Compare Shopify Plus and Wix 
At a Glance
Market Segments
Small-Business (68.7% of reviews)
Small-Business (80.0% of reviews)
Entry-Level Pricing
No pricing available
$17.00 Per Month
Shopify Plus
Star Rating
(835)4.4 out of 5
Market Segments
Small-Business (68.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Shopify PlusWix
Star Rating
(1,847)4.2 out of 5
Market Segments
Small-Business (80.0% of reviews)
Pros & Cons
Entry-Level Pricing
$17.00 Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Shopify Plus excels in handling high traffic and large order volumes, making it a reliable choice for businesses during peak sales periods. Users appreciate its scalability and the powerful automation tools, which significantly enhance operational efficiency during high-traffic campaigns.
- Users say that Wix offers a user-friendly experience, particularly with its AI website builder that allows for quick site creation in under 20 minutes. This feature is especially praised by those who value convenience and ease of use, making it a great option for small businesses looking to establish an online presence quickly.
- Reviewers mention that while Wix provides a solid customer support experience, with many noting the helpfulness of representatives, Shopify Plus takes it a step further with its extensive resources and community support, which can be crucial for larger businesses navigating complex e-commerce needs.
- According to verified reviews, Shopify Plus users highlight the extensive customization options available for checkout and workflows, allowing for tailored shopping experiences that can significantly enhance customer satisfaction. This level of customization is less emphasized in Wix, which may limit flexibility for more complex e-commerce operations.
- G2 reviewers indicate that both platforms have similar scores for ease of use, but Shopify Plus edges out slightly with its intuitive interface that many find friendly and easy to navigate. This can be particularly beneficial for teams managing larger inventories or multiple sales channels.
- Users report that while Wix is a strong contender for small businesses, Shopify Plus's overall higher G2 Score reflects greater satisfaction among users, particularly those in need of robust features and support for scaling their e-commerce operations effectively.
Pricing
Entry-Level Pricing
Shopify Plus
No pricing availableWix
Light
$17.00
Per Month
Get the basics
- Intuitive drag and drop editor
- AI creation tools
- Free domain for 1 year
Free Trial
Shopify Plus
No trial information availableWix
Free Trial is available
Ratings
Meets Requirements
8.6
647
8.6
1,557
Ease of Use
9.0
651
8.9
1,566
Ease of Setup
8.6
467
8.9
657
Ease of Admin
8.8
403
8.7
595
Quality of Support
8.4
632
8.0
1,284
Has the product been a good partner in doing business?
8.5
399
8.4
550
Product Direction (% positive)
8.9
623
8.2
1,525
Features by Category
Page Customization
Not enough data
9.2
96
Not enough data
8.9
96
Not enough data
8.6
90
Not enough data
8.8
92
Page Optimization
Not enough data
Feature Not Available
Not enough data
8.8
94
Not enough data
8.8
89
Not enough data
8.6
91
Integrations
Not enough data
8.8
83
Not enough data
8.9
84
Not enough data
9.1
92
Generative AI
Not enough data
8.3
29
Agentic AI - Landing Page Builders
Not enough data
7.3
5
Notifications
Not enough data
9.6
8
Not enough data
9.6
8
Not enough data
9.6
8
Settings
Not enough data
9.3
7
Not enough data
9.2
8
Not enough data
9.0
8
Personalization
Not enough data
9.0
8
Not enough data
9.3
7
Integrations
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
9.4
8
Not enough data
8.9
6
Not enough data
9.3
7
Generative AI
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Headless Commerce
7.7
254
8.4
40
7.9
268
8.0
40
7.9
257
8.3
38
8.2
287
8.5
48
8.1
277
8.5
41
Generative AI
7.4
220
8.5
22
7.6
214
8.2
21
Agentic AI - E-Commerce Platforms
7.0
