# Suzy, Tracksuit vs Zappi Comparison | | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Star Rating** | 4.7 out of 5 | 4.7 out of 5 | 4.6 out of 5 | | **Total Reviews** | 140 | 51 | 15 | | **Largest Market Segment** | Mid-Market (43.5% of reviews) | Small-Business (52.0% of reviews) | Enterprise (46.2% of reviews) | | **Entry Level Price** | Custom Number of interviews | No pricing available | No pricing available | --- ## Top Pros & Cons ### Suzy Pros: - Ease of Use (19 reviews) - Helpful (13 reviews) Cons: - Limited Customization (5 reviews) - Survey Issues (5 reviews) ### Tracksuit **Not enough data** ### Zappi Pros: - Ease of Use (3 reviews) - Intuitive (3 reviews) Cons: - Export Issues (1 reviews) - Formatting Issues (1 reviews) --- ## Ratings Comparison | Rating | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Meets Requirements** | 8.9 (101 reviews) | 8.8 (46 reviews) | 8.8 (13 reviews) | | **Ease of Use** | 9.1 (102 reviews) | 9.4 (47 reviews) | 9.0 (13 reviews) | | **Ease of Setup** | 9.2 (21 reviews) | 9.9 (15 reviews) | Not enough data | | **Ease of Admin** | 9.2 (18 reviews) | 9.7 (15 reviews) | Not enough data | | **Quality of Support** | 9.7 (100 reviews) | 9.6 (45 reviews) | 8.7 (13 reviews) | | **Has the product been a good partner in doing business?** | 9.8 (20 reviews) | 9.6 (15 reviews) | Not enough data | | **Product Direction (% positive)** | 9.7 (93 reviews) | 10.0 (45 reviews) | 9.1 (13 reviews) | --- ## Pricing ### Suzy #### Entry-Level Pricing Plan: Suzy Live Price: Custom Number of interviews Description: Capture consumer understanding with 1-on-1, in-depth interviews with the audiences you care about most. Key Features: - Built-in scheduling logistics - Respondent incentives included - Recordings & transcripts [Browse all 3 editions](https://www.g2.com/products/suzy/pricing) #### Free Trial No ### Tracksuit #### Entry-Level Pricing No pricing available #### Free Trial Yes ### Zappi #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### User Research | Product | Score | Reviews | |---|---|---| | **Suzy** | 8.3/10 | 56 | | **Tracksuit** | N/A | N/A | | **Zappi** | N/A | N/A | #### User Response Methods | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Survey** | 9.4 (50 reviews) | Not enough data | Not enough data | | **Video Snippets** | 7.9 (22 reviews) | Not enough data | Not enough data | | **Video Interview** | 8.0 (20 reviews) | Not enough data | Not enough data | | **Photo Submission** | 8.2 (28 reviews) | Not enough data | Not enough data | | **Text/Notes** | 8.1 (33 reviews) | Not enough data | Not enough data | #### Participant Selection | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **In-App** | 8.3 (21 reviews) | Not enough data | Not enough data | | **In-Store** | Feature Not Available | Not enough data | Not enough data | | **On-Site** | Feature Not Available | Not enough data | Not enough data | | **Recruitment Pool** | 8.3 (40 reviews) | Not enough data | Not enough data | #### Insights | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Analytics** | 8.5 (47 reviews) | Not enough data | Not enough data | | **Collaboration** | 8.8 (41 reviews) | Not enough data | Not enough data | | **Sorting** | 8.3 (37 reviews) | Not enough data | Not enough data | #### Generative AI | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **AI Text Summarization** | 7.3 (13 reviews) | Not enough data | Not enough data | ### Market Intelligence | Product | Score | Reviews | |---|---|---| | **Suzy** | N/A | N/A | | **Tracksuit** | N/A | N/A | | **Zappi** | N/A | N/A | #### Data collection | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Natural Language Processing (NLP)** | Not enough data | Not enough data | Not enough data | | **Data Sources** | Not enough data | Not enough data | Not enough data | | **Custom Research Sources** | Not enough data | Not enough data | Not enough data | | **Lead Enrichment** | Not enough data | Not enough data | Not enough data | | **Advanced Data Collection** | Not enough data | Not enough data | Not enough data | #### Segment Trending | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Web** | Not enough data | Not enough data | Not enough data | | **Social** | Not enough data | Not enough data | Not enough data | | **Benchmarks** | Not enough data | Not enough data | Not enough data | | **Finance ** | Not enough data | Not enough data | Not enough data | #### Analysis | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Custom Dashboards** | Not enough data | Not enough data | Not enough data | | **Reports** | Not enough data | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | Not enough data | #### Platform | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Search** | Not enough data | Not enough data | Not enough data | | **User, Role, And Access Management** | Not enough data | Not enough data | Not enough data | | **Mobile User Support** | Not enough data | Not