Compare Semrush and impact.com 
At a Glance
Market Segments
Small-Business (64.9% of reviews)
Small-Business (74.5% of reviews)
Entry-Level Pricing
$139.94 Per Month
No pricing available
Semrush
Star Rating
(3,346)4.5 out of 5
Market Segments
Small-Business (64.9% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansimpact.com
Star Rating
(2,101)4.5 out of 5
Market Segments
Small-Business (74.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about impact.comSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Semrush excels in user-friendliness, with many praising its clean and intuitive interface. Users find it easy to navigate and appreciate the comprehensive range of features, making it accessible for both beginners and experienced marketers.
- Users say that impact.com provides valuable insights through its attribution view, which helps track interactions between partners. This feature is particularly beneficial for understanding consumer paths and optimizing marketing strategies based on partner performance.
- Reviewers mention that Semrush's implementation process is notably quick and straightforward. Many users highlight the effective onboarding wizard that simplifies setup, allowing teams to start leveraging the platform's capabilities without a steep learning curve.
- According to verified reviews, impact.com shines in its tracking capabilities, with users appreciating the accurate performance reporting. This feature enables marketers to monitor conversions effectively and make data-driven decisions to enhance their campaigns.
- G2 reviewers indicate that while both platforms have similar star ratings, Semrush's higher G2 Score reflects greater overall satisfaction among users. The platform's robust analytics tools, including backlink audits, are frequently cited as standout features that contribute to its strong reputation.
- Users highlight that impact.com offers great integration options, making it easy to generate links and associate multiple products. This flexibility is a significant advantage for businesses looking to streamline their marketing efforts across various channels.
Pricing
Entry-Level Pricing
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
impact.com
No pricing availableFree Trial
Semrush
Free Trial is available
impact.com
No trial information availableRatings
Meets Requirements
8.8
2,643
8.6
1,088
Ease of Use
8.3
2,671
8.2
1,318
Ease of Setup
8.6
1,870
8.1
994
Ease of Admin
8.6
1,352
8.3
485
Quality of Support
8.5
2,317
8.3
1,008
Has the product been a good partner in doing business?
8.7
1,331
8.7
479
Product Direction (% positive)
8.8
2,553
8.6
1,055
Features by Category
Metrics
8.4
446
Not enough data
8.2
435
Not enough data
7.9
417
Not enough data
7.7
389
Not enough data
7.4
377
Not enough data
7.5
371
Not enough data
7.4
373
Not enough data
7.5
384
Not enough data
7.2
370
Not enough data
Reporting
8.0
427
Not enough data
8.2
419
Not enough data
7.8
401
Not enough data
7.7
399
Not enough data
7.9
395
Not enough data
7.6
374
Not enough data
8.1
411
Not enough data
Other
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
358
Not enough data
7.0
336
Not enough data
7.6
355
Not enough data
Agentic AI - Digital Analytics
6.6
45
Not enough data
7.3
46
Not enough data
6.9
45
Not enough data
6.9
43
Not enough data
Administration
7.7
369
Not enough data
7.4
353
Not enough data
8.5
408
Not enough data
8.3
397
Not enough data
Social Analytics
8.8(won by default)
295
Feature Not Available
8.5(tied score)
274
8.5(tied score)
21
8.7
281
8.8(won by 0.1)
20
8.2
248
8.7(won by 0.5)
19
Feature Not Available
8.9(won by default)
19
8.1(won by default)
217
Feature Not Available
8.0
213
8.3(won by 0.3)
20
Reports & Dashboards
8.4
277
8.7(won by 0.3)
21
8.8(tied score)
286
8.8(tied score)
21
8.7
271
9.0(won by 0.3)
21
7.9
210
8.3(won by 0.4)
20
Agentic AI - Social Media Analytics
7.3(won by default)
22
Feature Not Available
7.2(won by default)
22
Feature Not Available
7.7
22
9.0(won by 1.3)
8
8.0(won by default)
22
Feature Not Available
7.9(won by default)
22
Feature Not Available
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Link Options
Not enough data
8.7
779
Not enough data
8.7
757
Not enough data
8.1
634
Agentic AI - Affiliate Marketing
Not enough data
6.8
263
Not enough data
7.0
257
Not enough data
7.1
258
Not enough data
7.0
258
Not enough data
7.0
258
