# SecureAuth: Workforce IAM vs Sift Comparison --- ## AI Generated Summary - **G2 reviewers report** that Sift excels in **ease of use** , with many users highlighting its intuitive interface that allows for quick access to important information. One user mentioned, "I like that Sift is simple to use and the UI is easy to understand," which contributes to a smoother workflow. - **Users say** SecureAuth: Workforce IAM provides a **high level of security** , particularly through its multi-factor authentication and single sign-on features. Reviewers appreciate its adaptability and the strong emphasis on data security, stating, "Secure Auth Identity is secure and easy to use." - **According to verified reviews** , Sift's **initial setup process** is notably straightforward, with users reporting that it integrates seamlessly with existing systems like Okta. One user noted, "The initial setup was perfectly easy," which is a significant advantage for teams looking to minimize downtime. - **Reviewers mention** that while SecureAuth offers a solid user experience, it faces challenges in **implementation speed**. Some users have pointed out that although it is easy to implement, the overall process can be slower compared to Sift, which has a more streamlined onboarding experience. - **Users highlight** that both products provide excellent **quality of support** , but SecureAuth stands out slightly with a higher satisfaction rating in this area. One reviewer noted, "The support has been very responsive," indicating a strong partnership in business operations. - **G2 reviewers indicate** that while both products cater well to mid-market segments, Sift has a broader user base with significantly more reviews, suggesting a more established presence and user trust in the market. This is reflected in the feedback, with users stating, "It's really valuable to me because without it, the work cannot be completed efficiently." | | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Star Rating** | 4.4 out of 5 | 4.6 out of 5 | | **Total Reviews** | 29 | 610 | | **Largest Market Segment** | Mid-Market (46.4% of reviews) | Mid-Market (56.8% of reviews) | | **Entry Level Price** | No pricing available | $$ | --- ## Top Pros & Cons ### SecureAuth: Workforce IAM **Not enough data** ### Sift Pros: - Ease of Use (71 reviews) - Fraud Prevention (71 reviews) Cons: - Inaccuracy (29 reviews) - Lack of Clarity (20 reviews) --- ## Ratings Comparison | Rating | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Meets Requirements** | 9.2 (28 reviews) | 9.0 (550 reviews) | | **Ease of Use** | 8.9 (28 reviews) | 9.0 (561 reviews) | | **Ease of Setup** | 8.0 (9 reviews) | 9.0 (387 reviews) | | **Ease of Admin** | 8.0 (9 reviews) | 9.0 (193 reviews) | | **Quality of Support** | 9.0 (28 reviews) | 9.0 (502 reviews) | | **Has the product been a good partner in doing business?** | 9.1 (9 reviews) | 8.9 (191 reviews) | | **Product Direction (% positive)** | 9.2 (28 reviews) | 9.4 (534 reviews) | --- ## Pricing ### SecureAuth: Workforce IAM #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Sift #### Entry-Level Pricing Plan: Volume-based pricing Price: $$ Description: Volume-based pricing. [Learn more about Sift](https://www.g2.com/products/sift-s-ai-powered-fraud-decisioning-platform-sift/reviews) #### Free Trial No --- ## Features Comparison By Category ### Single Sign-On (SSO) | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | 9.4/10 | 18 | | **Sift** | N/A | N/A | #### Authentication Options | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Authentication User experience** | 9.9 (13 reviews) | Not enough data | | **Supports Required Authentication systems** | 9.6 (12 reviews) | Not enough data | | **Multi-Factor Authentication** | 9.5 (13 reviews) | Not enough data | | **Supports Required Authentication Methods/Protocols** | 9.3 (12 reviews) | Not enough data | | **Federation/SAML support (idp)** | 9.2 (12 reviews) | Not enough data | | **Federation/SAML support (sp)** | 9.4 (12 reviews) | Not enough data | #### Access Control Types | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Endpoint access** | 9.3 (12 reviews) | Not enough data | | **Local Access** | 9.5 (13 reviews) | Not enough data | | **Remote Access** | 9.2 (13 reviews) | Not enough data | | **Partner Access** | 9.2 (11 reviews) | Not enough data | | **Supports