enough data | Not enough data | | **Alerts** | Not enough data | Not enough data | Not enough data | | **Collaboration** | Not enough data | Not enough data | Not enough data | | **Compliance** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Market Intelligence | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | ### Survey | Product | Score | Reviews | |---|---|---| | **Suzy** | 8.1/10 | 72 | | **Tracksuit** | N/A | N/A | | **Zappi** | N/A | N/A | #### Survey Management | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Survey Builder** | 9.0 (67 reviews) | Not enough data | Feature Not Available | | **Question Types** | 9.1 (68 reviews) | Not enough data | Not enough data | | **Templates** | 8.5 (55 reviews) | Not enough data | Not enough data | | **Survey Distribution** | 8.5 (59 reviews) | Not enough data | Not enough data | #### Survey Customization | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Branching/Skip Logic** | 8.1 (61 reviews) | Not enough data | Not enough data | | **Branding** | Feature Not Available | Not enough data | Not enough data | | **Multimedia Support** | 7.9 (52 reviews) | Not enough data | Not enough data | | **Multilingual Surveys** | 6.3 (35 reviews) | Not enough data | Not enough data | #### Survey Insights | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Reporting & Analytics** | 8.2 (66 reviews) | Not enough data | Not enough data | | **BI Tools Integration** | 6.7 (29 reviews) | Not enough data | Not enough data | | **Data Exporting** | 8.6 (62 reviews) | Not enough data | Not enough data | | **Permissions** | 8.2 (40 reviews) | Not enough data | Not enough data | #### Agentic AI - Survey | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Brand Intelligence | Product | Score | Reviews | |---|---|---| | **Suzy** | 7.9/10 | 29 | | **Tracksuit** | 8.7/10 | 27 | | **Zappi** | N/A | N/A | #### Brand Signals | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Comparison** | 8.5 (21 reviews) | 9.2 (25 reviews) | Not enough data | | **AI** | 6.9 (14 reviews) | 7.3 (21 reviews) | Not enough data | | **Brand Health** | 7.9 (21 reviews) | 9.3 (25 reviews) | Not enough data | #### Brand Analytics | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Trend Analysis** | 8.2 (19 reviews) | 8.6 (25 reviews) | Not enough data | | **Tracking** | 7.8 (15 reviews) | 9.1 (27 reviews) | Not enough data | ### Consumer Insights Platforms | Product | Score | Reviews | |---|---|---| | **Suzy** | N/A | N/A | | **Tracksuit** | N/A | N/A | | **Zappi** | N/A | N/A | #### Survey Design - Consumer Insights Platforms | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Multi-Use Methodologies** | Not enough data | Not enough data | Not enough data | | **Industry & Locale Adaptability** | Not enough data | Not enough data | Not enough data | | **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | Not enough data | | **Self-Serve Survey Builder** | Not enough data | Not enough data | Not enough data | | **AI Smart Probes** | Not enough data | Not enough data | Not enough data | #### Audience Access - Consumer Insights Platforms | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Flexible Audience Options** | Not enough data | Not enough data | Not enough data | | **Customer Data Upload** | Not enough data | Not enough data | Not enough data | | **Consumer Panels** | Not enough data | Not enough data | Not enough data | #### Data Collection - Consumer Insights Platforms | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Rapid Research** | Not enough data | Not enough data | Not enough data | | **Quality Assurance** | Not enough data | Not enough data | Not enough data | | **Mobile / Mixed Mode** | Not enough data | Not enough data | Not enough data | #### Analytics - Consumer Insights Platforms | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **AI-Powered Insights** | Not enough data | Not enough data | Not enough data | | **Qualitative Research Support** | Not enough data | Not enough data | Not enough data | | **Benchmarking & Norms** | Not enough data | Not enough data | Not enough data | #### Collaboration - Consumer Insights Platforms | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Dashboards & Embedded Integrations** | Not enough data | Not enough data | Not enough data | | **Embeddable Reports** | Not enough data | Not enough data | Not enough data | | **Shared Workspaces** | Not enough data | Not enough data | Not enough data | ### Marketing Analytics | Product | Score | Reviews | |---|---|---| | **Suzy** | N/A | N/A | | **Tracksuit** | 8.6/10 | 30 | | **Zappi** | N/A | N/A | #### Marketing Operations | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **ROI Tracking** | Not enough data | Feature Not Available | Not enough data | | **Data Collection** | Not enough data | 8.5 (27 reviews) | Not enough data | | **Customer Insights** | Not enough data | 8.3 (28 reviews) | Not enough data | | **Multi-User Access** | Not