# Shopify vs Wix Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Shopify excels in providing a **fast and scalable platform** , making it ideal for businesses looking to grow. Users appreciate the **ease of setup** , noting that even those with minimal technical skills can launch a store quickly using its templates and built-in tools.
- **Users say** that Wix offers a **convenient all-in-one solution** for website creation, allowing for structured updates without requiring deep web-development knowledge. This flexibility is particularly beneficial for operational tasks and portfolio management.
- **Reviewers mention** that Shopify's strong ecosystem, including its extensive app marketplace and integration capabilities, enhances the overall user experience. Many users highlight how this all-in-one platform simplifies managing promotions and sales data.
- **According to verified reviews** , while both platforms are user-friendly, Shopify has a slight edge in **quality of support** , with users noting more responsive customer service compared to Wix. This can be crucial for businesses needing timely assistance.
- **G2 reviewers indicate** that Wix shines in **content management** , with users praising its intuitive tools for creating and managing website content. This feature is particularly appealing for those focused on maintaining a dynamic online presence.
- **Users report** that Shopify's overall performance and reliability are significantly higher, with many stating it is the best platform for managing a direct-to-consumer brand. This is reflected in its higher G2 Score, which suggests a more satisfying experience for users.



| | Shopify | Wix | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 5,116 | 1,885 | 
| **Largest Market Segment** | Small-Business (79.9% of reviews) | Small-Business (80.2% of reviews) | 
| **Entry Level Price** | $29/ per month | Free | 

---
## Top Pros & Cons

### Shopify

Pros:
- Ease of Use (283 reviews)
- Easy Integration (104 reviews)

Cons:
- Expensive (156 reviews)
- Limited Customization (98 reviews)

### Wix

Pros:
- Ease of Use (99 reviews)
- Customer Support (50 reviews)

Cons:
- Expensive (28 reviews)
- Limited Customization (28 reviews)

---
## Ratings Comparison
| Rating | Shopify | Wix | 
|---|---|---|
  | **Meets Requirements** | 8.8 (4297 reviews) | 8.6 (1577 reviews) | 
  | **Ease of Use** | 8.9 (4325 reviews) | 8.9 (1587 reviews) | 
  | **Ease of Setup** | 8.8 (2612 reviews) | 8.9 (678 reviews) | 
  | **Ease of Admin** | 8.9 (2318 reviews) | 8.7 (611 reviews) | 
  | **Quality of Support** | 8.4 (4034 reviews) | 8.0 (1303 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (2276 reviews) | 8.4 (566 reviews) | 
  | **Product Direction (% positive)** | 8.8 (4170 reviews) | 8.2 (1540 reviews) | 

---
## Pricing

### Shopify

#### Entry-Level Pricing

Plan:  Basic

Price: $29 / per month


[Browse all 3 editions](https://www.g2.com/products/shopify/pricing)

#### Free Trial

No

### Wix

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: Get started 

Key Features:
- Intuitive drag and drop editor
- AI creation tools
- Wix subdomain only

[Browse all 5 editions](https://www.g2.com/products/wix/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | N/A | N/A |
| **Wix** | 8.7/10 | 105 |

#### Page Customization

| Feature | Shopify | Wix | 
|---|---|---|
| **Drag and Drop** | Not enough data | 9.2 (97 reviews) | 
| **Templates** | Not enough data | 9.0 (97 reviews) | 
| **Advanced Customization** | Not enough data | 8.6 (90 reviews) | 
| **Content Library** | Not enough data | 8.8 (93 reviews) | 

#### Page Optimization

| Feature | Shopify | Wix | 
|---|---|---|
| **A/B Testing** | Not enough data | Feature Not Available | 
| **Mobile Responsive** | Not enough data | 8.8 (95 reviews) | 
| **Web Analytics** | Not enough data | 8.9 (90 reviews) | 
| **SEO** | Not enough data | 8.6 (93 reviews) | 

#### Integrations

| Feature | Shopify | Wix | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | 8.8 (83 reviews) | 
| **Email Marketing Integration** | Not enough data | 8.9 (84 reviews) | 
| **Domain Integration** | Not enough data | 9.2 (93 reviews) | 

