# Similarweb vs Surfer Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Similarweb excels in providing comprehensive competitive insights and market analysis, with users appreciating its **user-friendly dashboard** that allows for easy navigation and visualization of traffic trends.
- **Users say** Surfer stands out for its **Content Editor** , which simplifies the organization and structuring of content. The **auto-optimise feature** is particularly praised as a helpful tool for ensuring content is well-optimized after manual adjustments.
- **According to verified reviews** , Similarweb's ability to analyze competitor sources and industry benchmarks is a significant advantage, making it a preferred choice for users focused on **strategic decision-making** and market analysis.
- **Reviewers mention** that Surfer's NLP-driven content optimization and SERP-based recommendations effectively remove guesswork from on-page SEO, helping teams stay aligned and focused on results, which is a major plus for content creators.
- **Users highlight** that while Similarweb has a broader market appeal, Surfer is particularly favored by small businesses, as evidenced by its high percentage of reviews from this segment, indicating a strong fit for **smaller-scale operations**.
- **G2 reviewers note** that both tools have their strengths, but Surfer's recent feedback indicates a higher satisfaction with **ease of use** and **support quality** , making it a compelling option for those who prioritize a smooth user experience.



| | Similarweb | Surfer | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.8 out of 5 | 
| **Total Reviews** | 1,165 | 543 | 
| **Largest Market Segment** | Mid-Market (41.6% of reviews) | Small-Business (92.9% of reviews) | 
| **Entry Level Price** | Free Trial | Starting at $99.00 | 

---
## Top Pros & Cons

### Similarweb

Pros:
- Ease of Use (142 reviews)
- Insights (118 reviews)

Cons:
- Data Inaccuracy (60 reviews)
- Inaccurate Data (57 reviews)

### Surfer

Pros:
- Content Creation (9 reviews)
- SEO Optimization (8 reviews)

Cons:
- Credit Issues (4 reviews)
- High Costs (4 reviews)

---
## Ratings Comparison
| Rating | Similarweb | Surfer | 
|---|---|---|
  | **Meets Requirements** | 8.4 (910 reviews) | 9.3 (317 reviews) | 
  | **Ease of Use** | 8.6 (924 reviews) | 9.3 (323 reviews) | 
  | **Ease of Setup** | 8.7 (423 reviews) | 9.4 (152 reviews) | 
  | **Ease of Admin** | 8.6 (286 reviews) | 9.4 (123 reviews) | 
  | **Quality of Support** | 8.7 (807 reviews) | 9.4 (278 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (292 reviews) | 9.6 (118 reviews) | 
  | **Product Direction (% positive)** | 8.9 (873 reviews) | 9.2 (278 reviews) | 

---
## Pricing

### Similarweb

#### Entry-Level Pricing

Plan: Free trial

Price: Free Trial

Description: Ideal for Individual marketers who want to have basic data about their competitors. 

Key Features:
- Basic Traffic Overview

[Browse all 6 editions](https://www.g2.com/products/similarweb/pricing)

#### Free Trial

Yes

### Surfer

#### Entry-Level Pricing

Plan: Standard

Price: Starting at $99.00

Description: Align your team with a unified workflow and start growing your visibility in AI search.

Key Features:
- Generate, write, and optimize 360 documents with LLM and SERP-based insights
- Track AI Visibility in ChatGPT with 25 AI Prompts
- Collaborate with your team in one unified platform

[Browse all 5 editions](https://www.g2.com/products/surfer-surfer/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Content Marketing

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | N/A | N/A |
| **Surfer** | N/A | N/A |

#### Content Creation

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Content Creation Tools** | Not enough data | Not enough data | 
| **Content Curation** | Not enough data | Not enough data | 
| **Buyer Personas** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 

#### Optimization

| Feature | Similarweb | Surfer | 
|---|---|---|
| **SEO** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Dashboards & Reporting** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **ROI Reporting** | Not enough data | Not enough data | 

#### Logistics

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Customizable Templated Workflows** | Not enough data | Not enough data | 
| **Internal Communication** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Editing and Approval Tools** | Not enough data | Not enough data | 
| **Distribution Features** | Not enough data | Not enough data | 
| **Integrations & APIs** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 

