Compare SOCi and Thryv 
At a Glance
Market Segments
Small-Business (53.1% of reviews)
Small-Business (90.4% of reviews)
Entry-Level Pricing
Contact Us
Starting at $255.00 Per Month
SOCi
Star Rating
(4,014)4.5 out of 5
Market Segments
Small-Business (53.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansThryv
Star Rating
(1,989)4.3 out of 5
Market Segments
Small-Business (90.4% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $255.00 Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that SOCi excels in social media management, with users appreciating its ability to schedule multiple posts efficiently. One user highlighted how easy it is to access and post on SOCi, making daily social media management much simpler.
- Users say Thryv is a strong contender for business management, with recent feedback praising its all-in-one capabilities. One reviewer mentioned how Thryv helps manage customers, appointments, and payments seamlessly, saving time and keeping everything organized.
- Reviewers mention that SOCi provides excellent tools for online reputation management, particularly in responding to reviews. Users find the bulk response feature extremely helpful, allowing them to manage multiple locations efficiently.
- According to verified reviews, Thryv faces challenges in ease of setup, with some users noting that it can be less intuitive compared to SOCi. However, those who navigate the setup appreciate the comprehensive features for marketing automation and lead management.
- G2 reviewers highlight that SOCi's customer support is highly rated, with users noting the responsiveness and effectiveness of the support team. This contrasts with Thryv, where some users have expressed a desire for more robust support options.
- Users report that while Thryv is great for small businesses, SOCi's broader feature set and higher G2 scores indicate a more polished experience for users looking for advanced social media and reputation management tools.
Pricing
Entry-Level Pricing
SOCi
Genius Local Search Agent
Contact Us
The agent drives local SEO and AI search visibility by analyzing customer search trends, optimizing listings, and publishing Google Posts.
- Listings Management
- AI Listings Optimization
- Google Search Rankings
Thryv
Thryv Marketing Center
Starting at $255.00
Per Month
For local marketing and ads.
- Social Media Management
- Enhanced Local Listings
- Online Review Management
Free Trial
SOCi
No trial information availableThryv
No trial information availableRatings
Meets Requirements
8.9
3,267
8.4
1,553
Ease of Use
8.7
3,453
7.5
1,576
Ease of Setup
8.8
2,177
7.2
929
Ease of Admin
8.9
1,393
7.9
898
Quality of Support
8.8
2,696
8.5
1,535
Has the product been a good partner in doing business?
9.0
1,381
8.5
893
Product Direction (% positive)
8.8
3,267
7.9
1,518
Features by Category
Sales Force Automation
Not enough data
8.5
457
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
406
|
Verified
Not enough data
8.1
433
|
Verified
Not enough data
7.2
257
Not enough data
8.1
391
|
Verified
Not enough data
7.8
335
|
Verified
Not enough data
7.7
317
|
Verified
Not enough data
7.7
342
Marketing Automation
Not enough data
8.7
461
|
Verified
Not enough data
8.7
448
|
Verified
Not enough data
8.4
442
|
Verified
Not enough data
7.7
357
|
Verified
Customer Support
Not enough data
7.7
349
Not enough data
8.0
386
|
Verified
Not enough data
8.0
396
|
Verified
Not enough data
7.5
340
Not enough data
7.8
343
Reporting & Analytics
Not enough data
7.9
412
|
Verified
Not enough data
8.2
457
|
Verified
Not enough data
7.2
324
Mobile & Social
Not enough data
7.8
181
|
Verified
Not enough data
8.0
199
|
Verified
Not enough data
7.6
340
|
Verified
Platform
Not enough data
8.1
320
|
Verified
Not enough data
8.3
306
Not enough data
8.5
334
|
Verified
Not enough data
7.5
231
Not enough data
7.6
248
Not enough data
7.7
278
|
Verified
Not enough data
8.4
343
|
Verified
