Link copied to clipboard

# Sprinklr Marketing vs Sprout Social Comparison - What are their main differences?

Share
[
Export
](/compare/sprinklr-marketing/sprout-social/export.csv)

Sprinklr MarketingSprout Social[+ Add Product](#)

Pricing

**Sprinklr Marketing**

**Contact Us** Per Year · Sprinklr Marketing Enterprise 

**Sprout Social**
Free Trial

**Starting at $79.00** 1 user/per month (billed annually) · Essentials

**Starting at $199.00** 1 user/per month (billed annually) · Standard

**Starting at $299.00** 1 user/per month (billed annually) · Professional

**Starting at $399.00** 1 user/per month (billed annually) · Advanced

**Contact Us** · Enterprise Plan

Show more

**Pricing Insights**
from reviews

Perceived Cost

**Sprinklr Marketing**
$$$$$

**Sprout Social**
$$$$$

Average Discount

**Sprinklr Marketing**
6%

**Sprout Social**
10%4% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Sprinklr Marketing** 6 months
Based on 100 responses

**Sprout Social** 6 months
Based on 100 responses

Return on Investment

**Sprinklr Marketing** 6 months
Based on 100 responses

**Sprout Social** 6 months
Based on 100 responses

 ![Sprinklr Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/a2ce1b21175e0b78b2a94636195c0bc0/sprinklr-marketing.svg "Sprinklr Marketing")

 ![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")

G2 offers free advice on this comparison.

Chat with an expert

How would you like to receive Software Advice?

 ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg)

FormAnswer questions at your own pace, no call required.

 ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)

AI AgentChat live and get a recommendation in minutes.

 ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg)

Phone CallTalk it through live with a software advisor.

**Pros & Cons**
from reviews

**Sprinklr Marketing**
[
Automation (3)
](https://www.g2.com/products/sprinklr-marketing/reviews?filters%5Bsentiment_snippet%5D=1922275&qs=pros-and-cons#reviews)[
Social Media Management (3)
](https://www.g2.com/products/sprinklr-marketing/reviews?filters%5Bsentiment_snippet%5D=1925141&qs=pros-and-cons#reviews)[
Learning Curve (3)
](https://www.g2.com/products/sprinklr-marketing/reviews?filters%5Bsentiment_snippet%5D=1924650&qs=pros-and-cons#reviews)[
Limited Customization (3)
](https://www.g2.com/products/sprinklr-marketing/reviews?filters%5Bsentiment_snippet%5D=1924336&qs=pros-and-cons#reviews)

**Sprout Social**
[
Ease of Use (1875)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1910831&qs=pros-and-cons#reviews)[
Post Scheduling (1233)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1909664&qs=pros-and-cons#reviews)[
Missing Features (749)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1914770&qs=pros-and-cons#reviews)[
Limited Features (548)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1906780&qs=pros-and-cons#reviews)

Integrations

**Sprinklr Marketing**
Not enough data

**Sprout Social**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a7938ffd6497884772dc39786f9e1e2/adobe-experience-manager.png "Product Avatar Image")

Adobe

](https://www.g2.com/products/adobe-experience-manager/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8eea525746279035b2a227975d6ad509/adobe-express.jpg "Product Avatar Image")

Adobe Express

](https://www.g2.com/products/adobe-express/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image")

Adobe Marketo Engage

](https://www.g2.com/products/adobe-marketo-engage/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_114405f4f2fbda83a0d553e1a3beeb2d/agencyanalytics.jpg "Product Avatar Image")

AgencyAnalytics

](https://www.g2.com/products/agencyanalytics/reviews)[
View all
](https://www.g2.com/products/sprout-social/integrations)

Screenshots

**Sprinklr Marketing**
 ![Sprinklr Marketing screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1218669/Screen-Shot-2022-06-08-at-10.17.47-AM.png)

**Sprout Social**
 ![Sprout Social screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/24359/Smart-Inbox.png)

**Ratings**
from reviews

Meets Requirements

**Sprinklr Marketing**

**8.3** /10

Based on 89 responses

**Sprout Social**

**8.6** /10

Based on 6,324 responses

Ease of Use

**Sprinklr Marketing**

**7.5** /10

Based on 89 responses

**Sprout Social**

**8.8** /10

Based on 6,408 responses

Ease of Setup

**Sprinklr Marketing**

**7.0** /10

Based on 50 responses

**Sprout Social**

**8.7** /10

Based on 4,690 responses

Ease of Admin

**Sprinklr Marketing**

**7.4** /10

Based on 48 responses

**Sprout Social**

**8.8** /10

Based on 2,657 responses

Quality of Support

**Sprinklr Marketing**

**8.1** /10

Based on 84 responses

**Sprout Social**

**8.6** /10

Based on 5,627 responses

Has the product been a good partner in doing business?

