# Sprinklr Social vs Sprout Social Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Sprout Social excels in user satisfaction, boasting a significantly higher G2 Score compared to Sprinklr Social. Users appreciate its intuitive interface, with one reviewer noting, "It's very user-friendly, and the initial setup was so easy."
- **Users say** that Sprout Social's comprehensive analytics tools are a standout feature, allowing for easy content scheduling and performance tracking. One user highlighted, "I love the analytics all in one place," which enhances their ability to manage social media effectively.
- **According to verified reviews** , Sprinklr Social is recognized for its ability to engage the entire company in marketing efforts. Reviewers mention the platform's flexibility in managing workflows, stating it "covers the entire social media content workflow from ideation to analytics."
- **Reviewers mention** that Sprout Social's centralized messaging system is a game-changer for managing multiple platforms, with one user stating, "I like how Sprout Social centralizes my messages into one inbox," which streamlines communication and reduces errors.
- **Users report** that while Sprinklr Social has a solid feature set, it may not match the ease of use found in Sprout Social. One user noted, "The initial setup was straightforward," but others felt that Sprout Social's user experience is more polished and accessible.
- **G2 reviewers highlight** that Sprout Social's strong support and community engagement contribute to its high satisfaction ratings. Users appreciate the responsive support team, with one stating, "The team at Sprout Social is always there to help," enhancing their overall experience with the platform.



| | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,214 | 6,439 | 
| **Largest Market Segment** | Enterprise (48.6% of reviews) | Small-Business (44.7% of reviews) | 
| **Entry Level Price** | $2,800.00 1 User Per Year | Starting at $79.00 1 user/per month (billed annually) | 

---
## Top Pros & Cons

### Sprinklr Social

Pros:
- Ease of Use (79 reviews)
- Centralized Management (70 reviews)

Cons:
- Complex Usage (51 reviews)
- Learning Curve (45 reviews)

### Sprout Social

Pros:
- Ease of Use (1819 reviews)
- Post Scheduling (1211 reviews)

Cons:
- Missing Features (707 reviews)
- Limited Features (527 reviews)

---
## Ratings Comparison
| Rating | Sprinklr Social | Sprout Social | 
|---|---|---|
  | **Meets Requirements** | 8.1 (988 reviews) | 8.5 (5451 reviews) | 
  | **Ease of Use** | 7.5 (1017 reviews) | 8.8 (5513 reviews) | 
  | **Ease of Setup** | 7.0 (610 reviews) | 8.7 (3868 reviews) | 
  | **Ease of Admin** | 7.3 (435 reviews) | 8.8 (2249 reviews) | 
  | **Quality of Support** | 7.7 (939 reviews) | 8.6 (4864 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.0 (420 reviews) | 8.7 (2215 reviews) | 
  | **Product Direction (% positive)** | 7.9 (966 reviews) | 8.9 (5334 reviews) | 

---
## Pricing

### Sprinklr Social

#### Entry-Level Pricing

Plan:  Essentials- Growth Package 

Price: $2,800.00 1 User Per Year

Description: The Standard Plan offers essential social media management 
features tailored for smaller teams, focusing on basic listening, 
publishing, engagement, and reporting. Powered by AI-driven 
capabilities, it enables teams to monitor online conversations, 
schedule and distribute content, manage audience interactions, 
and track performance efficiently. Designed for those handling 
fundamental social media operations, this plan helps streamline 
workflows and enhance strategy with simple yet effective tools. 
Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management

Key Features:
- Cross Module
- Social Publishing and Engagement 
- Social Listening 

[Browse all 2 editions](https://www.g2.com/products/sprinklr-social/pricing)

#### Free Trial

Yes

### Sprout Social

#### Entry-Level Pricing

Plan: Essentials

Price: Starting at $79.00 1 user/per month (billed annually)

Description: Created for social media professionals focused on simplifying publishing workflows.

