# Cognito Forms vs SurveyMonkey Comparison
---
## AI Generated Summary
- **G2 reviewers report** that SurveyMonkey excels in user-friendliness, with many users appreciating its intuitive drag-and-drop interface and strong templates. One user highlighted how easy it is to create polished surveys in just minutes, making it a go-to choice for those who prioritize simplicity.
- **Users say** that Cognito Forms offers excellent flexibility and customization options, particularly for those who need advanced features like auto-populating fields and calculated fields. Reviewers have noted that the platform is easy to learn and integrates well with tools like Microsoft 365, which can be a significant advantage for businesses already using those services.
- **Reviewers mention** that while SurveyMonkey has a higher overall satisfaction score, Cognito Forms shines in specific areas like support quality and ease of administration. Users have praised Cognito Forms for its responsive support team and straightforward admin features, which can enhance the overall user experience.
- **According to verified reviews** , SurveyMonkey's implementation process is often described as quick and hassle-free, with users noting the ease of initial setup. This can be particularly beneficial for teams looking to get started with survey creation without a steep learning curve.
- **G2 reviewers highlight** that Cognito Forms stands out for its robust conditional logic and multi-page forms capabilities, which allow users to create more complex and tailored forms. This feature is especially appreciated by those who need to gather detailed information through their forms.
- **Users report** that while both platforms are generally easy to use, SurveyMonkey's clean interface and navigation are frequently mentioned as standout features. Many users find it helpful that the platform provides a screenshot after completing a survey, adding an extra layer of functionality that enhances their workflow.



| | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 119 | 23,554 | 
| **Largest Market Segment** | Small-Business (70.7% of reviews) | Small-Business (36.5% of reviews) | 
| **Entry Level Price** | $19.00 Per Month | Contact Us | 

---
## Top Pros & Cons

### Cognito Forms

Pros:
- Ease of Use (4 reviews)
- Ease of Creation (3 reviews)

Cons:
- Formatting Issues (1 reviews)
- Slow Loading (1 reviews)

### SurveyMonkey

Pros:
- Ease of Use (345 reviews)
- Ease of Creation (156 reviews)

Cons:
- Expensive (113 reviews)
- Limitations (87 reviews)

---
## Ratings Comparison
| Rating | Cognito Forms | SurveyMonkey | 
|---|---|---|
  | **Meets Requirements** | 9.1 (95 reviews) | 9.0 (20681 reviews) | 
  | **Ease of Use** | 9.1 (96 reviews) | 9.2 (20799 reviews) | 
  | **Ease of Setup** | 9.0 (75 reviews) | 9.0 (8134 reviews) | 
  | **Ease of Admin** | 9.2 (53 reviews) | 8.9 (7621 reviews) | 
  | **Quality of Support** | 9.3 (74 reviews) | 8.6 (14674 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (48 reviews) | 8.8 (6671 reviews) | 
  | **Product Direction (% positive)** | 8.1 (91 reviews) | 7.7 (20221 reviews) | 

---
## Pricing

### Cognito Forms

#### Entry-Level Pricing

Plan: Pro

Price: $19.00 Per Month

Description: Create more advanced forms without any ads.

Key Features:
- Unlimited Forms and Fields
- 2 Users
- 2,000 Entries per Month

[Browse all 4 editions](https://www.g2.com/products/cognito-forms/pricing)

#### Free Trial

Yes

### SurveyMonkey

#### Entry-Level Pricing

Plan: SurveyMonkey Enterprise

Price: Contact Us

Description: SurveyMonkey Enterprise is our most feature-rich and secure plan, loved by users and built for business. Get in touch to learn more about our Enterprise solution and schedule a personalized demo.