**Sprinklr Marketing**

**8.1** /10

Based on 45 responses

**Sprout Social**

**8.7** /10

Based on 2,616 responses

Product Direction (% positive)

**Sprinklr Marketing**

**7.4** /10

Based on 86 responses

**Sprout Social**

**8.8** /10

Based on 6,088 responses

**Features**
ratings from reviews

Social Media Analytics

Not enough data

**8.2** /10

Based on 4,118 responses

Marketing Calendar

**8.3** /10

Based on 27 responses

Not enough data

Social Media Management

Not enough data

**8.0** /10

Based on 5,442 responses

Social Media Advertising

**8.4** /10

Based on 38 responses

Not enough data

Content Experience Platforms

**9.4** /10

Based on 9 responses

Not enough data

Social Media Listening Tools

Not enough data

**8.6** /10

Based on 2,438 responses

Social Customer Service

Not enough data

**7.8** /10

Based on 1,696 responses

Content Distribution

**8.6** /10

Based on 37 responses

Not enough data

Marketing Analytics

**8.3** /10

Based on 48 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
31.1%

Mid-Market(51-1000 emp.)
24.5%

Enterprise(\> 1000 emp.)
44.3%

Small-Business(50 or fewer emp.)
31.1%

Mid-Market(51-1000 emp.)
24.5%

Enterprise(\> 1000 emp.)
44.3%

Small-Business(50 or fewer emp.)
45.0%

Mid-Market(51-1000 emp.)
37.4%

Enterprise(\> 1000 emp.)
17.7%

Small-Business(50 or fewer emp.)
45.0%

Mid-Market(51-1000 emp.)
37.4%

Enterprise(\> 1000 emp.)
17.7%

**Reviewers' Industry**

[![Sprinklr Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/a2ce1b21175e0b78b2a94636195c0bc0/sprinklr-marketing.svg "Sprinklr Marketing")](https://www.g2.com/products/sprinklr-marketing/reviews)
Sprinklr Marketing

Marketing and Advertising
27.4%

Information Technology and Services
9.4%

Financial Services
4.7%

Computer Software
4.7%

Automotive
3.8%

Other
50.0%

[![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")](https://www.g2.com/products/sprout-social/reviews)
Sprout Social

Marketing and Advertising
20.3%

Non-Profit Organization Management
6.4%

Higher Education
5.6%

Information Technology and Services
3.6%

Financial Services
3.1%

Other
61.1%

Alternatives

**Sprinklr Marketing Alternatives**

 ![Hootsuite](https://images.g2crowd.com/uploads/product/hd_favicon/d457048f2d5f9f5f322792032d073de6/hootsuite.svg "Hootsuite")

[
Hootsuite
](/products/hootsuite/reviews)

 ![Smartly](https://images.g2crowd.com/uploads/product/hd_favicon/536bf34adcc5258ca89ee125f2757e74/smartly.svg "Smartly")

[
Smartly
](/products/smartly/reviews)

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)

 ![MoEngage](https://images.g2crowd.com/uploads/product/hd_favicon/bd1c9b522032d3a05f46dab9de39c3a0/moengage.svg "MoEngage")

[
MoEngage
](/products/moengage/reviews)

**Sprout Social Alternatives**

 ![Reputation](https://images.g2crowd.com/uploads/product/hd_favicon/e42e14e54e8cc8a09b1c962154fce161/reputation.svg "Reputation")

[
Reputation
](/products/reputation/reviews)

 ![Sprinklr Social](https://images.g2crowd.com/uploads/product/hd_favicon/0099b7cbf99315f40d2bf51fc145dd7c/sprinklr-social.svg "Sprinklr Social")

[
Sprinklr Social
](/products/sprinklr-social/reviews)

 ![Eclincher](https://images.g2crowd.com/uploads/product/hd_favicon/afabf38b94ce5f6ce83fb739d7c7b3c9/eclincher.svg "Eclincher")

[
Eclincher
](/products/eclincher/reviews)

 ![Statusbrew](https://images.g2crowd.com/uploads/product/hd_favicon/36057036c058a36864daaeeec05ca448/statusbrew-inc.svg "Statusbrew")

[
Statusbrew
](/products/statusbrew-inc/reviews)

## Sprinklr Marketing vs Sprout Social

When assessing the two solutions, reviewers found Sprout Social easier to use, set up, and administer. Reviewers also preferred doing business with Sprout Social overall.

- Reviewers felt that Sprout Social meets the needs of their business better than Sprinklr Marketing.
- When comparing quality of ongoing product support, reviewers felt that Sprout Social is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Sprout Social over Sprinklr Marketing.