#### Generative AI

| Feature | Shopify | Wix | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (29 reviews) | 

#### Agentic AI - Landing Page Builders

| Feature | Shopify | Wix | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.3 (5 reviews) | 

### Online Appointment Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | N/A | N/A |
| **Wix** | 9.3/10 | 12 |

#### Notifications

| Feature | Shopify | Wix | 
|---|---|---|
| **Confirmations & Reminders** | Not enough data | 9.6 (9 reviews) | 
| **Appointment Follow-Up** | Not enough data | 9.6 (9 reviews) | 
| **Scheduling Notifications** | Not enough data | 9.6 (9 reviews) | 

#### Settings

| Feature | Shopify | Wix | 
|---|---|---|
| **Time Zone Detection** | Not enough data | 9.4 (8 reviews) | 
| **Availability Settings** | Not enough data | 9.1 (9 reviews) | 
| **Blocked Time Settings** | Not enough data | 8.9 (9 reviews) | 

#### Personalization

| Feature | Shopify | Wix | 
|---|---|---|
| **Branding** | Not enough data | 9.1 (9 reviews) | 
| **Links** | Not enough data | 9.4 (8 reviews) | 

#### Integrations

| Feature | Shopify | Wix | 
|---|---|---|
| **Multi- Calendar Integration** | Not enough data | 9.2 (8 reviews) | 
| **Website Integration** | Not enough data | 9.1 (9 reviews) | 
| **Payment Acceptance** | Not enough data | 9.3 (9 reviews) | 
| **Video Conferencing** | Not enough data | 8.8 (7 reviews) | 
| **Communication** | Not enough data | 9.2 (8 reviews) | 

#### Generative AI

| Feature | Shopify | Wix | 
|---|---|---|
| **AI Text Generation** | Not enough data | 9.7 (6 reviews) | 
| **AI Text Summarization** | Not enough data | 9.7 (6 reviews) | 
| **AI Text-to-Image** | Not enough data | 8.6 (6 reviews) | 
| **AI Text-to-Speech** | Not enough data | 9.0 (5 reviews) | 
| **AI Image-to-Text** | Not enough data | 9.2 (6 reviews) | 

#### Agentic AI - Online Appointment Scheduling

| Feature | Shopify | Wix | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | 8.4/10 | 3925 |
| **Wix** | 8.3/10 | 67 |

#### Headless Commerce

| Feature | Shopify | Wix | 
|---|---|---|
| **Decoupling** | 8.2 (456 reviews) | 8.4 (40 reviews) | 
| **REST APIs** | 8.4 (472 reviews) | 8.0 (40 reviews) | 
| **Data Orchestration** | 8.3 (491 reviews) | 8.3 (38 reviews) | 
| **Customization** | 8.3 (584 reviews) | 8.5 (48 reviews) | 
| **Extensibility** | 8.5 (535 reviews) | 8.5 (41 reviews) | 

#### Generative AI

| Feature | Shopify | Wix | 
|---|---|---|
| **AI Text Generation** | 8.0 (236 reviews) | 8.5 (22 reviews) | 
| **AI Text Summarization** | 7.9 (229 reviews) | 8.2 (21 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | Shopify | Wix | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (82 reviews) | 6.7 (5 reviews) | 
| **Cross-system Integration** | 8.0 (82 reviews) | 6.3 (5 reviews) | 
| **Adaptive Learning** | 7.9 (78 reviews) | 6.0 (5 reviews) | 
| **Natural Language Interaction** | 7.8 (79 reviews) | 6.3 (5 reviews) | 
| **Proactive Assistance** | 7.8 (78 reviews) | 5.7 (5 reviews) | 
| **Decision Making** | 8.0 (79 reviews) | 6.7 (5 reviews) | 

