Compare SpyFu and Yext 
Featured Products
At a Glance
Market Segments
Small-Business (72.9% of reviews)
Enterprise (40.4% of reviews)
Entry-Level Pricing
$39.00 Per Month
No pricing available
SpyFu
Star Rating
(518)4.6 out of 5
Market Segments
Small-Business (72.9% of reviews)
Pros & Cons
Entry-Level Pricing
$39.00 Per Month
Browse all 3 pricing plansYext
Star Rating
(1,008)4.4 out of 5
Market Segments
Enterprise (40.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about YextSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that SpyFu excels in user-friendliness, with many users appreciating its intuitive dashboard and features like the timeline for competitor ads, which helps visualize search volumes and bid prices effectively.
- Users say that Yext provides a robust solution for managing multiple online platforms from a single interface, making it easier to handle business listings and preplan postings across various locations.
- Reviewers mention that SpyFu offers great value for smaller businesses, often being described as a budget-friendly alternative to more expensive tools like Ahrefs and SEMrush, which is a significant advantage for users with limited resources.
- According to verified reviews, Yext's ability to categorize postings by location is a standout feature, allowing businesses to tailor their content strategy effectively, which is particularly beneficial for enterprises with multiple locations.
- G2 reviewers highlight that while SpyFu has a higher score in ease of setup and administration, Yext's setup process can be more challenging, which may lead to a steeper learning curve for new users.
- Users report that both platforms have their strengths in SEO capabilities, but SpyFu shines in areas like keyword research and competitor analysis, with users noting its effectiveness in providing actionable insights for SEO and paid search strategies.
Pricing
Entry-Level Pricing
SpyFu
Basic
$39.00
Per Month
SpyFu stand-alone subscription
- Unlock full access to all PRO Tools
- Unlimited keywords & domain results
- Unlimited data exports
Yext
No pricing availableFree Trial
SpyFu
No trial information availableYext
Free Trial is available
Ratings
Meets Requirements
8.9
430
8.8
783
Ease of Use
8.8
437
8.5
801
Ease of Setup
9.1
267
8.4
586
Ease of Admin
9.0
262
8.5
404
Quality of Support
9.0
335
8.5
740
Has the product been a good partner in doing business?
9.3
255
8.7
405
Product Direction (% positive)
8.3
423
8.4
762
Features by Category
Content
Not enough data
8.1
114
Not enough data
7.7
113
Not enough data
7.7
107
Not enough data
7.5
104
Not enough data
7.9
106
Not enough data
7.8
111
Not enough data
8.0
114
Not enough data
8.0
115
Not enough data
7.9
107
Design
Not enough data
7.5
106
Not enough data
7.5
104
Not enough data
7.9
105
Not enough data
7.6
110
Platform
Not enough data
7.8
112
Not enough data
8.1
116
Not enough data
7.9
113
Not enough data
8.4
120
Not enough data
8.3
117
Not enough data
7.7
102
Not enough data
8.0
122
Not enough data
8.0
109
Agentic AI - Web Content Management
Not enough data
5.2
17
Not enough data
6.1
17
Monitoring
Not enough data
7.3
24
Not enough data
8.0
27
Not enough data
7.8
27
Administration
Not enough data
7.7
29
Not enough data
7.8
27
Not enough data
8.3
26
Not enough data
7.5
27
Standards
Not enough data
7.8
30
Not enough data
7.1
26
Not enough data
7.1
21
Not enough data
7.2
23
Agentic AI - Digital Governance
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.9
7
Content Management
Not enough data
8.5
27
Not enough data
8.1
25
Not enough data
8.5
26
Content Discovery
Not enough data
8.7
28
Not enough data
8.0
24
Not enough data
8.0
23
Not enough data
8.0
23
Not enough data
8.2
25
Not enough data
7.8
23
Generative AI
Not enough data
7.1
16
Not enough data
7.2
16
Administration
Not enough data
7.8
50
Not enough data
7.6
47
Not enough data
7.5
50
Knowledge Management
Not enough data
8.6
49
Not enough data
8.0
41
Not enough data
8.1
49
Compliance
Not enough data
8.0
46
Not enough data
7.8
44
Not enough data
7.8
44
Not enough data
7.7
43
Customer Support
Not enough data
8.0
39
Not enough data
7.9
38
Not enough data
7.2
31
Data Security
Not enough data
7.6
38
Not enough data
7.9
39
Not enough data
8.2
43
Not enough data
7.7
37
Administration
Not enough data
7.5
40
Not enough data
8.4
47
Not enough data
8.6
45
