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Compare Similarweb and Web CEO 
At a Glance
Market Segments
Mid-Market (42.4% of reviews)
Small-Business (88.5% of reviews)
Entry-Level Pricing
Free Trial
$299.00 Per Month
Similarweb
Star Rating
(1,011)4.5 out of 5
Market Segments
Mid-Market (42.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansWeb CEO
Star Rating
(166)4.7 out of 5
Market Segments
Small-Business (88.5% of reviews)
Pros & Cons
Entry-Level Pricing
$299.00 Per Month
Browse all 4 pricing plansSimilarweb vs Web CEO
When assessing the two solutions, reviewers found them equally easy to use. However, Web CEO is easier to set up and administer. Reviewers also preferred doing business with Web CEO overall.
- Reviewers felt that Web CEO meets the needs of their business better than Similarweb.
- When comparing quality of ongoing product support, reviewers felt that Web CEO is the preferred option.
- When assessing product direction, Similarweb and Web CEO received similar ratings from our reviewers.
Pricing
Entry-Level Pricing
Similarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Web CEO
Corporate
$299.00
Per Month
A Marketing Platform for in-house SEO teams
- 30 active projects
- 2400 keywords in Rank Tracker
- 5 SERP scan depth
Free Trial
Similarweb
Free Trial is available
Web CEO
Free Trial is available
Ratings
Meets Requirements
8.5
828
9.0
148
Ease of Use
8.6
836
8.6
149
Ease of Setup
8.7
339
8.9
118
Ease of Admin
8.6
269
8.9
107
Quality of Support
8.7
736
9.4
135
Has the product been a good partner in doing business?
8.7
274
9.3
101
Product Direction (% positive)
8.9
790
8.9
148
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
Not enough data
9.3
41
Not enough data
8.5
34
Not enough data
8.7
40
Not enough data
8.2
31
Not enough data
8.3
34
Not enough data
9.0
39
Platform Basics
8.3
473
9.0
40
8.4
234
9.0
42
Agentic AI - Competitive Intelligence
7.6
22
Not enough data
Platform Data
Feature Not Available
8.2
35
Feature Not Available
7.9
34
8.1
500
7.9
33
Platform Content
Feature Not Available
7.5
27
Platform Reporting
8.2
504
8.8
39
8.4
506
8.6
38
SEO Auditing & Monitoring
7.6
53
8.9
81
8.1
54
9.3
77
8.1
136
9.2
74
7.4
48
9.2
76
Agentic AI - SEO Tools
7.7
11
6.7
5
8.2
11
6.7
5
8.3
11
8.0
5
Feature Not Available
6.7
5
Feature Not Available
7.0
5
Feature Not Available
7.0
5
8.6
11
7.0
5
SEO Content & Rankings
7.6
137
8.3
115
8.5
193
8.9
128
8.2
158
9.1
127
7.9
144
8.6
79
8.2
148
8.4
67
SEO Reporting
9.1
195
8.8
128
8.7
175
8.8
82
8.3
163
8.7
83
Feature Not Available
9.0
71
Generative AI
Feature Not Available
7.2
34
Feature Not Available
7.4
33
Data collection
7.2
270
Not enough data
Feature Not Available
Not enough data
7.8
343
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
337
|
Verified
Not enough data
Segment Trending
8.4
445
|
Verified
Not enough data
7.5
377
Not enough data
8.3
419
|
Verified
Not enough data
Feature Not Available
Not enough data
Analysis
8.3
419
Not enough data
8.4
444
|
Verified
Not enough data
7.7
325
|
Verified
Not enough data
Platform
8.5
456
|
Verified
Not enough data
8.3
390
|
Verified
Not enough data
7.3
315
|
Verified
Not enough data
7.5
305
|
Verified
Not enough data
7.8
333
|
Verified
Not enough data
8.0
313
Not enough data
Agentic AI - Market Intelligence
8.3
12
Not enough data
Feature Not Available
Not enough data
Platform Insights
7.6
199
Not enough data
7.5
180
Not enough data
7.8
196
Not enough data
7.1
209
Not enough data
8.1
219
Not enough data
8.0
209
Not enough data
7.9
207
Not enough data
Agentic AI - Digital Advertising Intelligence
8.6
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform Additional Functionality
7.9
206
Not enough data
7.0
165
Not enough data
Platform Basics
8.4
217
Not enough data
7.4
193
Not enough data
8.1
225
Not enough data
Platform Data
7.4
163
Not enough data
8.0
188
Not enough data
8.7
226
Not enough data
7.6
184
Not enough data
Agentic AI - Operational Risk Management
Feature Not Available
Not enough data
Data Management
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Data as a Service
9.4
6
Not enough data
9.7
6
Not enough data
Architecture
Feature Not Available
Not enough data
Feature Not Available
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
7.6
34
8.7
137
8.0
40
Feature Not Available
7.4
34
Metrics
8.1
116
8.2
42
8.3
127
8.6
38
8.3
128
8.6
38
8.0
119
8.1
35
7.7
117
8.2
36
8.7
129
9.2
42
Agentic AI - Content Analytics
7.7
13
Not enough data
7.6
13
Not enough data
7.9
13
Not enough data
8.3
13
Not enough data
8.8
13
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Similarweb and Web CEO are categorized as Competitive Intelligence, Content Analytics, and SEO Tools
Unique Categories
Similarweb is categorized as Data as a Service (DaaS), Paid Search Intelligence, Digital Advertising Intelligence, Market Intelligence, and Answer Engine Optimization (AEO)
Web CEO is categorized as Local SEO
Reviews
Reviewers' Company Size
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Web CEO
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
26.6%
Retail
7.0%
Financial Services
6.7%
Information Technology and Services
5.8%
Computer Software
4.3%
Other
49.4%
Marketing and Advertising
31.4%
Internet
11.9%
Information Technology and Services
8.8%
Health, Wellness and Fitness
4.4%
Leisure, Travel & Tourism
2.5%
Other
40.9%
Discussions
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2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
Some of my backlinks are considered toxic. What should I do?
2 Comments
CM
Some toxic backlinks are not terrible or urgent. Check each one to see where it is from. When possible remove these toxic links if they're not necessary....Read more
Do you provide any SEO recommendations?
2 Comments
CM
With your subscription hire a professional to assist you with the advanced plans on digging into the deep technical side of things. Understanding the...Read more
How do I view a ranking report for a certain date from the past?
2 Comments
Official Response from Web CEO
In your Rank Tracking report find the "Last scan (date)" button in the top left corner of the report menu and click it to open the calendar. Navigate to...Read more
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