Not enough data
7.6
270
Integration
Not enough data
7.9
318
|
Verified
Not enough data
8.0
306
|
Verified
Not enough data
7.9
277
|
Verified
Generative AI
Not enough data
6.6
111
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.3
5
Email Marketing
Not enough data
8.4
574
|
Verified
Not enough data
8.5
560
|
Verified
Not enough data
8.2
548
|
Verified
Not enough data
8.6
548
|
Verified
Online Marketing
Not enough data
7.9
516
|
Verified
Not enough data
7.9
463
|
Verified
Not enough data
7.2
365
|
Verified
Not enough data
7.6
481
|
Verified
Not enough data
7.6
379
Lead Management
Not enough data
8.3
492
|
Verified
Not enough data
8.1
471
|
Verified
Not enough data
8.4
478
|
Verified
Not enough data
7.9
403
|
Verified
Not enough data
8.4
479
|
Verified
Not enough data
7.7
411
|
Verified
Not enough data
8.3
477
|
Verified
Not enough data
8.3
480
|
Verified
Campaign Management
Not enough data
8.2
456
|
Verified
Not enough data
8.1
409
Not enough data
7.9
374
|
Verified
Not enough data
7.2
324
Social
Not enough data
7.1
309
|
Verified
Not enough data
7.6
346
|
Verified
Not enough data
7.6
338
|
Verified
Not enough data
7.4
332
|
Verified
Not enough data
7.3
319
|
Verified
Reporting & Analytics
Not enough data
8.0
518
|
Verified
Not enough data
7.5
404
|
Verified
Not enough data
7.3
372
|
Verified
Not enough data
7.5
363
|
Verified
Not enough data
6.9
330
Platform
Not enough data
7.9
391
|
Verified
Not enough data
8.0
356
|
Verified
Not enough data
8.2
383
|
Verified
Not enough data
7.3
265
|
Verified
Not enough data
7.5
270
|
Verified
Not enough data
8.2
380
|
Verified
Not enough data
7.4
299
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
8.0
374
|
Verified
Not enough data
7.8
347
|
Verified
Not enough data
7.8
342
|
Verified
Social Analytics
7.8(won by default)
767
Not enough data
8.2(won by default)
809
Not enough data
8.6(won by default)
829
Not enough data
7.9(won by default)
727
Not enough data
Feature Not Available
Not enough data
7.9(won by default)
729
Not enough data
8.2(won by default)
729
Not enough data
Reports & Dashboards
8.2(won by default)
787
Not enough data
8.3(won by default)
787
Not enough data
8.5(won by default)
788
Not enough data
Feature Not Available
Not enough data
Agentic AI - Social Media Analytics
7.8(won by default)
199
Not enough data
7.8(won by default)
197
Not enough data
7.8(won by default)
194
Not enough data
7.7(won by default)
196
Not enough data
7.8(won by default)
195
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Business Tools
8.1
158
Not enough data
Feature Not Available
Not enough data
7.6
148
Not enough data
7.9
162
Not enough data
8.0
161
Not enough data
Customer Tools
8.5
171
Not enough data
8.3
162
Not enough data
8.0
161
Not enough data
8.1
158
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
7.5
50
Not enough data
7.4
50
Not enough data
7.6
49
Not enough data
7.5
48
Not enough data
7.7
47
Not enough data
Templates
Not enough data
7.6
104
Not enough data
6.4
87
Not enough data
6.8
87
Not enough data
7.4
95
Edit
Not enough data
7.4
93
Not enough data
7.9
102
Not enough data
7.5
88
Logistics
Not enough data
7.3
96
Not enough data
7.1
92
Not enough data
7.6
93
Not enough data
7.7
90
Generative AI
Not enough data
5.5
48
Not enough data
5.5
48
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
8.2
634
8.7
111
|
Verified
8.3
624
8.5
98
|
Verified
8.1
619
8.4
99
|
Verified
8.4
642
8.7
109
|
Verified
Performance
8.5
658
8.7
117
|
Verified
8.5
668
8.7
120
|
Verified
Payment Processing
Not enough data
8.9
55
Not enough data
9.2
64
Not enough data
9.3
60
Not enough data
8.8
53
Administration
Not enough data
8.9
55
Not enough data
8.8
46
Not enough data
8.1
61
Not enough data
Feature Not Available
Not enough data
8.5
50
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Payment Options
Not enough data
8.5
45
Not enough data
9.4
63
Security
Not enough data
Feature Not Available
Platform
Not enough data
