Introducing G2.ai, the future of software buying.Try now
Compare Smartly and Spirable 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Adcredo
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
NEXD
Visit Website
At a Glance
Market Segments
Mid-Market (51.4% of reviews)
Small-Business (42.9% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
% Fee of Media Spend
No pricing available
Smartly
Star Rating
(468)4.4 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
% Fee of Media Spend
Browse all 2 pricing plansSpirable
Star Rating
(15)4.5 out of 5
Market Segments
Small-Business (42.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about SpirableSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Smartly excels in its Quality of Support with a score of 9.3, while Spirable follows closely with a score of 9.7, indicating that both platforms are highly regarded for their customer service.
- Reviewers mention that Smartly's Creative Optimization feature is particularly strong, scoring 8.5, while Spirable outshines with a score of 9.3, suggesting that users find Spirable's tools more effective for enhancing ad creativity.
- G2 users highlight that Smartly's Campaign Scheduling feature scores 8.9, making it a robust option for managing campaigns, whereas Spirable's score of 8.1 indicates it may not be as user-friendly in this area.
- Users on G2 report that Smartly's Dynamic Versioning feature scores 8.7, which is beneficial for testing variations, while Spirable does not have a comparable feature, suggesting a gap in testing capabilities.
- Reviewers say that Smartly's Geo-Targeting feature scores 8.9, indicating strong location-based targeting, while Spirable's score of 7.7 suggests it may not be as effective in this area.
- Users report that both platforms have similar scores for API / Integrations at 8.3, indicating that they both offer solid integration capabilities, but Smartly's overall performance in other areas may provide a more comprehensive solution.
Pricing
Entry-Level Pricing
Smartly
Self-Serve + Support
% Fee
of Media Spend
The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.
Spirable
No pricing availableFree Trial
Smartly
No trial information availableSpirable
No trial information availableRatings
Meets Requirements
8.5
385
8.5
13
Ease of Use
8.3
387
8.8
13
Ease of Setup
8.3
178
7.3
5
Ease of Admin
8.3
178
7.3
5
Quality of Support
9.3
380
9.7
13
Has the product been a good partner in doing business?
8.9
176
9.7
5
Product Direction (% positive)
8.6
381
9.0
12
Features by Category
Authoring Tools
8.5
57
Not enough data
7.8
24
Not enough data
8.5
56
Not enough data
8.2
32
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
8.7
45
Not enough data
8.8
54
Not enough data
Publishing Tools
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.9
56
Not enough data
Platform Interoperability
8.8
20
8.0
5
Video Functionality
8.4
68
9.0
7
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
320
8.1
6
8.5
317
8.0
5
Feature Not Available
9.0
5
7.8
284
8.8
7
7.7
238
8.1
6
8.2
204
Feature Not Available
8.0
161
Feature Not Available
8.1
211
Not enough data
8.2
273
7.7
5
8.5
296
9.3
5
8.3
193
8.6
7
7.9
141
9.0
5
8.2
151
8.1
6
Targeting
8.8
312
8.3
6
8.9
293
Not enough data
8.9
288
7.7
5
Feature Not Available
8.0
5
Platform
8.3
221
8.3
5
8.4
273
7.5
6
8.3
291
9.3
5
8.3
311
8.6
6
8.5
261
8.1
7
8.3
279
8.6
6
8.4
258
9.4
6
8.6
223
9.3
5
8.2
274
7.5
6
Platform Interoperability
8.2(won by default)
27
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.7(won by default)
286
Not enough data
Campaign Management
8.2(won by 0.1)
320
8.1
6
8.5(won by 0.5)
317
8.0
5
Feature Not Available
9.0(won by default)
5
7.8
284
8.8(won by 1.0)
7
7.7
238
8.1(won by 0.4)
6
8.2(won by default)
204
Feature Not Available
8.0(won by default)
161
Feature Not Available
8.1(won by default)
211
Not enough data
8.2(won by 0.5)
273
7.7
5
8.5
296
9.3(won by 0.8)
5
8.3
193
8.6(won by 0.3)
7
7.9
141
9.0(won by 1.1)
5
8.2(won by 0.1)
151
8.1
6
Targeting
8.8(won by 0.5)
312
8.3
6
8.9(won by default)
293
Not enough data
8.9(won by 1.2)
288
7.7
5
Feature Not Available
8.0(won by default)
5
Platform
8.3(tied score)
221
8.3(tied score)
5
8.4(won by 0.9)
273
7.5
6
8.3
291
9.3(won by 1.0)
5
8.3
311
8.6(won by 0.3)
6
8.5(won by 0.4)
261
8.1
7
8.3
279
8.6(won by 0.3)
6
8.4
258
9.4(won by 1.0)
6
8.6
223
9.3(won by 0.7)
5
8.2(won by 0.7)
274
7.5
6
Categories
Categories
Shared Categories
Smartly and Spirable are categorized as Creative Management Platforms and Video Advertising
Unique Categories
Smartly is categorized as Social Media Advertising
Spirable has no unique categories
Reviews
Reviewers' Company Size
Smartly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Spirable
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
18.1%
Retail
13.1%
Leisure, Travel & Tourism
8.2%
Apparel & Fashion
7.3%
Food & Beverages
5.6%
Other
47.7%
Gambling & Casinos
21.4%
Non-Profit Organization Management
14.3%
Marketing and Advertising
14.3%
Market Research
7.1%
Hospital & Health Care
7.1%
Other
35.7%
Discussions
What is your favorite feature of Smartly? How are you utilizing it to drop your CPA?
1 Comment
AM
I think the dinamyc ads through image templates are a powerful feature but requires a lot of work.
If you want something quick, I suggest you to try these...Read more
Would you add the option of creating reach and frequency campaigns?
1 Comment
AM
I think it is not available since Smartly is focus on performance.
R&F campaigns reserves inventory paying a fixed CPM but I guess you can create this kind...Read more
what is the best use-case of smartly you have seen in the industry?
1 Comment
JC
There are so many great use cases of our platform that it is hard to pick just one as the best! But being able to customize, personalize, and localize...Read more
Spirable has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