28
6.7
5
7.3
29
6.3
5
7.5
28
6.0
5
7.4
29
6.3
5
7.4
28
5.7
5
7.6
28
6.7
5
Merchandising/Marketing
8.4
467
8.8
56
8.5
485
8.7
57
7.8
475
8.6
58
7.9
489
8.4
53
7.9
460
8.3
52
7.7
448
8.6
52
8.0
460
7.8
54
Product Catalog
8.4
478
9.0
56
8.3
466
8.9
54
8.1
458
8.7
54
7.7
388
8.4
45
Order Process
8.7
480
8.8
54
8.2
462
8.6
53
8.3
458
8.6
51
8.8
472
8.9
57
8.6
468
8.8
51
8.1
455
8.5
49
8.0
453
8.6
51
8.2
413
8.6
46
Multi-Channel Support
8.2
426
8.5
45
8.6
449
8.5
54
8.2
417
8.7
50
8.4
458
8.5
52
7.7
373
8.6
49
8.2
400
8.2
44
7.4
371
8.6
48
Platform
8.4
428
8.4
47
8.2
479
8.5
54
8.4
462
8.7
53
8.5
460
8.7
52
8.2
464
8.6
52
8.7
455
8.8
52
8.3
374
8.8
46
8.5
437
9.0
50
7.8
401
8.5
43
8.2
388
8.4
42
8.5
421
8.8
48
8.7
463
8.9
52
Platform Basics
Not enough data
8.8
88
Not enough data
8.8
83
Not enough data
8.2
80
Not enough data
8.5
79
Platform Additional Functionalities
Not enough data
8.5
70
Not enough data
8.5
78
Not enough data
8.5
75
Agentic AI - Web Design
Not enough data
8.1
18
Not enough data
7.6
16
Not enough data
7.6
16
Not enough data
6.9
15
Not enough data
7.3
15
Performance - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Convenience and automation - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support and service - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced management and features - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
8.7
1155
Not enough data
9.0
1159
Not enough data
7.8
916
Not enough data
8.5
1054
Growth
Not enough data
7.8
940
Not enough data
7.7
965
Not enough data
7.8
915
Not enough data
7.8
759
Not enough data
8.5
918
Content
Not enough data
8.2
846
Not enough data
8.4
1008
Not enough data
8.5
858
Not enough data
7.9
195
Support
Not enough data
8.4
243
Reporting
8.0
80
Not enough data
7.6
73
Not enough data
Omnichannel Features
8.3
77
Not enough data
8.1
76
Not enough data
7.9
78
Not enough data
8.1
80
Not enough data
8.0
77
Not enough data
8.7
82
Not enough data
7.4
76
Not enough data
Categories
Categories
Shared Categories
Shopify Plus and Wix are categorized as E-Commerce Platforms
Unique Categories
Shopify Plus is categorized as Omnichannel Commerce
Wix is categorized as Landing Page Builders, Website Builder, Web Design, Online Appointment Scheduling, Cloud Web Hosting, and Domain Registrars
Reviews
Reviewers' Company Size
Shopify Plus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wix
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
21.2%
Apparel & Fashion
13.6%
Consumer Goods
7.4%
Information Technology and Services
5.6%
Health, Wellness and Fitness
5.0%
Other
47.2%
Marketing and Advertising
14.5%
Computer Software
6.7%
Information Technology and Services
6.0%
Design
3.6%
Health, Wellness and Fitness
3.4%
Other
65.8%
Alternatives
Discussions
What differentiates Shopify Plus?
2 Comments
RU
Smartstore is very refined in its methodology, which is the reason they've remembered all of the fundamental SEO procedures for each part. This makes them...Read more
How does Shopify plus work?
2 Comments
VK
Shopify Plus is an easy platform for building and managing an online store, where you can customize your design, add products, and set up payments. It helps...Read more
Who is Shopify Plus' target market?
1 Comment
Official Response from Shopify Plus
High-volume brands with online sales of about $80,000 USD per month. If you want to know whether Shopify Plus is the right platform for you, let us know by...Read more
How do I add the ability for little games on my website?
6 Comments
VF
Uptown Pokies Casino is dedicated to providing the ultimate online gaming experience for players around the world. We offer at Uptown Casino...Read more
Can l link wix to linkedin
3 Comments
RM
Certainly! You can link Casino Hex's social media accounts with other platforms, and also share our website link, including our page on minimum deposit...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