Not enough data
Feature Not Available
Tracking Options
Not enough data
7.9
713
Not enough data
8.7
825
Not enough data
8.1
682
Affiliate Management
Not enough data
8.6
660
Not enough data
8.6
664
Not enough data
8.1
624
Listing Management
8.6
246
|
Verified
Not enough data
8.2
241
|
Verified
Not enough data
8.5
244
|
Verified
Not enough data
8.6
257
|
Verified
Not enough data
Performance
8.3
264
|
Verified
Not enough data
8.8
272
|
Verified
Not enough data
Local Search Optimization
8.9
608
|
Verified
Not enough data
8.4
555
|
Verified
Not enough data
8.4
529
|
Verified
Not enough data
8.3
537
|
Verified
Not enough data
7.8
520
|
Verified
Not enough data
8.8
587
|
Verified
Not enough data
Control
Not enough data
8.8
97
|
Verified
Not enough data
8.0
98
|
Verified
Not enough data
7.8
88
|
Verified
Platform - Partner Relationship Management (PRM)
Not enough data
8.2
96
|
Verified
Not enough data
7.8
92
|
Verified
Not enough data
8.0
17
Not enough data
7.7
17
Not enough data
7.3
18
Not enough data
7.3
21
Not enough data
8.7
18
Not enough data
7.3
20
Not enough data
7.9
15
Not enough data
7.3
14
Not enough data
8.5
21
Not enough data
7.6
17
Not enough data
7.6
15
Agentic AI - Partner Relationship Management (PRM)
Not enough data
7.0
17
Not enough data
Feature Not Available
Not enough data
7.0
16
Not enough data
6.6
16
Platform Basics
8.5
580
Not enough data
8.5
583
Not enough data
Agentic AI - Competitive Intelligence
6.9
76
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
536
Not enough data
Platform Content
7.3
473
Not enough data
Platform Reporting
8.0
548
Not enough data
8.3
555
Not enough data
Attribution Modeling
Not enough data
8.5
69
|
Verified
Not enough data
7.9
68
|
Verified
Not enough data
6.7
60
|
Verified
Not enough data
7.5
68
|
Verified
Not enough data
7.0
65
Not enough data
7.5
67
Agentic AI - Attribution
Not enough data
7.2
24
Not enough data
7.5
25
Not enough data
Feature Not Available
Not enough data
7.2
24
Marketing
Not enough data
7.3
58
|
Verified
Not enough data
8.2
63
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
7.9
62
|
Verified
Reporting
Not enough data
8.7
74
|
Verified
Not enough data
8.5
71
|
Verified
Not enough data
8.7
73
|
Verified
Platform Basics
8.5
107
Not enough data
8.1
104
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
96
Not enough data
8.4
107
Not enough data
Content Planning
Feature Not Available
Not enough data
8.2
100
Not enough data
8.7
110
Not enough data
Marketing Campaign Performance
8.5
82
Not enough data
8.7
83
Not enough data
Agentic AI - Marketing Calendar
7.1
12
Not enough data
7.1
12
Not enough data
6.4
12
Not enough data
6.7
12
Not enough data
Other Features
8.3
108
Not enough data
8.8
94
Not enough data
SEO Auditing & Monitoring
8.7
1034
Not enough data
9.1
988
Not enough data
8.8
875
Not enough data
8.9
922
Not enough data
Agentic AI - SEO Tools
6.6
181
Not enough data
6.7
183
Not enough data
6.7
185
Not enough data
6.7
180
Not enough data
6.6
181
Not enough data
6.6
174
Not enough data
6.8
178
Not enough data
SEO Content & Rankings
8.2
1531
Not enough data
9.1
1713
Not enough data
8.8
1593
Not enough data
8.2
937
Not enough data
8.5
901
Not enough data
SEO Reporting
8.9
1671
Not enough data
8.6
1026
Not enough data
8.3
986
Not enough data
7.8
846
Not enough data
Generative AI
6.8
411
Not enough data
6.8
401
Not enough data
Content & Collaboration
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
167
Not enough data
Social Management
8.7
237
Not enough data
8.8
231
Not enough data
Feature Not Available
Not enough data
8.5
229
Not enough data
7.9
203
Not enough data
8.0
179
Not enough data
7.8
149
Not enough data
Agentic AI - Social Media Management
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Not enough data
Media Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Not enough data
Geographic Coverage
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Not enough data
Reporting
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Not enough data
Agentic AI - Media Monitoring
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
Generative AI
8.1
23
Not enough data
8.1
24
Not enough data
Platform Basics
Not enough data
7.4
41
|
Verified
Not enough data
7.3
41
|
Verified
Platform Data
Not enough data
7.6
43
|
Verified
Not enough data
7.8
43
|
Verified
Not enough data
8.1
44
|
Verified
Not enough data
8.0
44
|
Verified