### Competitive Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 8.2/10 | 658 |
| **Surfer** | N/A | N/A |

#### Platform Basics

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Centralized Platform** | 8.4 (503 reviews) | Not enough data | 
| **Web Tracking** | 8.4 (245 reviews) | Not enough data | 

#### Agentic AI - Competitive Intelligence

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Autonomous Task Execution** | 7.6 (24 reviews) | Not enough data | 

#### Platform Data

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Product Details** | Feature Not Available | Not enough data | 
| **Customer Feedback & Reviews** | Feature Not Available | Not enough data | 
| **Channel Acquisition** | 8.2 (533 reviews) | Not enough data | 

#### Platform Content 

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Battlecards** | Feature Not Available | Not enough data | 

#### Platform Reporting

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Customizable Dashboard** | 8.2 (520 reviews) | Not enough data | 
| **Benchmark Reporting** | 8.4 (545 reviews) | Not enough data | 

### SEO Tools

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 8.1/10 | 233 |
| **Surfer** | 8.2/10 | 257 |

#### SEO Auditing & Monitoring

| Feature | Similarweb | Surfer | 
|---|---|---|
| **SEO Alerting** | 7.6 (54 reviews) | 7.6 (165 reviews) | 
| **SEO Auditing** | 8.2 (56 reviews) | 9.2 (197 reviews) | 
| **SEO Change Tracking** | 8.2 (139 reviews) | 8.0 (163 reviews) | 
| **Technical SEO** | 7.4 (50 reviews) | 8.1 (166 reviews) | 

#### Agentic AI - SEO Tools

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Autonomous Task Execution** | 7.6 (11 reviews) | Not enough data | 
| **Multi-step Planning** | 8.2 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (11 reviews) | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | 8.6 (11 reviews) | Not enough data | 

#### SEO Content & Rankings

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Link Building** | 7.7 (138 reviews) | 7.0 (173 reviews) | 
| **Keyword Research** | 8.5 (203 reviews) | 8.5 (238 reviews) | 
| **SERP Rank Tracking** | 8.2 (160 reviews) | 8.8 (40 reviews) | 
| **Localization** | 7.8 (147 reviews) | 8.1 (178 reviews) | 
| **Content Insights** | 8.1 (151 reviews) | 9.2 (211 reviews) | 

#### SEO Reporting

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Competitor Analysis** | 9.1 (208 reviews) | 8.9 (227 reviews) | 
| **Data Visualization** | 8.7 (180 reviews) | 8.5 (204 reviews) | 
| **Custom Reports** | 8.2 (164 reviews) | 7.9 (161 reviews) | 
| **White Label** | Feature Not Available | 7.5 (121 reviews) | 

#### Generative AI

| Feature | Similarweb | Surfer | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 8.2 (58 reviews) | 
| **AI Text Summarization** | Feature Not Available | 7.6 (55 reviews) | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 8.0/10 | 551 |
| **Surfer** | N/A | N/A |

#### Data collection

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Natural Language Processing (NLP)** | 7.2 (270 reviews) | Not enough data | 
| **Data Sources** | Feature Not Available | Not enough data | 
| **Custom Research Sources** | 7.8 (344 reviews) ✓ Verified | Not enough data | 
| **Lead Enrichment** | Feature Not Available | Not enough data | 
| **Advanced Data Collection** | 7.8 (342 reviews) ✓ Verified | Not enough data | 

#### Segment Trending

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Web** | 8.4 (450 reviews) ✓ Verified | Not enough data | 
| **Social** | 7.5 (382 reviews) | Not enough data | 
| **Benchmarks** | 8.3 (428 reviews) ✓ Verified | Not enough data | 
| **Finance ** | Feature Not Available | Not enough data | 

#### Analysis

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Custom Dashboards** | 8.3 (421 reviews) | Not enough data | 
| **Reports** | 8.4 (448 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 7.7 (329 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Search** | 8.5 (465 reviews) ✓ Verified | Not enough data | 
| **User, Role, And Access Management** | 8.3 (392 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 7.3 (317 reviews) ✓ Verified | Not enough data | 
| **Alerts** | 7.5 (306 reviews) ✓ Verified | Not enough data | 
| **Collaboration** | 7.8 (334 reviews) ✓ Verified | Not enough data | 
| **Compliance** | 8.0 (313 reviews) | Not enough data | 

