# SMS-Magic, TrueDialog vs EZ Texting Comparison

| | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Star Rating** | 4.0 out of 5 | 4.4 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 115 | 167 | 744 | 
| **Largest Market Segment** | Small-Business (61.1% of reviews) | Mid-Market (58.4% of reviews) | Small-Business (65.1% of reviews) | 
| **Entry Level Price** | Free Trial | Starting at $99.00 | Free Trial | 

---
## Top Pros & Cons

### SMS-Magic

Pros:
- Business Enhancement (6 reviews)
- Ease of Use (6 reviews)

Cons:
- Difficult Setup (3 reviews)
- Expensive (3 reviews)

### TrueDialog

Pros:
- Ease of Use (41 reviews)
- Easy Communication (28 reviews)

Cons:
- SMS Issues (8 reviews)
- Learning Curve (5 reviews)

### EZ Texting

Pros:
- Ease of Use (69 reviews)
- Easy Communication (25 reviews)

Cons:
- Expensive (22 reviews)
- Not Intuitive (8 reviews)

---
## Ratings Comparison
| Rating | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
  | **Meets Requirements** | 8.5 (100 reviews) | 8.8 (144 reviews) | 9.0 (618 reviews) | 
  | **Ease of Use** | 8.3 (105 reviews) | 8.8 (147 reviews) | 9.2 (626 reviews) | 
  | **Ease of Setup** | 7.9 (88 reviews) | 8.7 (124 reviews) | 9.1 (469 reviews) | 
  | **Ease of Admin** | 8.0 (75 reviews) | 9.0 (36 reviews) | 9.2 (420 reviews) | 
  | **Quality of Support** | 8.2 (93 reviews) | 9.0 (125 reviews) | 8.7 (557 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.0 (73 reviews) | 9.4 (34 reviews) | 9.1 (415 reviews) | 
  | **Product Direction (% positive)** | 7.4 (103 reviews) | 9.1 (146 reviews) | 8.4 (609 reviews) | 

---
## Pricing

### SMS-Magic

#### Entry-Level Pricing

Plan: Free Trial

Price: Free Trial

Key Features:
- Access to all of SMS Magic&#39;s features
- Ability to send and receive text messages
- Automate workflows

[Browse all 4 editions](https://www.g2.com/products/sms-magic/pricing)

#### Free Trial

Yes

### TrueDialog

#### Entry-Level Pricing

Plan: Small Business

Price: Starting at $99.00

Description: No setup fee. All plans are annual contracts that can be prepaid for discounted monthly rate. Seats priced at $9.99/month. Message overages are $0.024

Key Features:
- 5,000 messages/month included
- Automated 10DLC Process

[Browse all 4 editions](https://www.g2.com/products/truedialog/pricing)

#### Free Trial

No

### EZ Texting

#### Entry-Level Pricing

Plan: 14-Day Trial

Price: Free Trial

Description: Experience the full power of EZ Texting

Key Features:
- No credit card needed: Start risk-free
- Effortless setup: Get up and running in minutes
- Unlimited contacts: Easily organize and manage your audience

[Browse all 5 editions](https://www.g2.com/products/ez-texting/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **SMS-Magic** | 7.5/10 | 77 |
| **TrueDialog** | 7.8/10 | 140 |
| **EZ Texting** | 7.9/10 | 438 |

#### Text Messaging

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Bulk SMS** | 8.3 (76 reviews) | 8.3 (127 reviews) | 9.4 (403 reviews) ✓ Verified | 
| **Two-Way Text Messaging** | 8.4 (76 reviews) | 9.0 (129 reviews) | 8.6 (339 reviews) ✓ Verified | 
| **Text Scheduler** | 8.1 (75 reviews) | 7.5 (119 reviews) | 9.0 (329 reviews) ✓ Verified | 
| **Automatic Replies** | 7.8 (70 reviews) | 7.5 (114 reviews) | 8.5 (284 reviews) ✓ Verified | 
| **Automatic URL Shortening** | 7.3 (67 reviews) | 7.3 (115 reviews) | 8.5 (303 reviews) ✓ Verified | 
| **MMS Marketing** | 6.9 (60 reviews) | 7.5 (117 reviews) | 8.6 (308 reviews) ✓ Verified | 
| **Personalization** | 7.9 (68 reviews) | 7.8 (113 reviews) | 8.7 (257 reviews) ✓ Verified | 
| **Transactional SMS** | 7.8 (62 reviews) | 7.4 (107 reviews) | 8.0 (188 reviews) | 