enough data | 9.0 (28 reviews) | Not enough data | | **Spend Management** | Not enough data | Feature Not Available | Not enough data | | **White Label** | Not enough data | Feature Not Available | Not enough data | #### Campaign Activity | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Campaign Insights** | Not enough data | Feature Not Available | Not enough data | | **Reports and Dashboards** | Not enough data | 9.0 (29 reviews) | Not enough data | | **Campaign Stickiness** | Not enough data | Feature Not Available | Not enough data | | **Multichannel Tracking** | Not enough data | 7.6 (19 reviews) | Not enough data | | **Brand Optimization** | Not enough data | 9.0 (26 reviews) | Not enough data | | **Predictive Analytics** | Not enough data | Feature Not Available | Not enough data | #### Agentic AI - Marketing Analytics | Feature | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | --- ## Categories **Shared Categories (2):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms) **Unique to Suzy (2):** [User Research Tools](https://www.g2.com/categories/user-research), [Survey Software](https://www.g2.com/categories/survey) **Unique to Tracksuit (1):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics) **Unique to Zappi (2):** [Survey Software](https://www.g2.com/categories/survey), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence) --- ## Reviewer Demographics ### By Company Size | Segment | Suzy | Tracksuit | Zappi | |---|---|---|---| | **Small-Business** | 24.4% | 52.0% | 23.1% | | **Mid-Market** | 43.5% | 42.0% | 30.8% | | **Enterprise** | 32.1% | 6.0% | 46.2% | ### By Industry #### Suzy - **Consumer Goods:** 30.2% - **Marketing and Advertising:** 17.5% - **Food & Beverages:** 14.3% - **Retail:** 4.0% - **Market Research:** 4.0% - **Consumer Electronics:** 3.2% - **Financial Services:** 3.2% - **Cosmetics:** 2.4% - **Broadcast Media:** 1.6% - **Design:** 1.6% - **Other:** 18.3% #### Tracksuit - **Financial Services:** 20.0% - **Food & Beverages:** 18.0% - **Consumer Goods:** 12.0% - **Retail:** 8.0% - **Marketing and Advertising:** 6.0% - **Health, Wellness and Fitness:** 6.0% - **Apparel & Fashion:** 4.0% - **Wine and Spirits:** 4.0% - **Hospitality:** 2.0% - **Investment Banking:** 2.0% - **Other:** 18.0% #### Zappi - **Food & Beverages:** 15.4% - **Computer Software:** 15.4% - **Telecommunications:** 7.7% - **Retail:** 7.7% - **Restaurants:** 7.7% - **Oil & Energy:** 7.7% - **Non-Profit Organization Management:** 7.7% - **Marketing and Advertising:** 7.7% - **Market Research:** 7.7% - **Entertainment:** 7.7% - **Other:** 7.7% --- ## Alternatives ### Alternatives to Suzy - [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3015 reviews) - [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (790 reviews) - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23546 reviews) - [User Interviews](https://www.g2.com/products/user-interviews/reviews) — 4.6/5 stars (1046 reviews) - [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (526 reviews) - [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (951 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (726 reviews) - [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1001 reviews) - [Forsta](https://www.g2.com/products/forsta/reviews) — 4.2/5 stars (335 reviews) - [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5161 reviews) ### Alternatives to Tracksuit - [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3015 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (726 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3385 reviews) - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (823 reviews) - [Singular](https://www.g2.com/products/singular/reviews) — 4.5/5 stars (510 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14758 reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5420 reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4462 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1947 reviews) ### Alternatives to Zappi - [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3015 reviews) - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23546 reviews) - [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (790 reviews) - [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (951 reviews) - [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1035 reviews) - [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2062 reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5420 reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) — 4.6/5 stars (48017 reviews) - [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) — 4.6/5 stars (5513 reviews) - [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5161 reviews) --- ## Top Discussions ### Suzy No discussions available for this product. ### Tracksuit No discussions available for this product. ### Zappi No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/suzy-vs-tracksuit-vs-zappi)