#### Agentic AI - Market Intelligence

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Cross-system Integration** | 8.5 (13 reviews) | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 

### Digital Advertising Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 7.8/10 | 251 |
| **Surfer** | N/A | N/A |

#### Platform Insights

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Ad Creatives** | 7.6 (200 reviews) | Not enough data | 
| **Buying Strategies** | 7.6 (182 reviews) | Not enough data | 
| **Publisher Data** | 7.8 (197 reviews) | Not enough data | 
| **Advertising Spend** | 7.2 (211 reviews) | Not enough data | 
| **Websites and Social Channels** | 8.1 (221 reviews) | Not enough data | 
| **Device Insights** | 8.0 (210 reviews) | Not enough data | 
| **Ad Intelligence Reporting** | 7.9 (207 reviews) | Not enough data | 

#### Agentic AI - Digital Advertising Intelligence

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 8.1 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 8.5 (8 reviews) | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

#### Platform Additional Functionality

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Ad Competitive Benchmarking** | 8.0 (207 reviews) | Not enough data | 
| **Alerts** | 7.0 (167 reviews) | Not enough data | 

### Paid Search Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 8.0/10 | 240 |
| **Surfer** | N/A | N/A |

#### Platform Basics

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Benchmarking** | 8.4 (217 reviews) | Not enough data | 
| **Ad Creatives** | 7.4 (193 reviews) | Not enough data | 
| **Paid Search Data** | 8.1 (226 reviews) | Not enough data | 

#### Platform Data

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Alerts** | 7.4 (163 reviews) | Not enough data | 
| **Data Access** | 8.0 (188 reviews) | Not enough data | 
| **Web Traffic** | 8.8 (227 reviews) | Not enough data | 
| **Subdomains** | 7.6 (185 reviews) | Not enough data | 

#### Agentic AI - Operational Risk Management

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Proactive Assistance** | Feature Not Available | Not enough data | 

### Synthetic Media

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | N/A | N/A |
| **Surfer** | N/A | N/A |

#### Audio

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Accents** | Not enough data | Not enough data | 
| **Voice Cloning** | Not enough data | Not enough data | 
| **Range of Tones** | Not enough data | Not enough data | 
| **Languages** | Not enough data | Not enough data | 

#### Video

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Closed Captions** | Not enough data | Not enough data | 
| **Avatar Quality** | Not enough data | Not enough data | 
| **Custom Avatars** | Not enough data | Not enough data | 
| **Video Editing Capabilities** | Not enough data | Not enough data | 

#### Image

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Text to Image** | Not enough data | Not enough data | 
| **Realism** | Not enough data | Not enough data | 

#### Text

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Text Optimization** | Not enough data | Not enough data | 
| **Range of Sentiments** | Not enough data | Not enough data | 

#### Platform

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Collaboration** | Not enough data | Not enough data | 
| **Speed of Generation** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Similarweb | Surfer | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 
| **AI Text-to-Image** | Not enough data | Not enough data | 
| **AI Text-to-Speech** | Not enough data | Not enough data | 
| **AI Image-to-Text** | Not enough data | Not enough data | 
| **AI Text-to-Video** | Not enough data | Not enough data | 
| **AI Text-to-3D** | Not enough data | Not enough data | 
| **AI Text-to-Music** | Not enough data | Not enough data | 

### Data as a Service (DaaS)

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 9.4/10 | 6 |
| **Surfer** | N/A | N/A |

#### Data Management

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Data Migration** | 9.2 (6 reviews) | Not enough data | 
| **Managing Data** | 9.4 (6 reviews) | Not enough data | 
| **Secured Data Storage** | Feature Not Available | Not enough data | 

#### Data as a Service

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Self-Service Isights** | 9.4 (6 reviews) | Not enough data | 
| **DaaS Quality** | 9.7 (6 reviews) | Not enough data | 

#### Architecture

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Data Fabric Creation** | Feature Not Available | Not enough data | 
| **DaaS Architecture** | Feature Not Available | Not enough data | 

