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Compare Sprinklr Social and Tailwind 
Featured Products
At a Glance
Market Segments
Enterprise (48.7% of reviews)
Small-Business (91.2% of reviews)
Entry-Level Pricing
$2,800.00 1 User Per Year
9.99 per month
Sprinklr Social
Star Rating
(1,152)4.1 out of 5
Market Segments
Enterprise (48.7% of reviews)
Pros & Cons
Entry-Level Pricing
$2,800.00 1 User Per Year
Free Trial is available
Browse all 2 pricing plansTailwind
Star Rating
(140)4.3 out of 5
Market Segments
Small-Business (91.2% of reviews)
Pros & Cons
Entry-Level Pricing
9.99 per month
Learn more about TailwindSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprinklr Social excels in providing a comprehensive, enterprise-scale solution for social media management. Users appreciate its ability to centralize multiple social channels, allowing for efficient post scheduling and engagement tracking from a single dashboard, which significantly saves time.
- Users say Tailwind is particularly effective for small businesses, highlighting its intuitive user interface and outstanding calendar feature. Many find it a great tool for content generation and marketing automation, with the AI Copilot providing valuable suggestions for social media posts.
- According to verified reviews, Sprinklr Social has a higher overall satisfaction score, reflecting its robust features tailored for larger organizations. Reviewers note that it offers a professional interface and a unified approach to social management, which is crucial for enterprise-level needs.
- Reviewers mention that while Tailwind is user-friendly and offers great features for content creation, it may not meet the complex needs of larger enterprises as effectively as Sprinklr Social. Users have pointed out that Tailwind is best suited for small business environments, where simplicity and ease of use are prioritized.
- G2 reviewers highlight that Sprinklr Social's implementation process can be more challenging compared to Tailwind's straightforward setup. Users have noted that while Sprinklr offers powerful tools, the learning curve can be steep, especially for teams new to social media management.
- Users report that Tailwind's support and community resources are commendable, with many finding the assistance helpful for troubleshooting and maximizing the tool's potential. In contrast, while Sprinklr Social offers quality support, some users feel it could be more responsive to the needs of smaller teams.
Pricing
Entry-Level Pricing
Sprinklr Social
Essentials- Growth Package
$2,800.00
1 User Per Year
The Standard Plan offers essential social media management
features tailored for smaller teams, focusing on basic listening,
publishing, engagement, and reporting. Powered by AI-driven
capabilities, it enables teams to monitor online conversations,
schedule and distribute content, manage audience interactions,
and track performance efficiently. Designed for those handling
fundamental social media operations, this plan helps streamline
workflows and enhance strategy with simple yet effective tools.
Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management
- Cross Module
- Social Publishing and Engagement
- Social Listening
Tailwind
Plus
9.99
per month
- Smart Pin Scheduling
- Measure Pin Success
- Unlimited Pin Scheduling
Free Trial
Sprinklr Social
Free Trial is available
Tailwind
Free Trial is available
Ratings
Meets Requirements
8.1
954
8.8
115
Ease of Use
7.5
971
8.6
116
Ease of Setup
7.0
580
8.8
28
Ease of Admin
7.3
428
9.0
27
Quality of Support
7.7
898
8.6
87
Has the product been a good partner in doing business?
