Compare SOCi and Synup

At a Glance
SOCi
SOCi
Star Rating
(4,014)4.5 out of 5
Market Segments
Small-Business (53.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 4 pricing plans
Synup
Synup
Star Rating
(316)4.5 out of 5
Market Segments
Small-Business (75.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Synup
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Synup excels in managing business listings across multiple search engines, with users highlighting its ability to centralize updates and maintain consistency in online presence. This feature is particularly beneficial for businesses looking to enhance their SEO visibility.
  • Users say that SOCi offers a user-friendly experience for marketing tasks, with features like a content calendar that simplifies scheduling posts across various platforms. This ease of use is a significant advantage for businesses that prioritize quick and efficient marketing solutions.
  • Reviewers mention that Synup provides robust support for social media posting, which not only boosts SEO visibility but also facilitates centralized communication. This integration is praised by users who appreciate having a single platform to manage their online presence.
  • According to verified reviews, SOCi stands out for its comprehensive marketing capabilities, allowing users to easily update Google hours and manage posts. This functionality is particularly appealing to businesses that need to keep their information current and accessible.
  • G2 reviewers highlight that while Synup has a strong focus on local listing management, it may not have the same breadth of features as SOCi, which is noted for its extensive marketing tools. Users looking for a more all-encompassing marketing solution might find SOCi to be a better fit.
  • Users report that Synup's centralized dashboard is a significant asset, enabling businesses to manage every detail of their listings efficiently. However, some users feel that SOCi's broader feature set provides a more versatile approach to marketing and engagement.
Pricing
Entry-Level Pricing
SOCi
Genius Local Search Agent
Contact Us
Browse all 4 pricing plans
Synup
No pricing available
Free Trial
SOCi
No trial information available
Synup
No trial information available
Ratings
Meets Requirements
8.9
3,267
9.0
253
Ease of Use
8.7
3,453
8.9
257
Ease of Setup
8.8
2,177
8.9
186
Ease of Admin
8.9
1,393
8.8
147
Quality of Support
8.8
2,696
9.2
250
Has the product been a good partner in doing business?
9.0
1,381
8.9
148
Product Direction (% positive)
8.8
3,267
9.2
245
Features by Category
Social Media AnalyticsHide 16 FeaturesShow 16 Features
8.0
920
10.0
32
Social Analytics
7.8
767
10.0
31
8.2
809
10.0
31
8.6
829
10.0
31
7.9
727
10.0
30
Feature Not Available
10.0
30
7.9
729
10.0
31
8.2
729
9.8
32
Reports & Dashboards
8.2
787
9.9
31
8.3
787
9.9
32
8.5
788
10.0
31
Feature Not Available
10.0
30
Agentic AI - Social Media Analytics
7.8
199
10.0
5
7.8
197
10.0
5
7.8
194
10.0
5
7.7
196
10.0
5
7.8
195
10.0
5
7.5
190
9.8
60
Business Tools
8.1
158
9.6
53
Feature Not Available
9.8
50
7.6
148
9.8
48
7.9
162
9.8
54
8.0
161
9.8
54
Customer Tools
8.5
171
9.9
57
8.3
162
9.9
53
8.0
161
9.8
54
8.1
158
9.8
55
Agentic AI - Revenue Operations & Intelligence (RO&I)
7.5
50
Not enough data
7.4
50
Not enough data
7.6
49
Not enough data
7.5
48
Not enough data
7.7
47
Not enough data
Local Listing ManagementHide 6 FeaturesShow 6 Features
8.4
729
9.0
164
Listing Management
8.2
634
8.9
141
|
Verified
8.3
624
9.0
134
|
Verified
8.1
619
8.9
144
|
Verified
8.4
642
9.0
149
|
Verified
Performance
8.5
658
9.0
152
|
Verified
8.5
668
8.9
154
|
Verified
8.5
468
9.1
122
Local Search Optimization
