# Surfer vs marketgoo Comparison

| | Surfer | marketgoo | 
|---|---|---|
| **Star Rating** | 4.8 out of 5 | 4.0 out of 5 | 
| **Total Reviews** | 544 | 23 | 
| **Largest Market Segment** | Small-Business (92.9% of reviews) | Small-Business (91.3% of reviews) | 
| **Entry Level Price** | Starting at $99.00 | $29.97 per month/per website | 

---
## Top Pros & Cons

### Surfer

Pros:
- Content Creation (9 reviews)
- SEO Optimization (8 reviews)

Cons:
- Credit Issues (4 reviews)
- High Costs (4 reviews)

### marketgoo

Pros:
- Affordable (1 reviews)
- Time Saving (1 reviews)

Cons:
- Learning Curve (1 reviews)

---
## Ratings Comparison
| Rating | Surfer | marketgoo | 
|---|---|---|
  | **Meets Requirements** | 9.3 (318 reviews) | 8.4 (21 reviews) | 
  | **Ease of Use** | 9.3 (324 reviews) | 8.7 (22 reviews) | 
  | **Ease of Setup** | 9.4 (153 reviews) | 9.0 (13 reviews) | 
  | **Ease of Admin** | 9.4 (123 reviews) | 8.6 (12 reviews) | 
  | **Quality of Support** | 9.4 (278 reviews) | 8.8 (18 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (118 reviews) | 8.5 (10 reviews) | 
  | **Product Direction (% positive)** | 9.2 (278 reviews) | 6.9 (19 reviews) | 

---
## Pricing

### Surfer

#### Entry-Level Pricing

Plan: Standard

Price: Starting at $99.00

Description: Align your team with a unified workflow and start growing your visibility in AI search.

Key Features:
- Generate, write, and optimize 360 documents with LLM and SERP-based insights
- Track AI Visibility in ChatGPT with 25 AI Prompts
- Collaborate with your team in one unified platform

[Browse all 5 editions](https://www.g2.com/products/surfer-surfer/pricing)

#### Free Trial

No

### marketgoo

#### Entry-Level Pricing

Plan: marketgoo PRO

Price: $29.97 per month/per website

Description: Detect and fix all your site's SEO issues and improve traffic and rankings, with a guided SEO plan and step by step instructions.

Key Features:
- SEO Report (updated daily)
- Custom SEO Plan with tasks  
- Step by Step instructions for each task in your SEO Plan

[Learn more about marketgoo](https://www.g2.com/products/marketgoo/reviews)

#### Free Trial

No

---
## Features Comparison By Category

### SEO Tools

| Product | Score | Reviews |
|---|---|---|
| **Surfer** | 8.2/10 | 258 |
| **marketgoo** | 8.1/10 | 13 |

#### SEO Auditing & Monitoring

| Feature | Surfer | marketgoo | 
|---|---|---|
| **SEO Alerting** | 7.6 (165 reviews) | Not enough data | 
| **SEO Auditing** | 9.2 (197 reviews) | Not enough data | 
| **SEO Change Tracking** | 8.0 (163 reviews) | Not enough data | 
| **Technical SEO** | 8.1 (166 reviews) | Not enough data | 

#### Agentic AI - SEO Tools

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### SEO Content & Rankings

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Link Building** | 7.0 (173 reviews) | Feature Not Available | 
| **Keyword Research** | 8.5 (239 reviews) | 8.1 (12 reviews) | 
| **SERP Rank Tracking** | 8.8 (40 reviews) | 7.9 (8 reviews) | 
| **Localization** | 8.1 (178 reviews) | Not enough data | 
| **Content Insights** | 9.2 (212 reviews) | Not enough data | 

#### SEO Reporting

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Competitor Analysis** | 8.9 (227 reviews) | 8.3 (10 reviews) | 
| **Data Visualization** | 8.5 (204 reviews) | Not enough data | 
| **Custom Reports** | 7.9 (161 reviews) | Feature Not Available | 
| **White Label** | 7.5 (121 reviews) | Feature Not Available | 

#### Generative AI

| Feature | Surfer | marketgoo | 
|---|---|---|
| **AI Text Generation** | 8.2 (58 reviews) | Not enough data | 
| **AI Text Summarization** | 7.6 (55 reviews) | Not enough data | 

### Synthetic Media

| Product | Score | Reviews |
|---|---|---|
| **Surfer** | N/A | N/A |
| **marketgoo** | N/A | N/A |

#### Audio

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Accents** | Not enough data | Not enough data | 
| **Voice Cloning** | Not enough data | Not enough data | 
| **Range of Tones** | Not enough data | Not enough data | 
| **Languages** | Not enough data | Not enough data | 

#### Video

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Closed Captions** | Not enough data | Not enough data | 
| **Avatar Quality** | Not enough data | Not enough data | 
| **Custom Avatars** | Not enough data | Not enough data | 
| **Video Editing Capabilities** | Not enough data | Not enough data | 

#### Image

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Text to Image** | Not enough data | Not enough data | 
| **Realism** | Not enough data | Not enough data | 

#### Text

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Text Optimization** | Not enough data | Not enough data | 
| **Range of Sentiments** | Not enough data | Not enough data | 