#### SMS Platform

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Reporting** | 6.7 (65 reviews) | 7.5 (113 reviews) | 8.5 (307 reviews) ✓ Verified | 
| **Automation** | 7.9 (67 reviews) | 7.6 (114 reviews) | 8.6 (285 reviews) ✓ Verified | 
| **White Label** | 6.8 (57 reviews) | 7.0 (105 reviews) | Feature Not Available | 
| **Text-to-Landline** | 5.8 (57 reviews) | 7.0 (103 reviews) | 7.0 (164 reviews) ✓ Verified | 
| **Short Codes** | 6.6 (59 reviews) | 7.3 (107 reviews) | 7.7 (200 reviews) ✓ Verified | 
| **API Integration** | 7.3 (62 reviews) | 7.7 (113 reviews) | 7.5 (163 reviews) ✓ Verified | 

#### Agentic AI - SMS Marketing

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (27 reviews) | 6.8 (34 reviews) | 
| **Multi-step Planning** | Not enough data | 8.3 (27 reviews) | 7.0 (33 reviews) | 
| **Cross-system Integration** | Not enough data | 8.2 (27 reviews) | 6.8 (34 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.3 (27 reviews) | 7.0 (35 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (28 reviews) | 7.2 (34 reviews) | 
| **Decision Making** | Not enough data | 8.3 (27 reviews) | 7.3 (34 reviews) | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **SMS-Magic** | N/A | N/A |
| **TrueDialog** | N/A | N/A |
| **EZ Texting** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### RCS Business Messaging

| Product | Score | Reviews |
|---|---|---|
| **SMS-Magic** | N/A | N/A |
| **TrueDialog** | N/A | N/A |
| **EZ Texting** | N/A | N/A |

#### Messaging - RCS Business Messaging

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Personalization** | Not enough data | Not enough data | Not enough data | 
| **Rich Media** | Not enough data | Not enough data | Not enough data | 
| **Interactive Messages** | Not enough data | Not enough data | Not enough data | 
| **Branded Templates** | Not enough data | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | Not enough data | 
| **Conversational RCS** | Not enough data | Not enough data | Not enough data | 
| **Transactional RCS** | Not enough data | Not enough data | Not enough data | 
| **Promotional RCS** | Not enough data | Not enough data | Not enough data | 

#### Security / Verification - RCS Business Messaging

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Verified Sender** | Not enough data | Not enough data | Not enough data | 
| **Encryption** | Not enough data | Not enough data | Not enough data | 
| **Authentification** | Not enough data | Not enough data | Not enough data | 

#### Analytics / Deliverability - RCS Business Messaging

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Read Receipts** | Not enough data | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | Not enough data | 
| **SMS Fallback** | Not enough data | Not enough data | Not enough data | 

#### AI - RCS Business Messaging

| Feature | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **AI** | Not enough data | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)

**Unique to SMS-Magic (1):** [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps)


**Unique to EZ Texting (1):** [ RCS Business Messaging Software](https://www.g2.com/categories/rcs-business-messaging)


---
## Reviewer Demographics

### By Company Size

| Segment | SMS-Magic | TrueDialog | EZ Texting | 
|---|---|---|---|
| **Small-Business** | 61.1% | 24.8% | 65.1% | 
| **Mid-Market** | 35.4% | 58.4% | 29.1% | 
| **Enterprise** | 3.5% | 16.8% | 5.7% | 

### By Industry

#### SMS-Magic

- **Financial Services:** 15.2%
- **Consulting:** 8.0%
- **Staffing and Recruiting:** 8.0%
- **Legal Services:** 8.0%
- **Non-Profit Organization Management:** 8.0%
- **Higher Education:** 7.1%
- **Marketing and Advertising:** 6.3%
- **Education Management:** 4.5%
- **Hospital &amp; Health Care:** 3.6%
- **Hospitality:** 2.7%
- **Other:** 28.6%

#### TrueDialog

- **Higher Education:** 26.2%
- **Education Management:** 16.8%
- **Apparel &amp; Fashion:** 10.1%
- **Financial Services:** 5.4%
- **Computer Software:** 3.4%
- **Hospital &amp; Health Care:** 3.4%
- **Wholesale:** 2.7%
- **Construction:** 2.7%
- **Sports:** 2.7%
- **Retail:** 2.7%
- **Other:** 24.2%