BYOD users** | 9.0 (12 reviews) | Not enough data | #### Administration | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Ease of installation on server** | 9.5 (11 reviews) | Not enough data | | **Password Policy Enforcement** | 9.4 (11 reviews) | Not enough data | | **Administration Console** | 9.1 (11 reviews) | Not enough data | | **Ease of connecting applications** | 9.6 (12 reviews) | Not enough data | | **Self Service Password Administration** | 9.4 (12 reviews) | Not enough data | #### Platform | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Multiple Operating system support** | 9.2 (11 reviews) | Not enough data | | **Multi-Domain Support** | 9.1 (11 reviews) | Not enough data | | **Cross Browser support** | 9.4 (11 reviews) | Not enough data | | **Fail over protection** | 9.4 (11 reviews) | Not enough data | | **Reporting** | 9.5 (11 reviews) | Not enough data | | **Auditing** | 9.1 (11 reviews) | Not enough data | | **Third Party Web Services support** | 9.4 (11 reviews) | Not enough data | ### Multi-Factor Authentication (MFA) | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | N/A | N/A | #### Authentication type | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **SMS-Based** | Not enough data | Not enough data | | **Voice-Based Telephony** | Not enough data | Not enough data | | **Email-Based** | Not enough data | Not enough data | | **Hardware Token-Based** | Not enough data | Not enough data | | **Software Token** | Not enough data | Not enough data | | **Biometric Factor** | Not enough data | Not enough data | | **Mobile-Push** | Not enough data | Not enough data | | **Risk-Based Authentication** | Not enough data | Not enough data | #### Functionality | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Multi-Device Sync** | Not enough data | Not enough data | | **Backup** | Not enough data | Not enough data | #### Implementation | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Easy Setup** | Not enough data | Not enough data | | **Mobile SDK** | Not enough data | Not enough data | | **Web SDK** | Not enough data | Not enough data | ### Fraud Detection | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | 8.8/10 | 475 | #### Detection | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Payment Verification** | Not enough data | Feature Not Available | | **Bot Mitigation** | Not enough data | Feature Not Available | | **Real-Time Monitoring** | Not enough data | 9.0 (427 reviews) | | **Alerts** | Not enough data | 8.8 (413 reviews) | #### Analysis | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **ID Analytics** | Not enough data | 8.9 (416 reviews) | | **Intelligence Reporting** | Not enough data | 8.9 (417 reviews) | | **Incident Reports** | Not enough data | 8.7 (407 reviews) | #### Administration | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Fraud Markers** | Not enough data | 9.1 (416 reviews) | | **Transaction Scoring** | Not enough data | 8.9 (419 reviews) | | **Blacklisting** | Not enough data | 8.8 (413 reviews) | #### Agentic AI - Fraud Detection | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Cross-system Integration** | Not enough data | 8.7 (83 reviews) | | **Adaptive Learning** | Not enough data | 8.7 (77 reviews) | | **Decision Making** | Not enough data | 9.0 (83 reviews) | ### Zero Trust Networking | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | 9.4/10 | 15 | | **Sift** | N/A | N/A | #### Network Management | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Network Segmentation** | 9.3 (10 reviews) | Not enough data | | **Network Mapping** | 9.3 (9 reviews) | Not enough data | | **Security Analytics** | 9.4 (9 reviews) | Not enough data | | **API/Integrations** | 9.3 (9 reviews) | Not enough data | #### Security | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Security Automation** | 9.6 (9 reviews) | Not enough data | | **Application Security** | 9.5 (10 reviews) | Not enough data | | **Workload Protection** | 9.5 (10 reviews) | Not enough data | | **Data Protection** | 9.5 (10 reviews) | Not enough data | #### Identity Management | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Adaptive Access Control** | 9.3 (9 reviews) | Not enough data | | **Identity Scoring** | 9.4 (9 reviews) | Not enough data | | **User Monitoring** | 9.3 (9 reviews) | Not enough data | #### Generative AI | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **AI Text Summarization** | Not enough data | Not enough data | | **AI Text Generation** | Not enough data | Not enough data | ### Risk-Based Authentication (RBA) | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | 9.6/10 | 17 | | **Sift** | 9.0/10 | 193 | #### Administration | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Bi-Directional Identity Synchronization** | 9.7 (11 reviews) | Feature Not Available | | **Policy Management** | 9.7 (11 reviews) | 8.9 (174 reviews) | | **Cloud Directory** | 9.5 (11 reviews) | Feature Not Available | | **Application Integrations** | Not enough data | 9.1 (72 reviews) | ### Customer Identity and Access Management (CIAM) | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | N/A | N/A | #### Functionality | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Self-registration and self-service** | Not enough data | Not enough data | | **Authentication** | Not enough data | Not enough data | | **Scalability** | Not enough data | Not enough data | | **Consent and preference management** | Not enough data | Not enough data | | **Social login** | Not enough data | Not enough data | | **Customer data linking** | Not enough data | Not enough data | #### AI Authentication Risk Management - Customer Identity and Access Management (CIAM) | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Adaptive MFA** | Not enough data | Not enough data | | **Anomaly Detection** | Not enough data | Not enough data | | **Fraudulent Login Detection** | Not enough data | Not enough data | | **Adaptive Authentication Policies** | Not enough data | Not enough data | | **Risk-Based Authentication** | Not enough data | Not enough data | #### AI Biometric & Behavioral Analysis - Customer Identity and Access Management (CIAM) | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Behavioral Biometric Analysis** | Not enough data | Not enough data | | **Liveness Detection** | Not enough data | Not enough data | #### AI Context-Aware Security Controls - Customer Identity and Access Management (CIAM) | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Account Recovery Assistants** | Not enough data | Not enough data | | **Constraint Enforcement** | Not enough data | Not enough data | ### Passwordless Authentication | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | N/A | N/A | #### Functionality | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **FIDO2-compliant** | Not enough data | Not enough data | | **Works with hardware security keys** | Not enough data | Not enough data | | **Multiple authentication methods** | Not enough data | Not enough data | | **Offline or no-phone solution** | Not enough data | Not enough data | ### Identity and Access Management (IAM) | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | N/A | N/A | #### Functionality | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **User provisioning** | Not enough data | Not enough data | | **Password manager** | Not enough data | Not enough data | | **Single Sign-on** | Not enough data | Not enough data | | **Enforces policies** | Not enough data | Not enough data | | **Authentication** | Not enough data | Not enough data | | **Multi-factor authentication** | Not enough data | Not enough data | #### Type | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **On-premises solution** | Not enough data | Not enough data | | **Cloud-solution** | Not enough data | Not enough data | #### Reporting | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Tracking** | Not enough data | Not enough data | | **Reporting** | Not enough data | Not enough data | | **Access & Permission Change Reporting** | Not enough data | Not enough data | | **Compliance & Audit Trail Export** | Not enough data | Not enough data | #### Authentication & Authorization - Identity and Access Management (IAM) | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Adaptive & Contextual Access Control** | Not enough data | Not enough data | #### Administration & Governance - Identity and Access Management (IAM) | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Identity Lifecycle Management** | Not enough data | Not enough data | | **Self‑Service Account Management** | Not enough data | Not enough data | #### Generative AI - Identity and Access Management (IAM) | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **AI‑Driven