Key Features:
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting

[Browse all 5 editions](https://www.g2.com/products/sprout-social/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.1/10 | 567 |
| **Sprout Social** | 7.3/10 | 3642 |

#### Social Analytics

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Competitor Analysis** | 7.1 (364 reviews) | 7.7 (2978 reviews) | 
| **Follower Analysis** | Feature Not Available | 7.8 (3154 reviews) | 
| **Post Performance** | 8.2 (443 reviews) | 8.8 (3378 reviews) | 
| **Paid Campaign Tracking** | Feature Not Available | 7.2 (2601 reviews) | 
| **Attribution** | Feature Not Available | 7.0 (2606 reviews) | 
| **Hashtag Analytics** | 7.1 (223 reviews) | 7.3 (2369 reviews) | 
| **Sentiment Analysis** | 7.1 (234 reviews) | 7.1 (2307 reviews) | 

#### Reports & Dashboards

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Report Customizability** | 8.1 (448 reviews) | 8.1 (3230 reviews) | 
| **Report Exporting** | 8.0 (444 reviews) | 8.5 (3272 reviews) | 
| **Scalability** | 8.2 (437 reviews) | 8.5 (3125 reviews) | 

#### Agentic AI - Social Media Analytics

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 6.4 (39 reviews) | 6.2 (891 reviews) | 
| **Cross-system Integration** | 6.5 (39 reviews) | 6.3 (890 reviews) | 
| **Adaptive Learning** | 6.2 (38 reviews) | 6.2 (878 reviews) | 
| **Proactive Assistance** | 6.0 (38 reviews) | 6.3 (886 reviews) | 
| **Decision Making** | 6.5 (38 reviews) | 6.3 (890 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.4/10 | 711 |
| **Sprout Social** | 7.5/10 | 4673 |

#### Content & Collaboration

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Content Calendar** | 8.5 (347 reviews) | 8.9 (3225 reviews) | 
| **Content Library** | 8.0 (333 reviews) | 7.9 (2930 reviews) | 
| **Shared Inbox** | 7.6 (312 reviews) | 8.2 (3027 reviews) | 
| **Approval Workflows** | 7.9 (336 reviews) | 8.0 (2912 reviews) | 
| **Users and Permissions** | 7.9 (344 reviews) | 8.3 (3013 reviews) | 
| **Content Creation** | 7.3 (237 reviews) | Feature Not Available | 

#### Social Management

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Social Analytics** | 8.2 (581 reviews) | 8.6 (4387 reviews) | 
| **Social Publishing** | 8.6 (555 reviews) | 8.9 (4424 reviews) | 
| **Campaign Optimization** | Feature Not Available | 8.1 (3829 reviews) | 
| **Social Engagement** | 8.3 (581 reviews) | 8.5 (4246 reviews) | 
| **Social Ads** | 7.3 (420 reviews) | Feature Not Available | 
| **Campaign Planning** | 7.4 (243 reviews) | 7.9 (2915 reviews) | 
| **Hashtag Capabilites** | 7.3 (202 reviews) | 7.5 (2497 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (58 reviews) | 6.2 (1064 reviews) | 
| **Multi-step Planning** | 6.6 (55 reviews) | 6.4 (1053 reviews) | 
| **Cross-system Integration** | 6.7 (63 reviews) | 6.6 (1070 reviews) | 
| **Adaptive Learning** | 6.3 (55 reviews) | 6.5 (1046 reviews) | 
| **Natural Language Interaction** | 6.4 (56 reviews) | 6.4 (1035 reviews) | 
| **Proactive Assistance** | 6.4 (53 reviews) | 6.4 (1036 reviews) | 
| **Decision Making** | 6.5 (53 reviews) | 6.5 (1037 reviews) | 

### Review Management

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.7/10 | 65 |
| **Sprout Social** | N/A | N/A |

#### Collection

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Authentification** | Feature Not Available | Not enough data | 
| **Review Forms** | 7.4 (47 reviews) ✓ Verified | Not enough data | 
| **Personalization** | Feature Not Available | Not enough data | 
| **Engagement** | 8.4 (56 reviews) ✓ Verified | Not enough data | 
| **Community Q&A** | Feature Not Available | Not enough data | 

#### Agentic AI - Review Management

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Adaptive Learning** | 7.2 (10 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.3 (10 reviews) | Not enough data | 

