Compare Socialbakers, TrackMaven, and Hootsuite

Pricing

 
Essential
from $200
per Month
Team
$99*
/month
 
Smart
Try for Free
Price on Request
Professional
$19*
/ month
 
Scale
Request a Demo
Price on Request
Business
$499**
/month
 
Enterprise
Contact for Pricing
 
Free Trial
Free Trial Unavailable
Free Trial
Socialbakers
Essential
from $200per Month
Smart
Try for FreePrice on Request
Scale
Request a DemoPrice on Request
Free Trial
TrackMaven
Free Trial Unavailable
Hootsuite
Team
$99*/month
Professional
$19*/ month
Business
$499**/month
Enterprise
Contact for Pricing
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.0
8.0
8.3
Ease of Use
Ease of Use
8.6
8.0
8.3
Ease of Setup
Ease of Setup
8.9
7.4
8.3
Ease of Admin
Ease of Admin
8.7
8.2
8.4
Quality of Support
Quality of Support
8.4
8.9
7.9
Ease of Doing Business With
Ease of Doing Business With
8.5
8.5
8.3
Product Direction (% positive)
Product Direction (% positive)
7.9
7.9
7.3
Meets Requirements
Socialbakers
8.0
TrackMaven
8.0
Hootsuite
8.3
Ease of Use
Socialbakers
8.6
TrackMaven
8.0
Hootsuite
8.3
Ease of Setup
Socialbakers
8.9
TrackMaven
7.4
Hootsuite
8.3
Ease of Admin
Socialbakers
8.7
TrackMaven
8.2
Hootsuite
8.4
Quality of Support
Socialbakers
8.4
TrackMaven
8.9
Hootsuite
7.9
Ease of Doing Business With
Socialbakers
8.5
TrackMaven
8.5
Hootsuite
8.3
Product Direction (% positive)
Socialbakers
7.9
TrackMaven
7.9
Hootsuite
7.3

Features

Reports & Dashboards
Competitor Analysis
Socialbakers
8.6
TrackMaven
8.7
Hootsuite
7.5
Follower Analysis
Socialbakers
8.0
TrackMaven
7.5
Hootsuite
7.9
Content Engagement Analysis
Socialbakers
8.4
TrackMaven
8.7
Hootsuite
8.1
Influencer Identification
Socialbakers
6.5
TrackMaven
6.4
Hootsuite
7.4
Paid Campaign Tracking
Socialbakers
7.1
TrackMaven
7.9
Hootsuite
7.7
Attribution
Socialbakers
5.3
TrackMaven
7.1
Hootsuite
7.7
Report Customizability
Socialbakers
7.6
TrackMaven
7.9
Hootsuite
7.8
Report Exporting
Socialbakers
8.5
TrackMaven
8.4
Hootsuite
8.1
Platform
Internationalization
Socialbakers
6.7
TrackMaven
7.8
Hootsuite
8.2
User, Role, and Access Management
Socialbakers
8.4
TrackMaven
8.3
Hootsuite
8.5
Scalability
Socialbakers
8.0
TrackMaven
8.2
Hootsuite
8.3
Performance and Reliability
Socialbakers
8.5
TrackMaven
8.9
Hootsuite
8.5
API / Integrations
Socialbakers
7.3
TrackMaven
8.1
Hootsuite
8.0

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
32.8%
19.7%
59.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
31.3%
50.0%
27.3%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
35.8%
30.3%
12.8%
Socialbakers
Small-Business
32.8%
Mid-Market
31.3%
Enterprise
35.8%
TrackMaven
Small-Business
19.7%
Mid-Market
50.0%
Enterprise
30.3%
Hootsuite
Small-Business
59.9%
Mid-Market
27.3%
Enterprise
12.8%

Reviewers' Industry

 
Marketing and Advertising
46.3%
Computer Software
12.1%
Marketing and Advertising
16.9%
 
Food & Beverages
7.5%
Marketing and Advertising
7.6%
Non-Profit Organization Management
5.5%
 
Internet
6.0%
Information Technology and Services
7.6%
Higher Education
5.1%
 
Telecommunications
3.0%
Higher Education
7.6%
Computer Software
5.1%
 
Retail
3.0%
Sports
6.1%
Public Relations and Communications
4.6%
 
Other
34.3%
Other
59.1%
Other
62.9%
Socialbakers
Marketing and Advertising
46.3%
Food & Beverages
7.5%
Internet
6.0%
Telecommunications
3.0%
Retail
3.0%
Other
34.3%
TrackMaven
Computer Software
12.1%
Marketing and Advertising
7.6%
Information Technology and Services
7.6%
Higher Education
7.6%
Sports
6.1%
Other
59.1%
Hootsuite
Marketing and Advertising
16.9%
Non-Profit Organization Management
5.5%
Higher Education
5.1%
Computer Software
5.1%
Public Relations and Communications
4.6%
Other
62.9%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Karina C.
Administrator

I like that it is a complete, easy and intuitive tool to use. I have used several tools and socialbakers gives you a lot of information and everything is necessary while others give you endless data that in the end does not add up or subtract you just makes...

