | Not enough data | 8.2 (222 reviews) | Not enough data | 
| **Survey Distribution** | Not enough data | 7.6 (214 reviews) | Not enough data | 

#### Survey Customization

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.2 (214 reviews) | Not enough data | 
| **Branding** | Not enough data | 8.5 (226 reviews) | Not enough data | 
| **Multimedia Support** | Not enough data | 8.0 (214 reviews) | Not enough data | 
| **Multilingual Surveys** | Not enough data | 7.6 (200 reviews) | Not enough data | 

#### Survey Insights

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Reporting & Analytics** | Not enough data | 8.2 (214 reviews) | Not enough data | 
| **BI Tools Integration** | Not enough data | 7.2 (193 reviews) | Not enough data | 
| **Data Exporting** | Not enough data | 8.1 (212 reviews) | Not enough data | 
| **Permissions** | Not enough data | 8.3 (205 reviews) | Not enough data | 

#### Agentic AI - Survey

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Adaptive Learning** | Not enough data | 7.0 (22 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 6.7 (21 reviews) | Not enough data | 
| **Decision Making** | Not enough data | 7.1 (21 reviews) | Not enough data | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | 6.3/10 | 6 |

#### Analysis

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Application Attribution** | Not enough data | Not enough data | 6.7 (6 reviews) | 
| **Campaign Analysis** | Not enough data | Not enough data | 6.4 (6 reviews) | 
| **Uninstall Tracking** | Not enough data | Not enough data | 5.6 (6 reviews) | 
| **Custom Dashboards** | Not enough data | Not enough data | 6.7 (6 reviews) | 

#### Campaigns

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Proximity Marketing** | Not enough data | Not enough data | 5.8 (6 reviews) | 
| **Push Notifications** | Not enough data | Not enough data | 6.9 (6 reviews) | 
| **Bulk SMS** | Not enough data | Not enough data | 4.7 (6 reviews) | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 5.0 (6 reviews) | 
| **Email Campaigns** | Not enough data | Not enough data | 5.8 (6 reviews) | 
| **Audience Segmentation** | Not enough data | Not enough data | 6.9 (6 reviews) | 

#### Engagement

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Coupons and Promotions** | Not enough data | Not enough data | 5.3 (6 reviews) | 

#### Platform

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Optimization** | Not enough data | Not enough data | 7.5 (6 reviews) | 
| **Integrations - Mobile Marketing** | Not enough data | Not enough data | 5.8 (6 reviews) | 
| **Internationalization** | Not enough data | Not enough data | Feature Not Available | 

#### Agentic AI - Mobile Marketing

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Knowledge Management

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | N/A | N/A |

#### Knowledge Base

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Q & A** | Not enough data | Not enough data | Not enough data | 
| **Link Sharing** | Not enough data | Not enough data | Not enough data | 
| **Searchable** | Not enough data | Not enough data | Not enough data | 

#### Security

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Verification** | Not enough data | Not enough data | Not enough data | 
| **Role-Based Permission** | Not enough data | Not enough data | Not enough data | 
| **Public vs Private** | Not enough data | Not enough data | Not enough data | 

#### Content

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Trackable Analytics** | Not enough data | Not enough data | Not enough data | 
| **Import** | Not enough data | Not enough data | Not enough data | 
| **File Viewing** | Not enough data | Not enough data | Not enough data | 
| **Update Notifications** | Not enough data | Not enough data | Not enough data | 

#### Communication

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Social Features** | Not enough data | Not enough data | Not enough data | 
| **Tagging ** | Not enough data | Not enough data | Not enough data | 
| **Upload ** | Not enough data | Not enough data | Not enough data | 
| **Comments** | Not enough data | Not enough data | Not enough data | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **Tango** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **Appcues** | 7.6/10 | 11 |

#### Variation Testing

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 5.2 (10 reviews) | 
| **WYSIWYG Editor** | Not enough data | Not enough data | 7.0 (10 reviews) | 
| **Conversion Goal** | Not enough data | Not enough data | 7.6 (11 reviews) | 
| **Percentage of Traffic** | Not enough data | Not enough data | 6.8 (10 reviews) | 
| **Confidence Level** | Not enough data | Not enough data | Feature Not Available | 
| **Multivariant Testing** | Not enough data | Not enough data | 6.5 (10 reviews) | 

#### Reporting

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Segmentation** | Not enough data | Not enough data | 8.5 (11 reviews) | 
| **Reports and Dashboards** | Not enough data | Not enough data | 7.7 (11 reviews) | 

#### Personalization

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Standard Targeting** | Not enough data | Not enough data | 8.5 (11 reviews) | 
| **Custom Targeting** | Not enough data | Not enough data | 8.0 (11 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | 7.4 (11 reviews) | 

#### Administration

| Feature | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **API / Integrations** | Not enough data | Not enough data | 7.6 (11 reviews) | 
| **QA Testing** | Not enough data | Not enough data | 7.8 (10 reviews) | 
| **Performance and Reliability** | Not enough data | Not enough data | 8.5 (11 reviews) | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 9.1 (11 reviews) | 

---
## Categories
**Shared Categories (1):** [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform)

**Unique to Tango (3):** [Work Instructions Software](https://www.g2.com/categories/work-instructions), [Screen and Video Capture Software](https://www.g2.com/categories/screen-and-video-capture), [Robotic Process Automation (RPA) Software](https://www.g2.com/categories/robotic-process-automation-rpa)