#### Moderation

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Reviewer Validation** | 7.8 (48 reviews) ✓ Verified | Not enough data | 
| **Response Types** | Feature Not Available | Not enough data | 
| **Legal Agreements** | 8.2 (46 reviews) ✓ Verified | Not enough data | 

#### Use Cases

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **E-commerce** | 7.5 (46 reviews) ✓ Verified | Not enough data | 
| **Retail** | 7.6 (45 reviews) ✓ Verified | Not enough data | 
| **Customer Service** | 8.1 (52 reviews) ✓ Verified | Not enough data | 

#### Administration

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Incentives** | Feature Not Available | Not enough data | 
| **Syndication** | Feature Not Available | Not enough data | 
| **Insights** | 8.2 (55 reviews) ✓ Verified | Not enough data | 
| **Content** | 8.3 (54 reviews) ✓ Verified | Not enough data | 
| **Sampling** | 7.3 (45 reviews) ✓ Verified | Not enough data | 

#### Display Options

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Badges** | 7.1 (44 reviews) ✓ Verified | Not enough data | 
| **Widgets** | Feature Not Available | Not enough data | 
| **Integration & APIs** | 7.2 (52 reviews) ✓ Verified | Not enough data | 
| **Marketing** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 

### Employee Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.2/10 | 31 |
| **Sprout Social** | N/A | N/A |

#### Content Sharing

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Social sharing** | 7.4 (30 reviews) | Not enough data | 
| **Content scheduling** | 7.9 (30 reviews) | Not enough data | 
| **Content optimization** | 7.5 (29 reviews) | Not enough data | 
| **Content templates** | Feature Not Available | Not enough data | 
| **AI Content Generation** | Not enough data | Not enough data | 
| **Content Settings** | Not enough data | Not enough data | 

#### Content Dashboard

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Company news** | Feature Not Available | Not enough data | 
| **Coworker content** | Feature Not Available | Not enough data | 
| **Brand content sharing** | Feature Not Available | Not enough data | 

#### Analytics

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Engagement tracking** | 7.8 (29 reviews) | Not enough data | 
| **KPI Tracking** | Feature Not Available | Not enough data | 
| **Trends** | 6.9 (28 reviews) | Not enough data | 
| **Gamification** | Feature Not Available | Not enough data | 

#### Platform

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Integrations** | 6.6 (27 reviews) | Not enough data | 
| **Mobile** | 6.3 (29 reviews) | Not enough data | 
| **Adoption Insight** | 7.3 (28 reviews) | Not enough data | 
| **Auto-translation & multiple language management** | 7.2 (27 reviews) | Not enough data | 

#### Agentic AI - Employee Advocacy

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (5 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (5 reviews) | Not enough data | 
| **Proactive Assistance** | 7.7 (5 reviews) | Not enough data | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.4/10 | 492 |
| **Sprout Social** | 7.4/10 | 2217 |

#### Monitoring & Listening

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Social Measurement** | 8.2 (406 reviews) | 8.5 (1910 reviews) | 
| **Influencer Identification** | 7.0 (334 reviews) | 7.0 (1433 reviews) | 
| **Brand Monitoring** | 8.3 (158 reviews) | 8.1 (1236 reviews) | 
| **Keyword Tracking** | 8.2 (159 reviews) | 7.9 (1197 reviews) | 
| **Trend Analysis** | 7.5 (156 reviews) | 7.7 (1171 reviews) | 
| **Competitor Analysis** | 7.5 (147 reviews) | 7.8 (1196 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (30 reviews) | 6.4 (385 reviews) | 
| **Cross-system Integration** | 6.7 (30 reviews) | 6.5 (401 reviews) | 
| **Adaptive Learning** | 6.7 (30 reviews) | 6.4 (385 reviews) | 
| **Proactive Assistance** | 6.7 (32 reviews) | 6.4 (388 reviews) | 
| **Decision Making** | 7.2 (32 reviews) | 6.5 (387 reviews) | 