#### EZ Texting

- **Non-Profit Organization Management:** 10.6%
- **Real Estate:** 7.9%
- **Religious Institutions:** 6.2%
- **Marketing and Advertising:** 5.9%
- **Health, Wellness and Fitness:** 4.9%
- **Retail:** 4.8%
- **Construction:** 4.1%
- **Financial Services:** 3.9%
- **Education Management:** 3.1%
- **Hospital &amp; Health Care:** 2.8%
- **Other:** 45.8%

---
## Alternatives

### Alternatives to SMS-Magic

- [Twilio](https://www.g2.com/products/twilio/reviews) — 4.1/5 stars (518 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2561 reviews)
- [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews)
- [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) — 4.7/5 stars (642 reviews)
- [Textline](https://www.g2.com/products/textline/reviews) — 4.7/5 stars (377 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4460 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1681 reviews)
- [TextUs](https://www.g2.com/products/textus/reviews) — 4.7/5 stars (629 reviews)
- [Attentive](https://www.g2.com/products/attentive/reviews) — 4.5/5 stars (1381 reviews)

### Alternatives to TrueDialog

- [SlickText](https://www.g2.com/products/slicktext/reviews) — 4.8/5 stars (1833 reviews)
- [Attentive](https://www.g2.com/products/attentive/reviews) — 4.5/5 stars (1381 reviews)
- [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) — 4.7/5 stars (642 reviews)
- [TextUs](https://www.g2.com/products/textus/reviews) — 4.7/5 stars (629 reviews)
- [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews)
- [Textline](https://www.g2.com/products/textline/reviews) — 4.7/5 stars (377 reviews)
- [Constant Contact](https://www.g2.com/products/constant-contact/reviews) — 4.1/5 stars (7391 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2561 reviews)
- [Heymarket](https://www.g2.com/products/heymarket/reviews) — 4.6/5 stars (441 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1356 reviews)

### Alternatives to EZ Texting

- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2561 reviews)
- [SlickText](https://www.g2.com/products/slicktext/reviews) — 4.8/5 stars (1833 reviews)
- [Textedly](https://www.g2.com/products/textedly/reviews) — 4.6/5 stars (1335 reviews)
- [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) — 4.7/5 stars (642 reviews)
- [Twilio](https://www.g2.com/products/twilio/reviews) — 4.1/5 stars (518 reviews)
- [Attentive](https://www.g2.com/products/attentive/reviews) — 4.5/5 stars (1381 reviews)
- [Avochato](https://www.g2.com/products/avochato/reviews) — 4.4/5 stars (199 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4055 reviews)
- [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1350 reviews)

---
## Top Discussions

### SMS-Magic

No discussions available for this product.

### TrueDialog

No discussions available for this product.

### EZ Texting

- Title: [What is EZ Texting used for?](https://www.g2.com/discussions/what-is-ez-texting-used-for) — 2 comments *(includes official response)*
  > **Top comment:** "EZ Texting is a top-rated cloud-based platform that includes mass texting, MMS texting, delivery reports, reminder campaigns, text polls, keywords, textable..."
- Title: [Is EZ Texting free?](https://www.g2.com/discussions/is-ez-texting-free) — 1 comment
  > **Top comment:** "No"
- Title: [What is EZ Texting?](https://www.g2.com/discussions/what-is-ez-texting) — 1 comment
  > **Top comment:** "A mass and group texting platform "
- Title: [How can I get more help setting up campaigns?](https://www.g2.com/discussions/30796-how-can-i-get-more-help-setting-up-campaigns) — 1 comment, 1 upvote
  > **Top comment:** "Hi Baeth! We&#39;d love to help you set up some campaigns. You can contact our Support Team here: https://www.eztexting.com/help#contact-support 

In the..."
- Title: [Is there a way to integrate with Square?](https://www.g2.com/discussions/is-there-a-way-to-integrate-with-square) — 1 comment, 1 upvote
  > **Top comment:** "Hi Victor! Currently, EZ Texting supports integrations with the following applications: SalesForce, Aweber, iContact, Constant Contact. Eventbrite, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/sms-magic-vs-truedialog-vs-ez-texting)

