Compare Signpost and Trustpilot 
At a Glance
Market Segments
Small-Business (88.2% of reviews)
Small-Business (62.0% of reviews)
Entry-Level Pricing
No pricing available
Starting at $299.00
Signpost
Star Rating
(55)3.7 out of 5
Market Segments
Small-Business (88.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SignpostTrustpilot
Star Rating
(246)3.4 out of 5
Market Segments
Small-Business (62.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $299.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Trustpilot excels in user-friendliness, with many users appreciating its simplicity and ease of use. One user noted, "I had no issues writing my review," highlighting the platform's intuitive design.
- Users say that Signpost is particularly effective for automated customer management, which helps businesses streamline their operations. A reviewer mentioned, "It alleviates manual data entry, capturing details and keeping things up to date automatically," showcasing its efficiency in managing customer interactions.
- Reviewers mention that Trustpilot has a strong reputation as the "industry standard for public customer reviews," which can enhance a business's credibility. This is a significant advantage for small businesses looking to build trust with potential customers.
- According to verified reviews, Signpost shines in its ability to help users stay organized with automated reminders and follow-ups. One user stated, "It saves me time and space," indicating that the platform effectively reduces the cognitive load associated with customer management.
- G2 reviewers highlight that Trustpilot's dashboard is user-friendly and provides valuable insights, with one user praising its "customization in widget for web development." This feature allows businesses to tailor their review display to better fit their branding.
- Users report that while Signpost is powerful for startups, it may not have the same level of market presence as Trustpilot, which boasts a higher G2 Score and a larger number of reviews. This suggests that Trustpilot may offer a more established and reliable solution for businesses seeking online reputation management.
Pricing
Entry-Level Pricing
Signpost
No pricing availableTrustpilot
Plus plan
Starting at $299.00
Build trust faster with more review invitations and begin driving awareness with a collection of showcasing tools.
- 8 widgets
- 3 User logins
- 200 monthly invitations
Free Trial
Signpost
No trial information availableTrustpilot
Free Trial is available
Ratings
Meets Requirements
6.7
41
7.5
209
Ease of Use
7.1
40
8.0
213
Ease of Setup
6.9
25
7.7
121
Ease of Admin
6.9
20
7.8
107
Quality of Support
6.9
39
7.0
196
Has the product been a good partner in doing business?
7.0
20
6.8
105
Product Direction (% positive)
5.0
37
6.2
206
Features by Category
Sales Force Automation
8.3
9
|
Verified
Not enough data
8.3
6
Not enough data
8.3
7
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
8.1
7
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
8.1
7
|
Verified
Not enough data
7.5
6
|
Verified
Not enough data
8.6
6
|
Verified
Not enough data
Marketing Automation
7.7
11
|
Verified
Not enough data
8.5
11
|
Verified
Not enough data
7.5
10
|
Verified
Not enough data
7.1
8
Not enough data
Customer Support
6.2
7
|
Verified
Not enough data
6.0
8
|
Verified
Not enough data
7.5
6
|
Verified
Not enough data
7.3
5
|
Verified
Not enough data
7.0
5
|
Verified
Not enough data
Reporting & Analytics
7.9
7
|
Verified
Not enough data
8.1
8
|
Verified
Not enough data
7.3
5
|
Verified
Not enough data
Mobile & Social
7.6
7
|
Verified
Not enough data
8.3
9
|
Verified
Not enough data
7.8
6
|
Verified
Not enough data
Platform
6.5
10
|
Verified
Not enough data
6.3
9
|
Verified
Not enough data
6.7
9
|
Verified
Not enough data
6.0
8
|
Verified
Not enough data
6.7
9
|
Verified
Not enough data
6.7
10
Not enough data
7.1
11
|
Verified
Not enough data
6.7
10
|
Verified
Not enough data
Integration
6.0
8
|
Verified
Not enough data
6.0
7
|
Verified
Not enough data
5.2
8
|
Verified
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
6.1
9
|
Verified
Not enough data
6.3
9
|
Verified
Not enough data
6.5
9
|
Verified
Not enough data
6.2
7
|