### AI Content Detectors

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | N/A | N/A |
| **Surfer** | N/A | N/A |

#### Content - AI Content Detectors

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Batch File Scans** | Not enough data | Not enough data | 
| **Color-Coded Detection** | Not enough data | Not enough data | 
| **Content Dashboard** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### AI Detection Model - AI Content Detectors

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Model Differentiation** | Not enough data | Not enough data | 
| **Human vs. AI Detection** | Not enough data | Not enough data | 
| **Multi-Component Model** | Not enough data | Not enough data | 

#### Monitoring - AI Content Detectors

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Real-time Content Monitoring** | Not enough data | Not enough data | 
| **Content Identification** | Not enough data | Not enough data | 

### Answer Engine Optimization (AEO)

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 9.7/10 | 18 |
| **Surfer** | N/A | N/A |

#### AI Visibility & Tracking

| Feature | Similarweb | Surfer | 
|---|---|---|
| **AI Mention Tracking** | 9.3 (9 reviews) | Not enough data | 
| **AI Search Ranking Insights** | 9.4 (12 reviews) | Not enough data | 

#### Sentiment & Brand Analysis

| Feature | Similarweb | Surfer | 
|---|---|---|
| **AI Sentiment Monitoring** | Not enough data | Not enough data | 
| **AI Hallucination Detection** | Not enough data | Not enough data | 

#### Competitive Benchmarking

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | 
| **Competitor AI Presence Comparison** | 10.0 (6 reviews) | Not enough data | 

#### AI Content Optimization

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Semantic Optimization for AI Models** | Not enough data | Not enough data | 
| **AI-Driven Content Recommendations** | Not enough data | Not enough data | 

#### Reporting & Alerts

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Real-Time AI Mention Alerts** | Not enough data | Not enough data | 
| **AI Visibility Reporting** | 10.0 (5 reviews) | Not enough data | 

### Content Analytics

| Product | Score | Reviews |
|---|---|---|
| **Similarweb** | 8.2/10 | 157 |
| **Surfer** | N/A | N/A |

#### Tools

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Contact Collection** | Feature Not Available | Not enough data | 
| **Audience Insights** | 8.7 (145 reviews) | Not enough data | 
| **Social Sharing** | Feature Not Available | Not enough data | 

#### Metrics

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Entry and Exit Pages** | 8.1 (116 reviews) | Not enough data | 
| **Sessions** | 8.3 (131 reviews) | Not enough data | 
| **Engagement** | 8.3 (129 reviews) | Not enough data | 
| **Return** | 8.0 (119 reviews) | Not enough data | 
| **Conversions** | 7.7 (116 reviews) | Not enough data | 
| **Search Rank** | 8.7 (130 reviews) | Not enough data | 

#### Agentic AI - Content Analytics

| Feature | Similarweb | Surfer | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (13 reviews) | Not enough data | 
| **Cross-system Integration** | 7.6 (13 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (13 reviews) | Not enough data | 
| **Proactive Assistance** | 8.1 (14 reviews) | Not enough data | 
| **Decision Making** | 8.8 (14 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [SEO Tools](https://www.g2.com/categories/seo-tools)

**Unique to Similarweb (7):** [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [Data as a Service (DaaS) Software](https://www.g2.com/categories/data-as-a-service-daas), [Paid Search Intelligence Software](https://www.g2.com/categories/paid-search-intelligence), [Digital Advertising Intelligence Software](https://www.g2.com/categories/digital-advertising-intelligence), [Content Analytics Software](https://www.g2.com/categories/content-analytics)

**Unique to Surfer (1):** [AI Content Detectors Software](https://www.g2.com/categories/ai-content-detectors)


---
## Reviewer Demographics

### By Company Size

| Segment | Similarweb | Surfer | 
|---|---|---|
| **Small-Business** | 24.3% | 92.9% | 
| **Mid-Market** | 41.6% | 6.5% | 
| **Enterprise** | 34.0% | 0.6% | 

