Introducing G2.ai, the future of software buying.Try now
Compare Similarweb and Yoast 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Profound
Visit Website
At a Glance
Market Segments
Mid-Market (42.3% of reviews)
Small-Business (81.6% of reviews)
Entry-Level Pricing
Free Trial
Starting at $19.00 Per Month
Similarweb
Star Rating
(1,008)4.5 out of 5
Market Segments
Mid-Market (42.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansYoast
Star Rating
(193)4.5 out of 5
Market Segments
Small-Business (81.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $19.00 Per Month
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Similarweb excels in web tracking with a score of 8.4, providing comprehensive insights into website traffic sources, while Yoast's focus is more on SEO auditing with a higher score of 8.6, making it a better choice for those prioritizing search engine optimization.
- Reviewers mention that Similarweb's data collection capabilities, particularly in natural language processing (NLP), scored lower at 7.0, indicating potential limitations in understanding user intent compared to Yoast, which offers robust SEO change tracking features with a score of 8.2.
- G2 users highlight that Yoast shines in content insights with a score of 8.6, making it a preferred tool for content creators, while Similarweb's content creation tools received a lower score of 7.7, suggesting it may not be as effective for users focused on content strategy.
- Users on G2 report that Similarweb's benchmarking features scored 8.5, which is beneficial for competitive analysis, whereas Yoast's keyword research capabilities scored 8.4, indicating a strong focus on optimizing content for search engines.
- Reviewers mention that Similarweb's quality of support is rated at 8.7, which is slightly higher than Yoast's 8.5, suggesting that users may find more responsive assistance with Similarweb when facing challenges.
- Users say that Yoast's AI text summarization feature scored 8.0, which is particularly useful for content creators looking to streamline their writing process, while Similarweb's AI capabilities lag behind with a score of 7.2, indicating a potential area for improvement.
Pricing
Entry-Level Pricing
Similarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Yoast
Yoast SEO for Shopify
Starting at $19.00
Per Month
SEO best practice can be difficult to navigate, especially if you are wearing multiple hats and have limited time available. Yoast SEO for Shopify takes the guesswork out of SEO, guiding you through optimization best practice.
Set up in 5 mins or less
- Structured data output for your products, meaning more attractive SERP listings
- AI powered suggestions to optimize your meta descriptions and titles for SEO
- Seamless integrations: judge.me, Ali Reviews, Loox, Opinew, Semrush & Weglot
Free Trial
Similarweb
Free Trial is available
Yoast
Free Trial is available
Ratings
Meets Requirements
8.5
826
9.0
133
Ease of Use
8.6
834
9.1
139
Ease of Setup
8.7
337
8.8
60
Ease of Admin
8.6
268
8.7
46
Quality of Support
8.7
734
8.5
97
Has the product been a good partner in doing business?
8.7
273
8.3
40
Product Direction (% positive)
8.9
788
8.6
127
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
472
Not enough data
8.4
234
Not enough data
Agentic AI - Competitive Intelligence
7.6
22
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
499
Not enough data
Platform Content
Feature Not Available
Not enough data
Platform Reporting
8.2
504
Not enough data
8.4
505
Not enough data
SEO Auditing & Monitoring
7.6
53
Feature Not Available
8.1
54
Feature Not Available
8.1
136
Feature Not Available
7.4
48
8.5
67
Agentic AI - SEO Tools
7.7
11
Not enough data
8.2
11
Not enough data
8.3
11
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
11
Not enough data
SEO Content & Rankings
7.6
137
Feature Not Available
8.5
192
7.8
96
8.2
157
7.9
81
7.9
144
7.7
63
8.2
148
8.4
72
SEO Reporting
9.0
194
Feature Not Available
8.7
175
7.6
67
8.3
163
Feature Not Available
Feature Not Available
Feature Not Available
Generative AI
Feature Not Available
7.6
30
Feature Not Available
7.9
30
Data collection
7.2
270
Not enough data
Feature Not Available
Not enough data
7.8
343
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
337
|
Verified
Not enough data
Segment Trending
8.4
445
|
Verified
Not enough data
7.5
377
Not enough data
8.3
418
|
Verified
Not enough data
Feature Not Available
Not enough data
Analysis
8.3
419
Not enough data
8.4
444
|
Verified
Not enough data
7.7
325
|
Verified
Not enough data
Platform
8.5
455
|
Verified
Not enough data
8.3
390
|
Verified
Not enough data
7.3
315
|
Verified
Not enough data
7.5
305
|
Verified
Not enough data
7.8
333
|
Verified
Not enough data
8.0
313
Not enough data
Agentic AI - Market Intelligence
8.3
12
Not enough data
Feature Not Available
Not enough data
Platform Insights
7.6
199
Not enough data
7.5
180
Not enough data
7.8
196
Not enough data
7.1
209
Not enough data
8.1
219
Not enough data
8.0
209
Not enough data
7.9
207
Not enough data
Agentic AI - Digital Advertising Intelligence
8.6
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform Additional Functionality
7.9
206
Not enough data
7.0
165
Not enough data
Platform Basics
8.4
217
Not enough data
7.4
193
Not enough data
8.1
225
Not enough data
Platform Data
7.4
163
Not enough data
8.0
188
Not enough data
8.7
226
Not enough data
7.6
184
Not enough data
Agentic AI - Operational Risk Management
Feature Not Available
Not enough data
Data Management
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Data as a Service
9.4
6
Not enough data
9.7
6
Not enough data
Architecture
Feature Not Available
Not enough data
Feature Not Available
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Not enough data
8.7
137
Not enough data
Feature Not Available
Not enough data
Metrics
8.1
116
Not enough data
8.3
126
Not enough data
8.3
128
Not enough data
8.0
119
Not enough data
7.7
117
Not enough data
8.7
129
Not enough data
Agentic AI - Content Analytics
7.7
13
Not enough data
7.6
13
Not enough data
7.9
13
Not enough data
8.3
13
Not enough data
8.8
13
Not enough data
Categories
Categories
Shared Categories
Similarweb and Yoast are categorized as SEO Tools
Unique Categories
Similarweb is categorized as Data as a Service (DaaS), Paid Search Intelligence, Digital Advertising Intelligence, Competitive Intelligence, Market Intelligence, Content Analytics, and Answer Engine Optimization (AEO)
Yoast has no unique categories
Reviews
Reviewers' Company Size
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yoast
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
26.6%
Retail
7.1%
Financial Services
6.8%
Information Technology and Services
5.8%
Computer Software
4.3%
Other
49.4%
Marketing and Advertising
27.2%
Information Technology and Services
12.6%
Computer Software
7.3%
Education Management
4.7%
Writing and Editing
2.6%
Other
45.5%
Discussions
ffffff
2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
How can we go beyond Yoast?
4 Comments
HN
Well, To go beyond Yoast SEO is probably dangerous. However, try not to optimize too much, as you'll end up making engines happy and not readers. Focus on...Read more
What is Yoast software?
2 Comments
AG
Yoast is an app that helps you add SEO to your Wordpress site/blog. Very helpful if you don’t know much about thatRead more
What can Yoast do?
2 Comments
ST
It helps me to improve https://surftware.com and https://sahconn.comRead more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
