Link copied to clipboard # Shufti vs Sumsub Comparison - What are their main differences? Share [ Export ](/compare/shufti/sumsub/export.csv) ShuftiSumsub[+ Add Product](#) Pricing **Shufti** Free Trial **10 verifications / month** · Free Forever **https://shuftipro.com/pricing/** Usage Based With One-Time Purchase · Essentials **Request Pricing** · Enterprise **Sumsub** Free Trial **Contact Vendor for Pricing** · Basic **Pricing Insights** from reviews Perceived Cost **Shufti** $$$$$ **Sumsub** $$$$$ Average Discount **Shufti** 13%6% more **Sumsub** 7% Uncover valuable pricing insights from real user feedback to improve your shopping experience. See it for free Time to Implement **Shufti** 6 months Based on 100 responses **Sumsub** 6 months Based on 100 responses Return on Investment **Shufti** 6 months Based on 100 responses **Sumsub** 6 months Based on 100 responses ![Shufti](https://images.g2crowd.com/uploads/product/hd_favicon/adedf98166ab4af61cbb05c3a1cf0705/shufti.svg "Shufti") ![Sumsub](https://images.g2crowd.com/uploads/product/hd_favicon/5a8a9e32d3481e1a421845961b6445f9/sumsub.svg "Sumsub") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Shufti** Ease of Use (9) Onboarding (6) Verification Issues (5) Inefficient Verification Process (3) **Sumsub** Ease of Use (8) Verification Efficiency (8) Verification Issues (7) Slow Performance (4) Integrations **Shufti** Not enough data **Sumsub** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_685fcffbb1d262ce4dbe736eb3c92266/okta%282%29.png "Product Avatar Image") Okta ](https://www.g2.com/products/okta/reviews)[ View all ](https://www.g2.com/products/sumsub/integrations) Screenshots **Shufti** ![Shufti screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1748030/Product-Demos.png) **Sumsub** ![Sumsub screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1310552/Workflow-builder.png) **Ratings** from reviews Meets Requirements **Shufti** **8.8** /10 Based on 113 responses **Sumsub** **9.0** /10 Based on 121 responses Ease of Use **Shufti** **8.8** /10 Based on 130 responses **Sumsub** **9.0** /10 Based on 120 responses Ease of Setup **Shufti** **8.7** /10 Based on 119 responses **Sumsub** **8.8** /10 Based on 89 responses Ease of Admin **Shufti** **8.6** /10 Based on 25 responses **Sumsub** **8.8** /10 Based on 61 responses Quality of Support **Shufti** **9.3** /10 Based on 110 responses **Sumsub** **8.9** /10 Based on 113 responses Has the product been a good partner in doing business? **Shufti** **8.8** /10 Based on 24 responses **Sumsub** **9.1** /10 Based on 61 responses Product Direction (% positive) **Shufti** **9.2** /10 Based on 89 responses **Sumsub** **9.5** /10 Based on 116 responses **Features** ratings from reviews Address Verification **9.3** /10 Based on 10 responses **9.0** /10 Based on 39 responses Biometric Authentication **9.4** /10 Based on 8 responses **9.4** /10 Based on 25 responses Anti-Money Laundering (AML) **10.0** /10 Based on 20 responses **9.1** /10 Based on 36 responses Uncover more feature rated insights from real users to improve your shopping experience. See it for free Identity Verification **9.6** /10 Based on 110 responses **8.9** /10 Based on 22 responses Fraud Detection Not enough data **9.1** /10 Based on 33 responses Age Verification Not enough data **9.2** /10 Based on 31 responses E-commerce Fraud Protection Not enough data **9.4** /10 Based on 12 responses User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 73.7% Mid-Market(51-1000 emp.) 25.0% Enterprise(\> 1000 emp.) 1.3% Small-Business(50 or fewer emp.) 73.7% Mid-Market(51-1000 emp.) 25.0% Enterprise(\> 1000 emp.) 1.3% Small-Business(50 or fewer emp.) 53.2% Mid-Market(51-1000 emp.) 38.9% Enterprise(\> 1000 emp.) 7.9% Small-Business(50 or fewer emp.) 53.2% Mid-Market(51-1000 emp.) 38.9% Enterprise(\> 1000 emp.) 7.9% **Reviewers' Industry** [![Shufti](https://images.g2crowd.com/uploads/product/hd_favicon/adedf98166ab4af61cbb05c3a1cf0705/shufti.svg "Shufti")](https://www.g2.com/products/shufti/reviews) Shufti Financial Services 40.0% Information Technology and Services 8.1% Gambling & Casinos 5.9% Consulting 5.2% Capital Markets 3.7% Other 