Introducing G2.ai, the future of software buying.Try now
Compare Socialinsider and Sprout Social 
At a Glance
Market Segments
Small-Business (71.4% of reviews)
Small-Business (44.8% of reviews)
Entry-Level Pricing
$99.00
Starting at $199.00 1 user/per month (billed annually)
Socialinsider
Star Rating
(135)4.7 out of 5
Market Segments
Small-Business (71.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00
Browse all 4 pricing plansSprout Social
Star Rating
(5,755)4.4 out of 5
Market Segments
Small-Business (44.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprout Social excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Socialinsider. Users appreciate its intuitive interface and powerful analytics capabilities, making it a preferred choice for those looking for comprehensive social media management.
- Users say that Sprout Social's implementation process is smooth and user-friendly, with many highlighting the queue management feature that simplifies scheduling posts across multiple platforms. In contrast, Socialinsider, while also praised for its layout, has fewer recent reviews, which may indicate less user engagement.
- Reviewers mention that Socialinsider shines in its ability to pull data from various social media accounts into one clean interface, making benchmarking straightforward. However, Sprout Social's robust data tracking and customization options are often noted as superior for users needing detailed insights.
- According to verified reviews, Socialinsider users appreciate its competitor analysis features, which allow for easy comparisons between accounts. However, Sprout Social's overall analytics capabilities are seen as more comprehensive, providing deeper insights into post performance and audience engagement.
- Users highlight that while Socialinsider offers a lower entry-level price, Sprout Social's higher cost is justified by its extensive features and higher satisfaction ratings. Many users feel that the investment in Sprout Social pays off in terms of quality of support and overall functionality.
- Reviewers note that both platforms have their strengths, but Sprout Social's higher ratings in areas like ease of use and quality of support suggest it may be a better fit for businesses looking for a reliable partner in social media management.
Pricing
Entry-Level Pricing
Socialinsider
Adapt
$99.00
Get strategic insights and analyze content performance across channels.
- 20 Social Profiles Analytics (authenticated & competitors)
- 1 user
- Competitors Analytics and Insights
Sprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
- 5 social profiles
- All-in-one social inbox
- Social content calendar
Free Trial
Socialinsider
Free Trial is available
Sprout Social
Free Trial is available
Ratings
Meets Requirements
9.1
110
8.5
5,033
Ease of Use
9.4
110
8.8
5,086
Ease of Setup
9.5
72
8.7
3,470
Ease of Admin
9.3
63
8.8
2,167
Quality of Support
9.4
110
8.6
4,500
Has the product been a good partner in doing business?
9.3
62
8.7
2,134
Product Direction (% positive)
8.7
101
8.9
4,957
Features by Category
Social Analytics
9.4(won by 1.7)
83
7.7
2956
8.8(won by 1.0)
85
7.8
3141
9.3(won by 0.6)
86
8.7
3306
Feature Not Available
7.2(won by default)
2595
Feature Not Available
7.0(won by default)
2602
Feature Not Available
7.2(won by default)
2361
Feature Not Available
7.1(won by default)
2299
Reports & Dashboards
8.6(won by 0.5)
78
8.1
3179
9.1(won by 0.6)
82
8.5
3244
9.1(won by 0.6)
76
8.5
3085
9.0(won by default)
44
Feature Not Available
Agentic AI - Social Media Analytics
8.3(won by 2.1)
6
6.2
893
Feature Not Available
6.2(won by default)
886
Feature Not Available
6.2(won by default)
878
Feature Not Available
6.2(won by default)
884
8.7(won by 2.5)
5
6.2
885
Content & Collaboration
Not enough data
8.9
3125
Not enough data
7.9
2913
Not enough data
8.2
2967
Not enough data
8.0
2860
Not enough data
8.3
2975
Not enough data
Feature Not Available
Social Management
Not enough data
8.6
4149
Not enough data
8.9
4140
Not enough data
8.0
3785
Not enough data
8.5
4089
Not enough data
Feature Not Available
Not enough data
7.9
2876
Not enough data
7.5
2474
Agentic AI - Social Media Management
Not enough data
6.2
1062
Not enough data
6.4
1052
Not enough data
6.5
1049
Not enough data
6.5
1044
Not enough data
6.4
1035
Not enough data
6.4
1036
Not enough data
6.4
1032
Monitoring & Listening
Not enough data
8.5
1894
Not enough data
7.0
1431
Not enough data
8.0
1198
Not enough data
7.9
1183
Not enough data
7.7
1155
Not enough data
7.8
1182
Agentic AI - Social Media Listening Tools
Not enough data
6.4
387
Not enough data
6.4
385
Not enough data
6.4
388
Not enough data
6.4
386
Not enough data
6.4
386
Data Management & Analysis
Not enough data
7.5
1200
Not enough data
8.6
1953
Not enough data
8.0
1219
Not enough data
7.8
1124
Generative AI
Not enough data
7.1
859
Not enough data
6.9
848
Process
Not enough data
8.4
1449
Not enough data
7.9
1236
Not enough data
7.7
1003
Channels
Not enough data
Feature Not Available
Not enough data
8.8
1498
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1124
Not enough data
8.4
1420
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Socialinsider and Sprout Social are categorized as Social Media Analytics
Unique Categories
Socialinsider has no unique categories
Sprout Social is categorized as Social Media Suites, Social Media Listening Tools, Social Media Management, and Social Customer Service
Reviews
Reviewers' Company Size
Socialinsider
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
31.0%
Computer Software
5.6%
Information Technology and Services
4.8%
Higher Education
4.0%
Online Media
3.2%
Other
51.6%
Marketing and Advertising
20.8%
Non-Profit Organization Management
6.1%
Higher Education
5.5%
Information Technology and Services
3.7%
Financial Services
3.2%
Other
60.8%
Discussions
What is social media analytics?
1 Comment
GA
Social media analytics is a comprehensive collection of data that helps an individual or organization understand how to use social media strategically. The...Read more
Socialinsider has no more discussions with answers
Is there a place of education for users?
6 Comments
EC
https://support.sproutsocial.com/hc/en-usRead more
Is Sprout Social legit?
4 Comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
How can I access a more affordable reasonably priced membership with Sprout Social
3 Comments
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