#### Merchandising/Marketing

| Feature | Shopify | Wix | 
|---|---|---|
| **Storefront Design Tools** | 8.6 (3499 reviews) | 8.8 (58 reviews) | 
| **Product Visualization** | 8.6 (3495 reviews) | 8.7 (57 reviews) | 
| **Recommendations / Personalization** | 8.3 (3416 reviews) | 8.6 (59 reviews) | 
| **Promotions and Discounts** | 8.3 (3381 reviews) | 8.4 (53 reviews) | 
| **Shopping Cart Abandonment** | 8.4 (3201 reviews) | 8.3 (52 reviews) | 
| **Product Reviews** | 8.4 (3137 reviews) | 8.6 (52 reviews) | 
| **SEO** | 8.2 (3116 reviews) | 7.9 (55 reviews) | 

#### Product Catalog

| Feature | Shopify | Wix | 
|---|---|---|
| **Content Management** | 8.6 (3409 reviews) | 9.0 (57 reviews) | 
| **Product Configuration** | 8.5 (3329 reviews) | 8.9 (54 reviews) | 
| **Product Search and Filtering** | 8.5 (3378 reviews) | 8.7 (54 reviews) | 
| **Intangible Products** | 8.4 (2742 reviews) | 8.4 (45 reviews) | 

#### Order Process

| Feature | Shopify | Wix | 
|---|---|---|
| **Checkout Process** | 8.8 (3487 reviews) | 8.8 (54 reviews) | 
| **Shipping Options** | 8.6 (3395 reviews) | 8.6 (53 reviews) | 
| **Tax Display and Processing** | 8.6 (3330 reviews) | 8.6 (51 reviews) | 
| **Payment Processing** | 8.9 (3466 reviews) | 8.9 (57 reviews) | 
| **Order Management** | 8.8 (3437 reviews) | 8.8 (51 reviews) | 
| **Returns / Refunds** | 8.5 (3129 reviews) | 8.5 (49 reviews) | 
| **Inventory Management** | 8.6 (3226 reviews) | 8.6 (51 reviews) | 
| **Multi-Channel Fulfillment** | 8.5 (2806 reviews) | 8.6 (46 reviews) | 

#### Multi-Channel Support

| Feature | Shopify | Wix | 
|---|---|---|
| **Omnichannel** | 8.5 (3006 reviews) | 8.5 (45 reviews) | 
| **Mobile** | 8.8 (3229 reviews) | 8.5 (55 reviews) | 
| **Social Commerce** | 8.7 (3027 reviews) | 8.7 (50 reviews) | 
| **Customer Service** | 8.5 (3154 reviews) | 8.5 (52 reviews) | 
| **Store Locator** | 8.3 (2447 reviews) | 8.6 (49 reviews) | 
| **3rd-Party Store Integration** | 8.4 (2507 reviews) | 8.2 (44 reviews) | 
| **B2B** | 8.2 (2327 reviews) | 8.6 (48 reviews) | 

#### Platform

| Feature | Shopify | Wix | 
|---|---|---|
| **APIs** | 8.3 (2532 reviews) | 8.4 (47 reviews) | 
| **Customization** | 8.4 (3267 reviews) | 8.5 (55 reviews) | 
| **Integrations to Add-on Tools** | 8.6 (3136 reviews) | 8.7 (53 reviews) | 
| **User Management** | 8.7 (3179 reviews) | 8.7 (52 reviews) | 
| **Reporting / Analytics** | 8.5 (3243 reviews) | 8.6 (53 reviews) | 
| **Security** | 8.9 (3198 reviews) | 8.8 (52 reviews) | 
| **Multi-Site Management** | 8.4 (2493 reviews) | 8.8 (46 reviews) | 
| **Admin Access Rights** | 8.8 (3103 reviews) | 9.0 (50 reviews) | 
| **Test-to-Product Migration** | 8.4 (2579 reviews) | 8.5 (43 reviews) | 
| **Internationalization** | 8.5 (2558 reviews) | 8.4 (42 reviews) | 
| **Cross Browser Support** | 8.7 (2907 reviews) | 8.8 (48 reviews) | 
| **Performance and Reliability** | 8.9 (3239 reviews) | 8.9 (52 reviews) | 

### Web Design

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | N/A | N/A |
| **Wix** | 8.1/10 | 103 |