Verified
Not enough data
Online Marketing
5.8
8
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
6.2
7
|
Verified
Not enough data
5.6
8
|
Verified
Not enough data
6.1
6
Not enough data
Lead Management
7.3
5
|
Verified
Not enough data
5.7
5
|
Verified
Not enough data
5.8
6
|
Verified
Not enough data
6.7
5
|
Verified
Not enough data
5.8
6
|
Verified
Not enough data
6.0
5
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
Not enough data
Not enough data
Campaign Management
5.2
7
|
Verified
Not enough data
5.8
6
Not enough data
6.7
5
|
Verified
Not enough data
6.7
5
Not enough data
Social
7.3
5
Not enough data
7.7
5
|
Verified
Not enough data
6.1
6
|
Verified
Not enough data
6.3
5
|
Verified
Not enough data
6.3
5
Not enough data
Reporting & Analytics
6.0
7
|
Verified
Not enough data
7.2
6
|
Verified
Not enough data
5.6
6
|
Verified
Not enough data
5.8
6
|
Verified
Not enough data
5.8
6
Not enough data
Platform
5.0
6
|
Verified
Not enough data
5.3
6
|
Verified
Not enough data
4.7
6
|
Verified
Not enough data
4.7
5
|
Verified
Not enough data
4.7
5
|
Verified
Not enough data
5.7
7
|
Verified
Not enough data
5.7
7
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
6.0
7
|
Verified
Not enough data
4.4
6
|
Verified
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collection
Not enough data
5.9
37
|
Verified
Not enough data
6.4
38
|
Verified
Not enough data
5.8
34
|
Verified
Not enough data
6.6
32
|
Verified
Not enough data
Feature Not Available
Agentic AI - Review Management
Not enough data
5.7
10
Not enough data
5.7
10
Moderation
Not enough data
5.8
30
|
Verified
Not enough data
5.9
32
|
Verified
Not enough data
6.0
27
|
Verified
Use Cases
Not enough data
6.4
29
|
Verified
Not enough data
6.3
28
|
Verified
Not enough data
5.7
30
|
Verified
Administration
Not enough data
Feature Not Available
Not enough data
6.5
26
|
Verified
Not enough data
6.5
26
|
Verified
Not enough data
6.3
28
|
Verified
Not enough data
Feature Not Available
Display Options
Not enough data
6.4
29
|
Verified
Not enough data
5.8
29
|
Verified
Not enough data
5.6
27
|
Verified
Not enough data
5.9
29
|
Verified
Generative AI
Not enough data
5.6
16
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Internal Use
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Consumer Intelligence
6.5
13
|
Verified
7.7
88
|
Verified
Feature Not Available
6.8
65
3.3
7
7.0
62
|
Verified
Reporting
Feature Not Available
Feature Not Available
2.8
6
6.7
54
|
Verified
6.8
14
|
Verified
7.7
82
|
Verified
Media Monitoring
3.1
6
6.6
52
|
Verified
Feature Not Available
6.6
53
|
Verified
Feature Not Available
Feature Not Available
In-House Management
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Generative AI
Not enough data
6.4
14
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Signpost and Trustpilot are categorized as Online Reputation Management
Reviews
Reviewers' Company Size
Signpost
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Trustpilot
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consumer Services
15.7%
Marketing and Advertising
9.8%
Construction
9.8%
Photography
7.8%
Computer Software
3.9%
Other
52.9%
Financial Services
15.0%
Retail
7.3%
Marketing and Advertising
5.6%
Computer Software
4.7%
Apparel & Fashion
3.8%
Other
63.7%
Discussions
Why haven't we integrated other social media platforms. Linkedin Instagram twitter, why only one image in email blast
1 Comment
EN
Hi Kendrick, we focus your email marketing on online review sites and unfortunately LinkedIn and Instagram do not have review functionality. We do recommend...Read more
Signpost has no more discussions with answers
How does Trustpilot work with Google shopping exactly?
4 Comments
HY
https://ltddeals.in/topicmojo/Read more
A risk calling for a solution
1 Comment
FA
Hi Iam very happy to be hear and read your wonderful article. Thanks a lot by this i learnt much new things and etc..Read more
Divergences between evaluations -- TrustPilot & Shopper Approved
1 Comment
OB
From what I can see the amount of reviews on Trustpilot is far less then what Shopperapproved has, so this why they look the way they do, not to say that...Read more
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