#### Data Management & Analysis

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Sentiment Analysis** | 7.0 (366 reviews) | 7.5 (1216 reviews) | 
| **Social Reporting** | 8.3 (406 reviews) | 8.6 (2010 reviews) | 
| **Alerts and Notifications** | 7.9 (158 reviews) | 8.1 (1233 reviews) | 
| **Advanced Data Filtering** | 7.7 (149 reviews) | 7.8 (1131 reviews) | 

### Social Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.6/10 | 59 |
| **Sprout Social** | N/A | N/A |

#### Content

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Types** | 8.0 (57 reviews) | Not enough data | 
| **Migration** | 7.7 (55 reviews) | Not enough data | 
| **Publishing** | 8.2 (56 reviews) | Not enough data | 
| **UGC** | 7.5 (54 reviews) | Not enough data | 

#### Engagement

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Live Streaming** | 6.9 (53 reviews) | Not enough data | 
| **Omnichannel** | 7.2 (52 reviews) | Not enough data | 
| **Personalization** | 7.9 (53 reviews) | Not enough data | 
| **Conversational Commerce** | 7.1 (50 reviews) | Not enough data | 
| **Moderation** | 7.8 (52 reviews) | Not enough data | 

#### Social Shopping

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Promotions** | Feature Not Available | Not enough data | 
| **Shoppable Media** | 6.9 (50 reviews) | Not enough data | 
| **AR/VR** | Feature Not Available | Not enough data | 
| **Social Store** | 7.3 (51 reviews) | Not enough data | 

#### Analytics

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Product Insights** | Feature Not Available | Not enough data | 
| **Social Listening** | 8.3 (53 reviews) | Not enough data | 
| **Campaigns** | 7.9 (51 reviews) | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | 7.7/10 | 350 |
| **Sprout Social** | 7.8/10 | 1634 |

#### Generative AI

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **AI Text Generation** | 6.9 (133 reviews) | 7.1 (866 reviews) | 
| **AI Text Summarization** | Feature Not Available | 7.0 (851 reviews) | 

#### Process

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Mentions** | 8.2 (266 reviews) | 8.4 (1471 reviews) | 
| **Tickets** | 7.7 (243 reviews) | 7.9 (1249 reviews) | 
| **Macros** | 8.2 (249 reviews) | 7.7 (1009 reviews) | 

#### Channels

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Email** | 7.5 (197 reviews) | Feature Not Available | 
| **Social** | 8.7 (280 reviews) | 8.9 (1525 reviews) | 
| **Live Chat** | 7.5 (190 reviews) | Feature Not Available | 
| **Phone** | 6.8 (177 reviews) | Feature Not Available | 
| **Text** | 7.3 (185 reviews) | Feature Not Available | 

#### Insight

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Surveys** | 7.6 (199 reviews) | 7.4 (1127 reviews) | 
| **Reporting** | 8.4 (276 reviews) | 8.4 (1435 reviews) | 
| **Visitor Activity** | 7.9 (223 reviews) | Feature Not Available | 
| **Help Desk** | 7.7 (233 reviews) | Feature Not Available | 

### Conversational Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Conversational AI - Conversational Commerce Platforms

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **AI chatbots** | Not enough data | Not enough data | 
| **Messaging and Notifications** | Not enough data | Not enough data | 
| **AI agents ** | Not enough data | Not enough data | 
| **Voice assistants** | Not enough data | Not enough data | 
| **Communication apps** | Not enough data | Not enough data | 

#### Platform integration - Conversational Commerce Platforms

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Ecommerce stores** | Not enough data | Not enough data | 
| **Sales channels** | Not enough data | Not enough data | 
| **Payment Platform** | Not enough data | Not enough data | 
| **Internal tools** | Not enough data | Not enough data | 

#### Analytics and Reporting - Conversational Commerce Platforms

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Conversational analytics** | Not enough data | Not enough data | 
| **Advance reporting** | Not enough data | Not enough data | 

### SAP Store

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Agentic AI - SAP Store

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Discovery

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Automated Ticket Resolution** | Not enough data | Not enough data | 
| **Contextual Response Generation** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Knowledge Base Utilization** | Not enough data | Not enough data | 
| **Multilingual Support** | Not enough data | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Proactive Customer Outreach** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Escalation Handling** | Not enough data | Not enough data | 
| **Workflow Optimization** | Not enough data | Not enough data | 

