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Compare SocialPilot and metricool 
Featured Products
At a Glance
Market Segments
Small-Business (87.0% of reviews)
Small-Business (88.5% of reviews)
Entry-Level Pricing
$30.00 Per Month
$0.00
SocialPilot
Star Rating
(840)4.5 out of 5
Market Segments
Small-Business (87.0% of reviews)
Pros & Cons
Entry-Level Pricing
$30.00 Per Month
Free Trial is available
Browse all 4 pricing plansmetricool
Star Rating
(89)4.5 out of 5
Market Segments
Small-Business (88.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSocialPilot vs metricool
When assessing the two solutions, reviewers found them equally easy to use, and both vendors make it equally easy to do business overall. However, metricool is easier to set up and administer.
- Reviewers felt that SocialPilot meets the needs of their business better than metricool.
- When comparing quality of ongoing product support, reviewers felt that metricool is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of SocialPilot over metricool.
Pricing
Entry-Level Pricing
SocialPilot
Essentials
$30.00
Per Month
Built for professionals who work independently.
- 7 Social Media Accounts
- 500 AI Credits
- Content Library
metricool
FREE
$0.00
Enjoy Metricool free plan for life.
- 1 brand
- Management of all your brands’ social media accounts (excluding LinkedIn).
- Schedule up to 20 posts per month
Free Trial
SocialPilot
Free Trial is available
metricool
Free Trial is available
Ratings
Meets Requirements
8.8
651
8.6
74
Ease of Use
9.1
661
9.1
77
Ease of Setup
9.1
464
9.2
61
Ease of Admin
9.1
424
9.2
47
Quality of Support
8.9
532
9.0
64
Has the product been a good partner in doing business?
9.2
411
9.2
44
Product Direction (% positive)
9.3
643
9.1
68
Features by Category
Social Analytics
Feature Not Available
8.7(won by default)
44
8.1
167
9.1(won by 1.0)
45
8.5
199
9.2(won by 0.7)
45
Feature Not Available
7.8(won by default)
43
Feature Not Available
8.1(won by default)
45
7.8
149
8.7(won by 0.9)
41
Feature Not Available
Feature Not Available
Reports & Dashboards
Feature Not Available
8.6(won by default)
46
8.2
170
8.9(won by 0.7)
46
8.7
159
8.8(won by 0.1)
45
8.3(won by 0.3)
130
8.0
41
Agentic AI - Social Media Analytics
Not enough data
8.1(won by default)
6
Not enough data
8.3(won by default)
6
Not enough data
8.3(won by default)
6
Not enough data
8.3(won by default)
6
Not enough data
7.9(won by default)
7
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.8
155
Not enough data
7.7
130
Not enough data
6.9
117
Not enough data
Feature Not Available
Not enough data
8.3
139
Not enough data
7.9
136
Not enough data
Content Planning
8.6
153
Not enough data
7.6
117
Not enough data
9.3
157
Not enough data
Marketing Campaign Performance
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
7.8
122
Not enough data
7.8
141
Not enough data
Content & Collaboration
8.9
439
9.3
46
8.0
248
8.5
46
7.6
311
8.4
46
7.9
309
8.7
46
8.6
377
9.0
44
8.3
388
9.0
44
Social Management
8.0
476
9.0
48
9.2
533
9.2
48
7.9
290
8.4
47
8.0
336
8.6
48
7.1
294
8.0
45
8.4
327
8.6
44
8.3
128
8.2
46
Agentic AI - Social Media Management
Not enough data
8.1
6
Not enough data
8.9
6
Not enough data
8.9
6
Not enough data
7.7
5
Not enough data
8.3
6
Not enough data
8.6
6
Not enough data
8.7
5
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
8.6
232
Not enough data
Consumer Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
In-House Management
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
SocialPilot and metricool are categorized as Social Media Analytics, Social Media Suites, and Social Media Management
Unique Categories
SocialPilot is categorized as Marketing Calendar, Content Distribution, and Online Reputation Management
metricool has no unique categories
Reviews
Reviewers' Company Size
SocialPilot
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
metricool
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
38.2%
Information Technology and Services
4.0%
Non-Profit Organization Management
3.9%
Real Estate
3.6%
Computer Software
2.2%
Other
48.1%
Marketing and Advertising
41.9%
Education Management
9.3%
Real Estate
4.7%
Consulting
3.5%
Professional Training & Coaching
2.3%
Other
38.4%
Discussions
Can I use it to schedule Facebook page posts?
5 Comments
Official Response from SocialPilot
Hi Scott,
SocialPilot is an excellent tool for you to schedule posts on all your Facebook Pages and also Facebook Groups. Here is some useful information...Read more
Anyone tried their management tools for running Facebook Ads yet?
3 Comments
NP
Hi Adam, I am glad you are using SocialPilot.
It's super easy to create and schedule Lead Ads as well as Boost post for Facebook using SocialPilot Ads...Read more
Is there a way to schedule Instagram / Facebook stories with this platform?
3 Comments
Official Response from SocialPilot
Hello Alexandra,
While you cannot schedule Facebook stories, SocialPilot helps you schedule Instagram Stories easily with the help of mobile reminders....Read more
What is metricool used for?
1 Comment
MD
Metricool is used to save time managing social media, centralize all your accounts in one place, and measure results with clear reports.Read more
metricool has no more discussions with answers
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