#### Platform Basics

| Feature | Shopify | Wix | 
|---|---|---|
| **Templates Library** | Not enough data | 8.8 (91 reviews) | 
| **Visualization Tools** | Not enough data | 8.8 (83 reviews) | 
| **HTML and CSS Editors** | Not enough data | 8.2 (80 reviews) | 
| **Content Elements Libraries** | Not enough data | 8.5 (79 reviews) | 

#### Platform Additional Functionalities

| Feature | Shopify | Wix | 
|---|---|---|
| **WYSIWYG Editor Integration** | Not enough data | 8.5 (70 reviews) | 
| **Marketing Tools Integrations** | Not enough data | 8.5 (79 reviews) | 
| **Vector Graphics Tools Importing and Integration** | Not enough data | 8.5 (75 reviews) | 

#### Agentic AI - Web Design

| Feature | Shopify | Wix | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (18 reviews) | 
| **Multi-step Planning** | Not enough data | 7.6 (16 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (16 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.9 (15 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (15 reviews) | 

### Cloud Web Hosting

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | N/A | N/A |
| **Wix** | N/A | N/A |

#### Performance - Cloud Web Hosting

| Feature | Shopify | Wix | 
|---|---|---|
| **Caching** | Not enough data | Not enough data | 
| **Intuitive Control Panel** | Not enough data | Not enough data | 
| **Opering System** | Not enough data | Not enough data | 
| **Server Redundancy** | Not enough data | Not enough data | 

#### Support - Cloud Web Hosting

| Feature | Shopify | Wix | 
|---|---|---|
| **Free SSL** | Not enough data | Not enough data | 
| **Auto-scaling** | Not enough data | Not enough data | 
| **Flexible Pricing - Cloud Web Hosting** | Not enough data | Not enough data | 
| **Support** | Not enough data | Not enough data | 

#### Security - Cloud Web Hosting

| Feature | Shopify | Wix | 
|---|---|---|
| **Compliance and Certifications** | Not enough data | Not enough data | 
| **Backup** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 

### Merchant of Record

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | 8.4/10 | 31 |
| **Wix** | N/A | N/A |

#### Payment processing - Merchant of Record

| Feature | Shopify | Wix | 
|---|---|---|
| **Automation** | 8.6 (29 reviews) | Not enough data | 
| **Cross Border
** | 8.5 (28 reviews) | Not enough data | 
| **Payment Options** | 8.5 (28 reviews) | Not enough data | 
| **Multi-Currency** | 8.1 (28 reviews) | Not enough data | 
| **Reconciliation** | 8.3 (27 reviews) | Not enough data | 
| **Chargeback** | 7.9 (28 reviews) | Not enough data | 

#### Tax management - Merchant of Record

| Feature | Shopify | Wix | 
|---|---|---|
| **Automated tax calculation** | 8.4 (26 reviews) | Not enough data | 
| **Standard compliance** | 8.4 (26 reviews) | Not enough data | 
| **Tax reporting** | 8.2 (26 reviews) | Not enough data | 

#### Security and Compliance - Merchant of Record

| Feature | Shopify | Wix | 
|---|---|---|
| **AML-KYC** | 8.3 (26 reviews) | Not enough data | 
| **Secure SLC** | 8.5 (26 reviews) | Not enough data | 
| **PCI-DSS** | 8.7 (26 reviews) | Not enough data | 
| **Encryption and tokenization** | 8.5 (26 reviews) | Not enough data | 

#### Administration - Merchant of Record

| Feature | Shopify | Wix | 
|---|---|---|
| **E-commerce Integration** | 8.3 (29 reviews) | Not enough data | 
| **Reporting & Analytics** | 8.4 (27 reviews) | Not enough data | 
| **Customer support** | 8.4 (27 reviews) | Not enough data | 

### Domain Registrars

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | N/A | N/A |
| **Wix** | N/A | N/A |