37.0% [![Sumsub](https://images.g2crowd.com/uploads/product/hd_favicon/5a8a9e32d3481e1a421845961b6445f9/sumsub.svg "Sumsub")](https://www.g2.com/products/sumsub/reviews) Sumsub Financial Services 56.3% Gambling & Casinos 8.7% Banking 4.8% Information Technology and Services 4.8% Accounting 4.0% Other 21.4% Alternatives **Shufti Alternatives** ![Entrust IDV, formerly Onfido](https://images.g2crowd.com/uploads/product/hd_favicon/01bf77ebb8733c04abfea5b576340545/entrust-idv-formerly-onfido.svg "Entrust IDV, formerly Onfido") [ Entrust IDV, formerly Onfido ](/products/entrust-idv-formerly-onfido/reviews) ![Lightico](https://images.g2crowd.com/uploads/product/hd_favicon/54566e7073be7499d2618ba1ff6cb656/lightico.svg "Lightico") [ Lightico ](/products/lightico/reviews) ![SEON](https://images.g2crowd.com/uploads/product/hd_favicon/a79eee50e6872c49eece7e9a0f6c6144/seon.svg "SEON") [ SEON ](/products/seon/reviews) ![Signifyd](https://images.g2crowd.com/uploads/product/hd_favicon/ece3bf2044a7e005d526cfa72d83f64d/signifyd.svg "Signifyd") [ Signifyd ](/products/signifyd/reviews) **Sumsub Alternatives** ![Veriff](https://images.g2crowd.com/uploads/product/hd_favicon/7139720307f799e835a462df0c45be7d/veriff.svg "Veriff") [ Veriff ](/products/veriff/reviews) ![Entrust IDV, formerly Onfido](https://images.g2crowd.com/uploads/product/hd_favicon/01bf77ebb8733c04abfea5b576340545/entrust-idv-formerly-onfido.svg "Entrust IDV, formerly Onfido") [ Entrust IDV, formerly Onfido ](/products/entrust-idv-formerly-onfido/reviews) ![iDenfy](https://images.g2crowd.com/uploads/product/hd_favicon/9d7e038bdbe873d238a616d26550ea8e/idenfy.svg "iDenfy") [ iDenfy ](/products/idenfy/reviews) ![Jumio](https://images.g2crowd.com/uploads/product/hd_favicon/e96ce58e24fef3a704a25dbfab9aed14/jumio.svg "Jumio") [ Jumio ](/products/jumio/reviews) ## Shufti vs Sumsub FAQs Generated using AI Last updated: August 16, 2026 ### What is the difference between Shufti vs Sumsub? Sumsub stands out for its slightly higher G2 rating and reviewer-cited ease of use, while Shufti is noted for its strong support and compliance workflow integration. | [Shufti](https://www.g2.com/products/shufti/reviews) | [Sumsub](https://www.g2.com/products/sumsub/reviews) | | --- | --- | | 4.5/5 (153 reviews) | 4.6/5 (125 reviews) | | Small-Business | Small-Business | | 8.7 | 8.7 | | 9.3 | 8.9 | | Strong support and compliance workflow integration | Ease of use and verification efficiency (8 all-time mentions each) | ### How do the pricing models of Shufti and Sumsub compare? Shufti is favored for value due to higher reviewer satisfaction with pricing, while Sumsub receives mixed feedback on affordability. - **Shufti:** Reviewers consistently highlight competitive and flexible pricing, with several noting it as a key differentiator for both startups and larger businesses. - **Sumsub:** Reviewers mention that pricing can be high, especially for small firms, and request greater transparency and flexibility in commercial terms. - **Switching reasons:** Recent reviews cite Shufti's optimized commercials and willingness to work with clients on pricing as a reason for selection over alternatives. ### What are the best alternatives to Shufti and Sumsub? The top three alternatives to Shufti and Sumsub are Veriff, Entrust IDV (formerly Onfido), and Lightico. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Shufti](https://www.g2.com/products/shufti/reviews) | 4.5/5 (153) | Small-Business | Competitive and flexible pricing | Strong support and compliance workflow integration | | [Sumsub](https://www.g2.com/products/sumsub/reviews) | 4.6/5 (125) | Small-Business | Pricing can be high for small firms | Ease of use and verification efficiency | | [Veriff](https://www.g2.com/products/veriff/reviews) | 4.5/5 (61) | Mid-Market | — | — | | [Entrust IDV, formerly Onfido](https://www.g2.com/products/entrust-idv-formerly-onfido/reviews) | 4.4/5 (129) | Mid-Market | — | — | | [Lightico](https://www.g2.com/products/lightico/reviews) | 4.8/5 (369) | Enterprise | — | — | ### Which Identity Verification features should I prioritize when comparing Shufti and Sumsub? Buyers should prioritize compliance workflow integration, ease of