8.2
410
9.0
104
|
Verified
8.4
425
9.4
116
|
Verified
8.5
436
9.1
117
|
Verified
8.6
424
9.1
115
|
Verified
8.7
437
8.9
105
|
Verified
8.5
441
9.0
119
|
Verified
Social Media ManagementHide 20 FeaturesShow 20 Features
8.3
1,900
9.9
63
Content & Collaboration
8.9
1576
9.9
61
8.5
1540
9.9
59
8.3
1404
9.9
59
8.3
1423
9.9
59
8.6
1470
9.9
59
8.4
1472
9.9
59
Social Management
8.6
1731
9.9
63
9.0
1800
9.9
62
8.3
1627
9.9
60
8.6
1719
9.9
61
8.1
1529
9.8
61
8.4
1518
9.9
61
Feature Not Available
9.8
32
Agentic AI - Social Media Management
7.9
376
10.0
5
7.9
374
10.0
5
8.1
374
10.0
5
8.0
373
10.0
5
8.0
374
10.0
5
7.9
374
10.0
5
8.0
374
10.0
5
Social Media AdvertisingHide 34 FeaturesShow 34 Features
8.4
1,370
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
8.1
227
Not enough data
8.1
230
Not enough data
8.2
230
Not enough data
8.1
230
Not enough data
8.1
229
Not enough data
8.2
231
Not enough data
Social Functionality
8.8
1250
Not enough data
Campaign Management
8.7
1193
Not enough data
8.5
697
Not enough data
8.5
1190
Not enough data
8.3
1145
Not enough data
8.5
1149
Not enough data
Feature Not Available
Not enough data
8.5
1101
Not enough data
Feature Not Available
Not enough data
8.3
1076
Not enough data
8.5
1123
Not enough data
8.4
1081
Not enough data
8.1
1056
Not enough data
8.3
1059
Not enough data
Targeting
8.4
1163
Not enough data
Feature Not Available
Not enough data
8.3
1090
Not enough data
8.3
1104
Not enough data
Platform
8.3
1081
Not enough data
8.4
1114
Not enough data
8.7
1157
Not enough data
8.8
1176
Not enough data
8.6
1088
Not enough data
8.6
1137
Not enough data
8.7
1123
Not enough data
Feature Not Available
Not enough data
8.4
685
Not enough data
AI Agents For Business OperationsHide 17 FeaturesShow 17 Features
8.9
92
Not enough data
Responses
8.1
38
Not enough data
8.3
44
Not enough data
8.1
35
Not enough data
Automation - AI Agents
8.0
33
Not enough data
8.4
39
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
46
Not enough data
Platform
8.3
35
Not enough data
8.2
36
Not enough data
8.2
33
Not enough data
Autonomy - AI Agents
8.2
32
Not enough data
8.4
35
Not enough data
8.6
35
Not enough data
8.2
34
Not enough data
Generative AI
8.4
45
Not enough data
8.6
34
Not enough data
8.2
95
Not enough data
Responses
8.2
89
Not enough data
Feature Not Available
Not enough data
8.2
80
Not enough data
8.6
83
Not enough data
Feature Not Available
Not enough data
Platform
8.0
77
Not enough data
8.3
81
Not enough data
8.3
82
Not enough data
8.4
81
Not enough data
Feature Not Available
Not enough data
8.3
75
Not enough data
8.3
86
Not enough data
Generative AI
8.4
66
Not enough data
8.2
66
Not enough data
8.8
203
Not enough data
Survey Management
8.6
185
Not enough data
8.6
186
Not enough data
8.7
185
Not enough data
8.6
183
Not enough data
Survey Customization
8.6
179
Not enough data
8.8
179
Not enough data
8.7
140
Not enough data
Feature Not Available
Not enough data
Survey Insights
8.9
181
Not enough data
8.6
179
Not enough data
8.7
181
Not enough data
8.7
182
Not enough data
Agentic AI - Survey
8.7
60
Not enough data
8.6
60
Not enough data
8.7
62
Not enough data
User-Generated ContentHide 12 FeaturesShow 12 Features
Not enough data
9.7
43
Visual UGC
Not enough data
9.8
41
Not enough data
9.7
42
Not enough data
9.7
42
Not enough data
9.8
41
Integrations
Not enough data
9.6
40
Not enough data
9.7
43
Not enough data
10.0
42
Not enough data
9.7
41
Support
Not enough data
9.8
42
Not enough data
9.8
42
Performance
Not enough data
9.8
40
Not enough data
9.5
43
AI Content Creation PlatformsHide 6 FeaturesShow 6 Features
9.2
80
Not enough data
Content Generation - AI Content Creation Platforms
