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Compare Smartfluence and Upfluence 
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At a Glance
Market Segments
Small-Business (92.9% of reviews)
Small-Business (68.8% of reviews)
Entry-Level Pricing
$1,000.00
Starting at $478.00 1 Search and Contact Module Per Month
Smartfluence
Star Rating
(15)5.0 out of 5
Market Segments
Small-Business (92.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$1,000.00
Browse all 2 pricing plansUpfluence
Star Rating
(139)4.6 out of 5
Market Segments
Small-Business (68.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $478.00 1 Search and Contact Module Per Month
Learn more about UpfluenceSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Upfluence excels in its User-Generated Content (UGC) Management feature, scoring 9.4, which allows brands to effectively curate and utilize content created by their audience. In contrast, Smartfluence does not have a comparable feature that stands out, leading to a less robust UGC strategy.
- Reviewers mention that Smartfluence shines in Ease of Use, achieving a perfect score of 10.0, making it particularly appealing for small businesses that may not have extensive technical resources. Upfluence, while still user-friendly, scores slightly lower at 8.7, indicating a steeper learning curve for some users.
- G2 users highlight Upfluence's strong Influencer Collaboration capabilities, with a score of 9.0, which facilitates seamless communication and project management with influencers. Smartfluence, while effective, does not receive the same level of praise in this area, suggesting it may lack some collaborative features.
- Users on G2 report that Upfluence's Campaign Analytics feature, scoring 9.1, provides detailed insights that help brands measure the effectiveness of their influencer campaigns. Smartfluence, with a score of 9.4, is noted for its reporting capabilities, but some users feel it lacks the depth of analysis found in Upfluence.
- Reviewers mention that Upfluence's Influencer Scoring feature, scoring 8.9, is particularly useful for brands looking to identify the best influencers for their campaigns based on engagement metrics. Smartfluence, while offering similar functionality, does not receive the same level of acclaim, indicating potential gaps in its scoring methodology.
- Users say that Upfluence's Content Scheduling feature, scoring 9.7, is highly praised for its flexibility and ease of use, allowing brands to plan their content effectively. Smartfluence, while functional, does not match this level of user satisfaction, suggesting it may not be as intuitive or feature-rich in this area.
Pricing
Entry-Level Pricing
Smartfluence
Essential Package
$1,000.00
Get started with your influencer marketing campaigns with our basic package that is suitable for new brands & agencies.
- Unlimited Influencer Searches
- Contact 250 Influencers / Month
- Access 250 Audience Reports / Month
Upfluence
Modular Custom Pricing
Starting at $478.00
1 Search and Contact Module Per Month
Scale effectively with tailored modules that maximize value and ROI as your business evolves.
- Search and Contact
Free Trial
Smartfluence
Free Trial is available
Upfluence
Free Trial is available
Ratings
Meets Requirements
9.7
10
8.8
118
Ease of Use
10.0
10
8.8
119
Ease of Setup
Not enough data
8.7
57
Ease of Admin
Not enough data
8.7
50
Quality of Support
9.7
10
9.3
116
Has the product been a good partner in doing business?
Not enough data
8.8
48
Product Direction (% positive)
10.0
8
8.7
105
Features by Category
Identify
Not enough data
9.1
33
Not enough data
9.3
34
Not enough data
9.2
33
Manage
Not enough data
9.2
30
Not enough data
9.4
12
Not enough data
9.0
28
Not enough data
9.3
25
Not enough data
9.7
13
Results
Not enough data
9.5
13
Not enough data
9.4
29
Not enough data
9.4
27
Influencer Marketing
Not enough data
8.9
82
|
Verified
Not enough data
8.9
84
|
Verified
Not enough data
8.9
86
|
Verified
Not enough data
8.8
85
|
Verified
Not enough data
9.0
79
|
Verified
Not enough data
9.4
54
Not enough data
9.2
71
|
Verified
Not enough data
9.1
75
|
Verified
Not enough data
9.0
74
|
Verified
Not enough data
9.0
71
|
Verified
Not enough data
9.2
41
|
Verified
Not enough data
9.1
42
Not enough data
8.9
19
Not enough data
9.1
25
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Smartfluence and Upfluence are categorized as Influencer Marketing Platforms
Reviews
Reviewers' Company Size
Smartfluence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Upfluence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
21.4%
Retail
14.3%
Consumer Goods
14.3%
Luxury Goods & Jewelry
7.1%
Hospital & Health Care
7.1%
Other
35.7%
Marketing and Advertising
18.1%
Retail
6.5%
Health, Wellness and Fitness
6.5%
Consumer Goods
6.5%
Apparel & Fashion
5.8%
Other
56.5%
Discussions
Smartfluence has no discussions with answers
Can I contact influencers directly within the platform?
1 Comment
Official Response from Upfluence
Upfluence software is an all-in-one influencer software that allows you to identify influencers, contact them at scale, and manage your campaign all in one...Read more
How can I manage my campaign on Upfluence Software?
1 Comment
Official Response from Upfluence
With Upfluence software, you can manage your influencer campaign from start to finish. Once you have defined your campaign objectives, you can create and...Read more
How can I analyze my campaign’s performance?
1 Comment
Official Response from Upfluence
Upfluence Software includes a social stream tool that allows you to monitor your brand mentions across social media and measure the impact of your campaign....Read more
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