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Compare SOCi and Serpstat 
Featured Products
At a Glance
Market Segments
Small-Business (53.3% of reviews)
Small-Business (80.3% of reviews)
Entry-Level Pricing
No pricing available
Free Trial
SOCi
Star Rating
(3,596)4.5 out of 5
Market Segments
Small-Business (53.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SOCiSerpstat
Star Rating
(463)4.6 out of 5
Market Segments
Small-Business (80.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 5 pricing plansSOCi vs Serpstat
When assessing the two solutions, reviewers found Serpstat easier to use, set up, and administer. Reviewers also preferred doing business with Serpstat overall.
- Reviewers felt that Serpstat meets the needs of their business better than SOCi.
- When comparing quality of ongoing product support, reviewers felt that Serpstat is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Serpstat over SOCi.
Pricing
Entry-Level Pricing
SOCi
No pricing availableSerpstat
Free Trial
Free Trial
Trying out Serpstat with a free trial is an excellent way to experience it.
- Seats: 1
Free Trial
SOCi
No trial information availableSerpstat
Free Trial is available
Ratings
Meets Requirements
8.9
3,075
9.1
414
Ease of Use
8.7
3,251
8.8
417
Ease of Setup
8.8
2,016
9.0
198
Ease of Admin
8.9
1,302
9.0
193
Quality of Support
8.8
2,534
9.4
377
Has the product been a good partner in doing business?
9.0
1,288
9.5
185
Product Direction (% positive)
8.8
3,081
9.1
401
Features by Category
Social Analytics
7.8(won by default)
766
Not enough data
8.2(won by default)
801
Not enough data
8.6(won by default)
815
Not enough data
7.9(won by default)
725
Not enough data
Feature Not Available
Not enough data
7.8(won by default)
726
Not enough data
8.1(won by default)
726
Not enough data
Reports & Dashboards
8.2(won by default)
785
Not enough data
8.3(won by default)
786
Not enough data
8.5(won by default)
779
Not enough data
Feature Not Available
Not enough data
Agentic AI - Social Media Analytics
7.7(won by default)
197
Not enough data
7.8(won by default)
195
Not enough data
7.8(won by default)
193
Not enough data
7.7(won by default)
195
Not enough data
7.8(won by default)
194
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Business Tools
8.1
157
Not enough data
Feature Not Available
Not enough data
7.6
149
Not enough data
7.8
161
Not enough data
8.0
161
Not enough data
Customer Tools
8.5
169
Not enough data
8.2
161
Not enough data
8.0
161
Not enough data
8.1
158
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
7.6
49
Not enough data
7.4
49
Not enough data
7.5
48
Not enough data
7.4
47
Not enough data
7.6
46
Not enough data
Listing Management
8.2
629
Not enough data
8.3
623
Not enough data
8.1
617
Not enough data
8.4
637
Not enough data
Performance
8.4
654
Not enough data
8.5
662
Not enough data
Local Search Optimization
8.2
410
Not enough data
8.4
423
Not enough data
8.5
428
Not enough data
8.6
421
Not enough data
8.7
430
Not enough data
8.5
436
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Content
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
9.3
5
SEO Auditing & Monitoring
Not enough data
9.0
33
Not enough data
9.0
27
Not enough data
8.8
26
Not enough data
9.1
27
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Not enough data
8.5
320
Not enough data
9.0
338
Not enough data
8.9
325
Not enough data
8.6
32
Not enough data
8.6
22
SEO Reporting
Not enough data
8.9
321
Not enough data
9.1
35
Not enough data
8.8
32
Not enough data
9.0
23
Generative AI
Not enough data
Not enough data
Not enough data
Feature Not Available
Content & Collaboration
8.9
1555
Not enough data
8.4
1525
Not enough data
8.3
1401
Not enough data
8.3
1416
Not enough data
8.6
1467
Not enough data
8.4
1457
Not enough data
Social Management
8.6
1683
Not enough data
8.9
1713
Not enough data
8.3
1609
Not enough data
8.6
1668
Not enough data
8.1
1515
Not enough data
8.4
1507
Not enough data
Feature Not Available
Not enough data
Agentic AI - Social Media Management
7.9
375
Not enough data
7.9
373
Not enough data
8.1
374
Not enough data
7.9
373
Not enough data
8.0
374
Not enough data
7.9
374
Not enough data
8.0
373
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
8.1
227
Not enough data
8.1
229
Not enough data
8.1
230
Not enough data
8.1
230
Not enough data
8.0
229
Not enough data
8.2
230
Not enough data
Social Functionality
8.8
1243
Not enough data
Campaign Management
8.6
1186
Not enough data
8.5
693
Not enough data
8.5
1185
Not enough data
8.3
1143
Not enough data
8.5
1144
Not enough data
Feature Not Available
Not enough data
8.5
1101
Not enough data
Feature Not Available
Not enough data
8.3
1077
Not enough data
8.5
1120
Not enough data
8.4
1081
Not enough data
8.1
1055
Not enough data
8.3
1060
Not enough data
Targeting
8.4
1161
Not enough data
Feature Not Available
Not enough data
8.3
1090
Not enough data
8.3
1103
Not enough data
Platform
8.3
1082
Not enough data
8.4
1112
Not enough data
8.7
1156
Not enough data
8.8
1169
Not enough data
8.6
1089
Not enough data
8.6
1133
Not enough data
8.7
1121
Not enough data
Feature Not Available
Not enough data
8.3
681
Not enough data
Responses
8.2
35
Not enough data
8.4
33
Not enough data
8.1
33
Not enough data
Automation - AI Agents
8.0
33
Not enough data
8.0
32
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
32
