Compare Sprinklr Social and Talkwalker by Hootsuite 
Featured Products
At a Glance
Market Segments
Enterprise (48.8% of reviews)
Small-Business (37.1% of reviews)
Entry-Level Pricing
$2,800.00 1 User Per Year
No pricing available
Sprinklr Social
Star Rating
(1,202)4.1 out of 5
Market Segments
Enterprise (48.8% of reviews)
Pros & Cons
Entry-Level Pricing
$2,800.00 1 User Per Year
Free Trial is available
Browse all 2 pricing plansTalkwalker by Hootsuite
Star Rating
(137)4.3 out of 5
Market Segments
Small-Business (37.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Talkwalker by HootsuiteSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprinklr Social excels in user experience, with many users highlighting its intuitive interface. One user mentioned, "It’s been very easy to use," which is particularly beneficial for newcomers to the platform.
- Users say that Talkwalker by Hootsuite offers a highly customizable feature set, making it suitable for diverse analytical needs. Reviewers appreciate its extensive coverage across various channels, stating it provides insights that were previously inaccessible.
- According to verified reviews, Sprinklr Social stands out for its robust reporting capabilities. Users have praised its customizable dashboards and the effectiveness of its listening module for tracking brand sentiment, with one user noting, "I like using Sprinklr Social for its reporting and dashboards."
- Reviewers mention that Talkwalker by Hootsuite shines in customer support, with many users expressing satisfaction with the responsiveness and helpfulness of their support team. One user highlighted, "Fantastic customer support reps," which can be crucial for resolving issues quickly.
- G2 reviewers report that while Sprinklr Social has a higher overall satisfaction score, it faces challenges in ease of setup compared to Talkwalker. Users have noted that Sprinklr's setup can be more complex, whereas Talkwalker is often described as easier to implement.
- Users say that both platforms provide valuable insights for social media analytics, but Talkwalker has a slight edge in keyword tracking, with reviewers noting its effectiveness in monitoring conversation volume and trends, making it a strong choice for those focused on detailed analytics.
Pricing
Entry-Level Pricing
Sprinklr Social
Essentials- Growth Package
$2,800.00
1 User Per Year
The Standard Plan offers essential social media management
features tailored for smaller teams, focusing on basic listening,
publishing, engagement, and reporting. Powered by AI-driven
capabilities, it enables teams to monitor online conversations,
schedule and distribute content, manage audience interactions,
and track performance efficiently. Designed for those handling
fundamental social media operations, this plan helps streamline
workflows and enhance strategy with simple yet effective tools.
Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management
- Cross Module
- Social Publishing and Engagement
- Social Listening
Talkwalker by Hootsuite
No pricing availableFree Trial
Sprinklr Social
Free Trial is available
Talkwalker by Hootsuite
Free Trial is available
Ratings
Meets Requirements
8.1
978
8.4
114
Ease of Use
7.5
1,007
8.6
115
Ease of Setup
7.0
601
8.4
81
Ease of Admin
7.3
436
8.5
77
Quality of Support
7.7
930
9.3
110
Has the product been a good partner in doing business?
8.0
421
8.8
75
Product Direction (% positive)
7.9
958
9.0
105
Features by Category
Social Analytics
7.1
363
8.8(won by 1.7)
65
Feature Not Available
8.1(won by default)
65
8.2(tied score)
439
8.2(tied score)
68
Feature Not Available
6.7(won by default)
25
Feature Not Available
7.3(won by default)
32
7.1(won by default)
223
Not enough data
7.1(won by default)
232
Not enough data
Reports & Dashboards
8.1
445
8.2(won by 0.1)
69
8.0
442
8.6(won by 0.6)
69
8.2
437
8.6(won by 0.4)
60
Feature Not Available
Not enough data
Agentic AI - Social Media Analytics
6.4(won by default)
39
Not enough data
6.5(won by default)
39
Not enough data
6.2(won by default)
38
Not enough data
6.0(won by default)
38
Not enough data
6.5(won by default)
38
Not enough data
Content & Collaboration
8.5
345
Not enough data
8.0
331
Not enough data
7.6
310
Not enough data
7.9
333
Not enough data
7.9
344
Not enough data
7.3
236
Not enough data
Social Management
8.2
573
Not enough data
8.5
550
Not enough data
Feature Not Available
Not enough data