use, reporting, verification efficiency, and support quality when comparing Shufti and Sumsub. - **Compliance workflow integration:** Shufti is frequently cited for strong compliance and audit trail features; Sumsub is noted for comprehensive compliance coverage (7 all-time mentions). - **Ease of use:** Sumsub scores 9.0 and Shufti 8.8 on Ease of Use; Sumsub has 8 all-time mentions for ease of use. - **Reporting:** Both products receive reviewer feedback on reporting, with requests for more advanced customization and dashboard options. - **Verification efficiency:** Sumsub has 8 all-time mentions for verification efficiency; Shufti is praised for fast verification and reducing manual review. - **Support quality:** Shufti scores 9.3 and Sumsub 8.9 on Quality of Support, with Shufti reviewers highlighting responsiveness and helpfulness. ### What are the pros and cons of Shufti vs Sumsub? Shufti's headline strength is compliance workflow integration and support, while Sumsub is recognized for ease of use and verification efficiency. - **Shufti strengths:** Reviewers highlight strong compliance features, responsive support, fast verification, and flexible onboarding flows. - **Shufti trade-offs:** Some reviewers note dashboard/reporting complexity and initial configuration learning curve. - **Sumsub strengths:** Ease of use (8 all-time mentions), verification efficiency (8), compliance (7), comprehensive coverage (5), and easy integrations (5). - **Sumsub trade-offs:** Reviewers mention verification issues (7 all-time mentions), slow performance (4), complexity (3), higher pricing for small firms (3), and a learning curve for advanced features (3). ### Is Shufti or Sumsub better for small businesses? Both Shufti and Sumsub are primarily used by small businesses, but Shufti receives more consistent praise for pricing and support in this segment. - **Shufti:** Largest segment is Small-Business; reviewers highlight competitive pricing, responsive support, and suitability for startups and SMEs. - **Sumsub:** Largest segment is Small-Business; reviewers note ease of use and comprehensive features, but some cite higher pricing as a challenge for small firms. ### Which Identity Verification platform has better integrations? Sumsub is favored for integrations, with reviewers citing easy integration and 5 all-time mentions for easy integrations. - **Shufti:** Reviewers describe straightforward API integration and SDK setup, but no third-party integration tools are named in recent reviews. - **Sumsub:** Easy integrations are cited in 5 all-time mentions, with reviewers noting smooth integration with existing systems and platforms. ### How do Shufti and Sumsub compare on customer support? Shufti leads on Quality of Support with a 0.4-point advantage over Sumsub (9.3 vs 8.9). - **Shufti:** Reviewers consistently praise responsive, knowledgeable, and helpful support, with several citing 24/7 availability and direct contact with support teams. - **Sumsub:** Reviewers describe support as responsive and knowledgeable, but some mention a need for deeper product knowledge in first-line support and occasional delays in response times. ### Which is easier to implement, Shufti or Sumsub? Shufti and Sumsub are rated equally on Ease of Setup, both scoring 8.7, indicating parity in implementation experience. - **Shufti:** Reviewers highlight straightforward integration, clear documentation, and rapid SDK deployment, with most reporting setup completed within a single sprint. - **Sumsub:** Reviewers describe intuitive onboarding, flexible workflow builders, and easy integration, though some note administrative overhead and a learning curve for advanced configuration. ### Which product has better Reporting? Sumsub is favored for Reporting, with reviewers citing customizable data analysis features and dashboard flexibility. - **Shufti:** Reviewers mention comprehensive reporting and audit trails, but request more advanced customization and easier access to reporting features. - **Sumsub:** Reviewers highlight customizable data analysis, detailed dashboards, and flexible reporting, with recent feedback noting the need for further upgrades to reporting capabilities.