Generative AI
Not enough data
7.1
25
Business Tools
Not enough data
8.6
93
Not enough data
8.1
64
Not enough data
7.8
62
Not enough data
8.1
81
Not enough data
7.8
66
Customer Tools
Not enough data
9.0
104
Not enough data
8.6
87
Not enough data
8.3
75
Not enough data
8.1
84
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
6.7
10
Not enough data
6.5
11
Not enough data
7.2
10
Not enough data
6.2
10
Not enough data
6.3
10
Segmentation
Not enough data
5.3
12
Not enough data
5.6
12
Targeting
Not enough data
5.6
12
Not enough data
5.7
12
Triggered Content
Not enough data
5.8
12
Not enough data
5.6
12
Not enough data
5.6
12
Personalized Content
Not enough data
5.3
12
Not enough data
5.4
12
Not enough data
5.4
12
Agentic AI - Personalization Engines
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
5.0
6
Listing Management
Not enough data
8.8
224
|
Verified
Not enough data
8.6
203
|
Verified
Not enough data
8.3
230
|
Verified
Not enough data
8.6
226
|
Verified
Performance
Not enough data
8.5
233
|
Verified
Not enough data
8.3
234
|
Verified
Knowledge Pages
Not enough data
8.1
82
Not enough data
8.0
74
Not enough data
7.7
70
Not enough data
7.4
64
Not enough data
8.2
77
Not enough data
8.1
74
Knowledge Dissemination
Not enough data
8.2
81
Not enough data
8.4
79
Not enough data
8.4
84
Not enough data
8.3
80
Not enough data
7.9
77
Not enough data
7.8
60
Not enough data
8.2
74
Not enough data
8.1
72
Not enough data
8.2
76
Agentic AI - Knowledge Base
Not enough data
7.0
19
Not enough data
6.9
18
Not enough data
6.9
18
Local Search Optimization
Not enough data
8.0
128
Not enough data
8.8
145
|
Verified
Not enough data
8.7
153
|
Verified
Not enough data
8.6
133
|
Verified
Not enough data
7.2
108
|
Verified
Not enough data
8.2
149
|
Verified
SEO Auditing & Monitoring
7.8
51
6.3
17
8.6
30
6.5
18
8.0
29
6.4
16
7.9
28
5.7
15
Agentic AI - SEO Tools
Not enough data
6.1
12
Not enough data
6.4
12
Not enough data
6.0
12
Not enough data
6.1
12
Not enough data
6.1
12
Not enough data
5.4
12
Not enough data
6.0
12
SEO Content & Rankings
8.1
236
5.7
29
9.0
321
6.1
31
8.6
267
5.8
29
7.0
47
6.6
16
8.0
29
6.5
14
SEO Reporting
9.2
313
5.6
29
8.9
57
6.1
15
7.9
54
6.0
14
7.8
40
6.3
14
Generative AI
5.8
10
6.3
13
6.0
10
5.8
12
Content & Collaboration
Not enough data
8.0(won by default)
97
Not enough data
8.1(won by default)
93
Not enough data
7.8(won by default)
89
Not enough data
7.8(won by default)
92
Not enough data
8.1(won by default)
99
Not enough data
8.0(won by default)
90
Social Management
Not enough data
7.9(won by default)
144
Not enough data
8.4(won by default)
149
Not enough data
8.0(won by default)
142
Not enough data
8.1(won by default)
145
Not enough data
7.4(won by default)
129
Not enough data
7.7(won by default)
99
Not enough data
7.8(won by default)
101
Agentic AI - Social Media Management
Not enough data
6.9(won by default)
22
Not enough data
7.3(won by default)
22
Not enough data
7.1(won by default)
22
Not enough data
7.2(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.1(won by default)
21
Not enough data
7.3(won by default)
21
Compatibility
Not enough data
8.1
18
Not enough data
8.0
17
Not enough data
7.6
15
Agentic AI - Enterprise Search Software
Not enough data
5.3
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
5.3
5
Not enough data
5.3
5
Search Queries
Not enough data
8.0
17
Not enough data
8.7
17
Not enough data
8.2
16
Not enough data
7.4
13
Not enough data
8.4
17
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
7.5
17
Not enough data
7.9
19
Not enough data
7.4
17
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Setup
Not enough data
7.7
29
Not enough data
7.5
29
Not enough data
7.8
31
Not enough data
7.5
25
Product Discovery
Not enough data
7.7
30
Not enough data
7.6
28
Not enough data
7.9
28
Not enough data
7.2
23
Not enough data
8.0
29
Integration
Not enough data
7.9
26
Not enough data
7.2
24
Not enough data
7.3
22
Page Customization
Not enough data
7.0
40
Not enough data
7.1
37
Not enough data
7.2
38
Not enough data
7.4
36
Page Optimization
Not enough data
6.4
31
Not enough data
7.3
38
Not enough data
7.5
40
Not enough data
7.6
42
Integrations
Not enough data
6.9
32
Not enough data
7.2
30
Not enough data
7.7
35
Generative AI
Not enough data
Feature Not Available
Agentic AI - Landing Page Builders
Not enough data
4.8
10
Data collection