#### Security - Domain Registrar

| Feature | Shopify | Wix | 
|---|---|---|
| **Advanced DNS management** | Not enough data | Not enough data | 
| **WHOIS privacy protection** | Not enough data | Not enough data | 
| **Two-factor authentication (2FA)** | Not enough data | Not enough data | 

#### Convenience and automation - Domain Registrar

| Feature | Shopify | Wix | 
|---|---|---|
| **Bulk domain management** | Not enough data | Not enough data | 
| **Domain parking** | Not enough data | Not enough data | 
| **Auto-renewal** | Not enough data | Not enough data | 

#### Support and service - Domain Registrar

| Feature | Shopify | Wix | 
|---|---|---|
| **Knowledge base and tutorials** | Not enough data | Not enough data | 
| **Domain transfer assistance** | Not enough data | Not enough data | 
| **24/7 customer support** | Not enough data | Not enough data | 

#### Advanced management and features - Domain Registrar

| Feature | Shopify | Wix | 
|---|---|---|
| **Email forwarding and hosting** | Not enough data | Not enough data | 
| **Website builder integration** | Not enough data | Not enough data | 
| **Domain auction and backordering** | Not enough data | Not enough data | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **Shopify** | N/A | N/A |
| **Wix** | 8.2/10 | 1279 |

#### Customizations

| Feature | Shopify | Wix | 
|---|---|---|
| **Templates** | Not enough data | 8.7 (1162 reviews) | 
| **Drag and Drop** | Not enough data | 9.0 (1163 reviews) | 
| **HTML Input** | Not enough data | 7.8 (916 reviews) | 
| **Domain Name** | Not enough data | 8.5 (1059 reviews) | 

#### Growth

| Feature | Shopify | Wix | 
|---|---|---|
| **SEO** | Not enough data | 7.8 (947 reviews) | 
| **Site Analytics** | Not enough data | 7.8 (970 reviews) | 
| **Marketing Tools** | Not enough data | 7.8 (918 reviews) | 
| **E-Commerce** | Not enough data | 7.8 (762 reviews) | 
| **Hosting** | Not enough data | 8.5 (922 reviews) | 

#### Content

| Feature | Shopify | Wix | 
|---|---|---|
| **Email Integrations** | Not enough data | 8.2 (849 reviews) | 
| **Content Management** | Not enough data | 8.4 (1016 reviews) | 
| **Permissions** | Not enough data | 8.5 (859 reviews) | 
| **WordPress Tool** | Not enough data | 7.9 (197 reviews) | 

#### Support

| Feature | Shopify | Wix | 
|---|---|---|
| **Customer Support** | Not enough data | 8.3 (251 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)

**Unique to Shopify (1):** [Merchant of Record Software](https://www.g2.com/categories/merchant-of-record)

**Unique to Wix (6):** [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Website Builder Software](https://www.g2.com/categories/website-builder), [Web Design Software](https://www.g2.com/categories/web-design), [Online Appointment Scheduling Software](https://www.g2.com/categories/online-appointment-scheduling), [Cloud Web Hosting Platforms](https://www.g2.com/categories/cloud-web-hosting), [Domain Registrars](https://www.g2.com/categories/domain-registrars)


---
## Reviewer Demographics

### By Company Size

| Segment | Shopify | Wix | 
|---|---|---|
| **Small-Business** | 79.9% | 80.2% | 
| **Mid-Market** | 15.3% | 14.8% | 
| **Enterprise** | 4.8% | 5.0% | 

### By Industry

#### Shopify

- **Retail:** 26.1%
- **Apparel & Fashion:** 8.9%
- **Marketing and Advertising:** 7.4%
- **Consumer Goods:** 5.4%
- **Information Technology and Services:** 3.7%
- **Internet:** 3.2%
- **Computer Software:** 2.6%
- **Health, Wellness and Fitness:** 2.5%
- **Food & Beverages:** 2.2%
- **Design:** 1.9%
- **Other:** 36.0%

#### Wix

- **Marketing and Advertising:** 14.5%
- **Computer Software:** 6.7%
- **Information Technology and Services:** 5.9%
- **Design:** 3.6%
- **Health, Wellness and Fitness:** 3.4%
- **Non-Profit Organization Management:** 3.2%
- **Retail:** 3.0%
- **Entertainment:** 2.6%
- **Graphic Design:** 2.4%
- **Higher Education:** 2.1%
- **Other:** 52.6%