### By Industry

#### Similarweb

- **Marketing and Advertising:** 26.6%
- **Retail:** 7.2%
- **Financial Services:** 6.3%
- **Information Technology and Services:** 6.1%
- **Computer Software:** 4.2%
- **Market Research:** 3.1%
- **Consumer Goods:** 3.0%
- **Internet:** 2.6%
- **Automotive:** 2.1%
- **Apparel & Fashion:** 2.0%
- **Other:** 36.8%

#### Surfer

- **Marketing and Advertising:** 36.5%
- **Health, Wellness and Fitness:** 4.3%
- **Computer Software:** 4.1%
- **Information Technology and Services:** 3.9%
- **Internet:** 3.9%
- **Online Media:** 3.7%
- **Writing and Editing:** 3.7%
- **Financial Services:** 3.7%
- **Retail:** 2.4%
- **Leisure, Travel & Tourism:** 2.2%
- **Other:** 31.4%

---
## Alternatives

### Alternatives to Similarweb

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3379 reviews)
- [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.8/5 stars (1544 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (693 reviews)
- [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (464 reviews)
- [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews)
- [SpyFu](https://www.g2.com/products/spyfu/reviews) — 4.6/5 stars (518 reviews)
- [BrightEdge](https://www.g2.com/products/brightedge/reviews) — 4.4/5 stars (801 reviews)
- [Klue](https://www.g2.com/products/klue/reviews) — 4.7/5 stars (443 reviews)
- [Pathmatics by Sensor Tower](https://www.g2.com/products/pathmatics-by-sensor-tower/reviews) — 4.3/5 stars (345 reviews)
- [Sensor Tower](https://www.g2.com/products/sensor-tower/reviews) — 4.3/5 stars (144 reviews)

### Alternatives to Surfer

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3379 reviews)
- [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.8/5 stars (1544 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (693 reviews)
- [RankIQ](https://www.g2.com/products/rankiq/reviews) — 4.9/5 stars (532 reviews)
- [Frase.io](https://www.g2.com/products/frase-io/reviews) — 4.8/5 stars (302 reviews)
- [MarketMuse](https://www.g2.com/products/marketmuse/reviews) — 4.6/5 stars (216 reviews)
- [Yoast](https://www.g2.com/products/yoast-yoast/reviews) — 4.5/5 stars (202 reviews)
- [Ubersuggest](https://www.g2.com/products/ubersuggest/reviews) — 4.2/5 stars (159 reviews)
- [Scalenut](https://www.g2.com/products/scalenut/reviews) — 4.7/5 stars (315 reviews)
- [Clearscope](https://www.g2.com/products/clearscope/reviews) — 4.9/5 stars (92 reviews)

---
## Top Discussions

### Similarweb

- Title: [ffffff](https://www.g2.com/discussions/ffffff) — 2 comments, 1 upvote
  > **Top comment:** "It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition. 
"
- Title: [When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory](https://www.g2.com/discussions/when-will-similarweb-apis-be-available-for-new-metrics-like-sessions-per-user-avg-session-time-in-app-analysis-catgeory) — 1 comment, 1 upvote
  > **Top comment:** "Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:..."
- Title: [Can I see what e-Commerce platform that use by the website?](https://www.g2.com/discussions/can-i-see-what-e-commerce-platform-that-use-by-the-website) — 1 comment, 1 upvote
  > **Top comment:** "Hi Lifnur, 

Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations..."

### Surfer

- Title: [how to write content](https://www.g2.com/discussions/how-to-write-content) — 2 comments, 1 upvote
  > **Top comment:** "Surfer make it so easy to use and improves content 100%
Thanks Surfer,
Pro Cars Woking
www.procarswoking.com"
- Title: [Can NLP be more clearly incorporated into the content editor?](https://www.g2.com/discussions/31556-can-nlp-be-more-clearly-incorporated-into-the-content-editor) — 2 comments, 1 upvote
  > **Top comment:** "Hello Nikolai! Great question :-)  Traditional audit is based on the frequency and commonness of keywords among competitors. With NLP we pass the content to..."
- Title: [How to measure ROI?](https://www.g2.com/discussions/how-to-measure-roi) — 1 comment, 1 upvote
  > **Top comment:** "1. Track visitor click-through rates: The first step in measuring ROI on SurferSEO is to track the number of visitors that click through to your website from..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/similarweb-vs-surfer-surfer)