Key Features:
- Unlimited responses
- Custom CSS survey themes
- Advanced privacy and security

[Browse all 4 editions](https://www.g2.com/products/surveymonkey/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Feedback Analytics

| Product | Score | Reviews |
|---|---|---|
| **Cognito Forms** | N/A | N/A |
| **SurveyMonkey** | 7.9/10 | 194 |

#### Feedback Management

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Tagging** | Not enough data | 7.8 (150 reviews) | 
| **Segmentation** | Not enough data | 8.1 (147 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 8.1 (158 reviews) | 

#### Feedback Analysis

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Thematic Analysis** | Not enough data | 8.1 (144 reviews) | 
| **Sentiment Analysis** | Not enough data | 7.9 (144 reviews) | 
| **NPS/CSAT Scoring** | Not enough data | 7.6 (138 reviews) | 

#### Feedback Sources

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Online Reviews** | Not enough data | 8.1 (147 reviews) | 
| **Surveys** | Not enough data | 9.1 (170 reviews) | 
| **Social Media** | Not enough data | 7.8 (138 reviews) | 
| **Customer Service Channels** | Not enough data | 7.7 (136 reviews) | 

#### Generative AI

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (130 reviews) | 
| **AI Text Summarization** | Not enough data | 7.6 (81 reviews) | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Cognito Forms** | N/A | N/A |
| **SurveyMonkey** | 8.3/10 | 1713 |

#### Survey Management

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Survey Builder** | Not enough data | 9.0 (1509 reviews) | 
| **Question Types** | Not enough data | 8.9 (1446 reviews) | 
| **Templates** | Not enough data | 8.6 (1361 reviews) | 
| **Survey Distribution** | Not enough data | 8.9 (1423 reviews) | 

#### Survey Customization

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.4 (1173 reviews) | 
| **Branding** | Not enough data | 8.2 (1208 reviews) | 
| **Multimedia Support** | Not enough data | 8.1 (1073 reviews) | 
| **Multilingual Surveys** | Not enough data | 8.1 (906 reviews) | 

#### Survey Insights

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Reporting & Analytics** | Not enough data | 8.6 (1417 reviews) | 
| **BI Tools Integration** | Not enough data | 8.0 (946 reviews) | 
| **Data Exporting** | Not enough data | 8.5 (1267 reviews) | 
| **Permissions** | Not enough data | 8.4 (1138 reviews) | 

#### Agentic AI - Survey

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.6 (147 reviews) | 
| **Proactive Assistance** | Not enough data | 7.7 (152 reviews) | 
| **Decision Making** | Not enough data | 8.0 (153 reviews) | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Cognito Forms** | 9.1/10 | 60 |
| **SurveyMonkey** | 8.3/10 | 246 |

#### Customization

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Custom Fields** | 9.5 (51 reviews) | 8.6 (209 reviews) | 
| **Conditional Logic** | 9.3 (49 reviews) | 8.3 (194 reviews) | 
| **Multi-page Forms** | 9.2 (46 reviews) | 8.7 (214 reviews) | 
| **Design** | 8.7 (53 reviews) | 8.6 (228 reviews) | 

#### Additional Functionality

| Feature | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Embedded Forms** | 9.3 (42 reviews) | 8.3 (173 reviews) | 
| **Offline Capability** | Feature Not Available | 7.6 (151 reviews) | 
| **Notifications** | 9.0 (51 reviews) | 8.3 (197 reviews) | 
| **Payments** | 8.7 (24 reviews) | 7.8 (150 reviews) | 
| **Mobile Forms** | 9.1 (40 reviews) | 8.5 (205 reviews) | 

---
## Categories
**Shared Categories (1):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)


**Unique to SurveyMonkey (2):** [Survey Software](https://www.g2.com/categories/survey), [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | Cognito Forms | SurveyMonkey | 
|---|---|---|
| **Small-Business** | 70.7% | 36.5% | 
| **Mid-Market** | 21.6% | 34.1% | 
| **Enterprise** | 7.8% | 29.4% | 

### By Industry

#### Cognito Forms

- **Non-Profit Organization Management:** 8.3%
- **Real Estate:** 5.6%
- **Marketing and Advertising:** 4.6%
- **Education Management:** 4.6%
- **Accounting:** 4.6%
- **Construction:** 3.7%
- **Leisure, Travel & Tourism:** 3.7%
- **Staffing and Recruiting:** 2.8%
- **Design:** 2.8%
- **Events Services:** 2.8%
- **Other:** 56.5%

#### SurveyMonkey

- **Education Management:** 8.5%
- **Hospital & Health Care:** 5.9%
- **Higher Education:** 5.8%
- **Marketing and Advertising:** 5.1%
- **Information Technology and Services:** 4.9%
- **Non-Profit Organization Management:** 4.8%
- **Computer Software:** 3.7%
- **Financial Services:** 3.2%
- **Retail:** 2.6%
- **Health, Wellness and Fitness:** 2.1%
- **Other:** 53.4%