Cathy M.
User in Marketing and Advertising

I like the intelligence and the various ways reports can be run, and how data can be analyzed and filtered. I like how much of the data is data we can act upon immediately to make our own content better. Aside from the actual platform, the people we have...

Kristin H.
User in Higher Education

Hootsuite lets you control your Twitter, Facebook, LinkedIn, Google+, Foursquare, and more all from one dashboard. You can schedule posts, collaborate with team members by assigning messages to people, and you can run reports of your social media, all for...

Most Helpful Critical Review
Most Helpful Critical Review
Suhaimi F.
User in Food & Beverages

Unfortunately at this moment Socialbakers is only focusing on social performance & not a complete social suite a la Radian6/Adobe Social. As such, you will need another platform to use for listening & engagement.

GM
Agency in Marketing and Advertising

It doesn't take into account paid media when reporting on competitors or owned dark paid efforts so difficult to come to the same conclusions they were proposing...not apples to apples and no insight into paid strategy.

Francis P.
User in Information Technology and Services

It could support more social networks. Also Google+ functionality only allows you to post to a page rather than your profile.

 
Socialbakers
Most Helpful Favorable Review
Karina C.
Administrator

I like that it is a complete, easy and intuitive tool to use. I have used several tools and socialbakers gives you a lot of information and everything is necessary while others give you endless data that in the end does not add up or subtract you just makes...

Most Helpful Critical Review
Suhaimi F.
User in Food & Beverages

Unfortunately at this moment Socialbakers is only focusing on social performance & not a complete social suite a la Radian6/Adobe Social. As such, you will need another platform to use for listening & engagement.

TrackMaven
Most Helpful Favorable Review
Cathy M.
User in Marketing and Advertising

I like the intelligence and the various ways reports can be run, and how data can be analyzed and filtered. I like how much of the data is data we can act upon immediately to make our own content better. Aside from the actual platform, the people we have...

Most Helpful Critical Review
GM
Agency in Marketing and Advertising

It doesn't take into account paid media when reporting on competitors or owned dark paid efforts so difficult to come to the same conclusions they were proposing...not apples to apples and no insight into paid strategy.

Hootsuite
Most Helpful Favorable Review
Kristin H.
User in Higher Education

Hootsuite lets you control your Twitter, Facebook, LinkedIn, Google+, Foursquare, and more all from one dashboard. You can schedule posts, collaborate with team members by assigning messages to people, and you can run reports of your social media, all for...

Most Helpful Critical Review
Francis P.
User in Information Technology and Services

It could support more social networks. Also Google+ functionality only allows you to post to a page rather than your profile.

Screenshots

 
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Videos

 No videos providedNo videos provided

Hootsuite is the world's most widely used social media management platform, designed for organizations to execute social media strategies across multiple social media networks, including Facebook, Instagram, Twitter, Linkedin, Pinterest and YouTube.

Teams can collaborate within a secure environment across all devices and departments to manage social media profiles, engage with customers, and generate revenue. Scaleable content management features allow different business units to coordinate and amplify messaging. Comprehensive analytics capture social data, providing executives with actionable insights for business decisions.

The ROI of social media rests with the people who use it. Empower your people with the best tools, the best intelligence and the best security to effectively harness the social web. Learn more about Hootsuite for your business at hootsuite.com.

Socialbakers
No videos provided
TrackMaven
No videos provided
Hootsuite

Hootsuite is the world's most widely used social media management platform, designed for organizations to execute social media strategies across multiple social media networks, including Facebook, Instagram, Twitter, Linkedin, Pinterest and YouTube.

Teams can collaborate within a secure environment across all devices and departments to manage social media profiles, engage with customers, and generate revenue. Scaleable content management features allow different business units to coordinate and amplify messaging. Comprehensive analytics capture social data, providing executives with actionable insights for business decisions.

The ROI of social media rests with the people who use it. Empower your people with the best tools, the best intelligence and the best security to effectively harness the social web. Learn more about Hootsuite for your business at hootsuite.com.

Downloads

 No downloads providedNo downloads provided
Socialbakers
No downloads provided
TrackMaven
No downloads provided
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