---
## Alternatives

### Alternatives to Shopify

- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [FastSpring](https://www.g2.com/products/fastspring/reviews) — 4.5/5 stars (187 reviews)
- [Cleverbridge](https://www.g2.com/products/cleverbridge/reviews) — 4.4/5 stars (59 reviews)
- [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) — 4.1/5 stars (4862 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1278 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (625 reviews)
- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (593 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (581 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)

### Alternatives to Wix

- [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) — 4.4/5 stars (2713 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (995 reviews)
- [Duda](https://www.g2.com/products/duda/reviews) — 4.7/5 stars (837 reviews)
- [Hostinger](https://www.g2.com/products/hostinger/reviews) — 4.4/5 stars (825 reviews)
- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (419 reviews)
- [Square Online (formerly Weebly)](https://www.g2.com/products/square-online-formerly-weebly/reviews) — 4.2/5 stars (482 reviews)
- [Framer](https://www.g2.com/products/framer/reviews) — 4.5/5 stars (142 reviews)
- [SiteGround](https://www.g2.com/products/siteground/reviews) — 4.2/5 stars (297 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1138 reviews)
- [Google Workspace](https://www.g2.com/products/google-workspace/reviews) — 4.6/5 stars (48111 reviews)

---
## Top Discussions

### Shopify

- Title: [What is Shopify used for?](https://www.g2.com/discussions/what-is-shopify-used-for) — 6 comments, 5 upvotes
  > **Top comment:** "CMS to manage store content, build custom landing pages, and run marketing campaigns."
- Title: [What are the features of Shopify?](https://www.g2.com/discussions/what-are-the-features-of-shopify) — 5 comments, 1 upvote
  > **Top comment:** "Shuffle-style music"
- Title: [How are entrepreneurs leveraging Shopify to build and grow their online retail businesses?](https://www.g2.com/discussions/how-are-entrepreneurs-leveraging-shopify-to-build-and-grow-their-online-retail-businesses) — 4 comments, 4 upvotes
  > **Top comment:** "Shopify is the backbone of any business selling products online. It has also been expanding native features, requiring less and less widgets/apps, as well as..."
- Title: [What does the basic Shopify plan include?](https://www.g2.com/discussions/what-does-the-basic-shopify-plan-include) — 3 comments
  > **Top comment:** "According to me, In Shopify basic plan you can customize your store and for that you get layouts. You can create blogs to rank for Seo. Even you can use ..."
- Title: [What software does Shopify use?](https://www.g2.com/discussions/what-software-does-shopify-use) — 3 comments
  > **Top comment:** "Shopify is the software. It is accessed via the web. "

### Wix

- Title: [How do I add the ability for little games on my website?](https://www.g2.com/discussions/13696-how-do-i-add-the-ability-for-little-games-on-my-website) — 6 comments, 1 upvote
  > **Top comment:** "It really depends on the format of your game. If you go to the editor, select the option to add an element and scroll down to "more", Wix has options to..."
- Title: [Can l link wix to linkedin](https://www.g2.com/discussions/31544-can-l-link-wix-to-linkedin) — 3 comments, 2 upvotes
  > **Top comment:** "You can add a link to your LinkedIn account, under social media bar."
- Title: [Does Wix have a booking feature?](https://www.g2.com/discussions/does-wix-have-a-booking-feature) — 2 comments
  > **Top comment:** "yes"
- Title: [Does Wix have limitations?](https://www.g2.com/discussions/does-wix-have-limitations) — 2 comments, 2 upvotes
  > **Top comment:** "Yes he has it "
- Title: [What are some other use cases for Wix?](https://www.g2.com/discussions/what-are-some-other-use-cases-for-wix) — 1 comment, 1 upvote
  > **Top comment:** "Great for websites, online stores, bookings, portfolios and membership platforms"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/shopify-vs-wix)