8.0
413
9.6
21
Product Direction (% positive)
8.0
934
8.0
112
Features by Category
Social Analytics
7.1(won by default)
361
Feature Not Available
Feature Not Available
Feature Not Available
8.2
435
8.8(won by 0.6)
53
Feature Not Available
Feature Not Available
Feature Not Available
8.1(won by default)
41
7.1(won by default)
223
Not enough data
7.1(won by default)
228
Not enough data
Reports & Dashboards
8.1(won by default)
439
Feature Not Available
8.0(won by 0.3)
440
7.7
36
8.2
432
8.4(won by 0.2)
43
Feature Not Available
Not enough data
Agentic AI - Social Media Analytics
6.4(won by default)
39
Not enough data
6.5(won by default)
39
Not enough data
6.2(won by default)
38
Not enough data
6.0(won by default)
38
Not enough data
6.5(won by default)
38
Not enough data
Content & Collaboration
8.5
339
8.3
24
8.0
329
7.8
21
7.6
307
6.6
15
7.9
330
6.9
15
7.9
340
6.7
14
7.3
234
7.6
13
Social Management
8.2
549
8.1
69
8.5
530
8.8
76
Feature Not Available
Feature Not Available
8.3
558
8.1
69
7.3
413
Feature Not Available
7.4
241
6.8
13
7.3
199
Not enough data
Agentic AI - Social Media Management
6.3
55
Not enough data
6.6
55
Not enough data
6.5
55
Not enough data
6.3
55
Not enough data
6.5
55
Not enough data
6.4
53
Not enough data
6.4
52
Not enough data
Collection
Feature Not Available
Not enough data
7.4
47
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
56
|
Verified
Not enough data
Feature Not Available
Not enough data
Agentic AI - Review Management
7.2
10
Not enough data
7.3
10
Not enough data
Moderation
7.8
48
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
46
|
Verified
Not enough data
Use Cases
7.5
46
|
Verified
Not enough data
7.6
45
|
Verified
Not enough data
8.1
51
|
Verified
Not enough data
Administration
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
53
|
Verified
Not enough data
8.3
54
|
Verified
Not enough data
7.3
45
|
Verified
Not enough data
Display Options
7.1
44
|
Verified
Not enough data
Feature Not Available
Not enough data
7.1
51
|
Verified
Not enough data
Feature Not Available
Not enough data
Generative AI
Feature Not Available
Not enough data
Content Sharing
7.4
30
Not enough data
7.9
29
Not enough data
7.5
29
Not enough data
Feature Not Available
Not enough data
Content Dashboard
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analytics
7.8
29
Not enough data
Feature Not Available
Not enough data
6.9
28
Not enough data
Feature Not Available
Not enough data
Platform
6.6
27
Not enough data
6.4
28
Not enough data
7.3
28
Not enough data
7.2
27
Not enough data
Agentic AI - Employee Advocacy
6.3
5
Not enough data
7.0
5
Not enough data
7.7
5
Not enough data
Monitoring & Listening
8.2
403
8.8
39
7.0
334
Feature Not Available
8.3
156
Not enough data
8.2
159
Not enough data
7.5
156
Not enough data
7.5
147
Not enough data
Agentic AI - Social Media Listening Tools
6.9
30
Not enough data
6.7
30
Not enough data
6.7
30
Not enough data
6.6
31
Not enough data
7.2
32
Not enough data
Data Management & Analysis
7.1
364
Feature Not Available
8.3
405
Feature Not Available
7.9
158
Not enough data
7.7
149
Not enough data
Content
8.0
57
Not enough data
7.7
55
Not enough data
8.2
56
Not enough data
7.5
54
Not enough data
Engagement
6.9
53
Not enough data
7.2
52
Not enough data
7.9
53
Not enough data
7.1
50
Not enough data
7.8
52
Not enough data
Social Shopping
Feature Not Available
Not enough data
6.9
50
Not enough data
Feature Not Available
Not enough data
7.3
51
Not enough data
Analytics
Feature Not Available
Not enough data
8.3
52
Not enough data
7.9
51
Not enough data
Generative AI
6.9
133
Not enough data
Feature Not Available
Not enough data
Process
8.2
264
Not enough data
7.7
241
Not enough data
8.2
247
Not enough data
Channels
7.5
196
Not enough data
8.7
278
Not enough data
7.5
189
Not enough data
6.8
177
Not enough data
7.3
185
Not enough data
Insight
7.6
198
Not enough data
8.4
275
Not enough data
7.9
223
Not enough data
7.7
233
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Interaction Automation - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Sprinklr Social and Tailwind are categorized as Social Media Analytics, Social Media Suites, Social Media Management, and Social Media Listening Tools
Unique Categories
Sprinklr Social is categorized as Conversational Commerce Platforms, Social Commerce Platforms, SAP Store, Employee Advocacy, Social Customer Service, Review Management, and AI Customer Support Agents
Tailwind has no unique categories
Reviews
Reviewers' Company Size
Sprinklr Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Tailwind
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.0%
Information Technology and Services
5.8%
Retail
4.7%
Financial Services
4.5%
Consumer Services
4.2%
Other
65.8%
Marketing and Advertising
16.9%
Writing and Editing
9.6%
Health, Wellness and Fitness
6.6%
Online Media
5.1%
Information Technology and Services
4.4%
Other
57.4%
Discussions
What is the best way to find hashtags that are getting traffic.
1 Comment
TS
semrush.com is Great!
You pay for what ya get if ya get meRead more
Sprinklr Social has no more discussions with answers
Can I use this for Pinterest and
4 Comments
KT
It was designed primarily for Pinterest scheduling but you can use it for Instagram as well. Read more
Pricing for the Paid Version
3 Comments
MJ
I started with the free version to test it out and have never looked back. As my understanding of the program has grown along with the incredible growth of...Read more
Tailwind has no more discussions with answers
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