8.5
50
Not enough data
8.6
44
Local Search Optimization
8.2
410
Not enough data
8.4
425
Not enough data
8.5
436
Not enough data
8.6
424
Not enough data
8.7
437
Not enough data
8.5
441
Not enough data
Content & Collaboration
8.9
1576
8.9
141
8.5
1540
8.3
140
8.3
1404
8.3
124
8.3
1423
8.0
116
8.6
1470
8.4
127
8.4
1472
8.7
110
Social Management
8.6
1731
8.8
160
9.0
1800
8.9
171
8.3
1627
8.8
166
8.6
1719
8.9
163
8.1
1529
Feature Not Available
8.4
1518
8.5
110
Feature Not Available
8.6
52
Agentic AI - Social Media Management
7.9
376
Not enough data
7.9
374
Not enough data
8.1
374
Not enough data
8.0
373
Not enough data
8.0
374
Not enough data
7.9
374
Not enough data
8.0
374
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
8.1
227
Not enough data
8.1
230
Not enough data
8.2
230
Not enough data
8.1
230
Not enough data
8.1
229
Not enough data
8.2
231
Not enough data
Social Functionality
8.8
1250
Not enough data
Campaign Management
8.7
1193
Not enough data
8.5
697
Not enough data
8.5
1190
Not enough data
8.3
1145
Not enough data
8.5
1149
Not enough data
Feature Not Available
Not enough data
8.5
1101
Not enough data
Feature Not Available
Not enough data
8.3
1076
Not enough data
8.5
1123
Not enough data
8.4
1081
Not enough data
8.1
1056
Not enough data
8.3
1059
Not enough data
Targeting
8.4
1163
Not enough data
Feature Not Available
Not enough data
8.3
1090
Not enough data
8.3
1104
Not enough data
Platform
8.3
1081
Not enough data
8.4
1114
Not enough data
8.7
1157
Not enough data
8.8
1176
Not enough data
8.6
1088
Not enough data
8.6
1137
Not enough data
8.7
1123
Not enough data
Feature Not Available
Not enough data
8.4
685
Not enough data
Responses
8.1
38
Not enough data
8.3
44
Not enough data
8.1
35
Not enough data
Automation - AI Agents
8.0
33
Not enough data
8.4
39
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
46
Not enough data
Platform
8.3
35
Not enough data
8.2
36
Not enough data
8.2
33
Not enough data
Autonomy - AI Agents
8.2
32
Not enough data
8.4
35
Not enough data
8.6
35
Not enough data
8.2
34
Not enough data
Generative AI
8.4
45
Not enough data
8.6
34
Not enough data
Responses
8.2
89
Not enough data
Feature Not Available
Not enough data
8.2
80
Not enough data
8.6
83
Not enough data
Feature Not Available
Not enough data
Platform
8.0
77
Not enough data
8.3
81
Not enough data
8.3
82
Not enough data
8.4
81
Not enough data
Feature Not Available
Not enough data
8.3
75
Not enough data
8.3
86
Not enough data
Generative AI
8.4
66
Not enough data
8.2
66
Not enough data
Page Customization
Not enough data
8.0
63
Not enough data
7.7
67
Not enough data
7.3
61
Not enough data
7.4
61
Page Optimization
Not enough data
7.1
45
Not enough data
7.4
58
Not enough data
6.8
47
Not enough data
6.1
43
Integrations
Not enough data
7.2
55
Not enough data
8.4
61
Not enough data
7.6
54
Generative AI
Not enough data
6.6
18
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
98
Not enough data
8.0
93
Not enough data
7.1
81
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.4
84
Not enough data
7.9
90
Not enough data
6.4
70
Not enough data
7.4
85
Analytics
Not enough data
8.2
90
Not enough data
7.7
93
Customization
Not enough data
7.7
97
Not enough data
8.1
94
Not enough data
7.9
94
Not enough data
7.8
88
Survey Management
8.6
185
Not enough data
8.6
186
Not enough data
8.7
185
Not enough data
8.6
183
Not enough data
Survey Customization
8.6
179
Not enough data
8.8
179
Not enough data
8.7
140
Not enough data
Feature Not Available
Not enough data
Survey Insights
8.9
181
Not enough data
8.6
179
Not enough data
8.7
181
Not enough data
8.7
182
Not enough data
Agentic AI - Survey
8.7
60
Not enough data
8.6
60
Not enough data
8.7
62
Not enough data
Notifications
Not enough data
8.9
79
Not enough data
8.9
79
Not enough data
9.0
77
Settings
Not enough data
8.6
71
Not enough data
8.9
78
Not enough data
8.9
79
Personalization
Not enough data
8.9
75
Not enough data
8.9
74