---
## Alternatives

### Alternatives to Cognito Forms

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5218 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (470 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)
- [Gravity Forms](https://www.g2.com/products/gravity-forms/reviews) — 4.7/5 stars (248 reviews)
- [WPForms](https://www.g2.com/products/wpforms/reviews) — 4.7/5 stars (971 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [Zoho Forms](https://www.g2.com/products/zoho-forms/reviews) — 4.4/5 stars (129 reviews)
- [123FormBuilder](https://www.g2.com/products/123formbuilder/reviews) — 4.5/5 stars (175 reviews)

### Alternatives to SurveyMonkey

- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2063 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5218 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (953 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (470 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [SurveyLegend](https://www.g2.com/products/surveylegend/reviews) — 4.4/5 stars (560 reviews)
- [Survicate](https://www.g2.com/products/survicate/reviews) — 4.6/5 stars (209 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)

---
## Top Discussions

### Cognito Forms

- Title: [Is Cognito forms legit?](https://www.g2.com/discussions/is-cognito-forms-legit) — 2 comments
  > **Top comment:** "Yes it is and have been using for past few years. "
- Title: [What is Cognito Forms used for?](https://www.g2.com/discussions/what-is-cognito-forms-used-for) — 1 comment
  > **Top comment:** "As a web-based form builder, Cognito can be used in limitless applications. They provide numerous templates to kickstart any project, but if you need..."
- Title: [Is Cognito free form?](https://www.g2.com/discussions/is-cognito-free-form) — 1 comment *(includes official response)*
  > **Top comment:** "Yes! When you sign up for our free Individual plan, you can build an unlimited number of forms and collect up to 500 entries per month. Additionally, take..."
- Title: [Is Cognito forms safe?](https://www.g2.com/discussions/is-cognito-forms-safe) — 1 comment *(includes official response)*
  > **Top comment:** "At Cognito Forms, the privacy and the security of your form data is of utmost importance to us.

From data encryption and secure transmission to data..."
- Title: [Is the free version a secure way to collect payment info?](https://www.g2.com/discussions/51661-is-the-free-version-a-secure-way-to-collect-payment-info) — 1 comment, 1 upvote
  > **Top comment:** "Hi Ellen! Organizations on the free Individual plan can use our integration with Stripe for secure credit card processing. To learn more about our security..."

### SurveyMonkey

- Title: [How it can be integrated with other applications such as Micrsoft Teams?](https://www.g2.com/discussions/how-it-can-be-integrated-with-other-applications-such-as-micrsoft-teams) — 9 comments, 2 upvotes
  > **Top comment:** "Hello Ravish, 

We recently tried to find a tool as such also for reporting. My recommendation would be to upgrade your service pack for more analytic..."
- Title: [Can I create visualizations in SurveyMonkey based on the answers I collect?](https://www.g2.com/discussions/can-i-create-visualizations-in-surveymonkey-based-on-the-answers-i-collect) — 8 comments, 1 upvote
  > **Top comment:** "Yes. There are different visual graph options that make viewing and presenting results extremely easy."
- Title: [What is SurveyMonkey used for?](https://www.g2.com/discussions/what-is-surveymonkey-used-for) — 6 comments
  > **Top comment:** "I would use it to gather feedback or insights on our products and how to best meet our customers needs."
- Title: [Can Survey Monkey identify respondents?Can Survey-monkey track IP addresses?What are custom variable](https://www.g2.com/discussions/can-survey-monkey-identify-respondents-can-survey-monkey-track-ip-addresses-what-are-custom-variable) — 5 comments, 2 upvotes
  > **Top comment:** "You can identify respondents if you select the option for your survey responses to not be anonymous.  This option is in the 'Collect Responses' section. "
- Title: [What is SurveyMonkey Market Research Solutions used for?](https://www.g2.com/discussions/what-is-surveymonkey-market-research-solutions-used-for) — 3 comments, 2 upvotes
  > **Top comment:** "Complete solutions for comprehending your target market, making decisions about new product innovations, and doing innovative branding and messaging analysis..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cognito-forms-vs-surveymonkey)