#### Automation

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Customer Interaction Automation** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 

#### Autonomy

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Sprinklr Social** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (5):** [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

**Unique to Sprinklr Social (6):** [Conversational Commerce Platforms](https://www.g2.com/categories/conversational-commerce-platforms), [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms), [SAP Store Software](https://www.g2.com/categories/sap-store), [Employee Advocacy Software](https://www.g2.com/categories/employee-advocacy), [Review Management Software](https://www.g2.com/categories/review-management-software), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents)



---
## Reviewer Demographics

### By Company Size

| Segment | Sprinklr Social | Sprout Social | 
|---|---|---|
| **Small-Business** | 22.3% | 44.7% | 
| **Mid-Market** | 29.1% | 37.7% | 
| **Enterprise** | 48.6% | 17.6% | 

### By Industry

#### Sprinklr Social

- **Marketing and Advertising:** 14.6%
- **Information Technology and Services:** 6.1%
- **Retail:** 4.6%
- **Financial Services:** 4.4%
- **Consumer Services:** 4.3%
- **Computer Software:** 4.0%
- **Consumer Goods:** 3.9%
- **Entertainment:** 3.6%
- **Hospital & Health Care:** 3.3%
- **Automotive:** 2.6%
- **Other:** 48.5%

#### Sprout Social

- **Marketing and Advertising:** 20.5%
- **Non-Profit Organization Management:** 6.2%
- **Higher Education:** 5.5%
- **Information Technology and Services:** 3.8%
- **Computer Software:** 3.2%
- **Financial Services:** 3.2%
- **Hospital & Health Care:** 2.9%
- **Public Relations and Communications:** 2.4%
- **Retail:** 2.4%
- **Health, Wellness and Fitness:** 2.2%
- **Other:** 47.7%

---
## Alternatives

### Alternatives to Sprinklr Social

- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7315 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews)
- [Oktopost](https://www.g2.com/products/oktopost/reviews) — 4.4/5 stars (199 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2931 reviews)
- [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews)
- [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews)

### Alternatives to Sprout Social

- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2468 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews) — 4.8/5 stars (250 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7315 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1106 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews)
- [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews)

---
## Top Discussions

### Sprinklr Social

- Title: [What is the best way to find hashtags that are getting traffic.](https://www.g2.com/discussions/34161-what-is-the-best-way-to-find-hashtags-that-are-getting-traffic) — 1 comment, 1 upvote
  > **Top comment:** "semrush.com is Great!

You pay for what ya get if ya get me"
- Title: [Can I use this for my personal accounts?](https://www.g2.com/discussions/33990-can-i-use-this-for-my-personal-accounts) — 1 comment, 1 upvote
  > **Top comment:** "Hello everyone , here’s your  opportunity for you to achieve your dreams of being a multi million dollar rich through trading , I once loss all I got through..."

### Sprout Social

- Title: [Is there a place of education for users?](https://www.g2.com/discussions/15585-is-there-a-place-of-education-for-users) — 7 comments, 1 upvote
  > **Top comment:** "General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:..."
- Title: [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) — 4 comments, 1 upvote
  > **Top comment:** "Yes!"
- Title: [Does Sprout Social have a free plan?](https://www.g2.com/discussions/does-sprout-social-have-a-free-plan) — 3 comments
  > **Top comment:** "No"
- Title: [How can I access a more affordable reasonably priced membership with Sprout Social](https://www.g2.com/discussions/how-can-i-access-a-more-affordable-reasonably-priced-membership-with-sprout-social) — 3 comments, 1 upvote
  > **Top comment:** "The best option? Get directly in contact with a sales rep. They'll be able to offer you a custom-made offer that suits your needs and budget. 
"
- Title: [What can sprout social do?](https://www.g2.com/discussions/what-can-sprout-social-do) — 2 comments
  > **Top comment:** "It’s a great tool for social listening "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/sprinklr-social-vs-sprout-social)