Integrations
Not enough data
8.6
68
Not enough data
9.1
74
Not enough data
8.7
74
Not enough data
8.1
61
Not enough data
8.6
74
Generative AI
Not enough data
7.5
36
Not enough data
7.3
31
Not enough data
7.4
30
Not enough data
7.4
30
Not enough data
7.3
30
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation - AI Content Creation Platforms
8.5
54
Not enough data
8.6
52
Not enough data
8.8
60
Not enough data
Management - AI Content Creation Platforms
8.6
53
Not enough data
8.7
50
Not enough data
8.4
49
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
7.5
27
Not enough data
7.5
26
Not enough data
7.2
26
Discovery
Not enough data
7.6
27
Not enough data
7.1
26
Not enough data
6.9
21
Management
Not enough data
6.8
21
Not enough data
7.6
22
Platform
Not enough data
6.9
22
Not enough data
6.9
25
Consumer Intelligence
8.6
995
|
Verified
8.6
136
|
Verified
8.3
954
|
Verified
8.4
136
|
Verified
8.5
979
|
Verified
8.2
132
|
Verified
Reporting
Feature Not Available
Feature Not Available
8.3
937
|
Verified
7.8
110
|
Verified
8.9
1046
|
Verified
8.8
147
|
Verified
Media Monitoring
8.9
1031
|
Verified
8.9
152
|
Verified
8.9
1051
8.8
153
|
Verified
8.6
962
|
Verified
8.6
142
In-House Management
8.0
577
Feature Not Available
8.2
919
|
Verified
Feature Not Available
Generative AI
8.1
760
7.2
41
Agentic AI - Online Reputation Management
7.8
210
Not enough data
7.8
209
Not enough data
8.0
212
Not enough data
7.8
212
Not enough data
7.9
213
Not enough data
7.9
212
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
8.1
35
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
8.1
35
Not enough data
7.7
35
Not enough data
Customer Interaction Automation - AI Customer Support Agents
8.1
35
Not enough data
8.1
36
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
Automation
8.1
35
Not enough data
8.0
35
Not enough data
8.1
35
Not enough data
Autonomy
7.9
35
Not enough data
8.0
35
Not enough data
8.2
36
Not enough data
8.3
36
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
SOCi and Thryv are categorized as Local Listing Management, Online Reputation Management, and Social Media Management
Unique Categories
Thryv is categorized as Marketing Automation, Lead Capture, Lead Scoring, Email Template Builder, Landing Page Builders, Payment Processing, Online Appointment Scheduling, and CRM
Reviews
Reviewers' Company Size
SOCi
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Thryv
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
22.8%
Health, Wellness and Fitness
6.8%
Marketing and Advertising
6.8%
Retail
5.6%
Leisure, Travel & Tourism
5.1%
Other
52.9%
Marketing and Advertising
13.8%
Health, Wellness and Fitness
6.9%
Professional Training & Coaching
5.7%
Real Estate
5.1%
Construction
4.9%
Other
63.6%
Discussions
I need step by step quidance
3 Comments
CD
Within the SOCi dashboard is SOCi University. They have a plethora of knowledge-based articles and videos to guide you through all dashboard functions.Read more
What type of integrations are available with SOCi?
1 Comment
NA
Hi Ashley, your Customer Success Manager will be happy to discuss these options with you via phone. SOCi has many integration methods for agencies that would...Read more
When will we be able to post more than 4 pictures at a time on Instagram and google account?
1 Comment
AC
Hi Fei,
Apologies for the delay on responding here. Earlier this year, the Instagram API was opened up so 3rd party applications can post multiple images...Read more
What is Thryv software?
3 Comments
JM
A software solution to help you run your ENTIRE business! Get your life back from the chaos that is un-organization!Read more
What else should I be using to fully benefit from the platform?
3 Comments
MS
Try the pipeline feature! That can help you see where your leads are in their buying process, and you can attach automation to each stage. They also just...Read more
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