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
7.4
40
|
Verified
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
Feature Not Available
Not enough data
6.9
19
Not enough data
6.8
19
Not enough data
6.8
18
Platform Interoperability
8.4
80
Not enough data
Agentic AI - Social Media Advertising
7.3
5
Not enough data
7.7
5
Not enough data
6.7
5
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
6.3
5
Not enough data
Social Functionality
8.8
98
Not enough data
Campaign Management
9.0
97
Not enough data
8.7
95
Not enough data
8.6
95
Not enough data
8.6
88
Not enough data
8.6
89
Not enough data
8.5
91
Not enough data
8.5
87
Not enough data
8.4
89
Not enough data
8.3
88
Not enough data
8.5
92
Not enough data
8.4
90
Not enough data
8.0
86
Not enough data
8.3
88
Not enough data
Targeting
8.6
91
Not enough data
8.5
86
Not enough data
8.5
85
Not enough data
8.6
85
Not enough data
Platform
8.4
88
Not enough data
8.7
96
Not enough data
8.9
94
Not enough data
8.9
95
Not enough data
8.7
92
Not enough data
8.6
90
Not enough data
8.4
84
Not enough data
8.5
86
Not enough data
8.5
89
Not enough data
Grammar Tools
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Not enough data
Writing Support
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Not enough data
Software Availability
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Not enough data
Generative AI
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Not enough data
Data collection
7.7
198
Not enough data
8.1
225
|
Verified
Not enough data
8.1
215
|
Verified
Not enough data
7.5
197
|
Verified
Not enough data
8.1
215
Not enough data
Segment Trending
8.6
248
|
Verified
Not enough data
8.1
234
|
Verified
Not enough data
8.3
241
|
Verified
Not enough data
7.3
202
Not enough data
Analysis
8.3
234
Not enough data
8.6
256
|
Verified
Not enough data
8.3
216
|
Verified
Not enough data
Platform
8.7
264
|
Verified
Not enough data
8.4
242
|
Verified
Not enough data
7.7
215
|
Verified
Not enough data
8.3
236
|
Verified
Not enough data
8.1
211
|
Verified
Not enough data
8.2
208
Not enough data
Agentic AI - Market Intelligence
7.2
34
Not enough data
6.8
33
Not enough data
Platform Basics
8.5
143
Not enough data
7.7
127
Not enough data
8.4
147
Not enough data
Platform Data
8.2
133
Not enough data
8.3
138
Not enough data
8.6
150
Not enough data
8.3
133
Not enough data
Agentic AI - Operational Risk Management
6.9
18
Not enough data
Monitoring & Listening
Not enough data
8.9
12
Not enough data
7.5
12
Not enough data
7.8
12
Not enough data
7.9
12
Not enough data
7.9
12
Not enough data
7.8
12
Agentic AI - Social Media Listening Tools
Not enough data
7.7
8
Not enough data
8.5
8
Not enough data
8.1
8
Not enough data
9.3
7
Not enough data
8.6
7
Data Management & Analysis
Not enough data
9.0
12
Not enough data
9.2
12
Not enough data
9.3
12
Not enough data
9.5
11
Loyalty Experience
Not enough data
8.6
34
Not enough data
8.9
35
Not enough data
8.2
29
Not enough data
8.3
32
Not enough data
7.6
30
Not enough data
Feature Not Available
Loyalty Platform
Not enough data
8.2
29
Not enough data
8.1
31
Not enough data
8.4
31
Not enough data
8.5
28
Not enough data
8.1
30
Agentic AI - Loyalty Management
Not enough data
Feature Not Available
Not enough data
7.3
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Account Mapping
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Partner Discovery
Not enough data
7.3
24
Not enough data
7.3
25
Not enough data
7.1
24
Partner Collaboration
Not enough data
8.5
26
Not enough data
8.5
23
Not enough data
8.4
24
Analytics
Not enough data
8.3
24
Not enough data
8.0
23
Not enough data
8.1
24
Integrations
Not enough data
Feature Not Available
Not enough data
7.0
23
Not enough data
Feature Not Available
Influencer Marketing
Not enough data
7.6
182
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
176
|
Verified
Not enough data
7.5
170
|
Verified
Not enough data
7.7
180
|
Verified
Not enough data
7.5
166
|
Verified
Not enough data
7.7
175
|
Verified
Not enough data
8.1
169
|
Verified
Not enough data
8.4
187
|
Verified
Not enough data
8.1
175
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
141
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
37
Agentic AI - Influencer Marketing Platforms
Not enough data
7.0
49
Not enough data
Feature Not Available
Not enough data
7.3
50
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Planning