8.5
54
Not enough data
8.6
52
Not enough data
8.8
60
Not enough data
Management - AI Content Creation Platforms
8.6
53
Not enough data
8.7
50
Not enough data
8.4
49
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Advocacy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Reputation ManagementHide 18 FeaturesShow 18 Features
8.2
1,141
9.1
141
Consumer Intelligence
8.6
995
|
Verified
8.9
126
|
Verified
8.3
954
|
Verified
8.8
108
8.5
979
|
Verified
8.8
110
|
Verified
Reporting
Feature Not Available
8.6
97
8.3
937
|
Verified
8.8
104
|
Verified
8.9
1046
|
Verified
8.9
128
|
Verified
Media Monitoring
8.9
1031
|
Verified
8.7
113
|
Verified
8.9
1051
8.6
114
|
Verified
8.6
962
|
Verified
Feature Not Available
In-House Management
8.0
577
Feature Not Available
8.2
919
|
Verified
8.8
100
Generative AI
8.1
760
9.1
55
Agentic AI - Online Reputation Management
7.8
210
9.4
8
7.8
209
9.6
8
8.0
212
9.8
8
7.8
212
9.2
8
7.9
213
9.6
8
7.9
212
9.8
8
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Customer Support AgentsHide 16 FeaturesShow 16 Features
8.1
41
Not enough data
Customer Query Resolution - AI Customer Support Agents
8.1
35
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
8.1
35
Not enough data
7.7
35
Not enough data
Customer Interaction Automation - AI Customer Support Agents
8.1
35
Not enough data
8.1
36
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
Automation
8.1
35
Not enough data
8.0
35
Not enough data
8.1
35
Not enough data
Autonomy
7.9
35
Not enough data
8.0
35
Not enough data
8.2
36
Not enough data
8.3
36
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
SOCi
SOCi
Small-Business(50 or fewer emp.)
53.1%
Mid-Market(51-1000 emp.)
30.4%
Enterprise(> 1000 emp.)
16.5%
Synup
Synup
Small-Business(50 or fewer emp.)
75.4%
Mid-Market(51-1000 emp.)
19.7%
Enterprise(> 1000 emp.)
4.9%
Reviewers' Industry
SOCi
SOCi
Real Estate
22.8%
Health, Wellness and Fitness
6.8%
Marketing and Advertising
6.8%
Retail
5.6%
Leisure, Travel & Tourism
5.1%
Other
52.9%
Synup
Synup
Marketing and Advertising
38.8%
Financial Services
5.2%
Retail
4.9%
Health, Wellness and Fitness
3.2%
Information Technology and Services
3.2%
Other
44.7%
Alternatives
SOCi
SOCi Alternatives
Birdeye
Birdeye
Add Birdeye
Reputation
Reputation
Add Reputation
Yext
Yext
Add Yext
Chatmeter
Chatmeter
Add Chatmeter
Synup
Synup Alternatives
Birdeye
Birdeye
Add Birdeye
Yext
Yext
Add Yext
Vendasta AI Platform
Vendasta AI Platform
Add Vendasta AI Platform
Uberall
Uberall
Add Uberall
Discussions
SOCi
SOCi Discussions
I need step by step quidance
3 Comments
CD
Within the SOCi dashboard is SOCi University. They have a plethora of knowledge-based articles and videos to guide you through all dashboard functions.Read more
What type of integrations are available with SOCi?
1 Comment
NA
Hi Ashley, your Customer Success Manager will be happy to discuss these options with you via phone. SOCi has many integration methods for agencies that would...Read more
When will we be able to post more than 4 pictures at a time on Instagram and google account?
1 Comment
Amanda C.
AC
Hi Fei, Apologies for the delay on responding here. Earlier this year, the Instagram API was opened up so 3rd party applications can post multiple images...Read more
Synup
Synup Discussions
Is this better than BirdEye as far as features go
2 Comments
Ashwin R.
AR
Jay, I may be biased here since I'm the founder of Synup. While Birdeye has their strengths, I believe that we shine in other aspects including our...Read more
How do you user Synup most? With Dashboard access or as a One-Time submission service?
2 Comments
JC
Monty the Mongoose crying
Synup has no more discussions with answers