Access Anomaly Detection** | Not enough data | Not enough data | | **Automated Policy Tuning** | Not enough data | Not enough data | | **Predictive Role Recommendations** | Not enough data | Not enough data | ### Accounting & Finance | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | N/A | N/A | #### Agentic AI - Accounting & Finance | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | ### Financial Fraud Prevention | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | 8.9/10 | 23 | #### Transaction Monitoring - Financial Fraud Prevention | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Payment monitoring** | Not enough data | 9.1 (18 reviews) | | **Real-time risk monitoring** | Not enough data | 9.2 (21 reviews) | | **Threshold Management** | Not enough data | 9.0 (16 reviews) | #### Identity & Authentication - Financial Fraud Prevention | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Identity Verification** | Not enough data | 8.9 (19 reviews) | | **MFA** | Not enough data | 9.2 (16 reviews) | #### Behavioral & Analytics Detection - Financial Fraud Prevention | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Behavioral Analytics** | Not enough data | 8.8 (18 reviews) | | **Bot Detection** | Not enough data | 8.6 (16 reviews) | #### Audit & Compliance - Financial Fraud Prevention | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Audit Trail** | Not enough data | 8.2 (15 reviews) | | **Reporting** | Not enough data | 8.7 (19 reviews) | ### E-commerce Fraud Protection | Product | Score | Reviews | |---|---|---| | **SecureAuth: Workforce IAM** | N/A | N/A | | **Sift** | 8.8/10 | 283 | #### Intelligence | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Transaction Scoring** | Not enough data | 8.9 (259 reviews) ✓ Verified | | **Risk Assessment** | Not enough data | 9.0 (265 reviews) ✓ Verified | | **Intelligence Reporting** | Not enough data | 8.8 (251 reviews) ✓ Verified | | **ID Analytics** | Not enough data | 8.7 (252 reviews) ✓ Verified | #### Detection | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Fraud Detection** | Not enough data | 9.0 (264 reviews) ✓ Verified | | **Alerts** | Not enough data | 8.6 (241 reviews) ✓ Verified | | **Real-Time Monitoring** | Not enough data | 8.9 (257 reviews) ✓ Verified | #### Response | Feature | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Device Tracking** | Not enough data | 8.8 (258 reviews) ✓ Verified | | **Fraud Markers** | Not enough data | 8.9 (255 reviews) ✓ Verified | | **Blacklisting** | Not enough data | 8.8 (249 reviews) ✓ Verified | | **Bot Mitigation** | Not enough data | 8.3 (227 reviews) | --- ## Categories **Shared Categories (1):** [Risk-Based Authentication Software](https://www.g2.com/categories/risk-based-authentication-rba) **Unique to SecureAuth: Workforce IAM (6):** [Zero Trust Networking Software](https://www.g2.com/categories/zero-trust-networking), [Customer Identity and Access Management (CIAM) Software](https://www.g2.com/categories/customer-identity-and-access-management-ciam), [Multi-Factor Authentication (MFA) Software](https://www.g2.com/categories/multi-factor-authentication-mfa), [Single Sign-On (SSO) Solutions](https://www.g2.com/categories/single-sign-on-sso), [Identity and Access Management (IAM) Software](https://www.g2.com/categories/identity-and-access-management-iam), [Passwordless Authentication Software](https://www.g2.com/categories/passwordless-authentication) **Unique to Sift (3):** [Fraud Detection Software](https://www.g2.com/categories/fraud-detection), [E-commerce Fraud Protection Software](https://www.g2.com/categories/e-commerce-fraud-protection), [Financial Fraud Prevention](https://www.g2.com/categories/financial-fraud-prevention) --- ## Reviewer Demographics ### By Company Size | Segment | SecureAuth: Workforce IAM | Sift | |---|---|---| | **Small-Business** | 32.1% | 16.0% | | **Mid-Market** | 46.4% | 56.8% | | **Enterprise** | 21.4% | 27.2% | ### By Industry #### SecureAuth: Workforce IAM - **Hospital & Health Care:** 17.9% - **Airlines/Aviation:** 10.7% - **Marketing and Advertising:** 10.7% - **Computer Software:** 7.1% - **Information Services:** 7.1% - **Health, Wellness and Fitness:** 7.1% - **Accounting:** 3.6% - **E-Learning:** 3.6% - **Electrical/Electronic Manufacturing:** 3.6% - **Government Administration:** 3.6% - **Other:** 