**Unique to Userpilot (3):** [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Survey Software](https://www.g2.com/categories/survey), [Session Replay Software](https://www.g2.com/categories/session-replay)

**Unique to Appcues (5):** [Personalization Software](https://www.g2.com/categories/personalization), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing), [Personalization Engines](https://www.g2.com/categories/personalization-engines), [Push Notification Software](https://www.g2.com/categories/push-notification)


---
## Reviewer Demographics

### By Company Size

| Segment | Tango | Userpilot | Appcues | 
|---|---|---|---|
| **Small-Business** | 55.3% | 39.3% | 33.1% | 
| **Mid-Market** | 34.3% | 55.9% | 58.4% | 
| **Enterprise** | 10.4% | 4.8% | 8.5% | 

### By Industry

#### Tango

- **Computer Software:** 12.1%
- **Information Technology and Services:** 7.2%
- **Marketing and Advertising:** 6.9%
- **Education Management:** 5.9%
- **Primary/Secondary Education:** 5.4%
- **Non-Profit Organization Management:** 4.3%
- **Consulting:** 3.5%
- **Higher Education:** 3.5%
- **Real Estate:** 3.5%
- **Accounting:** 3.0%
- **Other:** 44.7%

#### Userpilot

- **Computer Software:** 37.1%
- **Information Technology and Services:** 15.4%
- **Financial Services:** 5.6%
- **Internet:** 4.3%
- **Marketing and Advertising:** 3.3%
- **Education Management:** 2.1%
- **Hospital & Health Care:** 2.0%
- **Human Resources:** 1.9%
- **E-Learning:** 1.8%
- **Accounting:** 1.4%
- **Other:** 25.3%

#### Appcues

- **Computer Software:** 33.2%
- **Information Technology and Services:** 15.6%
- **Marketing and Advertising:** 8.8%
- **Financial Services:** 6.5%
- **Internet:** 4.7%
- **Education Management:** 1.8%
- **E-Learning:** 1.8%
- **Hospital & Health Care:** 1.8%
- **Computer & Network Security:** 1.5%
- **Telecommunications:** 1.5%
- **Other:** 22.9%

---
## Alternatives

### Alternatives to Tango

- [Scribe](https://www.g2.com/products/scribe/reviews) — 4.8/5 stars (820 reviews)
- [Snagit](https://www.g2.com/products/snagit/reviews) — 4.7/5 stars (5871 reviews)
- [WalkMe](https://www.g2.com/products/walkme/reviews) — 4.5/5 stars (559 reviews)
- [Loom](https://www.g2.com/products/atlassian-loom/reviews) — 4.7/5 stars (2396 reviews)
- [Camtasia](https://www.g2.com/products/camtasia/reviews) — 4.6/5 stars (1711 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1762 reviews)
- [Zight](https://www.g2.com/products/zight/reviews) — 4.6/5 stars (1233 reviews)
- [UserGuiding](https://www.g2.com/products/userguiding/reviews) — 4.7/5 stars (761 reviews)
- [Whatfix](https://www.g2.com/products/whatfix/reviews) — 4.6/5 stars (529 reviews)
- [Vidyard](https://www.g2.com/products/vidyard/reviews) — 4.5/5 stars (831 reviews)

### Alternatives to Userpilot

- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1762 reviews)
- [Whatfix](https://www.g2.com/products/whatfix/reviews) — 4.6/5 stars (529 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3850 reviews)
- [UserGuiding](https://www.g2.com/products/userguiding/reviews) — 4.7/5 stars (761 reviews)
- [WalkMe](https://www.g2.com/products/walkme/reviews) — 4.5/5 stars (559 reviews)
- [Chameleon](https://www.g2.com/products/chameleon/reviews) — 4.4/5 stars (353 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1288 reviews)
- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2869 reviews)
- [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1587 reviews)

### Alternatives to Appcues

- [WalkMe](https://www.g2.com/products/walkme/reviews) — 4.5/5 stars (559 reviews)
- [Chameleon](https://www.g2.com/products/chameleon/reviews) — 4.4/5 stars (353 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3850 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1762 reviews)
- [UserGuiding](https://www.g2.com/products/userguiding/reviews) — 4.7/5 stars (761 reviews)
- [Whatfix](https://www.g2.com/products/whatfix/reviews) — 4.6/5 stars (529 reviews)
- [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1587 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1680 reviews)
- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)
- [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) — 4.2/5 stars (411 reviews)

---
## Top Discussions

### Tango

No discussions available for this product.

### Userpilot

No discussions available for this product.

### Appcues

- Title: [How do I use Appcues?](https://www.g2.com/discussions/how-do-i-use-appcues) — 3 comments
  > **Top comment:** "To build user flows & test pop up flows in your app or sites"
- Title: [What does Appcues do?](https://www.g2.com/discussions/what-does-appcues-do) — 3 comments
  > **Top comment:** "Allows teams to create modals, tooltips, and surveys without engineering help. Basically you. can create animated pop-ups/slide outs without needing to use..."
- Title: [What is the best way to track progress of individual users through the adoption process so that we can create follow up tasks?](https://www.g2.com/discussions/35801-what-is-the-best-way-to-track-progress-of-individual-users-through-the-adoption-process-so-that-we-can-create-follow-up-tasks) — 1 comment *(includes official response)*
  > **Top comment:** "Hey Kushal! The best way to do this is to click and track an event using the Appcues Builder and then create a Goal and assign it to your flow. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/tango-tango-vs-userpilot-vs-appcues)