Not enough data
Platform
8.3
32
Not enough data
8.4
32
Not enough data
8.2
31
Not enough data
Autonomy - AI Agents
8.2
32
Not enough data
8.3
32
Not enough data
8.5
32
Not enough data
8.3
32
Not enough data
Generative AI
8.5
32
Not enough data
8.5
32
Not enough data
Responses
8.2
90
Not enough data
Feature Not Available
Not enough data
8.2
81
Not enough data
8.5
84
Not enough data
Feature Not Available
Not enough data
Platform
8.0
78
Not enough data
8.3
82
Not enough data
8.2
82
Not enough data
8.4
82
Not enough data
Feature Not Available
Not enough data
8.3
76
Not enough data
8.3
87
Not enough data
Generative AI
8.3
66
Not enough data
8.1
66
Not enough data
Data collection
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
10.0
6
Segment Trending
Not enough data
10.0
7
Not enough data
9.7
5
Not enough data
10.0
6
Not enough data
10.0
5
Analysis
Not enough data
10.0
6
Not enough data
9.8
7
Not enough data
9.7
6
Platform
Not enough data
10.0
7
Not enough data
9.2
6
Not enough data
9.3
5
Not enough data
10.0
6
Not enough data
9.3
5
Not enough data
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
8.6
186
Not enough data
8.6
187
Not enough data
8.7
185
Not enough data
8.6
184
Not enough data
Survey Customization
8.6
180
Not enough data
8.7
179
Not enough data
8.7
141
Not enough data
Feature Not Available
Not enough data
Survey Insights
8.8
181
Not enough data
8.6
180
Not enough data
8.7
182
Not enough data
8.7
183
Not enough data
Agentic AI - Survey
8.7
60
Not enough data
8.6
60
Not enough data
8.6
60
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Planning
Not enough data
Not enough data
Publishing
Not enough data
Not enough data
Social Media
Not enough data
Not enough data
Planning
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation - AI Content Creation Platforms
8.4
48
Not enough data
8.5
47
Not enough data
8.5
48
Not enough data
Management - AI Content Creation Platforms
8.5
48
Not enough data
8.6
48
Not enough data
8.4
48
Not enough data
Consumer Intelligence
8.6
980
|
Verified
Not enough data
8.3
952
|
Verified
Not enough data
8.5
978
|
Verified
Not enough data
Reporting
Feature Not Available
Not enough data
8.3
933
|
Verified
Not enough data
8.8
1027
|
Verified
Not enough data
Media Monitoring
8.8
1019
|
Verified
Not enough data
8.9
1032
Not enough data
8.6
957
|
Verified
Not enough data
In-House Management
8.0
576
Not enough data
8.2
919
|
Verified
Not enough data
Generative AI
8.1
757
Not enough data
Agentic AI - Online Reputation Management
7.8
210
Not enough data
7.8
208
Not enough data
8.0
212
Not enough data
7.9
211
Not enough data
7.9
212
Not enough data
7.9
211
Not enough data
Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
8.1
35
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
8.1
35
Not enough data
7.7
35
Not enough data
Customer Interaction Automation - AI Customer Support Agents
8.1
35
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
8.0
35
Not enough data
Automation
8.1
35
Not enough data
8.0
35
Not enough data
8.1
35
Not enough data
Autonomy
7.9
35
Not enough data
8.0
35
Not enough data
8.2
35
Not enough data
8.3
35
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
SOCi and Serpstat are categorized as Local SEO
Unique Categories
SOCi is categorized as AI Content Creation Platforms, Multi-Location Marketing Platforms, AI Agents For Business Operations, Store Locator, Local Listing Management, Chatbots, Social Media Advertising, Online Reputation Management, Social Media Analytics, Social Media Suites, Social Media Management, Survey, and AI Customer Support Agents
Serpstat is categorized as Competitive Intelligence, Content Creation, Market Intelligence, Content Analytics, SEO Tools, and Paid Search Intelligence
Reviews
Reviewers' Company Size
SOCi
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Serpstat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
23.2%
Marketing and Advertising
6.8%
Health, Wellness and Fitness
6.8%
Retail
5.7%
Leisure, Travel & Tourism
4.9%
Other
52.6%
Marketing and Advertising
26.8%
Internet
13.9%
Information Technology and Services
6.6%
Computer Software
6.2%
Consumer Goods
2.7%
Other
43.8%
Discussions
I need step by step quidance
3 Comments
CD
Within the SOCi dashboard is SOCi University. They have a plethora of knowledge-based articles and videos to guide you through all dashboard functions.Read more
What type of integrations are available with SOCi?
1 Comment
NA
Hi Ashley, your Customer Success Manager will be happy to discuss these options with you via phone. SOCi has many integration methods for agencies that would...Read more
When will we be able to post more than 4 pictures at a time on Instagram and google account?
1 Comment
AC
Hi Fei,
Apologies for the delay on responding here. Earlier this year, the Instagram API was opened up so 3rd party applications can post multiple images...Read more
What is Serpstat used for?
3 Comments
SS
helps us analyze our competitor ads and perform long-tail keyword research,Read more
Will you have any sales in future?
1 Comment
Official Response from Serpstat
Hi Alex,
We will be happy to have you back and provide you with a personal offer as our recent customer. Please, get in touch via email v.alokhin@serpstat.comRead more
Serpstat has no more discussions with answers
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