Compare SimilarWeb, StatCounter, and Google Analytics

Pricing

 
FREE
$0
per month
From $5/month
$0-$399
per month
 
ENTERPRISE
Custom Plans
 
Additional Solutions
Custom Plans
 
Free Trial Unavailable
Free Trial Unavailable
Free Trial Unavailable
SimilarWeb
FREE
$0per month
ENTERPRISE
Custom Plans
Additional Solutions
Custom Plans
Free Trial Unavailable
StatCounter
From $5/month
$0-$399per month
Free Trial Unavailable
Google Analytics
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
7.8
8.7
9.0
Ease of Use
Ease of Use
8.7
9.0
7.7
Ease of Setup
Ease of Setup
9.2
8.6
7.8
Ease of Admin
Ease of Admin
9.7
8.9
8.1
Quality of Support
Quality of Support
7.8
8.2
7.4
Ease of Doing Business With
Ease of Doing Business With
8.3
9.2
8.2
Product Direction (% positive)
Product Direction (% positive)
7.8
8.0
8.4
Meets Requirements
SimilarWeb
7.8
StatCounter
8.7
Google Analytics
9.0
Ease of Use
SimilarWeb
8.7
StatCounter
9.0
Google Analytics
7.7
Ease of Setup
SimilarWeb
9.2
StatCounter
8.6
Google Analytics
7.8
Ease of Admin
SimilarWeb
9.7
StatCounter
8.9
Google Analytics
8.1
Quality of Support
SimilarWeb
7.8
StatCounter
8.2
Google Analytics
7.4
Ease of Doing Business With
SimilarWeb
8.3
StatCounter
9.2
Google Analytics
8.2
Product Direction (% positive)
SimilarWeb
7.8
StatCounter
8.0
Google Analytics
8.4

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
35.7%
60.2%
60.7%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
53.6%
27.7%
27.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
10.7%
12.0%
11.8%
SimilarWeb
Small-Business
35.7%
Mid-Market
53.6%
Enterprise
10.7%
StatCounter
Small-Business
60.2%
Mid-Market
27.7%
Enterprise
12.0%
Google Analytics
Small-Business
60.7%
Mid-Market
27.5%
Enterprise
11.8%

Reviewers' Industry

 
Internet
26.2%
Marketing and Advertising
18.8%
Marketing and Advertising
21.9%
 
Marketing and Advertising
19.0%
Internet
7.9%
Information Technology and Services
6.8%
 
Public Relations and Communications
16.7%
Information Technology and Services
6.9%
Computer Software
6.7%
 
Information Technology and Services
14.3%
Writing and Editing
5.9%
Internet
6.0%
 
Financial Services
4.8%
Higher Education
5.0%
Higher Education
2.9%
 
Other
19.0%
Other
55.4%
Other
55.7%
SimilarWeb
Internet
26.2%
Marketing and Advertising
19.0%
Public Relations and Communications
16.7%
Information Technology and Services
14.3%
Financial Services
4.8%
Other
19.0%
StatCounter
Marketing and Advertising
18.8%
Internet
7.9%
Information Technology and Services
6.9%
Writing and Editing
5.9%
Higher Education
5.0%
Other
55.4%
Google Analytics
Marketing and Advertising
21.9%
Information Technology and Services
6.8%
Computer Software
6.7%
Internet
6.0%
Higher Education
2.9%
Other
55.7%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Pedro U.
Administrator

The amuont of competitive info is great and very useful

G2 User in Entertainment

We can keep track of our customers and where they come from. We like thats we can keep track of our customers and where we could improve on.

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Marketing and Advertising

This is not a technology, but a service. You enter domains in a spreadsheet that can do look-ups. You cannot easily do a list build and the way they do look-ups eats into your API calls, which are limited every month. My CSM is definitely trying to be...

G2 User in Retail

Not robust enough to do advanced analytics like correlation, funnel analysis and segmentation. Appears to be more of a log based solution historically and less of a typical javascript based tracking. So, difficult to trust data accuracy fully. Support and...

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

 
SimilarWeb
Most Helpful Favorable Review
Pedro U.
Administrator

The amuont of competitive info is great and very useful

Most Helpful Critical Review
G2 User in Marketing and Advertising

This is not a technology, but a service. You enter domains in a spreadsheet that can do look-ups. You cannot easily do a list build and the way they do look-ups eats into your API calls, which are limited every month. My CSM is definitely trying to be...

StatCounter
Most Helpful Favorable Review
G2 User in Entertainment

We can keep track of our customers and where they come from. We like thats we can keep track of our customers and where we could improve on.

Most Helpful Critical Review
G2 User in Retail

Not robust enough to do advanced analytics like correlation, funnel analysis and segmentation. Appears to be more of a log based solution historically and less of a typical javascript based tracking. So, difficult to trust data accuracy fully. Support and...

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Screenshots

 
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