Introducing G2.ai, the future of software buying.Try now
Compare SE Ranking and Smartlook 
Featured Products
At a Glance
Market Segments
Small-Business (89.6% of reviews)
Small-Business (85.5% of reviews)
Entry-Level Pricing
Starting at $65.00
$0.00
SE Ranking
Star Rating
(1,421)4.8 out of 5
Market Segments
Small-Business (89.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $65.00
Free Trial is available
Browse all 3 pricing plansSmartlook
Star Rating
(873)4.6 out of 5
Market Segments
Small-Business (85.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 3 pricing plansSE Ranking vs Smartlook
When assessing the two solutions, reviewers found SE Ranking easier to use, set up, and administer. Reviewers also preferred doing business with SE Ranking overall.
- Reviewers felt that SE Ranking meets the needs of their business better than Smartlook.
- When comparing quality of ongoing product support, reviewers felt that SE Ranking is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of SE Ranking over Smartlook.
Pricing
Entry-Level Pricing
SE Ranking
ESSENTIAL
Starting at $65.00
For individual SEO professionals
- 1 manager seat
- 5 projects
- 500 keywords to track daily
Smartlook
Free
$0.00
For small projects
- 3000 sessions per month
- 1 month data history
- 10 events definitions
Free Trial
SE Ranking
Free Trial is available
Smartlook
Free Trial is available
Ratings
Meets Requirements
9.3
1,087
8.9
656
Ease of Use
9.2
1,095
8.9
662
Ease of Setup
9.3
797
9.1
459
Ease of Admin
9.2
758
9.1
451
Quality of Support
9.4
1,038
8.8
470
Has the product been a good partner in doing business?
9.4
740
9.0
385
Product Direction (% positive)
9.5
1,029
9.0
620
Features by Category
Metrics
Not enough data
8.8
157
Not enough data
8.7
78
Not enough data
8.5
153
Not enough data
8.6
149
Not enough data
8.6
130
Not enough data
8.2
65
Not enough data
8.4
68
Not enough data
8.6
126
Not enough data
8.7
126
Reporting
Not enough data
8.8
149
Not enough data
8.5
63
Not enough data
8.6
121
Not enough data
8.6
117
Not enough data
8.3
108
Not enough data
7.8
18
Not enough data
8.7
119
Other
Not enough data
8.7
135
Not enough data
8.6
109
Not enough data
Feature Not Available
Not enough data
8.5
91
Not enough data
8.4
90
Not enough data
Feature Not Available
Not enough data
8.3
91
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.4
208
Not enough data
8.6
100
Not enough data
8.8
316
Not enough data
Feature Not Available
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Identification
Not enough data
Feature Not Available
Not enough data
8.4
59
Not enough data
8.7
64
Tracking & Reporting
Not enough data
8.3
64
Not enough data
8.6
69
Not enough data
8.5
60
Not enough data
8.6
77
Not enough data
8.9
72
Not enough data
8.7
74
Metrics
Not enough data
8.8
34
Not enough data
8.5
33
Not enough data
8.1
29
Not enough data
8.0
29
Not enough data
8.5
28
User Behavior
Not enough data
9.1
221
|
Verified
Not enough data
8.9
205
|
Verified
Not enough data
8.4
166
|
Verified
A/B Testing
Not enough data
8.4
126
|
Verified
Not enough data
8.0
86
|
Verified
Not enough data
8.3
124
|
Verified
Not enough data
8.3
104
|
Verified
Visitor Information
Not enough data
8.4
167
|
Verified
Not enough data
8.4
125
|
Verified
Agentic AI - Session Replay
Not enough data
Not enough data
Product Analytics
Not enough data
Feature Not Available
Not enough data
8.7
109
Not enough data
8.5
91
Not enough data
8.7
97
Not enough data
8.4
72
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.9
83
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
9.4
341
|
Verified
Not enough data
8.7
170
Not enough data
8.5
177
Not enough data
Feature Not Available
Not enough data
7.9
233
|
Verified
Not enough data
9.1
333
|
Verified
Not enough data
Platform Basics
9.0
140
Not enough data
9.1
137
Not enough data
Agentic AI - Competitive Intelligence
8.0
11
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform Content
8.0
