Compare Sumo and Wisepops 
Featured Products
At a Glance
Market Segments
Small-Business (65.5% of reviews)
Small-Business (58.4% of reviews)
Entry-Level Pricing
FREE
$49.00 50000 Pageviews Per Month
Sumo
Star Rating
(55)4.0 out of 5
Market Segments
Small-Business (65.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
FREE
Browse all 4 pricing plansWisepops
Star Rating
(78)4.5 out of 5
Market Segments
Small-Business (58.4% of reviews)
Pros & Cons
Entry-Level Pricing
$49.00 50000 Pageviews Per Month
Browse all 6 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Wisepops excels in overall user satisfaction, reflected in its higher G2 Score compared to Sumo. Users appreciate the seamless integration with platforms like Shopify and Klaviyo, which enhances their marketing efforts.
- Users say that Sumo offers a free entry-level option, making it accessible for small businesses. However, some users mention that while it allows for email collection and discount promotions, it may lack the advanced features and flexibility that Wisepops provides.
- Reviewers mention that Wisepops stands out for its intuitive interface, allowing users to set up targeted campaigns without needing development assistance. This ease of use is highlighted by users who quickly launched multiple on-site promotions.
- According to verified reviews, Sumo's user experience is generally positive, with users noting its simplicity for creating pop-up campaigns. However, the lack of recent reviews suggests that it may not be keeping pace with evolving user needs compared to Wisepops.
- Users highlight that Wisepops frequently rolls out new features, which keeps the tool fresh and relevant. This responsiveness to user feedback is a significant advantage, as noted by users who value the rapid updates and improvements.
- G2 reviewers indicate that while Sumo has a strong presence among small businesses, its overall support and product direction ratings are lower than those of Wisepops. Users of Wisepops appreciate the quality of support they receive, which contributes to a more satisfying experience.
Pricing
Entry-Level Pricing
Sumo
JUST STARTING
FREE
New Businesses / Side Projects
- 200 Subscribers
- Basic Email Integrations
- Pro Design Tools
Wisepops
Essential 50K
$49.00
50000 Pageviews Per Month
All the features included. No credit card required to sign up—get started instantly.
- Popup builder
- Onsite feed
- Bars & Embeds
Free Trial
Sumo
Free Trial is available
Wisepops
Free Trial is available
Ratings
Meets Requirements
8.1
54
8.8
72
Ease of Use
8.2
54
9.1
72
Ease of Setup
8.0
27
9.2
60
Ease of Admin
7.9
27
9.1
34
Quality of Support
7.8
36
9.0
63
Has the product been a good partner in doing business?
7.9
21
8.9
33
Product Direction (% positive)
7.4
53
8.7
72
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
8.0
54
Not enough data
8.9
56
Not enough data
9.1
58
Not enough data
8.5
53
Campaigns
Not enough data
8.8
56
Not enough data
8.6
55
Not enough data
8.4
53
Not enough data
7.8
59
Integrations
Not enough data
7.7
53
Not enough data
7.3
47
Not enough data
7.7
52
Not enough data
7.3
45
Generative AI
Not enough data
Feature Not Available
Agentic AI - Vulnerability Scanner
Not enough data
6.8
14
Not enough data
7.2
15
Tools
6.9
18
Not enough data
7.5
16
Not enough data
7.8
16
Not enough data
Metrics
7.5
16
Not enough data
7.3
15
Not enough data
7.7
19
Not enough data
7.4
17
Not enough data
7.4
16
Not enough data
8.0
14
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
Sumo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wisepops
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.6%
Computer Software
10.9%
Internet
9.1%
Retail
7.3%
Apparel & Fashion
5.5%
Other
43.6%
Retail
22.4%
Apparel & Fashion
6.6%
Computer Software
6.6%
Leisure, Travel & Tourism
6.6%
Marketing and Advertising
5.3%
Other
52.6%
Alternatives
Discussions
Sumo has no discussions with answers
What is Wisepops used for?
1 Comment
OK
you use Wisepops to show targeted popup messages to visitors based on their behavior — think exit-intent popups to recover abandoning visitors, email capture...Read more
Wisepops has no more discussions with answers
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