Not enough data
5.5
7
Not enough data
5.5
7
Not enough data
5.5
7
Not enough data
4.5
7
Not enough data
4.8
7
Segment Trending
Not enough data
4.5
7
Not enough data
4.8
7
Not enough data
4.5
7
Not enough data
4.8
7
Analysis
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
5.2
7
Platform
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
5.5
7
Not enough data
6.2
7
Not enough data
6.2
7
Not enough data
6.7
7
Agentic AI - Market Intelligence
Not enough data
5.5
7
Not enough data
5.7
7
Platform Basics
8.7
22
Not enough data
7.9
24
Not enough data
8.7
31
Not enough data
Platform Data
6.7
19
Not enough data
8.7
26
Not enough data
8.3
27
Not enough data
7.7
21
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Policy Management - Digital Communications Governance
Not enough data
8.0
14
Not enough data
7.7
14
Surveillance - Digital Communications Governance
Not enough data
8.1
14
Not enough data
8.0
14
Analytics and Reporting - Digital Communications Governance
Not enough data
8.0
14
Not enough data
8.1
13
Compliance Management - Digital Communications Governance
Not enough data
8.2
14
Not enough data
8.2
14
AI Visibility & Tracking
Not enough data
6.2
7
Not enough data
6.7
8
Sentiment & Brand Analysis
Not enough data
7.1
7
Not enough data
6.5
8
Competitive Benchmarking
Not enough data
6.2
7
Not enough data
6.7
8
AI Content Optimization
Not enough data
6.4
7
Not enough data
6.7
8
Reporting & Alerts
Not enough data
6.7
8
Not enough data
6.7
8
Consumer Intelligence
Not enough data
8.3
188
Not enough data
7.6
175
|
Verified
Not enough data
8.0
179
|
Verified
Reporting
Not enough data
7.0
125
Not enough data
7.7
152
|
Verified
Not enough data
8.5
199
|
Verified
Media Monitoring
Not enough data
7.6
153
Not enough data
7.4
137
Not enough data
7.7
133
In-House Management
Not enough data
7.1
120
Not enough data
7.5
133
|
Verified
Generative AI
Not enough data
6.9
86
Agentic AI - Online Reputation Management
Not enough data
7.1
29
Not enough data
7.4
28
Not enough data
7.4
29
Not enough data
7.2
29
Not enough data
7.2
29
Not enough data
7.2
29
Knowledge Base
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
SpyFu and Yext are categorized as SEO Tools
Unique Categories
SpyFu is categorized as Paid Search Intelligence
Yext is categorized as Multi-Location Marketing Platforms, Store Locator, Local SEO, Local Listing Management, Landing Page Builders, Digital Governance, Contact Center Knowledge Base, Insight Engines, Market Intelligence, Online Reputation Management, Social Media Management, Enterprise Search Software, Web Content Management, Answer Engine Optimization (AEO), Knowledge Base, Digital Communications Governance, E-Commerce Search, and Personalization Engines
Reviews
Reviewers' Company Size
SpyFu
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yext
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
40.2%
Internet
6.4%
Information Technology and Services
5.8%
Computer Software
5.4%
Automotive
2.0%
Other
40.2%
Financial Services
19.1%
Hospital & Health Care
9.1%
Marketing and Advertising
8.0%
Insurance
7.6%
Retail
6.6%
Other
49.7%
Discussions
What’s the best way to use competitor research for SEO?
1 Comment
MS
There are a number of ways to use competitive info from SpyFu for SEO:
1. Review a competitor's keywords - where do your keywords or your client's...Read more
How to be a software developer for SpyFu?
1 Comment
Official Response from SpyFu
Hi David. Our Developers come from a variety of backgrounds, but they all have these things in common: a few years of developer expertise and very strong...Read more
How do I sort keywords by location?
1 Comment
MH
Search on youtube........
also you can visit https://tech-tweet.comRead more
Is YEXT worth the cost?
4 Comments
DM
Absolutely not. It's provided negative value to us. Worst product and customer support of any company I've ever worked with.Read more
What does Yext do?
3 Comments
RM
Yext is a data management tool that is designed to keep track of your business’ location-related information on multiple directories. The software allows you...Read more
What is YEXT used for?
2 Comments
TW
Yext is used for submitting your businesses' information to all of the most important publishers and directories online. Yext makes it easy to manage your...Read more
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