111
Not enough data
Platform Reporting
8.3
127
Not enough data
Feature Not Available
Not enough data
SEO Auditing & Monitoring
8.7
411
Not enough data
9.3
336
Not enough data
9.3
314
Not enough data
9.0
327
Not enough data
Agentic AI - SEO Tools
7.4
24
Not enough data
7.5
24
Not enough data
7.8
24
Not enough data
7.2
24
Not enough data
7.2
24
Not enough data
7.4
24
Not enough data
7.7
24
Not enough data
SEO Content & Rankings
8.2
693
Not enough data
8.8
779
Not enough data
9.3
766
Not enough data
8.7
400
Not enough data
8.4
283
Not enough data
SEO Reporting
9.0
749
Not enough data
9.0
463
Not enough data
8.7
418
Not enough data
8.8
342
Not enough data
Generative AI
7.6
139
Not enough data
7.7
136
Not enough data
Platform Basics
8.7
47
Not enough data
8.0
45
Not enough data
8.6
49
Not enough data
Platform Data
8.7
43
Not enough data
8.7
45
Not enough data
8.6
46
Not enough data
8.6
42
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.6
252
Not enough data
8.5
229
Not enough data
8.4
220
Not enough data
8.5
207
Not enough data
8.7
140
Reporting
Not enough data
8.7
279
Not enough data
9.1
312
Not enough data
9.0
275
Not enough data
8.4
223
Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
8.8
112
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
126
Not enough data
Agentic AI - Content Analytics
8.0
10
Not enough data
7.8
10
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
8.5
10
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
8.8
34
Not enough data
8.5
33
Not enough data
8.1
29
Not enough data
8.0
29
Not enough data
8.5
28
Variation Testing
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Reporting
Not enough data
9.0
29
Not enough data
8.9
33
Personalization
Not enough data
9.2
28
Not enough data
9.0
28
Not enough data
8.9
30
Administration
Not enough data
8.9
41
Not enough data
Feature Not Available
Not enough data
8.9
45
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
SE Ranking and Smartlook share no categories
Unique Categories
SE Ranking is categorized as SEO Tools, Answer Engine Optimization (AEO), Local SEO, Competitive Intelligence, Content Analytics, and Paid Search Intelligence
Smartlook is categorized as Product Analytics, Session Replay, Heatmap Tools, Mobile App Analytics, Digital Analytics, and Mobile App Optimization
Reviews
Reviewers' Company Size
SE Ranking
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartlook
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
40.9%
Internet
7.8%
Information Technology and Services
5.8%
Computer Software
4.6%
Retail
2.5%
Other
38.5%
Computer Software
10.4%
Information Technology and Services
8.2%
Marketing and Advertising
7.9%
Retail
5.4%
Internet
4.9%
Other
63.2%
Discussions
How do I get assistance in fixing errors I cant fix.
2 Comments
Official Response from SE Ranking
Thanks Al, we are available via live-chat, e-mails and we can have a call too.
We will contact you directly to know more details. Read more
How to use SEranking for finding and tracking link building prospects?
2 Comments
Official Response from SE Ranking
Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,...Read more
Are there tutorials for fixing technical SEO issues?
2 Comments
ED
Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on...Read more
How can I exclude myself from the recordings?
2 Comments
RC
You can exclude your IP, here's the page: https://app.smartlook.com/settings/ipsRead more
I would to know how to use all the features, is there any number I can dial?
1 Comment
LM
Hi Gurpeet,
you can chat with our customer success team and arrange a demo.
Best regards,
LukasRead more
What integration does Smartlook currently offer that cannot be missing from the platform implementation?
1 Comment
LM
Hi Fernanda,
check our most important integrations here: https://help.smartlook.com/en/collections/1948380-integrations
LukasRead more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