7.7
236
Not enough data
Publishing
7.7
238
Not enough data
Social Media
7.6
239
Not enough data
Planning
7.9
363
Not enough data
Generative AI
7.4
146
Not enough data
7.2
142
Not enough data
7.2
141
Not enough data
6.6
139
Not enough data
6.4
136
Not enough data
Agentic AI - Content Creation
7.2
48
Not enough data
7.0
48
Not enough data
7.2
48
Not enough data
7.1
48
Not enough data
7.2
49
Not enough data
7.3
48
Not enough data
7.2
48
Not enough data
AI Visibility & Tracking
7.9
77
Not enough data
8.0
89
Not enough data
Sentiment & Brand Analysis
7.9
70
Not enough data
6.3
58
Not enough data
Competitive Benchmarking
7.3
61
Not enough data
7.6
70
Not enough data
AI Content Optimization
7.7
65
Not enough data
7.8
69
Not enough data
Reporting & Alerts
6.8
60
Not enough data
7.7
72
Not enough data
Agentic AI - Customer Advocacy
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Feature Not Available
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
8.0
35
Not enough data
8.2
38
Not enough data
Feature Not Available
Outreach
Not enough data
7.6
32
Not enough data
Feature Not Available
Not enough data
7.3
32
Reporting
Not enough data
8.2
32
Not enough data
7.2
31
Not enough data
7.5
31
Agentic AI - Media and Influencer Targeting
Not enough data
Feature Not Available
Not enough data
7.4
20
Not enough data
7.3
20
Not enough data
7.3
20
Not enough data
7.3
20
User Rights/Roles
Not enough data
7.3
30
Not enough data
7.4
29
Tools
Feature Not Available
Not enough data
8.2
668
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
8.1
658
Not enough data
8.2
644
Not enough data
8.0
585
Not enough data
7.7
583
Not enough data
8.9
720
Not enough data
Agentic AI - Content Analytics
7.4
59
Not enough data
7.6
60
Not enough data
7.6
60
Not enough data
7.7
60
Not enough data
7.6
61
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.7
392
|
Verified
8.2
117
|
Verified
8.4
416
|
Verified
8.6
130
|
Verified
8.0
403
|
Verified
7.6
118
|
Verified
8.0
382
|
Verified
8.4
122
|
Verified
Feature Not Available
7.9
93
|
Verified
Feature Not Available
Feature Not Available
Campaign Activity
8.3
396
|
Verified
8.5
127
|
Verified
8.6
435
|
Verified
8.6
133
|
Verified
7.7
365
|
Verified
7.7
109
|
Verified
8.0
379
|
Verified
7.9
115
|
Verified
8.2
407
|
Verified
7.9
114
|
Verified
7.9
357
|
Verified
6.4
17
Agentic AI - Marketing Analytics
7.1
59
7.0
28
7.5
59
7.1
28
7.1
59
Feature Not Available
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Semrush and impact.com are categorized as Marketing Analytics and Social Media Analytics
Unique Categories
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Market Intelligence, Content Analytics, Media Monitoring, and Social Media Advertising
impact.com is categorized as Affiliate Marketing, Influencer Marketing Platforms, Customer Advocacy, Partner Relationship Management (PRM), Partner Ecosystem Platforms, Attribution, Media and Influencer Targeting, Loyalty Management, Tag Management Systems, Customer Journey Analytics, and Social Media Listening Tools
Reviews
Reviewers' Company Size
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
impact.com
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.4%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.7%
Internet
3.7%
Other
46.3%
Marketing and Advertising
22.4%
Computer Software
6.2%
Information Technology and Services
5.1%
Retail
5.0%
Financial Services
4.6%
Other
56.6%
Discussions
What is Semrush used for?
4 Comments
KS
It is an all-in-one software that helps marketers get insights from the data and helps in doing keyword research, content marketing, and campaign management.Read more
Does SEMrush have a free plan?
3 Comments
BB
Yes they have a free plan where you can add 1 website.Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
What is impact.com used for?
3 Comments
א
impact.com is intended to be used as a partnership management platformRead more
How many dashboars out there for Impact.com?
2 Comments
SO
You can not use more than one account on impact,it's only one account you need to have to avoid being ban.Read more
Does SaaSquatch integrate with 3rd-party tools?
2 Comments
ST
SaaSquatch natively integrates with many of the tools you already use so that you can get the most out of your referral and loyalty programs. Whether it’s...Read more
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