8.3
576
Not enough data
7.3
419
Not enough data
7.4
243
Not enough data
7.3
202
Not enough data
Agentic AI - Social Media Management
6.5
57
Not enough data
6.6
55
Not enough data
6.6
61
Not enough data
6.3
55
Not enough data
6.5
55
Not enough data
6.4
53
Not enough data
6.4
52
Not enough data
Collection
Feature Not Available
Not enough data
7.4
47
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
56
|
Verified
Not enough data
Feature Not Available
Not enough data
Agentic AI - Review Management
7.2
10
Not enough data
7.3
10
Not enough data
Moderation
7.8
48
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
46
|
Verified
Not enough data
Use Cases
7.5
46
|
Verified
Not enough data
7.6
45
|
Verified
Not enough data
8.1
52
|
Verified
Not enough data
Administration
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
55
|
Verified
Not enough data
8.3
54
|
Verified
Not enough data
7.3
45
|
Verified
Not enough data
Display Options
7.1
44
|
Verified
Not enough data
Feature Not Available
Not enough data
7.2
52
|
Verified
Not enough data
Feature Not Available
Not enough data
Generative AI
Feature Not Available
Not enough data
Content Sharing
7.4
30
Not enough data
7.9
30
Not enough data
7.5
29
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Dashboard
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analytics
7.8
29
Not enough data
Feature Not Available
Not enough data
6.9
28
Not enough data
Feature Not Available
Not enough data
Platform
6.6
27
Not enough data
6.3
29
Not enough data
7.3
28
Not enough data
7.2
27
Not enough data
Agentic AI - Employee Advocacy
6.3
5
Not enough data
7.0
5
Not enough data
7.7
5
Not enough data
Monitoring & Listening
8.2
405
8.4
85
7.0
334
7.5
84
8.3
158
7.8
9
8.2
159
9.4
9
7.5
156
7.6
9
7.5
147
7.7
8
Agentic AI - Social Media Listening Tools
6.9
30
Not enough data
6.7
30
Not enough data
6.7
30
Not enough data
6.6
31
Not enough data
7.2
32
Not enough data
Data Management & Analysis
7.1
365
6.5
87
8.3
406
8.3
85
7.9
158
7.1
8
7.7
149
7.8
9
Content
8.0
57
Not enough data
7.7
55
Not enough data
8.2
56
Not enough data
7.5
54
Not enough data
Engagement
6.9
53
Not enough data
7.2
52
Not enough data
7.9
53
Not enough data
7.1
50
Not enough data
7.8
52
Not enough data
Social Shopping
Feature Not Available
Not enough data
6.9
50
Not enough data
Feature Not Available
Not enough data
7.3
51
Not enough data
Analytics
Feature Not Available
Not enough data
8.3
53
Not enough data
7.9
51
Not enough data
Generative AI
6.9
133
Not enough data
Feature Not Available
Not enough data
Process
8.2
266
Not enough data
7.7
243
Not enough data
8.2
248
Not enough data
Channels
7.5
196
Not enough data
8.7
279
Not enough data
7.5
189
Not enough data
6.8
177
Not enough data
7.3
185
Not enough data
Insight
7.6
199
Not enough data
8.4
276
Not enough data
7.9
223
Not enough data
7.7
233
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Interaction Automation - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Sprinklr Social and Talkwalker by Hootsuite are categorized as Social Media Analytics and Social Media Listening Tools
Unique Categories
Sprinklr Social is categorized as Conversational Commerce Platforms, Social Commerce Platforms, SAP Store, Employee Advocacy, Social Customer Service, Social Media Suites, Social Media Management, Review Management, and AI Customer Support Agents
Talkwalker by Hootsuite has no unique categories
Reviews
Reviewers' Company Size
Sprinklr Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Talkwalker by Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.6%
Information Technology and Services
6.0%
Retail
4.7%
Financial Services
4.4%
Consumer Services
4.2%
Other
66.1%
Public Relations and Communications
22.6%
Marketing and Advertising
19.4%
Market Research
7.3%
Information Technology and Services
4.8%
Management Consulting
4.8%
Other
41.1%
Alternatives
Discussions
What is the best way to find hashtags that are getting traffic.
1 Comment
TS
semrush.com is Great!
You pay for what ya get if ya get meRead more
Can I use this for my personal accounts?
1 Comment
G2
Hello everyone , here’s your opportunity for you to achieve your dreams of being a multi million dollar rich through trading , I once loss all I got through...Read more
Sprinklr Social has no more discussions with answers
Talkwalker by Hootsuite has no more discussions with answers
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