#### Platform

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Collaboration** | Not enough data | Not enough data | 
| **Speed of Generation** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Surfer | marketgoo | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 
| **AI Text-to-Image** | Not enough data | Not enough data | 
| **AI Text-to-Speech** | Not enough data | Not enough data | 
| **AI Image-to-Text** | Not enough data | Not enough data | 
| **AI Text-to-Video** | Not enough data | Not enough data | 
| **AI Text-to-3D** | Not enough data | Not enough data | 
| **AI Text-to-Music** | Not enough data | Not enough data | 

### AI Content Detectors

| Product | Score | Reviews |
|---|---|---|
| **Surfer** | N/A | N/A |
| **marketgoo** | N/A | N/A |

#### Content - AI Content Detectors

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Batch File Scans** | Not enough data | Not enough data | 
| **Color-Coded Detection** | Not enough data | Not enough data | 
| **Content Dashboard** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### AI Detection Model - AI Content Detectors

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Model Differentiation** | Not enough data | Not enough data | 
| **Human vs. AI Detection** | Not enough data | Not enough data | 
| **Multi-Component Model** | Not enough data | Not enough data | 

#### Monitoring - AI Content Detectors

| Feature | Surfer | marketgoo | 
|---|---|---|
| **Real-time Content Monitoring** | Not enough data | Not enough data | 
| **Content Identification** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [SEO Tools](https://www.g2.com/categories/seo-tools)

**Unique to Surfer (1):** [AI Content Detectors Software](https://www.g2.com/categories/ai-content-detectors)



---
## Reviewer Demographics

### By Company Size

| Segment | Surfer | marketgoo | 
|---|---|---|
| **Small-Business** | 92.9% | 91.3% | 
| **Mid-Market** | 6.5% | 0% | 
| **Enterprise** | 0.6% | 8.7% | 

### By Industry

#### Surfer

- **Marketing and Advertising:** 36.7%
- **Health, Wellness and Fitness:** 4.3%
- **Computer Software:** 4.1%
- **Information Technology and Services:** 3.9%
- **Internet:** 3.9%
- **Online Media:** 3.7%
- **Writing and Editing:** 3.7%
- **Financial Services:** 3.7%
- **Retail:** 2.4%
- **Leisure, Travel & Tourism:** 2.2%
- **Other:** 31.4%

#### marketgoo

- **Health, Wellness and Fitness:** 13.0%
- **Aviation & Aerospace:** 8.7%
- **Management Consulting:** 8.7%
- **Accounting:** 4.3%
- **Apparel & Fashion:** 4.3%
- **Arts and Crafts:** 4.3%
- **Computer & Network Security:** 4.3%
- **Education Management:** 4.3%
- **Furniture:** 4.3%
- **Human Resources:** 4.3%
- **Other:** 39.1%

---
## Alternatives

### Alternatives to Surfer

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3981 reviews)
- [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.7/5 stars (1563 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (706 reviews)
- [RankIQ](https://www.g2.com/products/rankiq/reviews) — 4.9/5 stars (532 reviews)
- [Frase.io](https://www.g2.com/products/frase-io/reviews) — 4.8/5 stars (307 reviews)
- [MarketMuse](https://www.g2.com/products/marketmuse/reviews) — 4.6/5 stars (216 reviews)
- [Yoast](https://www.g2.com/products/yoast-yoast/reviews) — 4.5/5 stars (204 reviews)
- [Ubersuggest](https://www.g2.com/products/ubersuggest/reviews) — 4.2/5 stars (160 reviews)
- [Scalenut](https://www.g2.com/products/scalenut/reviews) — 4.7/5 stars (315 reviews)
- [Clearscope](https://www.g2.com/products/clearscope/reviews) — 4.9/5 stars (92 reviews)

### Alternatives to marketgoo

- [Yoast](https://www.g2.com/products/yoast-yoast/reviews) — 4.5/5 stars (204 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3981 reviews)
- [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews)
- [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.7/5 stars (1563 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (706 reviews)
- [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (464 reviews)
- [SEO PowerSuite](https://www.g2.com/products/seo-powersuite/reviews) — 4.5/5 stars (559 reviews)
- [Similarweb](https://www.g2.com/products/similarweb/reviews) — 4.4/5 stars (1168 reviews)
- [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1123 reviews)
- [Conductor](https://www.g2.com/products/conductor/reviews) — 4.5/5 stars (782 reviews)

---
## Top Discussions

### Surfer

- Title: [how to write content](https://www.g2.com/discussions/how-to-write-content) — 2 comments, 1 upvote
  > **Top comment:** "Surfer make it so easy to use and improves content 100%
Thanks Surfer,
Pro Cars Woking
www.procarswoking.com"
- Title: [Can NLP be more clearly incorporated into the content editor?](https://www.g2.com/discussions/31556-can-nlp-be-more-clearly-incorporated-into-the-content-editor) — 2 comments, 1 upvote
  > **Top comment:** "Hello Nikolai! Great question :-)  Traditional audit is based on the frequency and commonness of keywords among competitors. With NLP we pass the content to..."
- Title: [How to measure ROI?](https://www.g2.com/discussions/how-to-measure-roi) — 1 comment, 1 upvote
  > **Top comment:** "1. Track visitor click-through rates: The first step in measuring ROI on SurferSEO is to track the number of visitors that click through to your website from..."

### marketgoo

- Title: [What is marketgoo used for?](https://www.g2.com/discussions/what-is-marketgoo-used-for) — 1 comment
  > **Top comment:** "I use it to keep track of how my website can best be improved to get the very best ranking in Google and other search engines. I love the guidance and it..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/surfer-surfer-vs-marketgoo)