25.0% #### Sift - **Financial Services:** 35.4% - **Information Technology and Services:** 5.8% - **Consumer Services:** 5.5% - **Apparel & Fashion:** 4.4% - **Leisure, Travel & Tourism:** 3.4% - **Retail:** 3.1% - **Computer & Network Security:** 2.6% - **Internet:** 2.4% - **Banking:** 2.4% - **Security and Investigations:** 2.4% - **Other:** 32.7% --- ## Alternatives ### Alternatives to SecureAuth: Workforce IAM - [Cisco Duo](https://www.g2.com/products/cisco-duo/reviews) — 4.5/5 stars (517 reviews) - [Okta](https://www.g2.com/products/okta/reviews) — 4.5/5 stars (1320 reviews) - [Ping Identity](https://www.g2.com/products/ping-identity/reviews) — 4.4/5 stars (124 reviews) - [Microsoft Entra ID](https://www.g2.com/products/microsoft-entra-id/reviews) — 4.5/5 stars (912 reviews) - [OneLogin](https://www.g2.com/products/onelogin/reviews) — 4.4/5 stars (291 reviews) - [LastPass](https://www.g2.com/products/lastpass/reviews) — 4.5/5 stars (2056 reviews) - [Auth0](https://www.g2.com/products/auth0/reviews) — 4.3/5 stars (276 reviews) - [Google Authenticator](https://www.g2.com/products/google-authenticator/reviews) — 4.6/5 stars (583 reviews) - [JumpCloud](https://www.g2.com/products/jumpcloud/reviews) — 4.5/5 stars (4021 reviews) - [Frontegg](https://www.g2.com/products/frontegg/reviews) — 4.8/5 stars (365 reviews) ### Alternatives to Sift - [Kount](https://www.g2.com/products/kount/reviews) — 4.8/5 stars (116 reviews) - [SEON](https://www.g2.com/products/seon/reviews) — 4.6/5 stars (383 reviews) - [Signifyd](https://www.g2.com/products/signifyd/reviews) — 4.6/5 stars (352 reviews) - [Riskified](https://www.g2.com/products/riskified/reviews) — 4.4/5 stars (227 reviews) - [Fingerprint](https://www.g2.com/products/fingerprintjs-fingerprint/reviews) — 4.7/5 stars (423 reviews) - [ClearSale](https://www.g2.com/products/clearsale/reviews) — 4.7/5 stars (206 reviews) - [Cisco Duo](https://www.g2.com/products/cisco-duo/reviews) — 4.5/5 stars (517 reviews) - [LastPass](https://www.g2.com/products/lastpass/reviews) — 4.5/5 stars (2056 reviews) - [Wyllo](https://www.g2.com/products/wyllo/reviews) — 4.7/5 stars (260 reviews) - [1Password](https://www.g2.com/products/1password/reviews) — 4.6/5 stars (1807 reviews) --- ## Top Discussions ### SecureAuth: Workforce IAM No discussions available for this product. ### Sift - Title: [How does Sift use machine learning to adapt to evolving fraud patterns?](https://www.g2.com/discussions/how-does-sift-use-machine-learning-to-adapt-to-evolving-fraud-patterns) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Sift’s machine learning approach is built around real-time risk evaluation, network intelligence, and continuous model refinement. Sift uses custom,..." - Title: [How does Sift help detect and prevent account takeover attempts?](https://www.g2.com/discussions/how-does-sift-help-detect-and-prevent-account-takeover-attempts) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Sift’s Account Defense solution helps businesses detect and prevent account takeover by analyzing login and account activity with AI-powered insights,..." - Title: [How does Sift help businesses protect the full customer journey from fraud?](https://www.g2.com/discussions/how-does-sift-help-businesses-protect-the-full-customer-journey-from-fraud) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Sift protects the full customer journey rather than a single fraud moment in isolation. The Sift platform spans account creation, login, transaction and..." - Title: [How does Sift help reduce friction for trusted users while maintaining security?](https://www.g2.com/discussions/how-does-sift-help-reduce-friction-for-trusted-users-while-maintaining-security) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Sift reduces friction for trusted users by applying the right level of intervention based on risk. As users move through the journey, Sift evaluates each..." - Title: [What is Sift best used for?](https://www.g2.com/discussions/what-is-sift-best-used-for) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Sift is best used by digital businesses that need to manage fraud across account creation, login, payments, and post-transaction activity in one platform...." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/secureauth-workforce-iam-vs-sift-s-ai-powered-fraud-decisioning-platform-sift)